ARTOVERPOWER # DESIGN CAMP 2011 FROM INTANGIBLE TO TANGIBLE. FROM TANGIBLE TO WONDERFUL.
> USE GUERRILLA MARKETING TO CREATE A MOVEMENT THAT ENABLES THE POWER OF COMMUNITY TO REINTERPRET ELECTRICITY. We want to create a movement, established in art pieces that plug into power outlets. We want to engage people in creating art that occupies outlets and to initiate a dialogue about energy use and how electricity has become intangible and taken for granted.
HUMANS CONSUME MASSIVE AMOUNTS OF ELECTRICITY OUT OF IGNORANCE, HABIT, SLOTH, VANITY AND GREED. WE WANT TO INTERVENE. WE WANT TO CREATE BEAUTIFUL OBJECTS THAT CONFRONT THE FLOW OF POWER. WE WANT TO USE ART TO BLOCK ELECTRICAL OUTLETS EVERYWHERE FROM OUR PALACES TO OUR LIVING ROOMS. WE BELIEVE THAT ART HAS THE POWER TO STOP THE POWER.