Bright future for dealers Complementing Kubota’s agricultural tractor offering, main dealers will have access to selected products from the Kverneland and Vicon implement ranges from January 2017. David Williams reports. Kubota acquired Kverneland and Vicon in 2012 and, when the company announced its new higher-horsepower M7001-series tractors at a 2014 press event, dealers were advised that taking on the agricultural franchise would also give them access to the two implement brands, and selected products were displayed at that time in Kubota orange. Demonstrating its commitment to the agricultural industry, the company also announced the creation of a dedicated sales and service team providing dealers and users with expertise and backup expected by the demanding agricultural market. Deliveries of the new tractors, manufactured in France, began in summer this year, and Kubota has recently announced upgrades to its line-up between 90–143hp, including all-new models and the introduction of a new series, with features and characteristics to suit agricultural users and slotting in beneath the M7001 machines. A Shropshire press event in late November provided an opportunity to find out about the new tractors and to hear the company’s plans for the future.
The future’s orange Lamma 2017 will be the UK public launch for Kubota-branded implements and business development manager for agricultural products, Rob Edwards, explained the comprehensive range will include grassland, arable and precision farming products, but will exclude versions too large for the current flagship 170hp M7-171 tractor. Kverneland and Vicon dealers will continue to represent the brand in its recognised colours, although Kubota has confirmed its intention to offer even higher horsepower tractors in future, which will mean adding more implements to the orange line-up in time.
entry-level model, right up to a 9.5m butterfly triple mower combination and 13 models in between. Eleven mower-conditioners from 2.4–3.6m include mounted, trailed and centre-pivot versions as well as front-mounted models. Flail choppers up to 4m are also included and there are seven round balers; two fixed chamber and five with variable chambers - with and without choppers, and including the BV5216 Flexiwrap baler wrapper combination. Bale wrappers including mounted turntable versions and heavy-duty trailed models are also available in orange livery from January. Twelve models of fertiliser spreader, including four with pendulum spread action and 10 with twin discs, are in the range, including the high specification DSX-GEOspread. Class-leading technology such as RotaFlow, which causes granules to be in motion before they reach the spread vanes for greater spread accuracy, is likely to prove popular with Kubota’s target customers offering them precision available previously only through dealers offering the Kverneland range. Mechatronics implement and tractor controls include 7 and 12in K-Monitors, and 43 Isobus-certified products are included in the initial offering from the brand.
Full service Kubota Farm Solutions is a new concept providing a full agricultural service covering products, precision farming systems including Isobus and machine optimisation, extended warranties, finance and service packages, and is designed to ensure
New M5001-series tractors have been added to Kubota’s range, with styling and features to match the larger M7001 models.
the range is competitive in all areas, against longer established agricultural brands. The experienced team will reassure both customers and dealers, providing one source of back-up, whatever the customer’s requirement.
Styling is straight from the M7001 models, introducing a ‘family’ look to the brand. The M5091 and M5111 share
M5001 specification Model Engine
New M5 series Two all-new M5001 tractors replace current M60 models, of which more than 5,800 are currently operating across Europe. The new tractors meet Tier 4-final emissions regulations using Adblue and boast improved engine performance, a new larger cab and many specification upgrades.
Hyd lift capacity
4,100kg (Cat 2)
Planned line-up Available from January will be nine tedders from 4–10 rotors and 5.2–13.3m working widths. Ten rakes will be offered, from a single rotor 3.2m to a twin rotor adjustable 8–9m. Mowers will include a 4-disc 1.66m
Kubota agricultural dealers will have access to a wide selection of implements, to suit current Kubota tractors up to 170hp.
High specification twin-disc spreaders with Isobus are included in Kubota’s range.
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Published on Dec 20, 2016