What makes something valuable? For many, high end fashion brands represent the finer things in life. This obsession with wanting to consume the most expensive and flashiest products as a way to enforce status, no matter the cost, was the inspiration behind my zine. I wanted to emphasize the large role brand names play when assessing value and expose how indulging in an excess of material objects can lead to a loss of identity. You can pick up this zine on June 15th at the MCA for their 21Minus event.
