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REMIXED. WALLPAPER BY ARTHUR SLENK BROOKLYN TINS WALLPAPER BY MERCI CONCRETE WALLPAPER BY PIET BOON SCRAPWOOD WALLPAPER BY PIET HEIN EEK


NLXL was founded in the Netherlands in November 2010 by Rick and Esther Vintage and is known for the Scrapwood Wallpaper collection, brainchild of designer Piet Hein Eek and Rick Vintage. This collection won the Editor’s award at ICFF New York in 2011 and can be found in the permanent collection of Smithsonian Cooper-Hewitt Museum and the Museum for Architecture and Design, both in New York. NLXL Wallpapers have been featured in the New York Times, Daily News, Country Living, Shelterpop, Remodelista, Core77, Cup of Jo, DesignBoom, HypeBeast, Design*sponge and other publications around the world. In 2012 NLXL introduced the “Brooklyn Tins” collection for Paris based concept store Merci and “Concrete Wallpaper” by Piet Boon®. Its latest collection, launched in 2013, is “Remixed. Wallpaper by Arthur Slenk”. NLXL Wallpaper has no repeat. Which means that while the rolls within one style are of course identical, each plank is unique in the Scrapwood Wallpaper collection, each tin is unique in the Brooklyn Tins collection etc.. NLXL’s goal is to become the world’s smallest global company.


Collections Remixed. Wallpaper by Arthur Slenk Brooklyn Tins Wallpaper by Merci Concrete Wallpaper by Piet Boon Scrapwood Wallpaper by Piet Hein Eek Promotional items Product Specs

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Remixed. Wallpaper by Arthur Slenk Arthur Slenk (1941) found two boxes of handwritten music sheets over twenty years ago, used by an amateur orchestra between 1872 and 1941. The documents had not seen daylight for almost half a century. Carefully, he started examining page upon page, discovering the genesis, the varying pressure of pen upon paper, a corrected

over – all these traces, suddenly revealing the obscure members of this amateur orchestra. The sheet music was sorted into seperate envelopes, by subject, then by corrections. The artist worked on it every day. After seven years and 144 designs he considered this gigantic collage completed. NLXL has selected 8 of these designs for a new wallpaper collection. The result is simply incredible. New state of the art scan techniques have been developed to capture the depth of the paper clippings. behind the sheet music makes it look like a historical document on

Arthur Slenk: “This work is my “magnus opus” - and I don’t just give it to anybody. The designers at NLXL treated my designs with the respect I had hoped for. I am truly amazed by the end result.”

Remixed. Wallpaper by Arthur Slenk 8 designs, 900 x 48,7 cm >4,4m2 / 354” x 19” >47 SQFT


Remixed. Wallpaper by Arthur Slenk

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Brooklyn Tins Wallpaper by Merci MERCI opened in march 2009 in the arty neighborhood of HautMarais in Paris. More than just a retail project, it is a unique place, a destination store with 3 cafés and restaurants as well a very rich programme of exhibitions and scenographies that made the reputation of . vintage ceiling tins as a décor concept for the Parisien store. Since the opening, there is no one day whithout seeing a visitor taking pictures

the wallpaper collection Brooklyn Tins.” Historically, tin ceillings were introduced to North America as an homes. It was between 1890 and 1930 that thin rolled tin-plates were being mass-produced. Tin ceilings were traditionally painted white to give the appearance of hand-carved or molded plaster. But, today the irregularity and the aging give all the appeal to this American architecture icon. NLXL Founder Rick Vintage has a background in interior design.

in Paris, so we work very close together in marketing our wallpaper collections in Paris. At one of the famous parties during the Paris we were interested to make a wallpaper collection based on vintage tins. Brooklyn Tins was born. I think the collection shows the pleasure we have had in working together on this project.”

Brooklyn Tins by Merci 8 designs, 1000 x 48,7 cm >4,9 m² / 394” x 19” >53 SQFT


Brooklyn Tins Wallpaper by Merci


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LIMITED EDITION GOLD METALLIC


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Concrete Wallpaper by Piet Boon ® Piet Boon is world famous for the incredible sophistication in his designs. The robust yet elegant classic Piet Boon style combines natural materials with subdued colour palettes for an unrivaled look that is authentic in every way. His attention to detail and esthetics can be found in private homes, beach houses, retail stores, resorts, hotels, public spaces, the furniture label and numerous product designs all over the world.

The production methods, level of quality and the company’s unique expertise and passion were a real eye opener. We are very proud of our Concrete Wallpaper. The result is amazing in every aspect. One really has to touch it to feel the difference with the real thing. Concrete with its sober, subdued character is one of my favorite materials. And now there is this fabulous wallpaper which lets one transform a space, be it a wall or ceilings easily and in a very affordable way. We also plan to use it for wainscoting panels and ceiling. Another huge advantage is that minor damages don’t show. They seemingly simply disappear naturally in the ‘structure’.” Rick Vintage: “Piet Boon is one of our idols. We are absolutely thrilled to create a backdrop for his contemporary designs. The rough edge of concrete has always been present at his interiors, so our teams got together to create Concrete Wallpaper. You won’t believe your eyes, it is better than the real thing! It has been a wonderful experience to work with Piet and Karin Boon and their team.”

Concrete Wallpaper by Piet Boon® 7 designs, 900 x 48,7 cm >4,4m2 / 354” x 19” >47 SQFT


Concrete Wallpaper by Piet Boon


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MIRROR: STUDIO JOB


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Piet Hein Eek developed a vision on recycling long before it came into fashion. “The scrapwood cupboard from 1990 was my reaction in a lumberyard and suddenly realized that old wood looked better than new. We are used to wanting mass products that are perfectly produced and look exactly the same. But I thought that there was space for imperfection. If you make honest furniture with natural materials and it gets old or scratched, it still looks beautiful — its aesthetic value never diminishes. I wanted to show that products that aren’t perfect still can appeal to our sense of aestetic and functionality. I also wanted to design a product that could be made with limited means, material that was abundant. The combination of uncommon material and also uncommon, but simple methods of working became the thread through our work.” Rick Vintage: “Scrapwood Wallpaper is a perfect example of the ‘Piet effect is astonishing, the quality is so high that you could foul anyone in to thinking it is real. People just love it. If it puts a smile on people’s faces then you really have a great product.”

Award in 2011. It has been featured in the New York Times, Daily News, Country Living, Shelterpop, Remodelista, Core77, Cup of Jo, DesignBoom, HypeBeast, Design*sponge, etc.

Scrapwood Wallpaper by Piet Hein Eek 8 designs, 900 x 48,7 cm >4,4m2 / 354” x 19” >47 SQFT


Scrapwood Wallpaper by Piet Hein Eek


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SAMPLE SHEETS (ALL STYLES OF BRAND PER BOX)

SAMPLE STICKS (4 PER BOX)

A5 BROCHURE GENERAL (500 PER BOX)*

* LIMITED STOCK

A5 BROCHURE COLLECTION (500 PER BOX)*


SAMPLE CATALOGUE (50 X 50 CM)

POSTCARD DISPLAY*

PACKAGING PER UNIT

Promotional items encounter it. We put a lot of effort in making sure we establish this. Promo item no.1 is the packaging: all rolls are packed in shrink-wrapped foil in a branded full colour cardboard sleeve. Included are installation instructions in 6 languages, a card with a little note from the designer and a self-adhesive woven brand label. For in-store display: if you apply the wallpaper to a wall in your store, people will not notice it as “paper”, they will recognize it as real planks on the wall, or real concrete or real tins. For this reason we have developed a promo-kit in order to stimulate sales of the wallpaper. The sample sheets (80 x 48,7 cm) and the sample sticks emphasize that the “wall” is not real. The images on these pages show you how the product is displayed in a clear, easy and fun way. Our catalogues are 50 x 50 cm, and consist of images of the installed paper, 50 x 50 samples of the actual wallpaper and 2 fold out samples of 50 x 100 cm. A4 samples are also available, in bulk of 25 samples per style or in an envelope with all sample of each style in a collection. Promotional items are not valid for discount although bulk pricing is available.


Product Specs Remixed. Wallpaper by Arthur Slenk 8 designs, 900 x 48,7 cm >4,4m2 / 354” x 19” >47 SQFT Brooklyn Tins by Merci 8 designs, 1000 x 48,7 cm >4,9 m² / 394” x 19” >53 SQFT Concrete Wallpaper by Piet Boon 7 designs, 900 x 48,7 cm >4,4m2 / 354” x 19” >47 SQFT Scrapwood Wallpaper by Piet Hein Eek 8 designs, 900 x 48,7 cm >4,4m2 / 354” x 19” >47 SQFT

EN

NO REPEAT! heavy-duty non-woven wallpaper

EU USA

NL

GEEN HERHALING!

ES

SIN REPETICIÓN!

EU USA

FR

SANS RÉPÉTITION!

EU USA EU Etats-Unis

DE

OHNE WIEDERHOLUNG!

EN NL DE FR ES IT

SENZA RIPETIZIONE!

EU USA EU USA


All rights reserved ©NLXL BV 2013 All images ©NizBizz bv 2013

www.nlxl.com xnlxlx nlxl


Adresgegevens Arte?

www.nlxl.com

Europe P.O. Box 11683, 2502 AR The Hague, The Netherlands USA 228 Park Avenue South # 42701 New York, NY 10003, USA

NLXL project brochure 2012  

NLXL project brochure 2012

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