Logbook bidzinska ewelina

Page 11

Gamers

<18 45% Gender 55%

36+

32%

Age

36%

30

The average age

32%

18-35 Purchaser

46% Gender 54%

35

The average age

I was looking for demographic information about gamers and purchasers. I was astonished to see that female gamers account for about 45% ! It’s almost as many as male gamer. This information had big influence on my choice of consumer profile.


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