Esports Insider Events 2022

Page 1

Events Presentation 2022


CONTENTS 03

ESI 2022 Calendar Events

04

ESI Major Event Sponsorship Options

17

Additional Sponsorship Options

20

ESI Digital 2022

23

ESI Hall of Fame

25

The Clutch

28

WFH League

30

ESI Breakfast Clubs

33

Esports on the High Street

36

Who Attends ESI Events

39

Team Esports Insider


ESI EVENTS 2022 FIND OUT MORE

Q1 ESI Breakfast Club (Manchester) - 11 March 2022 Half Day ‘C Level’ focused, invite only

Q2

Q3

Q4

ESI Washington DC - 16-18 May 2022 2-3 day conference and expo

ESI Singapore - 5-7 July 2022 2-3 day conference and expo

ESI Digital - November 1-2 day online conference

Esports on the High Street (London) June 1 day

ESI Breakfast Club (Cologne) August Half Day ‘C Level’ focused, invite only

Esports Breakfast Club (London) November Half Day ‘C Level’ focused, invite only

ESI Breakfast Club (London) - June Half Day ‘C Level’ focused, invite only

Esports on the High Street (Edinburgh) - August 1 day ESI London - 5-7 September 2022* 2-3 day conference and expo


ESI MAJOR EVENTS


ESI WASHINGTON D.C 2022 16th-18th MAY 2022 ● ESI Washington D.C will feature: ○ ○ ○ ○

400+ Attendees and 60+ Speakers 2-3 days Networking, Education & Debate Including an embassies tour and evening entertainment

Washington DC will be the new home of our premier North America event, & will be a little different to the rest focusing on the strengths of the US capital with a specialisation on governance, regulation and esports growth around the world. This event will look to help solidify and expedite the governance (and growth) of esports worldwide with a view to facilitating conversation and education from the key stakeholders across the esports and gaming space, and governmental representatives, federations, associations, regulatory bodies and more. We’ll deliver an insightful agenda across both days, alongside ample opportunities for fruitful networking, debate, learnings and discussion with an Embassies Tour (featuring a selection hosting showcases of how they have and do approach esports), as well as a social to soak up the sights of the capital in the evening.


ESI WASHINGTON DC SPONSORSHIPS OPTIONS PRESENTING

GOLD

SILVER

$30,000

$25,000

$10,000

SPECIAL BENEFITS

HEADLINE

GOLD

SILVER

3x3m Booth

2x2m Booth

On all breaks

On all breaks

Lunch only (30 sec)

5

4

3

3 Weeks

2 Weeks

2 Weeks

Title Sponsor (ESI Washington DC: Presented by YOU) across applicable branding (Digital & At Event) Guaranteed Speaker Slot on a key panel Special thanks from the host throughout the day Inclusion on extensive venue branding Booth space incl. electricity - conference day (Sponsor to provide booth build) Company name included in press releases Bespoke mailer to go out to ESI Washington DC Attendee Database Multiple mailer mentions pre- and post-event to all attendees and Esports Insider newsletter subscribers Brand video/commercial played across available screens Option to include giveaway - (Event tote bag/distribution of marketing materials) - Sponsor to provide Inclusive Event Tickets

ONLINE Logo on the event official website Web banner on EsportsInsider.com


ESI WASHINGTON DC SPONSORSHIPS OPTIONS CONTINUED MEDIA BENEFITS

HEADLINE

GOLD

SILVER

6

4

3

On-site interview - to be included in the event's video content One exclusive feature before event to be published on EsportsInsider.com Extensive mentions and promotions across social media channels, pre, during and post event Mentioned across all editorials and press releases as key Headline Sponsor Mentions in editorials and press releases published pre-event on EsportsInsider.com LinkedIn, Facebook and Twitter mentions Inclusion in post-event video

ON-SITE PROMOTION Logos and branding displayed in key traffic areas on large banners and available screens around the venue Company Logo on Sponsor Backdrop Premium Logo positioning across all branding & large branding walls within venue Marketing brochure attached in delegate kit to send out to guests (brands will provide)

OTHER Post-event report Sponsor Conference admissions Logo Placement within Official Guide/Programme Networking party Access


ESI SINGAPORE 2022 5th-7th JULY 2022 ● ESI Singapore will feature: ○ 200+ Attendees and 75+ Speakers ○ 2-3 days ○ Networking, Education & Debate Esports Insider’s first expansion into Asia, we’ll bring our coveted blend of the best in business and entertainment to Singapore, with long term partners Redd+E.


ESI SINGAPORE SPONSORSHIPS OPTIONS PRESENTING

GOLD

SILVER

$40,000

$25,000

$15,000

SPECIAL BENEFITS

HEADLINE

GOLD

SILVER

3x3m Booth

2x2m Booth

On all breaks

On all breaks

Lunch only (30 sec)

5

4

3

3 Weeks

2 Weeks

2 Weeks

Title Sponsor (ESI Singapore: Presented by YOU) across applicable branding (Digital & At Event) Guaranteed Speaker Slot on a key panel Special thanks from the host throughout the day Inclusion on extensive venue branding Booth space incl. electricity - conference day (Sponsor to provide booth build) Company name included in press releases Bespoke mailer to go out to ESI Singapore Attendee Database Multiple mailer mentions pre- and post-event to all attendees and Esports Insider newsletter subscribers Brand video/commercial played across available screens Option to include giveaway - (Event tote bag/distribution of marketing materials) - Sponsor to provide Inclusive Event Tickets

ONLINE Logo on the event official website Web banner on EsportsInsider.com


ESI SINGAPORE SPONSORSHIPS OPTIONS - CONTINUED MEDIA BENEFITS

HEADLINE

GOLD

SILVER

6

4

3

On-site interview - to be included in the event's video content One exclusive feature before event to be published on EsportsInsider.com Extensive mentions and promotions across social media channels, pre, during and post event Mentioned across all editorials and press releases as key Headline Sponsor Mentions in editorials and press releases published pre-event on EsportsInsider.com LinkedIn, Facebook and Twitter mentions Inclusion in post-event video

ON-SITE PROMOTION Logos and branding displayed in key traffic areas on large banners and available screens around the venue Company Logo on Sponsor Backdrop Premium Logo positioning across all branding & large branding walls within venue Marketing brochure attached in delegate kit to send out to guests (brands will provide)

OTHER Post-event report Sponsor Conference admissions Logo Placement within Official Guide/Programme Networking party Access


ESI LONDON 2022 SEPTEMBER 2022 ● ESI London 2022 will feature:

○ ○ ○ ○

700+ Attendees and 75+ Speakers 2 days and 16+ live hours Networking, Education & Debate The 2022 ESI Hall of Fame & The Clutch

In addition to our usual blend of the best agendas, speakers and sessions, in 2021 we levelled up conference networking too. This year we will have a full takeover of BOXPARK Wembley, which will allow attendees to stick to the traditional drink, food and business card combo, or take part in Axe Throwing, VR Gaming, or Pop Golf competitions. Either, or, you’ll be able to build meaningful relationships. We’ll have an Esports x Brands Workshop too. Our venue, BOXPARK Wembley, is full to the brim with various gourmet delicacies for you to enjoy, regardless of your dietary needs. Or, if feeding the mind is your primary focus, rest assured that as ever we’re cooking up an unmissable agenda, bursting with sessions across various themes within the industry.


ESI LONDON SPONSORSHIPS OPTIONS PRESENTING

GOLD

SILVER

£25,000

£20,000

£10,000

SPECIAL BENEFITS

HEADLINE

GOLD

SILVER

3x3m Booth

2x2m Booth

On all breaks

On all breaks

Lunch only (30 sec)

5

4

3

3 Weeks

2 Weeks

2 Weeks

Title Sponsor (ESI London: Presented by YOU) across applicable branding (Digital & At Event) Guaranteed Speaker Slot on a key panel Special thanks from the host throughout the day Inclusion on extensive venue branding Booth space incl. electricity - conference day (Sponsor to provide booth build) Company name included in press releases Bespoke mailer to go out to ESI London Attendee Database Multiple mailer mentions pre- and post-event to all attendees and Esports Insider newsletter subscribers Brand video/commercial played across available screens Option to include giveaway - (Event tote bag/distribution of marketing materials) - Sponsor to provide Inclusive Event Tickets

ONLINE Logo on the event official website Web banner on EsportsInsider.com


ESI LONDON SPONSORSHIPS OPTIONS - CONTINUED MEDIA BENEFITS

HEADLINE

GOLD

SILVER

6

4

3

On-site interview - to be included in the event's video content One exclusive feature before event to be published on EsportsInsider.com Extensive mentions and promotions across social media channels, pre, during and post event Mentioned across all editorials and press releases as key Headline Sponsor Mentions in editorials and press releases published pre-event on EsportsInsider.com LinkedIn, Facebook and Twitter mentions Inclusion in post-event video

ON-SITE PROMOTION Logos and branding displayed in key traffic areas on large banners and available screens around the venue Company Logo on Sponsor Backdrop Premium Logo positioning across all branding & large branding walls within venue Marketing brochure attached in delegate kit to send out to guests (brands will provide)

OTHER Post-event report Sponsor Conference admissions Logo Placement within Official Guide/Programme Networking party Access


ADDITIONAL SPONSORSHIPS OPTIONS ACROSS ALL MAJOR EVENTS MAIN STAGE SPONSOR SPONSORSHIP PRICE: £6,000 - £8,000 ● Sponsor the stage within the main conference & exhibition space

KEYNOTE OPPORTUNITY SPONSORSHIP PRICE: £5,000 ● Opportunity to have your own session, you can take this on yourself or select (with agreement from ESI) the speakers

● Your logo and branding will appear in the middle of the stage next to the official ESI Event logo, and be seen throughout the event by delegates of the conference

● Topic to be discussed with ESI editorial staff pre-event - In the form of a presentation or your own panel

● Your logo and branding will appear on the conference photos and videos

● Speaker interview to be published on EsportsInsider.com

● It’s a unique opportunity to sponsor the highly visible conference stage

● Speaker and sessions to be profiled on Esports Insider website and news portal, and featured in official event program ● Video to be created of the session, used in post-event promotions and as a Keynote Speaker you’ll have the option to form a major part of the main ESI Event video

SPEAKER OPPORTUNITY SPONSORSHIP PRICE: £2,000 ● Option to participate in one of the main panels as a speaker ● Topic to be discussed with ESI editorial staff pre-event ● Speaker interview to be published on EsportsInsider.com ● Speaker and sessions to be profiled on Esports Insider website and news portal, and featured in official event programme


ADDITIONAL SPONSORSHIPS OPTIONS ACROSS ALL MAJOR EVENTS LANYARD SPONSOR

NAME BADGE SPONSOR

PROGRAMME SPONSOR

SPONSORSHIP PRICE: £5,000

SPONSORSHIP PRICE: £6,000

SPONSORSHIP PRICE: £2,500

● Lanyards worn by all delegates ● Company logo on badge lanyards worn by high profile delegates ● Company logo and sponsorship recognition on signage and event guide ● One of the key impact sponsorships

● Company logo on the name badges worn by all delegates

● 1 of 2 sponsors of the Official Programme, which will be handed out to all delegates at registration

● Company logo and sponsorship recognition on signage and event guide

● Your logo and branding will be seen on the main page of the programme, as well as pages within the programme

● Top sponsorship opportunity

● Full 2 page advert included in the programme for you to promote your company, product and services


ADDITIONAL SPONSORSHIPS OPTIONS ACROSS ALL MAJOR EVENTS NETWORKING DRINKS SPONSOR

PRIVATE DINNER SPONSOR

SPONSORSHIP PRICE: POA

SPONSORSHIP PRICE: POA

● Main sponsor for the evening networking drinks of selected event

● Sponsorship of private dinner of selected event.

● As a sponsor, you will be in the official event programme and website as the bar party sponsor, which will ensure lots of awareness and branding before and during the event

● The ESI team will assist in inviting key delegates of your choice to attend the dinner.

● Branding opportunity around networking drinks station, including sponsor material and up to 4 roll-ups (supplied by sponsor) ● You will be credited as providing the sponsored beers, wine and drinks for all the guests ● Venue, drinks and branding will be supplied and paid for by ESI. No EXTRA costs for you! ● Option to have branded beer coasters, branded napkins, wait staff wearing branded t-shirts or aprons, etc.

● Branding opportunity around restaurant, including sponsor material and up to 2 roll-ups (supplied by sponsor) ● Waiting staff can wear your branded t-shirts (supplied by sponsor) ● An excellent opportunity for bespoke and intimate networking.You will also have the opportunity to give a short talk/presentation about what you do, should you so choose! ● Branding displayed on all available screens ● Option to have branded coasters or napkins - Sponsor to supply / We can organise and invoice.


ESI DIGITAL 2022


ESI DIGITAL 2022 ● ESI Digital will deliver two days of curated content, debate and impactful, easy networking all online ○ ESI Digital 2022 - November 2022 ● In 2020/21, ESI Digital events saw 1,750+ attendees, 3,500+ networking meetings, 14,000+ messages sent & 190,000 minutes of content watched across four events.


SPONSORSHIPS OPTIONS ACROSS ESI DIGITAL 2022 PRESENTING

X1 Remaining

£12,500

GOLD

X2 Remaining

SILVER

£10,000

SPECIAL BENEFITS

X2 Remaining

£6,000

PRESENTING

GOLD

Multiple Ads

Two Ads

SILVER

Headline placement across the entirety of ESI Digital - ESI Digital 2022 - Presented by ‘YOU’ Sponsor designation as Headline Sponsor on digital signage, the event website, official event video streams. Special thank you in opening remarks and closing remarks Company sponsor profile/booth within the Brella event networking platform. Logos and branding displayed throughout event on panel/presentation streams, during talks and breaks Option to participate in one of the panel discussions - 1 representative Company name included in press release Post-event attendee list Multiple social media and event mailer mentions pre and post-event to all attendees and newsletter subscribers Option for a short video (1 min) during selected breaks (usually after the opening panel & before the final panel). x1 Dedicated Event Mailer to attendees & x1 Push notification per day on Brella Logo on the event page on Esports Insider website & detailed company profile Event Passes / Tickets Exclusive Feature pre-event published

Headline designation

25

15

10


ESI HALL OF FAME (Part of ESI London)


PRESENTING PARTNER

OFFICIAL PARTNER

SPONSORSHIP PRICE: £10,000

SPONSORSHIP PRICE: £5,000

● Official Headliner mention of the ESI Hall of Fame Awards at ESI London 2022

● Listed on Hall of Fame site page as key Presenting Partner at ESI London 2022

● Listed on Hall of Fame site page as key Presenting Partner for 2022

● You will get recognition as a premium sponsor from the evening host, and your branding will be visible on signage across the event platform, which includes option to run company videos as well.

● Listed on Hall of Fame page on Esportsinsider.com with logo and text to support the Official Partnership

● In the aftermath of the ESI HoF 2022 ceremony, you will have prominent branding in the dedicated section on Esportsinsider.com which will remain both prominent and active henceforth. We will also create extensive content, both video and editorial, with the Hall of Famers in which your brand will be similarly prominent and visible. These will be shared and re-shared on an ongoing basis.

● Your logo displayed prominently during the Hall of Fame Awards ceremony ● Your logo will appear as a key presenting partner on the Hall of Fame video ● You will get recognition as a premium sponsor from the evening host, and your branding will be visible on signage across the event platform, which includes option to run company videos as well.

● Your brand will also receive significant exposure across social media, we will be promoting the hashtag #ESIHOF and can naturally include your brand in mentions

● In the aftermath of the ESI HoF 2022 ceremony, you will have prominent branding in the dedicated section on Esportsinsider.com which will remain both prominent and active henceforth. We will also create extensive content, both video and editorial, with the Hall of Famers in which your brand will be similarly prominent and visible. These will be shared and re-shared on an ongoing basis.

● https://esportsinsider.com/esi-hall-of-fame/

● Your brand will also receive significant exposure across social media, we will be promoting the hashtag #ESIHOF and can naturally include your brand in mentions ● https://esportsinsider.com/esi-hall-of-fame/

Hall of Fame Awards 2019, National History Museum, London.


THE CLUTCH Pitch Investment Competition


THE CLUTCH ● The Clutch is the most established esports focused startups pitch investment competition ● A quickfire live pitching competition which sees esports related startups test their mettle in front of a live audience as they pitch to 4 Judges & Investors, who ultimately decide and crown the winner. ● There have been five editions of The Clutch, of which four were part of ESI’s Digital Events in 2020. ● Our winners and competitors are already making an impact in the esports space, here are just a few of the companies who have gone on to great things post their participation in The Clutch

● We will host this again during 2022. Please reach out if you’re interested in having your brand or company involved in some capacity.


PRESENTING PARTNER

KEY PARTNER

SPONSORSHIP PRICE: £5,000

SPONSORSHIP PRICE: £2,500

● Named partner, The Clutch presented by YOUR COMPANY ● Logo on all branding and materials, including event page, and all PRs and comms across ESI, socials and via our wider media communications ● Judging panel spot and the option to present the award to the winner once all judges have decided ● The most prominent brand positioning on the day during the event (this will live on post-event in the VOD which will be shared on ESI YouTube)

The Clutch is the most established esports focused startups pitch investment competition worldwide

● Your company logo on all branding and materials, including event page, and all PRs and comms across ESI, socials and via our wider media communications ● Judging panel spot ● Logo displayed live prominently on the day during the event (this will live on post-event in the VOD which will be shared on ESI YouTube)

● Option to show video about your company prior The Clutch starting

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WFH LEAGUE Work From Home, Win From Home


WFH LEAGUE ● ‘The WFH League bridges both the esports and corporate world together into an esports tournament open for all corporations to enter regardless of skill’ ● Connective | Inclusive | Experience | Understanding ● These are our four pillars so please include each in boxes ● Broadcast live on Twitch with casters/commentators ● Two seasons in 2022 ● Season 1: CS:GO (Wingman) and FIFA 20 ● Season 2: CS:GO (Wingman) and Rocket League ● Team winners from the first two seasons include TEAMS.GG, Kairos, and Hiro Capital. ● We had a variety of companies participate as teams from in and around the esports and gaming industries

www.twitch.tv/wfh_league


ESI BREAKFAST CLUBS


ESI BREAKFAST CLUBS ● ESI Breakfast Clubs are invitation-only, senior level, intimate networking events focused on esports meets another sector / surrounding industries They are billed as intimate affairs, with a maximum of 35 attendees per event, meaning we guarantee high level networking. They will follow Chatham House rules for any open discussions.

Dates ● ● ● ●

March 2022, Manchester, UK. June 2022, London, UK August 2022, Cologne, Germany. More available upon request!


PRESENTING PARTNER

KEY PARTNER

SPONSORSHIP PRICE: FROM £5,000

SPONSORSHIP PRICE: FROM £3,000

● A 30 minute presentation slot on the day

● A 20 minute presentation slot on the day

● X2 seats on the day

● X1 seats on the day

● The option to distribute collateral, marketing materials and giveaways to attendees on the day

● The option to distribute collateral, marketing materials and giveaways to attendees on the day

● Attendee list ● Branding in all mailers pre and post event, plus any materials on the day

ESI Breakfast Club, Platform Bar, London. 2021.

Please note: Pricing differs depending on venue and location. Please ask for more details.


ESPORTS ON THE HIGH STREET


ESPORTS ON THE HIGH STREET ● Esports on the High street offer a snapshot of the esports industry. ESI, alongside our partners, curate an interactive opportunity for you to pop-in to a pop-up near you and find out first hand why esports is one of the hottest emerging ecosystems. These local pop-up events are filled with fun and education, with previous events showcasing a sim racing rig, aim training exercise, a plethora of esports merch and of course, ESI specialist talks.

Dates ● ● ●

June 2022, London, UK. August 2022, Edinburgh, UK. December 2022, London, UK.


x1 Available

PRESENTING PARTNER

KEY PARTNER

SPONSORSHIP PRICE: £5,000

SPONSORSHIP PRICE: £2,000

● Primary activation & exhibition space and branding around the venue including facing outwards to street ● Option to include some physical branding directly outside of the venue

An activation & exhibition space in the venue

A 20 minute presentation slot on the day

The option to distribute collateral, marketing materials and giveaways on the day

Branding in all mailers pre and post event, on the event web page, on any social media promotional materials and any materials on the day!

● A 30 minute presentation slot on the day ● The option to distribute collateral, marketing materials and giveaways on the day ● Title branding in all mailers pre and post event, on the event web page, on any social media promotional materials and any materials on the day!

Esports Insider Oxford Street Pop Up, London. 2021.

Note - We will work with the Presenting Partner of each Esports on the High Street event to ensure it’s a focus which works for them - we’re able to be more flexible with these kind of activations so long as they are appealing and welcoming to a wider audience and help to portray the industry, the right way.

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WHO ATTENDS ESI EVENTS


WHO ATTENDS ESI EVENTS


WHO ATTENDS ESI EVENTS


TEAM ESPORTS INSIDER

SAM COOKE

RASMUS SOJMARK

JACOB LAWTON

KAMILA DANOWSKA

KINGA BAJERSKA

Managing Director / Co-Founder

Group CEO / Founder

Events Manager

Junior Account Executive

Marketing Manager

ras@esportsinsider.com

jacob.lawton@esportsinsider.com

kamila@esportsinsider.com

kinga@esportsinsider.com

sam@esportsinsider.com

MAC DYCER

PERTHENIA THOMAS

Commercial Manager

Graphic Designer

mac@esportsinsider.com

perthenia@sbcgaming.com

KERRY WAANANEN Multimedia Content & Business Journalist kerry@esportsinsider.com

Visit us at www.esportsinsider.com

RILEY SOLEY Marketing & Media Executive riley@esportsinsider.com