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Famosos Express

Is the pioneer free distribution newspaper; is the closest link between the intimacy of the artist and the reader. Our desire is to enter all the homes of families, without bothering anyone. On our pages you will not find tabloid headlines. Our images are provocative, sexy but never vulgar. At all times you will be comforted to read our content on your living room, and share our pages with your family.


Special Actions • Sampling simultaneous delivery • Segmentation • Promoter dress branded • Simple insert • Banding • Sampling


Distribution Now weekly, and free! with comprehensive news, sports and entertainment Famosos Express circulation increased 30% in the last year alone an extraordinary achievement representing its continuous success within the Houston Hispanic Community!

• Supermercados Teloloapan • La Michoacana Meat Market • Tostada Regia • Ostionería 7 Mares • Taquerías El Charro • Vellagio’s • Doneraky • Mamacita’s • El Jardín • Ranchero King Buffet • Barcenas • Discotecas Memo • Supermercados Teloloapan • Chilo Chilo’s Seafood • Guanajuato Meat Market • El Jardin Mexican Restaurant • Onmibus Mexicanos • Turimex Int. • El Expresso • Lucano Bus Company • El Tornado • Autobuses Mexicanos • Zima Real • Hispanic Festival • Foodarama

• Ruchis • Tortas Las Llardas • Garcia’s Meat Market • Tamales Doña Tere • Goloso’s • Del Sol Restaurant • Aguascalientes Meat Market • Taqueria el Alteño • Taqueria la Tapatia • Taqueria Tepatitlan • Harris County Courts • The Galleria • George R. Brown Convention Center • Consulates of Latin America • Flea Markets • Apple Dentists

• Consulate of Mexico • Methodist Hospital • Ben Taub Hospital • Texaco • Shell Gas Stations • Mobil Gas Stations • Valero Gas Stations • Phillip’s 66 Gas Stations And many more high traffic locations such as … • Post Offices • Banks • Schools • Hotels •University and College Campuses.

DISTRIBUTION ZONES OF HEAVIEST CONCENTRATION


Community Hispanics are one of the fastest developing consumer groups in the nation IN THE U.S.A. • According to the U.S. Census Bureau, the Hispanic population has boomed 61% between 1990 and 2 2001 making it the fastest growing group in America. • Hispanics throughout the U.S. have a purchasing power that is growing at 3 times the rate of the overall nation. • In fact, this minority contributes about 23% of the U.S.’s total purchasing power and is continuing to grow at an 8% annual rate! • The Hispanic purchasing power in the United States will reach $1 trillion by 2010. • In Texas, the Hispanic buying power reached $171 billion, 19% of the nation.

*Top Three States with the most Hispanics 1. California 2. Texas 3. New York

13,220,080 8,633,399 3,162,382

50% of all Hispanics are in 2 States. Hispanics make up over a third of the population in Texas, 35%.*


Community Houston, Texas The largest Hispanic population in Texas And The 5th largest in the United States Houston is the ideal market for advertisers looking to reach Hispanic consumers. There are about 2.3 million Hispanics in Houston and over 350,000 Hispanic households. 41 % of the city’s population of about four million is Hispanic. Harris County is the 3rd largest Hispanic populated county in the U.S! There is no doubt that this demographic group is a prosperous market for Houston. Houston Hispanics Houston Population Hispanic Population in the Houston Area Purchasing Power Mean Household Income

5.5 Million 2.3 Million $27 Billion $46,985


    

  

  

  

  

 

                              



   

      

 

 



  



 


         

 

     



  

 

      

     



 

     

     

    

    



    



 

      


     

     

 

            



     

   

          

  

  

    



  

     

     


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