Copyright © 2011 Fatima M. Al-Qallaf ALL RIGHTS RESERVED. No part of this work covered by the copyright hereon may be reproduced or used in any form or by any means—graphic, electronic, or mechanical, including but not limited to photocopying, recording, taping,Web distribution, information network, or information storage and retieval systems—without written permission of the designer. Design by Fatima M. Al-Qallaf
table of content
about the ar tist personal statement
khanfaroosh ynot group kuwaits national museum adel bujbara recipe coloring book logos
geometric explosion untitled restricted ballet illustration strumming
Graphic design is a major component in my life, as essential as the sails on a dhow making its way through the oceans, needing constant maneuvering to be on a steady course. That is how I see myself, with my profession steering me to the right path. With every stop on my route, with every project I under take, my ultimate purpose is...
personal statement ...to increase our societyâ€™s appreciation for this field. I intend to rekindle Kuwaitâ€™s culture through visual communications. Simple yet complex; two contradicting words to describe my work and myself. Other qualities that also reflect on my ar t are attention to detail and passion. Every element, every stroke is intended to lure the target audience and adds meaning to the design of the por trayed topic, whether aesthetically or theoretically.
KhanfaroOsh is a home bakery specializes in making khanfaroosh; a traditional Arabic desser t. Combining english and arabic letters reďŹ‚ects on what they offer. As their khanfaroosh is modernized with its chocolate coatings. KhanfaroOsh Branding client: KhanfaroOsh visuals: Logo Packaging Business card Gift card Stickers Manage FB page & photography www.facebook.com/khanfaroosh
Ynot Group identity concept* client: Ynot Group visuals: Logo Business card Stationery
Doodle client: visuals:
Kuwait event concept* Ynot Group Posters Staff t-shir ts Promotional items Animated ad
To have an official debate hall in Kuwait where college and highschool students discuss assigned topics in teams defending opposing opinions based on true facts.
Debate, Whats your point concept visuals: Branding Marketing Adver tisement
event poster • calender • wall mural • billboard • brochure • map • invitation • name tag • profile • notebook • speech notes • shir t • mug Debate, Whats your point concept visuals: Branding Marketing Adver tisement
3 colors of each item
Reﬂecting the concept that Kuwait’s National Museum is like a treasure box ﬁlled with items that should be cherished and cared for. This idea is translated through por traying an item related to our heritage sandoog mbayat / صندوق املبيت. Kuwait visuals:
National Museum* Branding Marketing Adver tisement
Kuwait National Museum* Adver tising My Kuwaiti Culture campaign Representing items from our culture and history in an unusual way
Adel Bujbara identity client: Photographer Adel Bujbara visuals: Business Card CD
Recipe client: visuals:
Coloring Book Nutriviva Nutrition Club Childrens Book Layout Illustrations
Sakba client: Designer Mohammad Hamadah visuals: Logo
Zainab alAttar client: Interior Designer Zainab alAttar visuals: Logo
Living 85 cm x 60 cm media black ink on canvas
Untitled media digital
Restricted media digital
Untitled -- work in progress media oil on canvas
Strumming Series 100 cm x 35 cm media digital
manual photography and developement
...every project is a destination.
Copyright ÂŠ 2011 Fatima M. alQallaf