Contents Editorial . . . . . . . . . . . . . . . . . . . . . . . . . . 03 Presentation . . . . . . . . . . . . . . . . . . . 04 Becoming a member . . . . . . . . . . 05 Economy . . . . . . . . . . . . . . . . . . . . . . . 06 Sustainable Innovation . . . . . . . . 07 Sustainable Development . . . . . 08 Jobs & HR . . . . . . . . . . . . . . . . . . . . . . 09 Events . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Organization . . . . . . . . . . . . . . . . . . . . . 11 2013 Figures . . . . . . . . . . . . . . . . . . . . 12
EuroSIMA 123, boulevard de la Dune 40150 Soorts-Hossegor – France Tél. : +33 (0)5 58 72 15 33 firstname.lastname@example.org .......................................
EuroSIMA Cluster Olatu Leku 100, avenue de l’Adour 64600 Anglet – France Tél. : +33 (0)5 59 55 76 42 www.eurosima.com EUROSIMA 2013-2014 ACTIVITY REPORT Photography: (en. cov.) Rider Nyjah Huston (p09) Rider Madars Apse DC Europe - Blabac / (fr. cov.) Hanging Five by Jao Bracourt (p02) Anticipation by Matt Clark (p11) Slash by Yoan Segalen www.6feetandperfect-gallery.com / (p07) Notox / (p08-10) EuroSIMA - Stéphane Robin
Printing : Blue Press - papier Cyclus 100% recyclé
Graphics : Arcil Design
members of our EuroSIMA Mountain Division will have the option of joining OSV. In return, we will be opening our association to professionals from the Kite, Wind, Wake and Stand Up Paddle industries as well as to those from Skateboarding and Longskate. Thus, EuroSIMA will become the association representing water and urban action sports while OSV will focus on mountain action sports.
ince its creation in 1999, EuroSIMA has admirably fulfilled its mission of representing and defending the interests of the European boardsports industry. Our association has become a key benchmark in our industry and provided reliable support for member companies.
As President of the association for the past FRĂ‰DĂ‰RIC BASSE 7 years, I am happy and proud, along with my EUROSIMA PRESIDENT RIP CURL EUROPE Co-foUndER Furthermore, we will collaborators on the board continue concentrating our efforts on top priorities for and our various partners, to have contributed to the the boardsports industry, namely promoting our values development of the association. and our sports, defending our interests, conquering new markets, training our personnel and future employees In addition, our Cluster has successfully created a strong and further developing competitiveness of our industry. network by encouraging and facilitating interaction As both associations will therefore be working hand between private and public stakeholders. It is something in hand, interested and motivated members will have we are lucky to have and that many industries envy possible access to free membership extensions to the us for. sister association. Today, though amidst a difficult economy, our list of Last but not least, we shall be heading into unchartered members continues to grow. Our strength is in our ability territories of innovation to better anticipate the to work together and always look towards the future. possibilities and opportunities that emerging technologies may have to offer such as new multimedia In 2014, we shall focus on implementing constructive interfaces, eco design...etc. cooperation and providing useful services to companies. With that in mind, we will be consolidating our Through all this, we hope to encourage new companies relationship with the Outdoor Sports Valley Cluster in to join us and continue to increase our numbers in the Annecy, which represents and unites stakeholders of coming years to represent the values that unite us all. the Mountain and Outdoor Industries. In that respect,
PRESENTATION What is EuroSIMA? In a nutshell Created in 1999, EuroSIMA is the European association of boardsports manufacturers.
FIGURES Its mission is to federate the various 127 stakeholders inmembers the boardsports 88 brands industry, defend their interests and 39 service providers ensure their development on a Euro10 collective projects pean scale. a 657 000 euros budget
The association’s objectives are articulated around 5 main themes: - Education, - Research and market studies, - Events and Philanthropy, - Communication, - Networking and Services to members.
ment as a «business cluster» thanks to its actions in helping boardsport companies become more competitive in Europe.
In 2011, the association was officially recognized by the French govern-
PROJECTS 2014 In 2014, EuroSIMA’s mission shall be to act as the voice if European Action Sports companies and will revolve around 5 main themes:
EDUCATION & AWARENESS SURF SUMMIT / ACTION OUTDOOR SPORTS FORUM / THINK TANK / BOOT CAMPS / EMERGING BRANDS COMMITTEE
PHILANTHROPY & INDUSTRY EVENTS
SPECIALTY RETAIL DISTRIBUTION SURVEY
WATERMAN’S BALL / EUROPEAN AWARDS CEREMONY / SURF PREVIEW / ISPO / OUTDOOR / ISD / SPORT ACHAT / SPORTSGEAR SOURCING DAYS
DESIGN SUMMER CAMP / EUROPEAN TAPAS WORKSHOPS / CONSUMER PANEL / HR BREAKFASTS / GLOBAL SPORT ADEC FREE ESTIMATE / TRAINING PROGRAM / EUROPEAN CONSUMER ECORIDE / FOCUS GROUPS REACH & QUALITY GROUP
ECO-INNOVATION PRIZE AND CALL FOR PROJECTS
COMMUNICATION & NETWORK
EUROPEAN INDUSTRY COMMUNICATION PLAN / LA GAZETTE
PURCHASING PLATFORM / HR PLATFORM / ECR & REDISPORT / HEALTH INSURANCE / EMPLOYEES DISCOUNT CARDS
PRACTICAL FACT SHEETS / BOARD EUROPE NEWS / INTERNATIONAL DVT / ECORIDE NEWSLETTER / CREATING & SETTING UP BUSINESS SUPPORT & ASSISTANCE / EXPORT
BECOMING A MEMBER Why join? For support and assistance EuroSIMA provides assistance in all the key phases of your projects: networking, finding partners and technologies, identifying financing options, etc.
Creating/ Setting up a business EuroSIMA and its partners can help you manage the installation or relocation of your company to the Aquitaine region. The association also provides access to ÂŤOlatu LekuÂť a business centre located in Anglet, unlike any other in Europe and entirely dedicated the boardsports industry.
Getting to know the market Through its economic observatory, EuroSIMA offers economic and social intelligence, company listings, key figures for surfing, skateboarding and snowboarding markets as well as collective market studies at highly competitive prices.
Finding the talent you need
Professional training and networking
EuroSIMA offers access to events that encourage networking and interaction between companies, training centers, research laboratories and public institutions. Such events include seminars, training sessions, and conferences, etc.
EuroSIMA allows you to display your products at the main international boardsports, fashion or sports trade shows at highly attractive prices. It also provides access to collective projects to explore emerging markets.
EuroSIMA provides a unique recruitment tool specifically designed to help boardsports employers find the talent and profiles they need.
Promoting your company
EuroSIMA promotes its members know-how through various channels: newsletters, the website, company listings, opportunities for press articles, etc.
EuroSIMA offers financial benefits and discounts in a wide range of company services: purchasing platform, health care, telecommunication providers, discount cards for employees, etc. 05
ECONOMY Encouraging access to key market data
The European boardsports market â€˘ 2012 â€˘
Knowing your market, evaluating your competitive position, learning how to better target your consumers in order to determine the most appropriate strategy for your company. The objective of the economic observatory created by EuroSIMA is to provide its members with access to all this information and more. The observatory offers economic and social intelligence monitoring of the boardsports industry, a listing of European boardsports companies, summaries of economic data and
research relative to the surfing, skateboard and snowboarding markets as well as market research to help companies prepare their strategies.
1 million surfers
80% male, 20% female
6 million snowboarders
13 BILLION euros 2e EUROPE
USA Canada South America
31% of the worldwide market
4% 5% 14 % 22 % 55 %
> 2012 Figures, detailed at: Eurosima.com/boardeurope
SNOWBOARD SKI 12-34 year olds BEACH WEAR Summer boardsports MULTI SPORT / SPORT STYLE
SUSTAINABLE-INNOVATION Innovating to give our companies a competitive edge
The EuroSIMA R&D and Innovation program provides members with access to innovation in order to encourage and provide boardsports companies with the tools they need to be as competitive as possible.
Encouraging innovation Stimulating innovation through innovation with our yearly Call for projects and Innovation Awards.
Assisting project initiators Innovating by helping and assisting promising young companies in developing efficient strategies.
Assisting development for innovative products
Encouraging collective projects
Innovating by helping develop innovative products and services at all stages from design to sale.
Innovating by facilitating and implementing collective innovation projects, which provide added value to the industry as a whole, such as new multimedia interfaces, e-business, eco-design, etc.
Information and training Innovating by offering training sessions to quickly improve quality and creativity in new projects.
Your Innovation contact CHRISTOPHE SEILLER EuroSIMA Cluster Manager +33 (0)6 22 20 58 52 email@example.com
SUSTAINABLE DEVELOPMENT Planning for a sustainable future EuroSIMA’s goal for 2014 is to pursue its efforts towards a sustainable future.
Providing information and creating awareness EuroSIMA offers a range of eco-services to help you stay up to date on the latest information and advice: newsletters, company information services, webinars, technical and regulatory intelligence, etc.
Enabling shared information EuroSIMA sets up focus work groups in order to collectively tackle the major challenges in the boardsports industry and to foster cooperation with the Sustainability Committee and OSV Cluster.
Encouraging environmental innovation
Encouraging environmental commitment
EuroSIMA encourages environmental innovation through its Call for Projects and Innovation Awards.
EuroSIMA evaluates and recognizes your commitment to the environment through Ecoride, its evaluation tool.
Assisting and supporting collective projects
In 2013, 14 companies received Ecoride recognition: Bic Sport, Bruno Delaye Production, Cool Shoe, Hoff Distribution, Holly Wood, InovEco, Notox, NSI h.o.5 group, Oxbow, Picture, Quiksilver Europe, Rip Curl Europe, UWL et Völkl.
EuroSIMA facilitates the implementation of various collective projects in sustainability such as ECORIDE program, REACH regulations, Quality regulations and practices, IS0 26000, Eco-events, etc.
Your contact for environmental issues Benoît DANDINE InovEco Sustainable development coordinator +33 (0)6 85 78 51 56 firstname.lastname@example.org www.eurosima.com/ecoride
JOBS & HR Maximizing human resources management The EuroSIMA Human Resources Commission’s mission is to anticipate evolutions in human resources and to orient and attract tomorrow’s talents.
Sharing, informing, training
Assistance for collective projects
Promoting your company
EuroSIMA invites human resources managers to meet several times per year in order to share their competence. The association also offers a wide range of training sessions in this field: Lean Management, risk management, new social rules and regulations, etc.
EuroSIMA encourages collective human resources projects and provides companies with assistance to implement such projects: travel management, ISO 26000 or GPEC regulations, etc.
Through its employment platform, EuroSIMA allows companies to promote what they have to offer to the boardsports industry. The platform also includes company listings, job descriptions and virtual tours of certain head offices in the industry.
Training In association with ADEC (Action Développement Emploi et Compétences Territoriale) and thanks to the Cluster, EuroSIMA offers free training programs to help develop skills and talent for boardsports employees.
Detecting and revealing tomorrow’s talents EuroSIMA has designed a recruitment tool for employers in the boardsports industry, which gives them privileged access to sources of young talents.
Your Human Resources contact Sylvie MEYZENC EuroSIMA Human Resources Commission coordinator +33 (0)6 76 04 73 05 email@example.com
EVENTS Federating and promoting the board sports industry By organizing various events throughout the year, EuroSIMA aims at promoting the industry as a whole and encouraging networking and interaction between the various boardsports stakeholders.
A free international day open to all, entirely dedicated to surfing culture. The perfect opportunity to try out the pleasures of boardsports and share the values of surf culture on the first Sunday of summer on beaches around the world. 2014 will be the 11th edition of the event. 22.06.2014 Beach
Corporate surfing contest for managers, employees of European surf companies, their families and the general public. A great opportunity to gather in a friendly environment to share a pure moment of “beach culture” with everyone. 02-03.10.2014 Surf
The Waterman’s Ball is the annual boardsports industry charity ball, which brings together international athletes as well as surfing professionals. During the event, the European Surf Industry Awards ceremony pays tribute to legendary figures in the surfing world and officially recognizes brands that have played an active role developing the surfing industry in Europe 2014 Think
Full day meetings for CEOs of the boardsports industry to discuss, reflect, and brainstorm on key industry issues and challenges. All meetings are held in a laid-back and environment.
Conferences and debates on the development and future of surfing and its industry in Europe A key event for our industry, not to be missed. EuroSIMA is also a partner of several other international professional events: 26-29.01.2014 Ispo Munich (Allemagne) Ispo.com
16-17.06.2014 Surf Preview (France)
8-11.07.2014 International Surf Film Festival Anglet (France) surf-film.com
10-13.07.2014 09.2014 Sport Achat Outdoor Lyon (France) Friedrichafen Sportair.fr (Allemagne) Outdoor-show.com 10
16-17.12.2014 Sportsgear Sourcing Days Annecy (France) Sportsgear.fr
ORGANIZATION The EuroSIMA team The Administrative Board
The piloting Committee
EuroSIMA’s Administrative Board includes 13 company directors elected for a 2-year term running from April 2013. President: Frédéric BASSE, co-founder Rip Curl Europe. Vice-president: Rémi FORSANS, Outdoor Sports Valley. Vice-president Treasurer: Emmanuelle MEDA, Quiksilver Europe. Vice-president Secrétaire: Arnaud GAILLARD, Nixon Europe.
Administrators > SPORT LIFESTYLE Jean-Louis RODRIGUES, GSM Europe. Yann TSCHUMI, Rip Curl Europe. Christian WANDER, O’Neill Europe. > URBAN LIFESTYLE Micky PICON, Quiksilver/Roxy/DC Europe. Stephane SANTONI, Volcom Europe.
> HARDWARE Nicholas LARTIZIEN, Surf Hardware International. Thierry VERNEUIL Gérard DABBADIE, Bic Sport. > AFFILIATES Iker AGUIRRE, NSI - h.o.5.Group. Franck GOUDOU, Playground/EPSA.
The President of EuroSIMA, along with representatives of public institutions, training centers and research laboratories constitute the Piloting Committee.
The Executive Team Franck LAPORTE-FAURET, Executive Director. Christophe SEILLER, Cluster Manager. Stéphanie GODIN, Communications Manager.
PRESIDENT INDUSTRY COMMISSION
BOARD OF DIRECTORS
Steering COMMITTEE STAFF
2013 FIGURES Internal Organization
SPENDING 2013 657 000 euros
Running costs: salaries, internal and external costs
Cluster Projects: service providers
Events: ISD, WSD, Waterman’s Ball, Surf Summit, etc.
Communication: website, brochures, tradeshow stands, etc.
2013 FINANCIAL REPORT
AUTONOMIE ET INDéPENDANCE FINANCIèRES
EuroSIMA ensures supervision and auditing of its finances on several levels: - Through its administrative committee - Through an external auditor: Denys Audouard, EXCO, Boulevard des Cigales, 40130 Capbreton, France.
EuroSIMA ensures its independence and freedom of action through 4 separate sources of funding:
30% B D
A - Public funding B - Company participation: billable services C - Memberships D - Sponsors
We would like to thank our partners for their ongoing financial support of EuroSIMA and its Cluster: Public partners
RTSVA SPO LL OR
Published on Mar 4, 2014
Since 1999, Eurosima represents and defends the interests of the European boardsports industry. The association is today a key benchmark in...