MEDIA KIT 2023 EXCEPTIONAL NEEDS TODAY
Exceptional Needs Today magazine was founded in 2020 by Amy KD Tobik, an awardwinning editor with more than 30 years of publishing experience.
Located in the Carolinas, Exceptional Needs Today is a FREE quarterly digital publication designed to support families, caregivers, selfadvocates, educators, and professionals. In 2021, our publication was honored to receive the respected Gold Award from Mom's Choice Awards.
Our content focuses on special services including but not limited to autism, Down syndrome, intellectual disability, visual or hearing impairment, cerebral palsy, developmental delay, learning disabilities, orthopedic impairment, speech or language impairment, traumatic brain injury, and gifted/talented.
Our mission is to work together to promote awareness, acceptance, and inclusiveness while providing a voice for ALL people.
Our Story
Exceptional Needs Today has established key alliances with leaders in the exceptional needs community, including a valuable partnership with Bright Feats, a print publication provided to schools, hospitals, specialized pediatric physicians, and therapy centers. This regional directory has a print distribution of approximately 200,000 annually, and it is also available online. Exceptional Needs Today is the exclusive editorial partner of this publication, and we have additional plans to collaborate and expand our reach nationally in 2023.
As many of you know, our publication is funded entirely by advertising. Please consider supporting our efforts in the autism and special needs communities. It's KEY your clients and customers SEE your commitment to supporting FREE resources for ALL people.
Our Partners & Supporters
NEEDS
SHOW YOUR CUSTOMERS YOU SUPPORT ALL VOICES
EXCEPTIONAL
TODAY SUPPORTEROFALLVOICES
Since our launch, we have exceeded our readership goals with a worldwide reach. At this time, 87% of our subscribers originate in the United States, with a 55 country reach!
Our social media presence grows daily on Facebook, Instagram, Twitter, and LinkedIn and as a result, our subscriber has grown 200% over the past few months!
According to recent statistics, our readership comprises 69% of parents or guardians, with professionals and selfadvocates comprising the remaining percentage.
The Exceptional Needs Today community grows daily. Over the course of the past few months, magazine browsers have viewed our content 11,000 times. More than 10,000 people viewed our Facebook page in the past 90 days and and more than 3,000 people were engaged on our Instagram posts during that timeframe. We have plans to grow our reach AND our team in 2023 as we continue to showcase invaluable voices and resources within the exceptional needs community.
Demographics & Reach
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States of America United Kingdom Canada Australia Germany India Kenya Malaysia South Africa Ireland
10 COUNTRIES Mobile 63% Desktop 34% Tablet 3% TOP DEVICES
Community Connections
Bright Feats Directory - Exceptional Needs Today provides editorial content for more than 100,000 print copies per year US Autism Association - Worldwide Watch Party / Main Sponsor Alliance Against Seclusion & Restraint -Compliance to Compassion / Sponsor Voices of Change - Charity Golf Scramble / 18th Hole Sponsor Springbrook Behavioral Health - Converge Autism Summit / Participant NYC Autism - Autism Tech, Innovation, and Careers Expo / Exhibitor (July & October) WORKING IN CONCERT WITH THE COMMUNITY IS INTEGRAL TO OUR MISSION. IT'S AN HONOR TO WORK CLOSELY WITH THE FOLLOWING GROUPS:
AMY KD TOBIK WAS ASKED TO REVIEW SEVERAL BOOKS AS AN AUTHORITY PRIOR TO PUBLISHING:
Navigating Autism; 9 Mindsets for Helping Kids on the Spectrum
Temple Grandin, Ph.D. and Debra Moore, Ph.D
The Interoceptive Mind: How to Become Your Most Effective Self by Improving Your Interoception and Microbiome
Dr. Nihan Altinsoy Marun, Ph.D., DVM
Autism Abracadabra: Seven Magic Ingredients to Help Develop Your Child's Interactive Attention Span
Kate C. Wilde
Traveling Different: Vacation Strategies for Parents of the Anxious, the Inflexible, and the Neurodiverse
Dawn M. Barclay
Autism, Growth, and Transitioning into Adulthood
Ron Sandison Life After Lockdown: Resetting Perceptions of Autism
Rebecca Silva, Ruth Prystash, Rene Deloss, Carol Burmeister
Book Endorsements
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We proudly offer affordable full-page, half-page, and quarter-page advertising packages. In addition, our display advertising draws customers to your website and social media visitors.
Exceptional Needs Today marketing utilizes clickable links to drive our enthusiastic and driven audience to your website and social media. VALUE: Our extended advertising promotions create continuous opportunities for coverage through direct emailing. This platform allows you the opportunity to showcase your services and products YEAR ROUND.
WHEN YOU ADVERTISE WITH US, YOUR AD RECEIVES UNLIMITED EXPOSURE BECAUSE NEW SUBSCRIBERS CAN ACCESS PREVIOUS ISSUES. MOST MAGAZINE SUBSCRIPTIONS DO NOT OFFER THIS OPPORTUNITY.
For added value, we can embed an engaging video within your advertisement. In addition, Design services are also available.
Display Advertising
Advertorials
In an effort to support businesses and authors in getting noticed by their audience, we offer advertorial opportunities at a reduced cost. These one-page ads grab attention and look much like editorial content.
Exceptional Products & Tools
This advertorial is an excellent way to introduce the latest technologies, apps, exercise and health products and programs, adaptive clothing options, support tools, and adaptive aids/tools.
Exceptional Books
This option allows smaller publishing houses and selfpublished authors the chance to share information, including testimonials about their books.
Both ads allow for personal bios, social media links, and hyperlinks for product sales.
Direct Email Advertising
Get noticed by thousands of people in the exceptional needs community!
Add your news and logo to one of our quarterlyreleased direct emails at a nominal cost.
Community Connections from Exceptional
News Today newsletter promotes previously published articles, highlights relevant books, provides links to newsworthy external reports, and provides advertising opportunities.
Exceptional News Blast extends our content to include a sneak peek at upcoming magazine articles, feature people and businesses in the news, and provide advertising options.
Website & Social Media Advertising
We also offer special opportunities to advertise on our social media pages. It’s an excellent opportunity to spread the word and get social with your customers.
WEBSITE ADVERTISING
Become a supporter and have your logo listed on the Who We Are page on our exceptionalneedstoday.com –you’ll be in great company.
CURRENT ISSUE WEBSITE PAGE ADVERTISING
Another excellent opportunity to be seen includes the Current Issue page that all subscribers are led to with a password whenever they access the issues.
Your ad will appear every time a new subscriber signs up too!
As of October 2022, the Exceptional Needs Today
Facebook and Instagram posts had nearly 400,000 person reach.
What other advocates are saying
"Exceptional Needs Today serves and empowers a broad readership. Content is wide-ranging and inclusive. Each issue is jam-packed with research and practical tools for professionals and families. If you care about someone with exceptional needs, take advantage of this valuable (and free!) resource.”
Dr. Debra Moore, PhD, Coauthor of “The Loving Push” and Navigating Autism; 9 Mindsets for Helping Kids on the Spectrum with Temple Grandin, PhD
“Finally, an accessible magazine that artfully combines facts with highly engaging and timely content written by experts in the field. It is no small feat to bring these two worlds together, but thanks to the skillful leadership of Editorin-Chief Amy KD Tobik, the magazine has emerged onto the scene as a shining star for its readership. I could not be prouder to contribute to Exceptional Needs Today magazine.”
Dr. Amy Wagenfeld, PhD, OTR/L, SCEM, CAPS, EDAC, FAOT
“Exceptional Needs Today is a valuable resource. Amy KD Tobik has brought together like-minded professionals to create a free resource to give those with exceptional needs a platform in which their voices can be heard through the power of the written word. Amy’s extreme passion to help all individuals is clearly represented in this magazine, and I highly recommend it to professionals, individuals, and their families within the exceptional needs community.”
Dr. Annette Nunez, Founder, Breakthrough Interventions, LLC & Potential Health, LLC
"As someone who lives with a disability, I will say that there's nothing more important than knowing help is available if you need it. It's because of fellow advocates like Amy KD Tobik that people with exceptional needs can feel included, understood, and appreciated."
J. Edwards Holt, Author, Columnist, Editor, Self-Advocate
