FOR THE LOVE OF REAL WOOD
WELCOME TO HEART
We hope you enjoy reading this first instalment, which is stuffed full of exciting news and developments from us here at LIGNIA.
JOIN US ON OUR JOURNEY
In this edition, we’ll be discussing the future of forest conservation with our colleague Dr Bronia Stefanowski, and revealing some new business partnerships we have lined up for 2019.
It’s our goal to provide a fullysustainable timber for architects, builders and the yachting world. And we’d love you to join us on our journey.
There's lots happening right now, so jump in. Thanks for reading, Hans Ng, CEO
To hear our latest news and developments, simply drop us a line at firstname.lastname@example.org telling us your name and email address, and we’ll add you to our mailing list. Rest assured, like all responsible companies, we will take good care of your data and never pass it on to anyone else. And you can ask to be taken off our mailing list at any time, no questions asked.
IS THERE A BETTER WAY TO CONSERVE THE WORLD’S FORESTS? Deforestation has become a global concern. Last June, The Guardian reported that 29.4 million hectares of the world’s forests had been destroyed in 2017, the second highest recorded since monitoring began in 2001. They equate this to an area the size of one football field being lost for every second of 2017.1 National Geographic further reports “Forests cover about 30% of the world’s land area, but swathes half the size of England are lost each year”. 2 Forests are being destroyed due to natural causes such as fires and disease, but vast areas are being cleared by humans for other uses, agriculture being one of the biggest. In Columbia, much has been intentionally cleared for cattle, logging and cocaine production, in many cases, illegally.3 The result is devastating to the humans, wildlife and plant species that once inhabited the area. In many cases, the effects are irreversible: according to National Geographic, 80% of the Earth’s land animals and plants live in forests, and many simply cannot survive the deforestation that destroys their homes.4 One of LIGNIA's timber scientists, Dr Bronia Stefanowski, tells us there are over 60,000 tree species known to science. Half of these are what we call ‘endemic’, which means they can only be found in one place in the world.
Consequently, targeted deforestation has the potential to wipe out an entire species.
detrimental effects of deforestation and should be widely embraced.
There are two possible solutions to increasing tree coverage on our planet: reforestation and afforestation.
However, there is another solution that could help end the need for clearing and cutting tropical hardwoods on such a devastating scale: the use of modified timber.
We lost a football pitch of forest every second in 2017. 80% of the Earth’s land animals and plants live in forests, and many cannot survive the deforestation that destroys their homes. Targeted deforestation could wipe out an entire species. The use of LIGNIA products will help to contribute to a better world where less deforestation is needed.
Reforestation involves replanting trees in areas that were former forest lands prior to a catastrophe (natural or otherwise). Afforestation involves planting trees in areas that were not previously forests. These solutions are essential measures against the
LIGNIA® Wood Company has created beautiful, high-performance wood products that replace the need for teak, mahogany and other hardwoods to be cut down, helping preserve natural hardwood forests. According to National Geographic, the most feasible solution to deforestation is to carefully manage forest resources by eliminating clear-cutting to make sure forest environments remain intact. The cutting that does occur should be offset by planting young trees to replace older trees felled.5 Our fast-growing softwood is treated so that it has many of the properties of hardwood species. It’s grown in sustainably-managed forests, then treated to improve its durability. This gives it a longer service life and reduces the demand for virgin timber, which in turn, helps preserve our precious forest ecosystems and contributes to a better world where less deforestation is needed.
The Guardian – Damian Carrington, Niko Kommenda, Pablo Gutiérrez and Cath Levett. 2019. One football pitch of forest lost every second in 2017, data reveals. National Geographic. 2019. Deforestation – A Modern Day Plague.
1, 2, 3 4, 5
THE LATEST FROM LIGNIA
UNIQUE WOOD DESERVES A ONE-OF-A-KIND FACTORY Did you know LIGNIA wood is made in one of the largest single-site kiln drying installations in the UK?
JOIN US AT SURFACE DESIGN SHOW 2019 Last November, we showcased LIGNIA Yacht at METSTRADE, the world’s biggest B2B leisure marine equipment show. Now, we’re introducing LIGNIA to London’s architects and construction experts at this year’s Surface Design Show. And just to make this event extra-special, our stand is designed and built by Fernleigh Design from Cardiff, and made entirely out of LIGNIA wood. If you’re heading along, be sure to drop by and say hello. .
Our Barry plant consists of six large kilns, each with a net capacity of between 50 and 70 cubic metres. This is in addition to our two smaller R&D kilns, which have capacities of 1-2 cubic metres. The total plant of eight kilns have been manufactured by Kiln Services Ltd, who have been working closely with Justin Els, our Operations Director and and Dr Andy Pitman, our Technical Director. We control the drying process with special drying schedules which have been developed especially for our products, including a precise monitoring and control system that uses weight loss to determine the end of each drying batch. The kilns also incorporate several energy-saving features, including frequency inverters, to minimise electrical consumption. Not only is this one of the largest single-site installations of kilns in the country, but we have up to six more planned for construction over the next two years. So watch this space.
WE’VE TEAMED UP WITH TWO IMPORTANT CHARITIES Tŷ Hafan is one of the UK’s leading paediatric palliative care charities, offering care to children and support for their families throughout Wales. The organisation provides a wide range of free services at the hospice, in communities and in families’ homes for as long as they need, making sure a short life is a full life. Amelia Trust Farm is a registered charity that delivers therapeutic programmes for young people facing multiple disadvantages. Working in partnership with other charities, Amelia Trust Farm also helps adults with learning disabilities and veterans of the armed forces and emergency services enjoy the benefits of nature.
Main image: The huge doors to one of our 70 cubic metre kilns in Barry.
Middle: Tŷ Hafan provides multisensory facilities for children.
Top: The team at Tŷ Hafan help children communicate through specialist techniques.
Bottom: Amelia Trust Farm is home to over 20 animal species. 5 3
NEW APPOINTMENTS INTRODUCING DALE WARREN, OUR NEW PURCHASING MANAGER We’re pleased to welcome Dale Warren to the LIGNIA family. He’s in charge of all our timber purchasing activities, including certification system control and environmental due diligence on timber supply. His 35-plus years of experience include positions at Saint-Gobain, Stora Enso, Montague L Meyer, Premier Forest Products, and more recently with AJ Charlton & Sons in Somerset, who supply gates to the Queen. Oh, and he lived and worked in plantation forests in the Amazon. How amazing is that? Dale's goal is to drive lean efficiencies through the timber supply chain, contribute to wood sustainability and help to establish LIGNIA as the wood of choice for yacht manufacturers and the construction industry worldwide.
WANT TO CHAT TO US ABOUT TIMBER PURCHASING OR SUPPLY CHAIN? Get in touch with Dale today, at email@example.com
CASE STUDY BREATHING NEW LIFE IN BROCKAMIN POOLS Set deep within the rolling hills of Worcestershire, Brockamin Pools is a privately-owned fishery known for its prized carp and tranquil lakes surrounded by wooded nature walks. For a long time, fishing folk had their choice of over 65 concrete jetties on which to stand or sit while fishing. But over time, the jetties deteriorated, requiring urgent updating and reinforcing for their continued use. LIGNIA was the natural choice, being both highly durable and aesthetically suited to the jettiesâ€™ beautiful woodland setting. So we got to work creating perfectlymeasured decking to install on the existing jetties, which allowed visitors to sit or stand in comfort and safety. Due to its small movement properties, there was no danger of the wood swelling in contact with water. And the decks came pre-assembled, which meant they could simply be laid over the existing jetties quickly and easily, allowing fishermen and women to get back to doing what they do best: catching carp.
TWO NEW DISTRIBUTOR PARTNERSHIPS
We’ve signed our first major distribution agreement with USA-based Teakdecking Systems (TDS) for our LIGNIA Yacht product. And we couldn’t be more delighted. Based in Sarasota, Florida, TDS is one of the world’s oldest, largest and most prestigious yacht and cruise liner decking manufacturers. The company supplies the yachting and cruise industries with over 125,000ft2 (11,600m2) of decks annually – which is the equivalent of four to five 164ft (50m) custom yachts per month. Customers include owners of small private yachts, high-volume production boat builders, custom yacht builders, boatyards, major shipyards and cruise lines around the world.
Left to right: Steve Rogers, Alan Brosilow of TDS, Hans Ng and Rocky Salverio of TDS.
Steve Rogers, LIGNIA’s Commercial Director: “TDS is one of the biggest and best-known companies in the marine world, so this is naturally hugely exciting for us. We’ve developed a partnership with the team and are very confident this relationship will continue to revolutionise the industry".
We are truly excited to be the first official partner for LIGNIA Wood Company. Alan Brosilow, Vice President of TDS: “We’ve had a productive partnership with LIGNIA for over five years in product development. So we are truly excited to be the first official partner for LIGNIA Wood Company. We look forward to working with Steve and the team in delivering sustainable solutions for the marine industry".
With an extensive product range and the expertise to match, the company is highly respected throughout the trade. Steve Rogers from LIGNIA: “We’re delighted to be working with Timber Connection. They have both an excellent reputation and the ability to develop full national coverage into our chosen market sectors". Danny Catherall, Timber Connection’s Managing Director: “Timber Connection is really looking forward to this exciting opportunity. We believe we’re the ideal partner to establish LIGNIA in the UK and Ireland. Having followed their developments over the last 12 months from their inspiring base in Barry, we are hugely impressed and look forward to working with the team to ensure success for both of our businesses".
WANT TO DISCUSS DISTRIBUTION PARTNERSHIPS? Get in touch with Steve Rogers, our Commercial Director at firstname.lastname@example.org
We believe we’re the ideal partner to establish LIGNIA in the UK and Ireland. We’ve also signed a distribution agreement with Timber Connection, one of the UK’s leading timber distributors. The exclusive five-year agreement will see Timber Connection distributing our products across the UK and the Republic of Ireland from its 150,000 ft2 base in Kirkby, near Liverpool. Established in 1991, Timber Connection is a leading supplier of commerciallyimported hardwoods and premium-grade softwoods to the importer / merchant sector within the UK and Ireland.
Left to right standing: Steve Rogers with Keeley Baker and David Green of Timber Connection. Seated: Hans Ng with Danny Catherall. 9 3
MEET DR BRONIA STEFANOWSKI Technical and Research Manager at LIGNIA Originally from Suffolk, Bronia went to Bangor University — our knowledge transfer partner — to study Conservation and Forest Ecosystems. After she graduated, she secured a position at the university’s Biocomposites Centre as a Research Technician, where she studied bio-based fuels and earned her doctorate.
Bronia now works closely with the university connecting scientific expertise directly with LIGNIA research and development through a Knowledge Transfer Partnership (KTP). With over eight years’ academic and commercial R&D experience, Bronia has seen her work presented internationally and published in leading journals worldwide. She’s most interested in understanding how industries and research groups can, and should, come together to use waste/by-products as an alternative fuel source. “There are over 60,000 tree species known to science, and over half of them are endemic (only found in one place in the
world)”, she tells us. “LIGNIA understands the need to protect teak in its native habitat in Burma. By developing and producing their alternative product, the high demand on species and the damage caused by unsustainable harvesting can be reduced, helping to conserve the species and the ecosystems in which they are found. One of my favourite trees has to be the Ginkgo tree (Ginkgo biloba). It turns a fantastic yellow in autumn and has a fan shaped leaf but the fruit/seeds smell awful! Another is the tulip tree (Liriodendron tulipifera) which, when cut and used for timber, has a vivid green heartwood that contrasts beautifully with the paler beige sapwood.”
LIGNIA understands the need to protect rare and endangered species such as teak.
Far left: Ginkgo tree in autumn. Above: Tulip tree in bloom.
If you would like to know more about LIGNIA and our range of products we would love to hear from you. Please contact us on: Steve Rogers, Commercial Director email@example.com Nigel Pompeus, Senior Marketing Manager firstname.lastname@example.org
LIGNIA Wood Company Limited TĹˇ Coed Unit 10 Atlantic Trading Estate Barry Vale of Glamorgan CF63 3RF United Kingdom t +44 1446 507077 e email@example.com w lignia.com
LIGNIA is a registered trademark of LIGNIA Wood Company Limited. 2
HEART is LIGNIA's newsletter, packed with news about the modified timber company's operations and people. Based in Wales, trading worldwide.
Published on Feb 12, 2019
HEART is LIGNIA's newsletter, packed with news about the modified timber company's operations and people. Based in Wales, trading worldwide.