The Green Room Standards Manual
Summary Page 4
Colors Page 6
Typeface Page 8
Incorrect Treatments Page 9
Application Pages 10-11
Summary This is the logo ratinoale for The Green Room. Herein are instructions for how to properly use the logo, including colors, use, fonts, and general “NO NO’s”.
The Green Room logo represents the tradition of Durhamâ€˜s bar and pool history. The logo consists of three simple parts.
The name lies in the center of the graphic pushing it forward and grabbing the viewer. The surrounding information allows the viewer to quickly recognize who we are and what we offer. The illustration grounds the design in Durham rich local history.
Color Light Green #1C753B | C:86 M:29 Y:100 K:19 Dark Green #122414 | C:77 M:55 Y:79 K:76 Note: The inter rack signifies the text color and the outer rack refers to the background color. The stroke around the racks indicate the logo stroke color.
Size Minmum size for the logo is 2” by x”. After 2.5” the stroke size drops to 1pt or can be removed.
Primary Fonts: Rockwell ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 Franklin Gothic Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
Substitution Fonts: Calvert ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 Arial Regular ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
For these design, it is ideal to use Franklin Gothic Book for subtitles and accent text, while the Rockwell family should be used primarily for body text and headlines. If these fonts are not available for internal documents, Rockwell may be substituted with Calvert, and Franklin Gothic Book may be substituted with Arial Regular.
DO NOT distort the logo
GREENROOM est. 1995
DO NOT resize the
logo under 2â€?
DO NOT change the
DO NOT change typefaces
G REENROOM TM