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ERICA JENNIFER LOH JONES

PRINT DESIGNER FOR HIRE


HELLO. IT’S NICE TO MEET YOU.


ERICA JENNIFER LOH JONES

creative direction art direction editorial design identity branding event collateral

www.mslohdesignco.com

3503 Lakeshore Avenue Number Six. Oakland, California 94610

c. (510)717-4751 erica @ mslohdesignco.com

Erica Jennifer Loh Jones is the founder and principal of Ms. Loh Design Co., a multi-disciplinary design firm specializing in the branding, identity, editorial and event collateral needs for community based organizations. With over 10 years of experience, her firm has cultivated relationships with a number of notable clients. Among those are 8020 Media, China Study Abroad, Chinese for Affirmative Action (CAA), Everywhere Magazine, New American Media, JPG Magazine and Youth Outlook. (Full client list furnished upon request.) Erica is the creative director of Hyphen magazine, where she directs a team of designers and photographers. She is responsible for overseeing the brand identity of the organization at large, maintaining the design integrity of the publication and envisioning fresh new ways to engage the readership. Through Hyphen, she mentors young designers in the fields of editorial design and print media.

expertise & tool sets editorial production project management color management pdf workflow print production pre press for print Adobe InDesign CS4 Adobe Ilustrator CS4 Adobe Photoshop CS4 letterpress production letterpress printing

education BFA in graphic design California College of Arts & Crafts class of 2004

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

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TABLE OF CONTENTS //

SAMPLES OF CURRENT WORK


TABLE OF CONTENTS

project name

page number

North East Medical Services recruitment booklet

6-7

CAA 41st Anniversary special event collateral

8-11

CAA 40th Anniversary special event collateral

12-15

CAA 08-09 annual report

16-17

CAA 2007 annual report

18-19

CAA 2010 newsletter redesign

20-21

Hyphen magazine business cards & marketing collateral

22-29

YO! Magazine

30-31

China Study Abroad catalog & brochures

32-35

JPG Magazine media kit

36-37

Everywhere Magazine media kit

38-39

SAMCAR Foundation logo & business papers

40-41

My Med World logo exploration

42-43

Pop Jowar packaging

44-45

Proxio logo, branding & marketing collateral

46-47

Cloutier wedding system

48-49

Letterpress projects

50-51

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

5 //


“To provide affordable, comprehensive, compassionate and quality health care services in a linguistically competent and culturally sensitive manner to improve the health and well-being of our community.”

“To be a premier community health center offering a comprehensive array of high quality health care services and improving the health status of the communities we serve.”

About NEMS

5

History

7

Comprehensive Services

9

Technology

11

Provider Benefits

17

California Living

23

contents

Mission and Vision

North East Medical Services 3

about neMs NEMS provides linguistically and culturally competent medical, dental, and ancillary health care services to all members of the San Francisco Bay Area community, especially low-income, uninsured or underinsured, immigrant, and monolingual Asian populations. NEMS accepts patients with Medi-Cal, Medicare, Healthy Families, Healthy Kids, and other public and private insurance plans. NEMS also offers a sliding fee scale to uninsured patients, and is a major provider for the city’s Healthy San Francisco health access program.

NEMS currently operates five clinics throughout San Francisco and one clinic in San Jose:

NEMS’ service area population is comprised of one-third of San Francisco’s residents, 48% of whom are Asian. Among the more than 43,000 NEMS members, 95% are Asian, 58% are uninsured, 57% have incomes below the Federal Poverty Level, and 16% are over the age of 65. NEMS’ culturally sensitive and multilingual staff excel at serving patients who speak little or no English, who make up 91% of all patients served.

• Chinatown/north BeaCh: 1520 Stockton Street, San Francisco, opened in 1978 • VisitaCion Valley: 82 Leland Avenue, San Francisco, opened in 2000 • san Jose: 1715 Lundy Avenue, San Jose, opened in 2008 • Portola: 2574 San Bruno Avenue, San Francisco, opened in 2009 • sunset: 1450 Noriega Street, San Francisco, opened in 2010 (previous clinic opened in 2004)

About neMs

North East Medical Services (NEMS) is one of the largest community health centers in the United States targeting the medically underserved Asian population.

North East Medical Services (NEMS) is one of the largest community health centers in the United States targeting the medically underserved Asian population. Based in San Francisco, the non-profit community health center offers comprehensive health care services to a variety of patients, a majority of whom are uninsured or low-income. NEMS offers culturally-sensitive health care services in several Asian languages and dialects, including Cantonese, Mandarin, Vietnamese, Burmese, and Korean.

NEMS has over 50 highly trained full time physicians, nurse practitioners, dentists, and other health care professionals who not only speak Chinese dialects such as Cantonese, Mandarin, Taiwanese and Shanghainese, but who are also fluent in Vietnamese, Burmese, Korean, Spanish, Hindi, Armenian, and Tagalog. They can provide linguistically appropriate services to people from a variety of ethnic and cultural backgrounds.

North East Medical Services 5

neMs history

As NEMS grew over the years, so did the staff model of service delivery, and in 1986, our patients selected their primary care physician from a panel of NEMS staff physicians with specialty referrals made to physicians in the community. Over the last 40 years, more than 250,000 individuals have come through NEMS’ doors for health care services, generating close to one million patient visits.

neMs history

Over the last 40 years, more than 250,000 individuals have come through NEMS’ doors for health care services, generating close to one million patient visits.

The inception of NEMS in 1968 stemmed from the enlightened vision of a concerned community, which wanted to give its members a medical home that was affordable, accessible, and culturally sensitive. That realization came to fruition in May of 1971, when NEMS opened its first clinic, with a staff and private practice physician model.

North East Medical Services 7

coMprehensiVe serVices MediCal serViCes Primary Care Services: • Internal Medicine • Pediatrics • Family Practice • Obstetrics & Gynecology

anCillary serViCes • Pharmacy Services • Laboratory Services • Radiology

sPeCialty Care serViCes • Cardiology • Podiatry • General Surgery • Ophthalmology • Gastroenterology

BehaVioral health serViCes

dental serViCes

oPtoMetry serViCes

health ProMotion serViCes

coMprehensive serVices

NEMS has over 50 highly trained full time physicians, nurse practitioners, dentists, and other health care professionals who not only speak Chinese dialects such as Cantonese, Mandarin, Taiwanese and Shanghainese, but who are also fluent in Vietnamese, Burmese, Korean, Spanish, Hindi, Armenian, and Tagalog.

Patient eliGiBility & soCial serViCes

North East Medical Services 9


NEMS recruiting booklet  booklet cover and selected spreads 9" x 5" folded // offset printed // gloss cover with UV and AQ coating.

North East Medical Services is a non-profit community based health care center serving low to no income Asian language speakers in the San Francisco Bay Area.

 Return to T.O.C.

North East Medical Services (NEMS)

The goal of this recruiting booklet was to entice out-of-area physicians and other health care professionals to move to the Bay Area and work for NEMS.

Healthcare from the Heart

In order to maximize the reader's engagement with the booklet, we employed a mix of bright, vibrant colors along with professionally taken photos of their friendly, medical staff. Stock photos highlight the wealth of activities in San Francisco and surrounding areas. Also, lively pull quotes and compelling content talk about the benefits of improving the quality of life for those in the community. 7 //

CoNTACT INFoRMATIoN North East Medical Services 1520 Stockton Street San Francisco, CA 94133 t. 415.391.9686 www.nems.org

electronic health records The adoption of electronic health records (EHR) has been a significant transformation for NEMS. EHR has allowed NEMS to integrate all of its services to further its vision of providing a comprehensive array of high quality health care services and improving the health status of the communities it serves. NEMS’ partnership with NextGen Healthcare includes Electronic Practice Management (EPM), Electronic Medical Records (EMR), and Electronic Dental Records (EDR).

technology

EHR has allowed nems to integrate all of its services to further its vision of providing a comprehensive array of high quality health care services and improving the health status of the communities it serves.

North East Medical Services 13

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751


 HonorInG BEckIE MaSakI

tHUrsDaY

JUnE 10, 2010

For her forward-looking advocacy to end domestic violence within the Asian American community.

EMPRESS OF CHINA

Edward StEInMan

838 Grant avenue, San FranciSco

For his landmark achievements in advancing bilingual education and rights for limited-English speakers nationwide.

6:00 pm reception 7:00 pm Dinner & proGram

paUl FonG For his commitment and tireless leadership to defending civil rights and strengthening local communities.

lonI dInG

(1931-2010)

For her pioneering work as an independent filmmaker, university instructor, and community leader who shaped the media landscape for Asian Americans.

CAA2010_A6envelope.indd 2

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3/26/10 1:55 PM

3/26/10 1:56 PM

00

000

nal Council

Thursday June 10, 2010

Please list your guests’ names:

sian American Media Frank Quevedo Lateefah Simon Lance Toma Ted Wang Brian M. Wong & Scott T. Hofmeister

Empress of China San Francisco

SponSorS (partial listing)

ith Kamisugi, Deborah Lao, ephanie Ong Stillman, ng, Bill Wong,Victoria Wong

CAA2010_A2envelope.indd 1

3/26/10 Please resPond by May 20, 2010

Defender of Justice $6,000 FHLBank San Francisco

ChaMPIon of JustICe $12,000 20 tickets + full-page ad + logo on website + exclusive email and press outreach

advocates of Justice $4,000 Kaiser Permanente Rolland and Kathy Lowe Northern California Carpenters Regional Council Southern California Edison

Patron of JustICe $8,000 10 tickets + full-page ad + logo on website + exclusive email outreach defender of JustICe $6,000 10 tickets + full-page ad

To register online, visit of JustICe $4,000 advoCate 10 tickets + half-page ad www.caasf.org

3/26/10 1:56 PM

Thursday GuardIan of JustICe $2,500 tickets + quarter-page ad June1010, 2010

Host Committee Chairs: Heather J. Fong, Sinclair & May Louie, Center for Asian American Media Michael I. Begert

Emily Leung & Ricky Ho

Diane T. Chin Henry & Priscilla Der

Darlene & Raymond Lim Kathy Lowe

Stuart M. Gaffney & John Lewis May & Larry Jew Emily Lee Jack W. Lee & Debbie Ching

Colleen Lye Larry Mock Steven C. Owyang & Onilda Cheung

1:54 PM

I/We will join Caa on June 10 as a:

Frank Quevedo Lateefah Simon Lance Toma Ted Wang

frIend of JustICe

Individual ticket(s) at $200 each

Please contact us for information about non-profit rate tickets or table hosting. Enclosed is my check for $

CAA2010_RSVP.indd 2

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payable to CAA.

I cannot attend but enclosed is my contribution of $ Please charge $

. to my VISA/MC (circle one).

Card No.

Brian M. Wong & Scott T. Hofmeister

Exp. Date Empress of China SanName Francisco

Card Security Code

Company (if applicable) Address

2010 Board of trustees

City, State, Zip

Germaine Q Wong, Chair

Telephone

Jeff Chang, Robert Chen, Bernadette Chi, Leon Chow, Bill Jeong, Keith Kamisugi, Deborah Lao, Celia Lee, Kent M. Lim, Dr. Rolland C. Lowe, Omar Mencin, Stephanie Ong Stillman, Raymond Sheen, Dr. Anne Tang, Kathy Owyang Turner, Cecillia Wang, Bill Wong,Victoria Wong

Email Notes

Vincent Pan, Executive Director

for more information, contact eric Xiyu li at 415.274.6760 x 313 or exli@caasf.org

www.caasf.org

CAA is a tax-exempt 501(c)3 organization. Tax ID 94-2161304. Your contribution, less $50 per guest, is tax deductible to the full extent of the law.

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CAA 2010 Celebration of Justice special event collateral

As Chinese for Affirmative Action enters it’s 41st year of promoting social change through civil rights leadership, community building and issue advocacy, it is important to brand the event identity in such a way as to inspire momentum and generate excitement for the years ahead.

 branded envelope 6.5" x 4.75" // A6 envelope // one color //offset printed  invitation card (interior) 4.5" x 6.25" folded // two PMS colors // offset printed  invitation card (cover) 4.5" x 6.25" // flat card // two PMS colors // offset printed

 Return to T.O.C.

Chinese for Affirmative Action (CAA)

In our estimation, a successful event identity and corresponding collateral would not only acknowledge the weight and importance of last 41 years, but would also give the viewer a look into the next 41 years.

 invitation card (back cover) 4.5" x 6.25" // flat card // two PMS colors // offset printed  branded envelope 4.375" x 5.75" // A2 envelope // one color // offset printed  RSVP card (guest's names side) 4.25" x 5.5" // flat card // two PMS colors // offset printed

The design for the collateral for the 41th Anniversary celebration will reflect the significance of the occasion, while still conveying at it’s essence that CAA continues to be fresh, relevant and a pioneer in civil rights leadership.

 RSVP card (contact info side) 4.25" x 5.5" // flat card // two PMS colors // offset printed  2010 Celebration of Justice logo two color  2010 Celebration of Justice bugs one color (in COJ yellow and red)

We believe, as with all pieces of communication collateral, it is imperative to make a definitive statement through clean typography and well balanced, systematic design.

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

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OUR WORK AT BOTH THE LOCAL AND STATEWIDE LEVELS create systemic change that protects immigrant rights, promotes language diversity, and remedies racial injustice.

Thursday June 10, 2010

facilities for generations of immigrant students to gain job skills, learn English, and prepare for U.S. citizenship. It is scheduled to open its doors in 2012. CAA believes that when immigrant and limited-English proficient residents have full access to city services and resources, everyone benefits through increased public safety and an engaged, participatory citizenry. CAA continued to expand the San Francisco ordinance last year that increases language access services at key San Francisco agencies and begins to assess the needs of smaller language communities. CAA is now working with City Hall to ensure compliance of the law.

For the 2010 Census, CAA led the formation of a 13-member multiracial, multi-neighborhood coalition to ensure that the most hard-to-count communities are not systematically excluded from full political representation or its fair share of resources. Immigrant, minority, and limitedEnglish proficient communities have traditionally been undercounted in the Census, and CAA and partners brought much needed resources to those communities through canvassing, phonebanking, and monitoring census outreach. CAA also led one of 12 trainings in San Francisco to increase census participation through collaboration with our community partners. Our work ensures that communities have a chance to get their fair share of government funding for schools, hospitals, critical social services, and proportional political representation.

Through our employment services, CAA continues to serve hundreds of newcomers seeking employment and training in sustainable careers. Each month, we place clients in living wage jobs in the construction, service, clerical, and and trade industries; and we continue to work with state agencies, community-based organizations, and building trades and contractors to ensure that there is local hiring and a diverse workforce in our schools and public works projects.

We continue to monitor the construction of the City College Chinatown/North Beach Campus to ensure that the campus is built on schedule, and that job opportunities created by the construction are open to local residents. The campus was approved in 2007 after CAA led an historic mobilization of tens of thousands of community members. It reached a major milestone in February when concrete was poured for the foundation, laying the base to what will be modern

CAA continues to build civic engagement through the Visitacion Valley Parents Association, our leadership development project for Chinese American immigrant parents with children in public schools. In its seventh year, VVPA leaders have made significant contributions to shaping local language access and immigration laws, promoting dialogue between different communities of color, and inspiring other parents to be advocates in their own communities.

Photo captions  The foundation for the new CCSF Chinatown/North Beach Campus was laid in February 2010. To date, CAA has placed 16 San Francisco residents to work on the project.  API Equality marches in the 2010 Tet Parades in southern and northern California to raise awareness of LGBTQI issues in the Vietnamese American community. It is the first time a queer contingent has ever marched in the Tet Parades.  In the heart of Chinatown, Vincent Pan, community leaders, and a census official urge Chinese American residents to get counted in the 2010 Census.  SFILEN members representing many languages and communities come together for Immigrant Family Day at San Francisco City Hall.

Continued on next page

Since 1969, CAA has fought to defend civil rights and promote social change. Our work has challenged social norms to advance equality, created coalitions that bridge traditional boundaries, and prioritized the needs of our community’s most marginalized. Our civil rights leadership encompasses over four decades of achievements. 1969 CAA is founded by young activists grounded in the civil rights and Third World organizing movements. Their work is part of a broader generational and political upheaval to challenge the status quo and achieve social change. 1970 CAA helps prepare the landmark U.S. Supreme Court case Lau v. Nichols, which results in bilingual education provisions for growing numbers of Chinese- and Spanish-speaking public school students in San Francisco. 1972 CAA demands bilingual election ballots in San Francisco to comply with new state election code mandating bilingual assistance where a significant need is identified.

1973 CAA joins Officers for Justice and other minority and women groups to challenge discriminatory hiring and promotional practices of the San Francisco Police Department. The lawsuit leads to a dramatic increase in API police officers.

1978 CAA files a lawsuit against the City and County of San Francisco for violating the voting rights of minorities (Chinese for Affirmative Action v. Leguennec). The lawsuit sets the stage for CAA’s later work with the U.S. Justice Department to secure a consent decree with the City to provide multilingual materials and ballots for limited-English proficient voters.

1978 CAA mounts a national campaign to oppose clustering all Asian and Pacific Islanders in one racial category in the 1980 Census question-

1989 CAA joins nation-wide efforts to stop the regressive Kennedy-Simpson immigration bill, which would have substantially reduced visas

2006 To meet the needs of dislocated garment workers, CAA partners with community groups to expand vocational training and job placement services. CAA publishes Lost Without Translation, a survey report on language barriers faced by limited-English proficient parents with children in the San Francisco school district.

2001 CAA successfully advocates for the passage of the Equal Access to Services Ordinance in San Francisco, requiring key City agencies to provide services to limited-English proficient communities and increasing residents’ access to vital services. 2002 A study published by CAA finds a 22% decrease in total dollars awarded to minority/women-owned businesses in seven government agencies after passage of Proposition 209, resulting in a loss of almost $100 million dollars annually to these businesses.

1996-1998 CAA leads opposition of California’s Proposition 209, the anti-affirmative action initiative, and Proposition 227, which would ban bilingual education. Staff develop programs to help local businesses and workers overcome the barriers created by Prop 209. To serve the growing Chinese American community in the Visitacion Valley neighborhood of San Francisco, CAA opens an office in The Village.

1983 CAA joins a nationwide coalition to protest the brutal murder of Vincent Chin and initiates a campaign with the U.S. Department of Justice urging prosecution of the two men involved in the killing. The case is appealed and retried.

1975 CAA files a complaint against the largest HMO in Northern California for failing to provide equal access and services to Chinese-speaking patients. The settlement reached through the federal government becomes a model for other bilingual health access programs.

and get passed the California Hate Crime Civil Remedies Act.

1993 CAA and Latino groups intervene in the desegregation lawsuit against the San Francisco Unified School District in order to improve services for educationally disadvantaged minority students, especially low-income and immigrant students. 1995 CAA convinces SFUSD to transform Galileo High School into the magnet Galileo Academy of Science and Technology, thereby benefiting its primarily lowincome, minority, immigrant, and limitedEnglish proficient students.

naire. The Census ultimately lists nine distinct API groups.

1986 The first of a series of Broken Ladder reports, analyzing the lack of API representation in management and promotional opportunities in San Francisco civil service, is published. CAA intervenes in the lawsuit against the San Francisco Fire Department to address the under-representation of APIs in the department.

and given preference to independent immigrants with English-speaking skills.

1999 CAA successfully advocates for millions of dollars in state and local funds to support ethnic media coverage and community outreach in the 2000 Census, aimed at improving the count of APIs and other hard-to-count communities. 2000 CAA combats the racial profiling and incarceration of Dr. Wen Ho Lee through national organizing, legal actions, and media advocacy, including purchasing a full-page ad in the New York Times titled “Charged with being ethnic Chinese.”

2003 CAA and partners open the first statewide policy office for APIs based in Sacramento, Asian Americans for Civil Rights and Equality. AACRE produces the first Asian and Pacific American Legislative Report Card, reporting on how California state legislators voted on priority issues for APIs. CAA teams up with grassroots organizations in California to defeat Proposition 54, which would have banned state and local governments from gathering race and ethnicity data. 2004 CAA launches the Visitacion Valley Parents Association, a community organizing project for limited-English proficient Chinese Americans, focused on parent leadership development to improve public school education. 2005 No Parents Left Behind, a CAA report recommending public school improvements in the translation of important written communication to parents, leads to new allocations at the California Department of Education for additional translation resources. CAA and AACRE co-sponsor

PROGRAM SCHEDULE

15

2007 CAA leads over 100 community groups in a historic mobilization to win a permanent City College campus in San Francisco Chinatown for generations of immigrant students. API Equality, working in the API community for the fair treatment and acceptance of lesbian, gay, bisexual, transgender, queer and intersex people, officially joins CAA. 2008 CAA and partners successfully advocate for a San Francisco Police Department General Order on police interactions with limited-English proficient residents, aimed at improving public safety and protecting immigrant rights. To foster the next generation of API leaders, CAA and API Equality train the first nine Helen Zia Fellows for Social Change to lead social justice campaigns on California college campuses. 2009 CAA publishes Access Deferred: Progress, Challenges and Opportunities, which surveys the experiences of limitedEnglish proficient Chinese- and Spanishspeaking residents with San Francisco City agencies and leads to stronger language access laws in the City. CAA convinces the U.S. Census Bureau to reverse a harmful policy that would have eliminated key multi-lingual correspondence between Census and residents across the country. 19

As the founding executive director, Beckie developed extensive experience in providing multilingual and multicultural direct services to domestic violence and trafficking

survivors. She pioneered models of culturally appropriate services and advocacy that have influenced organizations nationwide. Like CAA in parallel areas of work, Beckie has challenged how institutions dedicate resources for cultural and linguistic competency in serving our communities. Her work cast off the pervasive invisibility of Asian American women; and by giving voice to an otherwise marginalized community, she advanced solutions to problems lying at the intersections of sexism, racism, and homophobia. She recently retired from Asian Women’s Shelter in 2009 and remains active in a host of national and statewide coalitions on domestic violence. Beckie is a third-generation Japanese American who grew up in Sacramento, California. She received her BA and MSW at UC Berkeley.

STAFF Vincent Pan Executive Director Benita Benavides Community Advocate Vanessa Coe API Equality Community Organizer

EDWARD STEINMAN Edward Steinman is a civil rights attorney and Professor of Law at Santa Clara University. He is currently involved as both a lawyer and community resident in the operation of programs for the homeless in San Francisco. He also works with California Food Policy Advocates on issues of hunger and malnourishment. In the 1970s, Edward was completing an internship in San Francisco Chinatown that helped low-income Chinese workers file complaints against sweatshops. He soon discovered that Kinney Timmon Lau, the son of a client, was failing at school because of his limited English skills and that his school did not provide language assistance to help him succeed. On behalf of Lau and 1,800 other Chinese-speaking students, Edward and CAA filed a class action lawsuit

Nattie Fong Finance and Administration Assistant

against the San Francisco Unified School District for violating the Equal Protection Clause of the Fourteenth Amendment. The District Court and Court of Appeals initially denied that the School District had violated the Equal Protection Clause, but Edward appealed the case to the U.S. Supreme Court, which unanimously ruled in the landmark Lau v. Nichols decision that English language learners have unique instructional needs that schools must meet through special educational programs. Lau v. Nichols has since then become the foundation of bilingual education around the nation — an issue at the heart of the intersection of race, language, and immigration that CAA still advocates for today.

Susan Hsieh Communications and Membership Manager

Victor Hui Finance and Administration Manager Yorbee Hui Receptionist/Intake Coordinator Jenny Lam Director of Community Initiatives Eric Xiyu Li Development Coordinator

Elaine Ng Employment Advocate Tawal Panyacosit, Jr. Director of API Equality Santosh Seeram-Santana AACRE Legislative Advocate Michelle Yeung Community Advocate – Immigrant Rights Joanna Yuan Community Organizer

Susan Mooney Associate Director for Organizational Capacity

BOARD OF TRUSTEES

Edward holds a BA from Northwestern University and a JD from Stanford Law School, where he was an editor of the Stanford Law Review. He then served as a law clerk to U.S. District Court Judge Robert F. Peckham in San Francisco.

9

Stephanie Ong Stillman, Co-Chair

Jeff Chang

Rolland C. Lowe

Robert Chen

Omar Mencin

Germaine Q Wong, Co-Chair

Bernadette Chi

Raymond Sheen

Celia Lee, Vice Chair

Leon Chow

Anne Tang

Keith Kamisugi, Secretary

Bill Jeong

Kathy Owyang Turner

Victoria Wong, Treasurer

Deborah Lao

Cecillia Wang

Kent M. Lim

Bill Wong

Sue Kwon Emcee

REMARKS AND SPECIAL RECOGNITIONS Stephanie Ong Stillman Co-Chair, Board of Trustees Vincent Pan Executive Director

PRESENTATION OF AWARDS Beckie Masaki Presented by Helen Zia Edward Steinman Presented by Cecillia D. Wang Paul S. Fong Presented by Frances Lee Loni Ding (1931-2010) Presented by Julie Tang

CLOSING Germaine Q Wong Co-Chair, Board of Trustees

5

BECKIE MASAKI B e ckie M asaki’s first job out of graduate school was at a domestic violence shelter where she was the first and only Asian staff member, and no Asian clients used the services. Both of these circumstances reflected a pervasive myth that domestic violence did not affect the Asian community and that Asians did not need shelter because they stayed with their families. To address these challenges, in 1988 Beckie joined together with a group of Asian American women in the community and founded the Asian Women’s Shelter.

WELCOME

21


CAA 41st Anniversary Celebration of Justice dinner  event program cover and selected spreads 8.5" x 11" folded // offset printed // two PMS colors // matte paper  event program back cover 8.5" x 11" // offset printed // two PMS colors // matte paper

CAA's 41th anniversary dinner is considered the hallmark of the year’s celebratory events. This content-rich piece reflects upon the organization's groundbreaking achievement throughout its forty one years and spotlighted the stories of the dinner’s honored guests, speakers and award recipients.

 Return to T.O.C.

Chinese for Affirmative Action (CAA)

The design is in keeping with the other parts of the anniversary collateral.

CAA was founded in 1969 to protect the civil and political rights of Chinese Americans and to advance multiracial democracy in the United States. Today, CAA is a progressive voice in and on behalf of the broader Asian and Pacific American community. We advocate for systemic change that protects immigrant rights, promotes language diversity, and remedies racial injustice. www.caasf.org

Chinatown The Kuo Building 17 Walter U. Lum Place San Francisco, California 94108 415-274-6750

Visitacion Valley 29 Leland Avenue San Francisco, California 94134 415-287-0228

AACRE | Asian Americans for Civil Rights and Equality 1225 8th Street, Suite 590 Sacramento, California 95814 916-321-9001

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

11 //


 KEYNOTE SPEAKER

The Honorable

John Chiang

HONORING

California State Controller

Chief Heather J. Fong

As California’s chief fiscal officer, Controller John Chiang is the highest ranking Asian Pacific Islander (API) elected official in the state government, where he oversees more than $100 billion in public funds. Chiang has been a steadfast advocate for civil rights and community engagement, especially promoting voter registration and participation among minority communities. In August 2008, Chiang gained national attention as a prominent API voice to address the Democratic National Convention in Denver. Today, he continues to serve as an API leader in the statewide campaign to win marriage equality and as a vigilant voice for worker rights. He was first elected to the Board of Equalization in 1998 and served for three years as chair. The son of immigrant parents, Chiang graduated from the University of South Florida and received his law degree from the Georgetown CAA09_40th_A6_envelope.r3.indd 2 University Law Center.

Sinclair & May Louie For their pioneering generosity, philanthropy, and service in support of San Francisco Chinatown and the Chinese American community.

John Trasviña For his enduring advocacy and accomplishments in advancing multiracial justice. He now serves as an Assistant Secretary in the Obama administration and was the former President and General Counsel of the Mexican American Legal Defense and Educational Fund.

Center for Asian American Media For their artistic showcase of the diversity of Asian American experiences through independent media, including hosting the annual San Francisco International Asian American Film Festival.

EMCEES 6/25/09 7:12:46 PM

Aimee Allison, KPFA Radio Host Jeff Chang, Author and Journalist

Please list your guests’ names:

ry Mock ven C. Owyang & nilda Cheung Paterson nna M. Ryu H. Wang u-ping & Connie Y. Yu en Zia & a Shigemura

Chow, Philip Hwang, ee, Dexter Ligotr Olmstead-Rose, Owyang Turner,

For her groundbreaking leadership for over three decades in the San Francisco Police Department, where she recently completed her service as Chief of Police.

 CAA09_40th_A6_envelope.r3.indd 2

6/25/09 7:12:46 PM

SPONSORS (PARTIAL LISTING)

PLEASE RESPOND BY AUGUST 19, 2009

Champion of Justice $10,000 Southern California Edison

I/We will join CAA on September 9 as a:

Defender of Justice $6,000

PATRON OF JUSTICE $8,000 10 tickets + 10 VIP reception tickets + full-page ad in event program + logo on website

FHLBank San Francisco

Advocates of Justice $4,000

DEFENDER OF JUSTICE $6,000 10 tickets + 10 VIP reception tickets + full-page ad in event program

To register online, visit www.caasf.org

AECOM California Teachers Association Kaiser Permanente Rolland and Kathy Lowe Northern California Carpenters Regional Council

ADVOCATE OF JUSTICE $4,000 10 tickets + 2 VIP reception tickets + half-page ad in event program GUARDIAN OF JUSTICE $2,500 10 tickets + quarter-page ad in event program FRIEND OF JUSTICE Individual ticket(s) at $200 each

Host Committee Chairs: Laura Lai, Hyphen magazine Diane T. Chin Henry & Priscilla Der Katheryn M. Fong & Andrew MacInnis Kevin M. Fong Paul & Maxine Fong Ricky Ho & Emily Leung Larry & May Jew Kate Kendell, Esq.

Geoff Kors Fred Lau Mary D. Lau Emily Lee Jack W. Lee & Debbie Ching Darlene & Raymond Lim Joanne Low Kathy Lowe

Larry Mock Steven C. Owyang & Onilda Cheung Eva Paterson Donna M. Ryu Ted H. Wang Kou-ping & Connie Y. Yu Helen Zia & Lia Shigemura

Please contact us for information about non-profit rate tickets or table hosting. I cannot attend but enclosed my contribution of $

Name Company Address City, State, Zip Telephone

Email

Enclosed is my check for $ Please charge $

2009 Board of Trustees

Card no.

Germaine Q Wong, Chair

Exp. date

Jeff Chang, Robert Chen, Bernadette Chi, Jackson Chin, Leon Chow, Philip Hwang, Bill Jeong, Keith Kamisugi, Deborah Lao, Celia Lee, Frances Lee, Dexter LigotGordon, Kent M. Lim, Rolland C. Lowe, Omar Mencin, Lester Olmstead-Rose, Stephanie Ong Stillman, Raymond Sheen, Anne Tang, Kathy Owyang Turner, Cecillia Wang, L. Ling-chi Wang, Bill Wong, Victoria Wong

payable to CAA. to my VISA/MC

Card Security Code

Please send payment to CAA, 17 Walter U. Lum Place, San Francisco, CA 94108 Billing Name and Address (if different from above): Name

Vincent Pan, Executive Director

Address City, State, Zip

www.caasf.org For more information, contact Eric Xiyu Li at 415.274.6760 x 313 or exli@caasf.org CAA is a tax-exempt 501(c)3 organization. Tax ID 94-2161304. Your contribution, less $85 per guest, is tax deductible to the full extent of the law.


CAA 40th Anniversary special event collateral  branded envelope 6.5" x 4.75" // A6 envelope // one color //offset printed  invitation card (interior) 4.5" x 6.25" folded // two PMS colors // offset printed  invitation card (cover) 4.5" x 6.25" // flat card // two PMS colors // offset printed  invitation card (back cover) 4.5" x 6.25" // flat card // two PMS colors // offset printed  branded envelope 4.375" x 5.75" // A2 envelope // one color // offset printed  RSVP card (guest's names side) 4.25" x 5.5" // flat card // two PMS colors // offset printed  RSVP card (contact info side) 4.25" x 5.5" // flat card // two PMS colors // offset printed  2009 Celebration of Justice logo one color  40th Anniversary logo two color

In 2009, Chinese for Affirmative Action celebrated four momentous decades of promoting social change through civil rights leadership, community building, and issue advocacy.

 Return to T.O.C.

Chinese for Affirmative Action (CAA)

The design of the event identity and corresponding collateral reflects the weight and significance of the occasion, while still conveying at its essence that CAA continues to be fresh, relevant, and a pioneer in civil rights leadership. For this project, it was imperative to make a definitive statement through clean typography and well-balanced, systematic design. The design is unified under the celebration’s theme of “40 Years of Progressive Change.” The logos for the event and the dinner are flexible enough to fit a diverse range of events and publications.

13 //

All collateral is not only visually consistent, but all of the elements are cohesive from piece to piece.

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751


 

I

DEFENDING CIVIL RIGHTS

40 YEARS OF HISTORY AND ACHIEVEMENTS

CAA’s early efforts used the power of civil rights law to advance change. Working with community partners such as Public Advocates, the Asian Law Caucus, and the League of United Latin American Citizens, CAA helped bring class action and impact litigation on diverse issues. Our work in this arena, for instance, reaffirmed regulations to prevent schools from denying access to educational programs based on a student’s limited-English proficiency (Lau v. Nichols); increased the hiring of women

1969 Community activists and students establish CAA to advocate on behalf of Chinese Americans who are systematically denied equal opportunities in many sectors of society. 1970 CAA assists in preparing the landmark US Supreme Court case Lau v. Nichols, which results in bilingual education provisions for growing numbers of Chinese and Spanish-speaking public school students in San Francisco. 1972 CAA demands bilingual election ballots in San Francisco to comply with new state election code mandating bilingual assistance where needed. 1973 CAA joins Officers for Justice and other minority and women’s groups to challenge discriminatory hiring and promotional practices of the San Francisco Police Department. The lawsuit leads to a dramatic increase in API police officers. 1975 CAA files a complaint against the largest HMO in Northern California for failing to provide equal access and services to Chinese-speaking patients. The settlement reached through the federal government becomes a model for other bilingual health access programs. 1978 CAA mounts a national campaign to oppose clustering all Asian and Pacific Islanders in one racial category in the 1980 Census questionnaire. The Census ultimately lists nine distinct API groups.

1995 CAA convinces San Francisco Unified School

English proficient Chinese Americans in Visitacion Valley, focused on parent leadership development to improve public education. CAA releases The Language of Business: Adopting Private Sector Practices to Increase Limited-English Proficient Individuals’ Access to Government Services.

1996-1998 CAA plays a lead role in coordinating

2005 No Parents Left Behind, a CAA report recommending public school improvements in the translation of important written communications into languages parents can understand, leads to new allocations to the California Department of Education to increase resources for translation. CAA and AACRE co-sponsor and get passed the California Hate Crime Civil Remedies Act.

District to transform Galileo High School into a new magnet school, the Galileo Academy of Science and Technology, benefiting its primarily low-income, minority, immigrant, and limited-English proficient students. opposition to California Proposition 209, the antiaffirmative action initiative, and Proposition 227’s attack on bilingual education. Staff develop programs to help local businesses and workers overcome the barriers created by 209. To serve the Chinese American community in the rapidly changing Visitacion Valley neighborhood of San Francisco, CAA opens an office in The Village, home to numerous organizations serving the diverse communities of the Valley. 1969

1999 CAA successfully advocates for tens of millions of dollars in state and local funds to support Census 2000 ethnic media coverage and community outreach, aimed at improving the count of usually dramatically under enumerated APIs and other hard-to-count communities. 2000 CAA combats the racial profiling and

incarceration of Dr. Wen Ho Lee through national organizing, supporting legal actions, and media advocacy, including purchase of a full-page ad in The New York Times entitled “Charged with being ethnic Chinese.”

2001 CAA successfully advocates for the passage of the Equal Access to Services Ordinance in San Francisco, requiring key City agencies to provide services to limited-English proficient communities.

1983 CAA joins a nationwide coalition to protest the brutal murder of Vincent Chin and initiates a campaign with the US Department of Justice urging prosecution of the two men involved in the killing. The case is appealed and retried.

2002 A study published by CAA finds a 22%

1988 The first of a series of Broken Ladder reports,

analyzing the lack of API representation in management and promotional opportunities in San Francisco civil service, is published. CAA intervenes in the lawsuit against the San Francisco Fire Department to address the under-representation of APIs in the department.

1989 CAA joins nation-wide efforts to stop the regressive Kennedy-Simpson immigration bill, which would have substantially reduced visas and given preference to independent immigrants with English-speaking skills.

1993 CAA and Latino groups work to intervene in the desegregation lawsuit against the San Francisco Unified School District in order to improve services for educationally disadvantaged minority students, especially low-income and immigrant students.

decrease in total dollars awarded to minority/womenowned businesses in seven government agencies after passage of Proposition 209, resulting in a loss of almost $100 million dollars annually to these businesses.

2003 CAA opens the first statewide policy office

for APIs based in Sacramento. Asian Americans for Civil Rights and Equality works on issues such as language access, voting rights, equal opportunity, and educational equity. AACRE produces the first Asian and Pacific American Legislative Report Card, reporting on how California state legislators voted on priority issues for APIs. CAA teams up with grassroots API organizations around the state to defeat Proposition 54, which would have banned state and local governments from gathering race and ethnicity data.

2006 To meet the needs of dislocated garment workers,

CAA partners with community groups to expand vocational training and job placement services. CAA publishes Lost Without Translation, a survey report on language barriers faced by LEP parents with children in the San Francisco Unified School District. CAA participates in multiple efforts to combat racist stereotyping and hate speech in the media, as well as to mobilize a progressive API voice on issues ranging from protecting Chinese Hospital to comprehensive immigration reform.

2007 CAA successfully advocates for an Office of

Language Services in San Francisco, doubles the funding available to support LEP public school parents in San Francisco, and secures funding for a neighborhood workforce center in Chinatown. CAA leads over 100 community groups in the historic community mobilization to win approval for a permanent City College Campus in San Francisco Chinatown to provide generations of immigrant students with equal access to educational opportunities.

2008 To improve public safety and protect immigrant

rights, CAA and allies successfully advocate for a San Francisco Police Department General Order on police interactions with LEP residents. To foster the next generation of API leaders, CAA and API Equality train the first nine Helen Zia Fellows for Social Change to lead social justice campaigns on California college campuses. CAA organizes three multilingual candidate forums for the November local elections to increase political engagement among immigrants and LEP individuals.

and minorities in the San Francisco Police Department (Officers for Justice v. Civil Service Commission); and expanded access to job opportunities within the civil service (Hampton v. Wong). In 1978, CAA also worked with the Mexican American Legal Defense and Educational Fund (MALDEF) to file a lawsuit against the City and County of San Francisco for violating language access rights of minority voters guaranteed by the Voting Rights Act (Chinese for Affirmative Action v. Leguennec). While the suit did not prevail, it later set the stage for CAA’s work with the Justice Department to secure a consent decree with the City to provide multilingual materials and ballots for limited-English proficient (LEP) voters.

PROMOTING SOCIAL CHANGE Evolving with the times, CAA has helped many allied efforts to build a stronger progressive community. Since our earliest days, the CAA Board and staff have committed resources to incubating groups who soon became leaders in their own right, such as the Latino Issues Forum, Kearny Street Workshop, and Center for Asian American Media. CAA always has bold aspirations for a better world, and we strive to work across issues and communities in pursuit of this vision.

Because CAA’s success is grounded in the community, the impact of legal action became stronger when joined with our ongoing work in direct services and community organizing. Our active involvement in the grassroots also gave CAA the credibility and power to be a leading voice for the community, while ensuring our campaigns had real relevance in people’s lives. These on-the-ground campaigns won victories to secure jobs for Chinese workers with the high-rise Holiday Inn construction project and dispelled racial stereotypes through cuttingedge public education campaigns with the media. CAA’s understanding of community concerns also shaped our policy advocacy to make government and city agencies more inclusive of racial and language minorities. Over the years, CAA has helped LEP residents access public services despite language barriers and supported immigrants to reunify with their families and win a fair shot to succeed both professionally and personally.

PROGRAM SCHEDULE

40 YEARS OF PROGRESSIVE CHANGE

n 1969, CAA was founded by young activists who were grounded in both the civil rights and Third World organizing movements. Their work was part of a broader generational and political upheaval to challenge the status quo and achieve social change. Having known one another from working with Chinatown gang members, they saw how their clients’ troubling life circumstances were products of decades of public policies that denied equal opportunities. In founding CAA, they pursued systemic solutions to systemic problems.

Aimee Allison and Jeff Chang Emcees

REMARKS AND SPECIAL RECOGNITIONS Germaine Q Wong Chair, Board of Trustees Vincent Pan Executive Director

DINNER SERVICE KEYNOTE ADDRESS The Honorable John Chiang

VIDEO PRESENTATION PRESENTATION OF AWARDS Center for Asian American Media Presented by Katheryn M. Fong John Trasviña Presented by Henry Der Chief Heather J. Fong Presented by Diane T. Chin Sinclair and May Louie Presented by Vincent Pan

21

5

 Media stereotypes like Fu Manchu perpetuated discrimination against APIs. CAA formed the Chinese Media Committee in 1970 to combat these negative images.

CALIFORNIA STATE CONTROLLER

KEYNOTE SPEAKER

 Proposition 209 attacked the merits of affirmative action in California. CAA led coordinated opposition to the measure through petitions and public education campaigns.

JOHN CHIANG

John has also actively promoted civic engagement among minority voters. In February 2008, he joined CAA

17

WELCOME

(Photos, starting on page 17)

Through the Controller’s responsibility to disburse the paychecks of hundreds of thousands of state employees, John consistently demonstrates his strong commitment to workers’ rights. In July 2008, with the budget negotiations deteriorating, John refused to carry out an executive order by Governor Arnold Schwarzenegger to reduce over 200,000 state workers’ wages to the federal minimum wage of $6.55 per hour in order to close the state’s deficit. His public stance in support of workers against the Governor has brought him to court many times. Today, John continues to work within our state government to ensure our institutions safeguard the rights of California’s diverse constituents.

Continued on next page

Association, a community organizing project for limited-

THE HONORABLE

John’s formal responsibility as Controller is to oversee more than $100 billion in public funds. He also serves as the state’s independent fiscal watchdog, using his audit authority to uncover fraud and abuse of taxpayer dollars. John serves on 76 state boards and commissions with diverse responsibilities ranging from protecting the coastline to helping build new hospitals. He also chairs the Franchise Tax Board.

ADVANCING PROGRESSIVE VALUES Unafraid to take controversial and challenging positions, CAA has built a reputation for staying true to our progressive values, especially when political winds have not been favorable. CAA continues to be a critical

CLOSING

2004 CAA launches the Visitacion Valley Parents

(Photos, from top) Our founders: Alice Barkley, L. Ling-chi Wang, Lambert Choy, Lillian Sing, and Germaine Q Wong

California State Controller John Chiang is among a new generation of leaders within the progressive Asian Pacific Islander (API) community. He actively promotes civic engagement among minority voters and is a steadfast advocate for civil and workers’ rights. As California’s chief fiscal officer, John plays a critical role in ensuring our state government continues to serve low-income and marginalized communities during hard economic times.

Today, CAA’s work includes core social change projects, including API Equality, which works for the rights of lesbian, gay, bisexual, transgender (LGBT) members of our community, including marriage equality; and Asian Americans for Civil Rights and Equality (AACRE), a joint partnership based in Sacramento that advocates at the state level on issues facing Asian Pacific Islanders (API) across California. We also continue to support innovative organizations including Hyphen magazine, a not-for-profit volunteer-run magazine whose goals are to be a catalyst for our community, educate and increase political and social awareness, and provide coverage and analysis of issues affecting APIs.

 Voter registration was one of many strategies CAA used to increase political participation among APIs.

and partner groups as a visible ally to encourage limited-English proficient (LEP) voters to learn about their rights and vote in the primary elections. His support also helped CAA advocate the San Francisco Department of Elections to serve our community’s language needs by providing translated materials and hiring bilingual poll workers. In August 2008, John gained national prominence in addressing the Democratic National Convention in Denver, along with other prominent APIs such as Maya Soetoro-Ng, Assistant Secretary Tammy Duckworth, and Representative Mike Honda.

 CAA Executive Director Vincent Pan and Supervisor David Chiu discuss the need for better language access in San Francisco.

During the 2008 general elections, John took a strong stand as an API leader against Proposition 8, the ballot initiative to eliminate the right of same-sex partners to marry. His public role helped educate APIs on the importance of marriage equality and represented API voices within the mainstream community’s understanding of the issue. His innovative progressive leadership is critical and fitting, since as one of California’s twelve constitutional officers, John is also the highest ranking API elected official in the state.

 API Equality marches for marriage equality in the 2009 Chinese New Year Parade.

John was first elected to the Board of Equalization in 1998 where he served two terms, including three years as chair. He began his career as a tax law specialist with the Internal Revenue Service and previously worked as an attorney in the State Controller’s Office. The son of immigrant parents, Chiang has a BA with honors from the University of South Florida and a JD from the Georgetown University Law Center. John and his wife, Terry Chi, live in Torrance, California.

9

 CAA addresses local issues during the 2008 general elections by bringing together residents and candidates at multilingual candidate forums.

 

 To empower community members to speak for themselves, CAA organized leaders from the Visitacion Valley Parents Association to meet with San Francisco supervisors at the 2009 Immigrant Family Day.  Visitacion Valley parents organize a cross-cultural dialogue in their neighborhood to promote understanding between different communities of color.  To ensure immigrants and limitedEnglish residents are not left out of the 2010 Census, CAA holds job fairs to recruit bilingual Census workers.

Continued from previous page

voice for and among APIs on issues such as workers’ rights, affirmative action, school integration, reproductive rights, and rights of LGBT individuals. In advancing a vision of civil rights that is inclusive of all communities, CAA values diversity and difference as critical parts of our work in addressing the intersection of various forms of oppression to achieve positive social impact. THE WORK CONTINUES After 40 years, CAA carries on its vision to defend civil rights and promote social change. We continue to have big aspirations for our work, connecting multiple strategies on both public policy and grassroots levels to win fairness and justice for the community. Today, CAA continues to stand up for immigrants and limited-English speakers. While the character of our campaigns may shift over time, CAA remains grounded in our core progressive values, established history, and a strong vision for the future. CAA has also committed new efforts to anchor and grow the progressive API community, and we are driven by the principles that have served us since 1969: embracing risk, challenging the status quo, and fighting for systemic change A CAA milestone project, which we began since our founding, is our effort to achieve a complete and accurate count on every decennial US Census. We strive to maintain our community’s equitable access to the resources and political representation that follow demographic changes recorded by the Census. For

the 2010 Census, CAA is providing critical leadership by advocating for diversity in Census hiring, targeted advertising in ethnic media, and Census outreach that is multilingual and culturally competent. We have already successfully advocated for City funding to support grassroots outreach and are now convening a coalition of community groups to hold the Census accountable for an accurate count of San Francisco’s low-income, minority, immigrant, and LEP residents. After decades of advocacy, officials broke ground for construction of the permanent City College Chinatown Campus last November. CAA was a leader in the historic coalition to secure this project for educational justice and equity for immigrants in Chinatown. Today, we remain focused on this campaign by helping local workers access the jobs and job training opportunities created by campus construction. In the tradition of our advocacy for jobs with Holiday Inn’s construction years ago, CAA is now working with the City College Board of Trustees to ensure that the Chinatown Campus opens opportunities for local residents. CAA continues to fulfill the promise of access to a quality education without regard to English proficiency, as affirmed by Lau v. Nichols decades ago. CAA’s Visitacion Valley Parents Association (VVPA) is a strong advocate for immigrant parents whose children attend public schools in San Francisco. Through multiple organizing and outreach campaigns each year, VVPA holds the school district accountable to meet the needs of LEP and

English-learner students. Our leadership development trainings and peer-led mentorship model give parents the opportunities to become effective voices for not only their children and families, but the community at large. Because differences in language prevent limited-English speakers from participating in their communities, CAA advances policies to ensure LEP residents can access city agencies and government services despite language barriers. Most recently, CAA helped strengthen the Equal Access to Services (EAS) ordinance, a San Francisco policy that requires public agencies to provide services to LEP residents in their native languages. The EAS ordinance, which was first created with CAA’s advocacy in 2001, not only strengthens institutions in becoming more inclusive of the City’s diverse population, it also makes our communities safer by allowing more individuals to report crimes or fires without barriers of language. Another achievement of CAA’s longstanding advocacy is giving minority voters access to the polling place. In 2008, CAA organized multilingual candidate forums for the general elections and distributed multilingual voter guides and materials on critical races and ballot initiatives. Shortly after the election, CAA held a town hall with newly elected Supervisors David Chiu, Carmen Chu, and Eric Mar at our annual membership meeting to discuss immigrant rights, marriage equality, and government access for language minorities. CAA’s success has always been based on

empowering our community to speak for itself—an approach that is infused into our every effort today. CAA also proudly continues its history of working across boundaries to promote the rights of women, LGBT, and other minorities, Today, CAA is one of the founding members of the San Francisco Immigrant Legal and Education Network, which provides services and education to immigrants in seven languages and comprises 12 groups working in broad Latino and Asian communities. API Equality is also at the core of CAA’s work as we continue to organize, educate, and speak out for marriage equality and the equal treatment of LGBT people in the API community. After 40 years, CAA has built a record of advocacy and commitment to progressive values that prepare us to lead future generations of civil rights work. Like our founders, we continue to make a positive impact through multiple strategies on both policy and grassroots levels. Our successes take diverse forms: new laws to protect minority rights, new jobs and educational opportunities for immigrants, and new civic leaders who care about—and come from—our community. In 1969, when our founders came together to empower marginalized Chinese Americans, they saw their advocacy soon win victories for all communities. After “40 Years of Progressive Change,” we carry on their pioneering vision of building a more equal and just society. 19


CAA 40th Anniversary Celebration of Justice dinner  event program cover and selected spreads 8.5" x 11" folded // offset printed // two PMS colors // matte paper  event program back cover 8.5" x 11" // offset printed // two PMS colors // matte paper

CAA's 40th anniversary dinner is considered the crown jewel of the year’s celebratory events. This content-rich piece showcased the organization's groundbreaking achievement throughout its forty years and spotlighted the stories of the dinner’s honored guests, speakers and award recipients.

 Return to T.O.C.

Chinese for Affirmative Action (CAA)

The design is in keeping with the other parts of the anniversary collateral.

CAA was founded in 1969 to protect the civil and political rights of Chinese Americans and to advance multiracial democracy in the United States. Today, CAA is a progressive voice in and on behalf of the broader Asian and Pacific American community. We advocate for systemic change that protects immigrant rights, promotes language diversity, and remedies racial injustice.

Chinatown The Kuo Building 17 Walter U. Lum Place San Francisco, California 94108 415-274-6750 Visitacion Valley 29 Leland Avenue San Francisco, California 94134 415-287-0228 AACRE | Asian Americans for Civil Rights & Equality 1225 8th Street, Suite 590 Sacramento, California 95814 916-321-9001

CAA | Chinese for Affirmative Action

www.caasf.org

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

15 //


1998 1999 2000 2001 2002

FROM THE CHAIR OF THE BOARD OF TRUSTEES AND THE EXECUTIVE DIRECTOR

Dear Friends,

憐 憫

董 事 會 主 席 和 行 政 主 任 致 言

2009 was a tremendous year. We celebrated our 40th anniversary, served thousands of residents, achieved great success in advancing our policy agenda, and continued to support progressive movement building in our community. The year was as productive as it was busy, and we were once again reminded of just how much is possible when good people come together for great causes.

融 和

平 等

2009年是極好的一年。 我們慶祝華促會成立四十周年,服務數以千計的居民,在 推動我們的政策議程中得到極大的成功,同時繼續支持 在我們社區建議進步的運動。今年既具生產力又忙碌,我 們再次被提醒,當大家協力支持良好的信念時,是可以做

2008 2009

CAA was founded in 1969 to protect the civil and political rights of Chinese Americans and to advance multiracial democracy in the United States. Today, CAA is a progressive voice in and on behalf of the broader Asian and Pacific American community. We advocate for systemic change that protects immigrant rights, promotes language diversity, and remedies racial injustice.

出多少工作。 展望未來,對大力支持我們成功推行我們工作的朋友、支 持者、和盟友,感銘之情,難以言宣。 四十年來,華促會是一個十分特別的地方,推動真正的社 區工作。這一切都要歸功大家的支持。

Table of Contents 05_CAA Historical Timeline

四十年進步改變

12_Community Building 14_Immigrant Rights

Sincerely,

秉 持 原 則 的 領 導

親愛的朋友,

As we look to the future, we cannot fully express the imense gratitude we feel towards our friends, supporters, and allies who have made everything we do possible. For forty years, CAA has been a very special place and a true community effort. We have all of you to thank for that.

2003 2004 2005 2006 2007

董事會主席

16_Letter from A CAA Client

關少薇

華人權益促進會於一九六九年成立,目的在保護華裔的 公民和政治權利,以及推動美國的多元種族民主。今 天,華促會代表廣大的亞太裔社區,是一個進步的聲 音。我們促進系統性的改變、解決種族不公、確保有色

行政主任 潘偉旋

謹啟

18_Language Diversity 20_Racial Justice 22_Promoting Social Change 24_Donors and Supporters

Germaine Q Wong Chair, Board of Trustees

2009 Annual Report

Vincent Pan Executive Director

人種的平等機會、減少語言障礙和促進移民權利。

30_Statement of Financial Activities 31_Board and Staff

Editor EditorVincent VincentPan Pan| Writer | Writer& &Contributors ContributorsSusan SusanHsieh, Hsieh,Susan SusanMooney, Mooney,Eric EricLi,Li,Victor VictorHui Hui| Translation | TranslationKai KaiLui, Lui,Chinese ChineseTranslation TranslationServices Services Photos PhotosCredits CreditsCAA, CAA,Russ RussLowe, Lowe,Shu-Jon Shu-JonMao Mao| Design | DesignMs. Ms.Loh LohDesign DesignCo. Co.

3

2009 CAA Annual Report

1969 1970 1971 1972 1973 1974 1975 1976 1977 1978 1979 1980 1981 1982 1983 1984 1985 1986 1987 1988 1989 1990 1991 1992 1993 1994 1995

1969 CAA is founded by young activists grounded in the civil rights and Third World organizing movements. Their work is part of a broader generational and political upheaval to challenge the status quo and achieve social change.

1969

1970

1973 CAA joins Officers for Justice and other minority and women’s groups to challenge discriminatory hiring and promotional practices of the San Francisco Police Department (Officers for Justice v. Civil Service Commission). The lawsuit leads to a dramatic increase in API police officers.

1973

1970 CAA helps prepare the landmark US Supreme Court case Lau v. Nichols, which results in bilingual provisions for growing numbers of Chineseand Spanish-speaking public school students in San Francisco.

1975

1983 CAA joins a nationwide coalition to protest the brutal murder of Vincent Chin and initiates a campaign with the US Department of Justice urging prosecution of the two men involved in the killing. The case is appealed and retried.

2004 2004CAA CAAlaunches launchesthe theVisitacion VisitacionValley ValleyParents ParentsAssociation, Association,aacommunity communityorganizing organizing project project for for limited-English limited-English proficient proficient Chinese Chinese Americans Americans in in Visitacion Visitacion Valley, Valley, focused focused on on parent parent leadership leadership development development to to improve improve public public education. education.

1978 CAA mounts

1989 1989 CAA CAA joins joins nationnation-

1995 1995CAA CAAconvinces convincesSFUSD SFUSDto totransform transformGalileo Galileo

1999 1999 CAA CAA successfully successfully

2001 2001 CAA CAA successfully successfully

a national campaign to oppose clustering all Asian and Pacific Islanders in one racial category in the 1980 Census questionnaire. The Census ultimately lists nine distinct API groups.

wide wide efforts efforts to to stop stop the the regressive regressive Kennedy-Simpson Kennedy-Simpson immigration immigration bill, bill, which which would would have have substantially substantially reduced reduced visas visas and and given given preference preference to to independent independent immigrants immigrants with with English-speaking English-speaking skills. skills.

High High School School into into aa magnet magnet Galileo Galileo Academy Academy of of Science Science and and Technology, Technology, benefiting benefiting its its primarily primarily low-income, low-income, minority, minority, immigrant, immigrant, and and limitedlimitedEnglish English proficient proficient students. students.

advocates advocates for for tens tens of of millions millions of of dollars dollars in in state state and and local local funds funds to to support support Census Census2000 2000ethnic ethnicmedia media coverage coverage and and community community outreach, outreach, aimed aimed atat improving improving the the count count of of usually usually dramatically dramatically under-enumerated under-enumerated APIs APIs and and other other hard-to-count hard-to-count communities. communities.

advocates for for the the passage passage advocates of the the Equal Equal Access Access to to of Services Ordinance Ordinance in in San San Services Francisco, requiring requiring key key Francisco, City agencies agencies to to provide provide City servicesto tolimited-English limited-English services proficient communities. communities. proficient

1978

1983

1988

1989

1993 1993

1995 1995

1996 1996

1998 1998

1999 1999

2000 2000

2006 2006 To To meet meet the the needs needs of of dislocated dislocated garment garment workers, workers, CAA CAA partners partners with with community community groups groups to to expand expand vocational vocational training training and and job job placement placement services. services. CAA CAA publishes publishes Lost Lost Without Without Translation, Translation, aa survey survey report report on on language language barriers barriers faced faced by by limitedlimitedEnglish English proficient proficient parents parents with with children children in in the the San San Francisco Francisco Unified Unified School School District. District.

2008 2008To Toimprove improve public public safety safety and and protect protect immigrant immigrant rights, rights, CAA CAA and and allies allies successfully successfully advocate advocate for for aa San San Francisco Francisco Police Police Department Department General General Order Order on on police police interactions interactions with with limited-English limited-English proficient proficient residents. residents.

2001 2001

2003 2003

2004 2004

2005 2005

2006 2006

2007 2007

2008 2008

2009 2009

2009 2009 And And the the work work continues. continues.Go Go to to page page 12 12 to to read read more. more.

1988 The first of a series of Broken Ladder reports, analyzing the lack of API representation in management and promotional opportunities in San Francisco civil service, is published. CAA intervenes in the lawsuit against the San Francisco Fire Department to address the underrepresentation of APIs in the department.

1975 CAA files a complaint against the largest HMO in Northern California for failing to provide equal access and services to Chinesespeaking patients. The settlement reached through the federal government becomes a model for other bilingual health access programs.

1993 1993 CAA CAA and and Latino Latino groups groups work work to to intervene intervene in in the the desegregation desegregation lawsuit lawsuit against against the the San San Francisco Francisco Unified Unified School School District District in in order order to to improve improve services services for for educationally educationally disadvantaged disadvantaged minority minority students, students, especially especially low-income low-income and and immigrant immigrant students. students.

2003 2003 CAA CAA and and partners partners

2000 2000CAA CAAcombats combatsthe theracial racial profiling profiling and and incarceration incarceration of of Dr. Dr. Wen Wen Ho Ho Lee Lee through through national nationalorganizing, organizing,supporting supporting legal legal actions, actions, and and media media advocacy, advocacy, including including purchase purchase of of aa full-page full-page ad ad in in The The New New York York Times Times entitled entitled “Charged “Charged with with being being ethnic ethnic Chinese.” Chinese.”

1996-1998 1996-1998 CAA CAA coordinates coordinates opposition oppositionto toCalifornia CaliforniaProposition Proposition 209, 209, the the anti-affirmative anti-affirmative action action initiative, initiative, and and Proposition Proposition 227’s 227’s attack attack on on bilingual bilingual education. education. Staff Staff develop develop programs programs to to help help local local businesses businesses and and workers workers overcome overcome the the barriers barriers created created by by 209. 209. CAA’s CAA’s Visitacion Visitacion Valley Valley office office opens. opens.

1978 CAA works with the Mexican American Legal Defense and Educational Fund to file a lawsuit against the City and County of San Francisco for violating language access rights of minority voters (Chinese for Affirmative Action v. Leguennec). The suit sets the stage for CAA’s later work with the Justice Department to secure a consent decree with the City to provide multilingual materials and ballots for limited-English proficient voters.

open open the the first first statewide statewide policy policy office office for for APIs APIs based based in in Sacramento, Sacramento, Asian Asian Americans Americans for for Civil Civil Rights Rights and and Equality. Equality. AACRE AACRE produces produces the the first first Asian Asian and and Pacific Pacific American American Legislative Legislative Report Report Card, Card, reporting reporting on on how how California California state state legislators legislators voted voted on on priority priority issues issues for for APIs. APIs. CAA CAA teams teams up up with with grassroots grassroots API API organizations organizations around around the the state state to to defeat defeat Proposition Proposition 54, 54, which which would would have have banned banned state state and and local local governments governments from from gathering gathering race race and and ethnicity ethnicity data. data.

2007 2007 CAA CAA leads leads over over 100 100 community community groups groups in in aa historic historic mobilization mobilization to to secure secure aa permanent permanent City City College College campus campus in in San San Francisco Francisco Chinatown Chinatown for for generations generations of of immigrant immigrant students. students. API API Equality, Equality, working working in in the the Asian Asian and and Pacific Pacific Islander Islander community community for for the the fair fair treatment treatment of of lesbian, lesbian, gay, gay, bisexual, bisexual, transgender, transgender, intersex, intersex, and and queer/questioning queer/questioning people, people, officially officially joins joins CAA. CAA.

2005 2005 No No Parents Parents Left Left Behind, Behind, aa CAA CAA report report recommending recommending pubpublic lic school school improvements improvements in in the the translation translation of of important important written written communications communications into into languages languages parents parents can can understand, understand, leads leads to to new new allocations allocations atat the the California California Department Department of of Education Education for for additional additional translation translation resources. resources. 88

2009 CAA Annual Report

IMMIGRANT RIGHTS

S

移 民 權 利

“CAA’s participation in SFILEN has been critical in building a

INCE 1969 CAA has fought to defend civil rights and promote social change. Our work has met direct community needs, provided leadership on pressing civil rights issues, and supported broader progressive movement building in our community. By challenging the status quo, building coalitions, and prioritizing the needs of the marginalized, we have achieved forty years of progressive change that have made our society more inclusive and just for everyone.

citywide, cross-cultural network of immigrant services and, most importantly, helping develop a genuine and diverse community of immigrants in San Francisco.” — Eric Quezada, Executive Director of Dolores Street Community Services

Throughout the year, CAA worked to protect the Sanctuary Ordinance and to fully implement the City Identification Card program in San Francisco so that

all immigrants can contribute to civic life and access public services without fear. We joined allies to help restore due process for immigrant youth in the juvenile justice system.

Our campaign for a permanent City College of San Francisco campus in Chinatown moved forward with groundbreaking for the project and the start of construction, and campus doors are scheduled to open in 2011. When the campus is complete, tens of thousands of immigrant students will have more equal opportunities to learn English, gain job skills, and prepare for US citizenship. CAA joined protesters on the steps of San Francisco City Hall to demand just treatment and due process for immigrant youth. 華促會與抗議者在三藩市市政廳階前要求予移民青少年公正待遇和法 定訴訟程序。

Model: EHDD Architecture

Comprehensive immigration reform remained elusive in 2009 while conservative media narratives continued to vilify immigrant communities. In this context, the need to protect immigrant rights was greater than ever.

全面的移民權利改革,在2009年仍然難以捉摸,而保守的傳媒論 述,繼續貶抑移民社區。在此背景下,保護移民權利的需要,比任 何時候更大。

動,工程已告破土開始施工,分校準備於2011年啟用。在分校完成 之後,數以萬計的移民學生將有更平等的機會學習英語、就業技 能、和準備入籍。

在過去一年,華促會致力保護庇護市法令和在三藩市充份實施 城市身份證計劃,令所有的移民能對公民生活作出貢獻,並能使 用公共服務而無須畏懼。我們加入盟友行列,幫助在青少年司法 系統下,為移民青少年恢復法定程序。

A model of the new Chinatown/North Beach campus by EHDD Architecture and Barcelon + Jang, Architect. The new campus, when complete, will include classrooms, science and computer labs, a library, conference rooms, culinary program and auditorium.

我們支持興建三藩市市立大學華埠永久分校的運動,繼續向前推

EHDD和Barcelon + Jang建築師設計之市立大學華埠/北岸區新校模 型。新的分校將完成之後,將包括教堂、科學和電腦室、圖書館、會 議室、烹飪節目、和禮堂。

“華促會的參與移民法律和教育網絡,對建設一個全市性,跨文化的移民服務網絡至為重 要;最重要的是,它幫助在三藩市發展一個真正和多元化的移民社群。” — Eric Quezada,Dolores Street Community Services行政主任 15

2009 CAA Annual Report

CAA STAFF AND BOARD

2009 2009 STATEMENT STATEMENT OFOF FINANCIAL FINANCIAL ACTIVITIES ACTIVITIES Support Support andand Revenue Revenue

$ Grants Grants & Contracts & Contracts

714,247 $ 714,247

Individual Individual Donors Donors

168,875 168,875

Annual Annual EventEvent (net) (net)

101,474 101,474

Investment Investment Income Income & Spending & Spending

36,740 36,740

OtherOther

9,9999,999

TotalTotal

$1,031,335 $1,031,335

4% 4% Investment Investment

1% 1% Other Other

10% 10% Annual Annual Event Event

16% 16% Individual Individual Donors Donors

69% 69% GrantsGrants & & Contracts Contracts

BOARD OF TRUSTEES Germaine Q Wong Chair

Expenses Expenses 

Lester Olmstead-Rose Treasurer

Programs Programs

Stephanie Ong Stillman Secretary

Community Community Building: Building: Community Community Education Education $

CELEBRATION OF JUSTICE 2009 SUPPORTERS

$97,935 97,935

DirectDirect Services Services 145,232 145,232 Champion of Justice $10,000

Guardians of Justice $2,500

Southern California Edison

Bank of the Orient Bill Wong Carpenters Local Union #22 Central Subway Chinatown Station Team Chevron Chief Heather J. Fong Emily Lee Equality California Institute Evelyn and Walter Haas, Jr. Fund Frances and Frankie Lee Germaine Q Wong Henry and Priscilla Der Ironworkers Local 377 Jackson Consultancy

Defender of Justice $6,000 FHLBank San Francisco

Advocates of Justice $4,000 AECOM Bingham McCutchen LLP California Teachers Association EHDD Architecture / Barcelon and Jang Architects Laura Lai Kaiser Permanente Rolland and Kathy Lowe Northern California Carpenters Regional Council

Leadership Leadership Development Development

Jones Day Keker and Van Nest LLP Larry and May Jew Lennar Urban Levi Strauss Foundation Minami Tamaki LLP Mock/Wallace Architects Portsmouth Plaza Parking Corporation SEIU United Healthcare Workers Stella and Dick Wong Steven C. Owyang and Onilda Cheung United Commercial Bank Wells Fargo

Advocacy Advocacy 

在華促會的2009年籌款晚會 (左至右):演講嘉賓江俊輝、華促會董事會主席關少薇、領獎人雷陳蕙蘭、華促會行政主任潘偉旋、和領獎人 Stephen Gong、方宇文、和John Trasviña。

AACRE AACRE

 25

109,682 109,682

7% 7% Fundraising Fundraising

10% 10% Community Community Education Education

101,147 101,147

Fundraising Fundraising & & Development Development

64,418 64,418 $ 958,656 $ 958,656

 Heather  Heather Fong with Fongrepresentatives with representatives of FHLof Bank FHLBank JohnChiang, John Chiang, Daphne Daphne Ng, andNg, Peter andHo Peter Ho  Representatives  Representatives of the Northern of the Northern California California Carpenters Carpenters Regional Regional CouncilCouncil and Carpenters and Carpenters Local Union Local #22 Union #22 MayLouie Mayand Louie Karen and Mark Karen Mark JackW. Jack LeeW. and Lee Alex andTse Alex  Tse Charmaine  Charmaine Yu, Yu, Manuela Manuela Albuquerque, Albuquerque, and Lillian and Sing LillianSing Kou-ping  Kou-ping Yu, Connie Yu, Connie Y. Yu, and Y. Yu, Stephen and Stephen Gong Gong 2009 2009 CAA Annual CAA Annual Report Report

16% 16% Advocacy Advocacy

13% 13% Leadership Leadership Development Development

11% 11% API Equality API Equality

S S 8 2 82 ICE ICE %P %P RV RV ROGR SA&MSSE& SE RO AG MR

Kent M. Lim Rolland C. Lowe Omar Mencin Raymond Sheen Anne Tang Kathy Owyang Turner Cecillia Wang L. Ling-chi Wang Bill Wong Victoria Wong

Victor Hui Finance and Administration Manager

Elaine Ng Employment Advocate

STAFF Vincent Pan Executive Director

15% 15% DirectDirect Services Services

7% 7% Research Research & & Analysis Analysis

97,300 97,300

General General & & Administration Administration

TotalTotal

11% 11% AdminAdministration istration

151,733 151,733

Research Research & Analysis & Analysis 68,770 68,770 API Equality API Equality

At the 2009 Celebration of Justice: (from left to right) guest speaker John Chiang, CAA board of trustees chair Germaine Q Wong, honoree May Louie, CAA executive director Vincent Pan, and honorees Stephen Gong, Heather Fong, and John Trasviña.

122,439 122,439

10% 10% AACRE AACRE

Jeff Chang Robert Chen Bernadette Chi Jackson Chin Leon Chow Bill Jeong Keith Kamisugi Deborah Lao Celia Lee Frances Lee

Benita Benavides Community Advocate Vanessa Coe API Equality Community Organizer Susan Hsieh Communications and Membership Coordinator

Yorbee Hui Receptionist/Intake Coordinator

Tawal Panyacosit, Jr. Director of API Equality – Northern California

Jenny Lam Director of Community Initiatives

Ronnie Rhoe Director of Community Development

Eric Xiyu Li Development Coordinator

Santosh Seeram-Santana AACRE Legislative Advocate

Susan Mooney Associate Director

Michelle Yeung Community Advocate – Immigrant Rights 31


CAA 2009 annual report  annual report cover and selected spreads 7.125" x 8.875" folded // offset printed // two PMS color exterior on Howard linen paper// one PMS color interior on matte paper // double gatefolds within the interior 

annual report back cover 7.125" x 8.875" folded // offset printed // two PMS color exterior on Howard linen paper

As part of the 40th anniversary collateral developed for Chinese for Affirmative Action, we were asked to design an annual report for this banner year.

 Return to T.O.C.

Chinese for Affirmative Action (CAA)

The design of the annual report presented its own set of unique challenges. The perimeters established directed us to ensure that the report was in keeping with the visual aesthetic established for this line of event collateral and yet maintain its own sense of individuality. The report would act as a stand alone promo piece which was aimed at a diverse audience; extending its reach from potential donors, current board members and community members at large. In the end, we were able to create a highly successful piece of corporate communication that was conceptually representative of both the anniversary year and the CAA brand.

Chinatown The Kuo Building 17 Walter U. Lum Place San Francisco, California 94108 415-274-6750 Visitacion Valley 29 Leland Avenue San Francisco, California 94134 415-287-0228 AACRE | Asian Americans for Civil Rights & Equality 1225 8th Street, Suite 590 Sacramento, California 95814 916-321-9001 www.caasf.org

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

17 //


 董事會主席和行政主任致言

INTRODUCTION

FROM THE CHAIR OF THE BOARD OF TRUSTEES AND THE EXECUTIVE DIRECTOR

親愛的朋友,

Chinese for Affirmative Action was founded in 1969 to protect the civil and political rights of Chinese Americans and to advance multiracial democracy in the United States. Today, CAA is a progressive voice in and on behalf of the broader Asian and Pacific American (APA) community. We advocate for systemic change that protects immigrant rights, promotes language diversity, and remedies racial injustice.

差不多四十年,華促會一直致力滿足社區的直接需要、領導促進民權工作和支持長期的運動建設。這些年來,我們一直秉持我們的包容和平等之核心價 值,同時適應不斷改變之民權和政治面貌。

Dear Friends, 在 2007年,這個願 景意 指 優 先 加強 我們在 三藩 市 的爭取 權 益 工作,同時識 別新的策略,為 我們所服 務 的多元化 對 象,做出更 大的影 響。

For almost four decades, CAA has been meeting direct community needs, leading civil rights advocacy, and supporting long-term movement building. Throughout that time we have stayed true to our core values of inclusion and equity, while adapting to a changing civil rights and political landscape.

我們的信念是當熱情的社群能使用不同的策略來擴大他們的影響,以及與其他聯合分享共同價值的網絡緊密聯繫時,進步的社會改變是最有效力的。 這本年刊突出那些努力工作的成果:從歷史性的動員贏得在三藩市華埠興建永久的市立大學分校,到為不熟諳英語的移民爭取語言方便權益,到帶頭 確保所有人均有公平的婚姻權利等。

謝謝大家不斷的支持。 董事會主席

關少薇

At the grass roots level, our community building work nurtures the ability of immigrants to participate fully in civic life. These activities include leadership development for monolingual public school parents, employment services for limited-English proficient (LEP) newcomers, outreach for immigrant legal services, and community education underscoring issues that impact our constituency.

In 2007 this meant prioritizing efforts to strengthen our advocacy in San Francisco while identifying new strategies for engaging new constituents and achieving greater impact.

我們感謝眾多支持者。我們投入的董事會、幹練的職員、忠誠的捐助者、盟友和朋友,他們每天都給予我們鼓舞。

In general, our hypothesis is that progressive social change is most effective when passionate communities have access to diverse strategies that amplify their influence and strong connections to networks that share common values.

行政主任 潘偉旋

謹啟

引言

In addition to our community engagement, CAA leads advocacy to improve public policy and inform public discourse. This includes producing community-based research, publishing policy analyses and recommendations, shaping opinion through ethnic and mainstream media, and organizing the community to engage elected and government officials.

This annual report highlights those efforts in real terms: from a historic mobilization to win approval for a permanent community college campus in San Francisco Chinatown, to language access advocacy for limited-English proficient immigrants, to a pioneering effort to secure equal marriage rights for all people.

華人權益促進會於一九六九年成立,宗旨在保護華裔的公民和政治權利和促進美國的多元種族民主。今天,華促會是代表廣大亞太裔社區一個進步的

Lastly, CAA spearheads initiatives to grow and sustain a progressive APA movement. These multi-strategy and multi-constituency change projects consist of efforts that strengthen the statewide APA civil rights community, promote lesbian, gay, bisexual, and transgender inclusion within the APA community, and support emerging progressive APA leaders and activists.

聲音。我們促進保護移民權利、語言多元化和改善種族不公平的系統性改變。

We are grateful to so many stakeholders. Our committed board, talented staff, and loyal donors, allies, and friends inspire us everyday.

在草根層次,我們在社區的建設工作培養移民充份參與公民生活的能力。這些活動包括,培養只講華語的公校家長之領導力、為不熟諳英語的新僑提供 就業服務和移民法律服務之外展,以及進行影響我們服務對象之重要議題社區教育。

Thank you for your ongoing support. 除社區參與外,華促會領導爭取改善公共政策和公共對話。這包括以社區為基礎的研究、出版政策分析和建議、通過少數民族和主流傳媒形成輿論,以

Sincerely,

及參與民選和政府官員的社區組織行動。

This report highlights our work in 2007.

最後,華促會帶頭推動發展和保持進步的亞太裔運動。這些多策略和多服務對象之改變項目,包括加強全州亞太裔民權團體的力量、促進亞太裔社區 融和男女同性戀和變性者,以及支持新一代的進步亞太裔領袖和行動者。

A focal point for our growing work, CAA continued to expand and explore initiatives to strengthen and sustain a progressive Asian and Pacific American movement. In 2007 these multi-strategy and multi-constituency change projects included coordinating statewide APA civil rights advocacy, promoting marriage equality for gay and lesbian couples within the APA community, and supporting emerging progressive APA leaders and activists.

Asian Americans for Civil Rights and Equality

In 2007 AACRE demonstrated leadership in bringing attention to numerous issues important to APA communities by leading the advocacy efforts for six high priority pieces of legislation: • AB 615 (Torrico) to require emergency preparedness planning, response, and recovery systems to account for the needs of limitedEnglish proficient (LEP) individuals vulnerable in disaster situations. Though the Assembly Appropriations Committee held this bill, news reports later in the year highlighted frustration and confusion experienced by LEP individuals during wildfire evacuations. This bill has been re-introduced in the 2008 legislative session.

Vincent Pan Executive Director

01 _ From the Chair and Executive Director 01 _ Introduction 03 _ Community Building 05 _ Immigrant Rights 08 _ Language Diversity 11 _ Racial Justice 14 _ Promoting Social Change 16 _ Donors and Supporters 20 _ Statement of Financial Activities 21 _ Board and Staff

• AB 590 (Solorio) to expand opportunities for LEP parents to become involved in their children’s education with matching grants for school districts for oral interpretation services. This bill was held in Appropriations Committee.

• AB 295 (Lieu) to require state data to reflect the diversity of APA communities by collecting data for additional APA ethnic groups. Despite bipartisan support in the Legislature, the Governor vetoed this bill.

In 2007 AACRE also participated in the statewide Language Access Task Force, co-chaired an effort to develop a language access delivery system within Medi-Cal, and co-sponsored the API Policy Summit, which convened community members, service providers, advocates, policy makers, and elected officials to discuss and advocate for policy priorities for the APA community. AACRE published our fifth Asian and Pacific Americans on the Record, assessing how state lawmakers voted on priority APA issues. We also added new online content, including tools that allow individuals to easily communicate with their representatives on critical community issues (www.aacre.org).

• AB 394 (Levine) to ensure students are attending safer schools, by outlining a process for monitoring how effectively public schools are addressing hate incidents among youth. This bill was signed into law.

• AB 614 (Eng) to improve sharing of best practices for reaching LEP voters. Though this bill had broad support from elections stakeholders, the Governor vetoed it.

API Equality organized the first-ever coalition of APA faith leaders to speak out in support of LGBT families.

Five other bills supported by AACRE were signed into law, including a provision to prevent localities from requiring landlords to inquire about immigration or citizenship status and another to require notices about condominium conversions to be translated when initial rental agreements were negotiated in Spanish, Chinese, Tagalog, Vietnamese, or Korean.

Established in March 2003 as the first legislative policy office in the state capital dedicated to advocating on behalf of California’s APA communities, AACRE is a partnership of CAA, Asian Pacific American Legal Center, and Asian Law Caucus. Building on the history, expertise, and commitment of these civil rights organizations, AACRE advocates on a wide range of social justice issues.

• AB 1726 (Judiciary Committee) to mandate the availability of interpretation and translation in civil courts, which adjudicate areas such as child custody, child support, and consumer protection. Despite the bill having passed the Legislature in a prior year, the Assembly Appropriations Committee did not move the bill.

此年刊重點介紹我們在2007年的工作。

Germaine Q Wong Chair, Board of Trustees

PROMOTING SOCIAL CHANGE

API Equality CAA is the first APA civil rights organization in the nation with a project promoting lesbian, gay, bisexual, and transgender (LGBT) equality. API Equality is committed to working in the APA community in California and nationally for equal marriage rights, fair treatment, and overall acceptance of LGBT people. API Equality is committed to working in the APA community in California and nationally for equal marriage rights, fair treatment, and overall acceptance of LGBT people. In 2007 our public education efforts, led by our participation in the Let California Ring campaign, generated over 50 news items about marriage equality and other LGBT issues in the ethnic and mainstream media. API Equality also strengthened existing alliances while forging new ones. We joined the Gay Asian Pacific Alliance to sponsor a marriage equality contingent at the San Francisco Chinese New Year Parade, organized the first-ever coalition of APA faith leaders to speak out in support of LGBT families, and secured an endorsement for marriage equality from the Organization of Chinese Americans, one of the largest Asian American membership associations in the country. API Equality provided leadership in the APA community to support state legislation to grant marriage equality to same-sex couples in

California, and spearheaded efforts for an amicus (friend of the court) brief that was signed by a coalition of 63 local, state, and national APA organizations in support of the California Marriage Cases being heard by the California State Supreme Court.

A coalition of Asian and Pacific American faith leaders unite to support LGBT couples at a press conference on May 31, 2007.

Helen Zia Fellowship for Social Change Launched at the end of 2007, this new fellowship program will support emerging APA leaders by providing them with professional and financial assistance to lead social justice campaigns on their college and university campuses. Named after the award-winning author and activist, the fellowship will also support progressive movement building by creating a network of young activists who share common values.

個由亞太裔宗教領袖組織的聯盟,在2007年三月三十一日的記者招待會中,支 持男女同性戀、雙性戀和變性夫婦。

0 7 A N N UA L R E P ORT— 1 1 4— 0 7 A N N UA L R E P ORT

促進社會改變

07 ANNUAL REPORT —15

IMMIGRANT RIGHTS

移民權利 在美國歷史中,移民一直是美國經濟、文化和社會繁榮的基本。移民付數十億元計的本地、州和聯邦稅;為主要的行業提供重要的工作力;創辦商業製

我們不斷發展的工作其中一個焦點是繼續擴大和探索加強和保持進步亞太裔運動的行動。在2007年,這些多策略和服務多對象的項目,包括統籌全州 的亞太裔民權促進計劃、促進亞太裔社區之同性婚姻平等和支援新起的亞太裔領袖和行動者。

亞太裔促進���權和平等計劃 (AACRE)

活費和消費者保護項目。雖然此法案上一年度 通過,眾院撥款委員會並未推動。

此計劃於2003年三月在州府成立第一個立法政 策辦事處,專注為加州的亞太裔社區爭取權益; 計劃與華促會、亞太法律中心和亞洲法律聯議 會合作。計劃建基於這些民權機構的歷史、專長 和承擔促進多方面的社會正義議題。

其他五個AACRE的法案已簽署成為法律,包括 訂明制止房東查詢房客的移民或公民身份﹔另一 個是規定當最初洽談租約時為西班牙語、華語、 菲律賓語、越南語或韓語,公寓轉變通知需要 翻譯成通當的語言。

在 2 0 0 7 年,A A C R E 就多個對亞 太 裔社區 重 要的議 題,領導促成六個優 先 立法,顯示其 領導能力:

在2007年,AACRE同時共同主持一個加州醫療 保險語言方便工作小組,制定在加州醫療保險 系統內提供語言方便,並聯合主辦亞太裔政策 高峰會,召集社區成員、服務者、爭取權益者、 立法者和民選官員一起,討論和爭取亞太裔社 區的政策優先。

• AB 295 (Lieu) 法案 - 規定州政府收集更多亞太 裔團體的資料,以反映亞太裔的多元化。雖然立 法議會兩黨均予支持,但州長否決了此案。

• AB 394 (Levine) 法案 - 確保學生就讀更安全的 學校。提出監察學校如何處理青少年仇恨事件 之有效性的程序。此案已簽署成為法律。

此外,AACRE編印了年度的Asian and Pacific Americans on the Record,評估州立法者對亞太 裔議題的投票情況,並在2007年增加一個網上 內容,包括讓人們容易向他們的代表溝通重要 的社區議題。

• AB 590 (Solorio) 法案 - 從提供給校區傳譯服務 的配合資助,擴大不熟諳英語家長參與子女教 育的機會。此法案在撥款委員會擱置。

年遊行中贊助一部婚姻平等花車、組織第一個 亞太裔宗教領袖發言支持LGBT家庭的同盟和 取得美華協會對婚姻平等的背書,美華協會是 本國最大的亞太裔會員組織之一。 亞太裔平等聯盟同時為亞太裔社區提供領導, 支持加州同性夫婦婚姻權利的立法,並帶頭組 織一個由六十三個本地、州和全國亞太裔機 構組成的同盟在法庭之友匯報簽名,支持贏得 LGBT夫婦婚姻權利之婚姻案件。

謝漢蘭社會改變獎學金 (Helen Zia Fellowship for Social Change) 此助學金於2007年底推出,是一個支持新一代 亞太裔領袖的項目,為他們在大學和校園內領 導重要的社會正義運動,提供專業和財務支援。 此助學金以曾獲獎譽的作家和行動份子謝漢蘭 命名,同時從建立分享共同價值之年輕人網絡, 支援進步運動之建設。

造就業機會和帶來創新;以及使我們的文化變得更豐富和多元化。華促會特別從亞太裔社區的移民歷史和經驗出發,促進保護移民權利、接受移民和他 們對社會的貢獻,以及確保移民參與影響他們公民決定的政策。

在華埠興建永久的市立大學分校

生 支 持 者,以 及 其他 少 數 民 族 社 區 的 支 持 下,我們 的 運 動克 服 重 重 困 難,贏得市立 大 學校董會通過必須的決議。因為工程已取得 來自選民通過的債券案收入的資助,華促會 繼 續 努力,以確 保市大分校 於2008年動土。

三藩市移民法律和教育網絡

將為數以千計的移民學生提供公平的教育機會, 修讀包括像ESL英語、入籍準備和職業訓練等 課程。

我們工作得到另一個榮譽,是北美最大的華文 報章 - 世界日報,選出我們的聯盟──華埠教 育機會之友──為2007年“風雲組織” 。

庭資訊展和在增加入籍申請費時,組織一個免 費的入籍協助顧問會。

強烈反對建校的金融區希爾頓酒店東主,投入 巨資遊說工作,企圖阻撓分校的工程,以保持他 們客房的景觀。

全面移民改革

經過一年多的緊張工作,華促會統籌一個超過 一百多個社區團體和領袖的廣大聯盟,成功的爭 取贏得在華埠興建一座永久的市立大學分校。 此座永久分校是華埠社區三十多年的夢想,它

華促會回應此行動,進行一個空前的動員活 動,在 重要投 票 接 近的日子,收 集了23,000 個請 願 簽名、10,000份 明 信片 和 3,500個電 郵發給民選的官員。在本地少數民族傳媒每 天報導,華促會配合時間在主流報章發表評 論,以及代表勞工、商業、宗教、教職 員、學

華促會與種族多元的社區團體和法律權益促進 者合作,協助組成三藩市移民法律服務和教育 網絡,為市居民提供必要的移民政策和服務資 訊。我們在2007年的一些外展,包括主辦移民家

華促會同時與網絡成員合作,抗議在本地工作 地點進行目的在恐嚇移民的搜查,促進保護移 民家庭的庇護所政策,和支持不論移民身份發 給三藩市居民證的政策。

華促會和廣大的亞太裔社區一起,在2007年繼 續促請進行全面的移民改革。雖然我們對國會 無法提供新的人道和公正政策感到失望,我們 同時對很多災難性的改變被攔阻,感到鬆一口 氣。華促會參與多個移民論壇、媒體簡報會和策 略會議,表示我們對保護工人和民權、保留家庭 團聚和為所有移民提供入籍途徑的堅定支持。

亞太裔平等聯盟 亞太裔平等聯盟致力與加州和全國的亞太裔社 區合作,爭取婚姻公平、公平待遇和整合接受男 女同性戀和變性者(LGBT)。 在2007年,我們的公共教育工作從我們參與Let California Ring運動中,在少數民族和主流傳媒 中產生五十多個有關婚姻平等和其他LGBT議 題的新項目。亞太裔平等聯盟

• AB 1726 (司法委員會) 法案 - 規定在民事法庭

在打造新的聯盟的同時,加強目前的聯盟。我們 加入Gay Asian Pacific Alliance,在三藩市農曆新

提供傳譯和翻譯,包括兒童贍養監護、兒童生

CAA staff participate in the San Francisco Immigrant Rights march on May 1, 2007.

Helen Zia Fellows (from left to right): 謝漢蘭社會改變獎學金得獎者 (從左至右):

華促會職員在2007年五月一日參加三藩市移 民權利遊行。

Daniel Wu, Maggie Kong, Cynthia Liao, Siddarth Kulkarni, Trangdai Glassey-Tranguyen, Carmina Ocampa, Wendy Chuah, Kenny Gong, and Chibo Shingawa.

12— 07 AN N UA L R E P ORT

0 7 A N N UA L R E P ORT— 1 3

公平使用警察服務

此外,華促會與華埠家庭經濟自立聯盟合作,成 功的取得公共資助,設定一個文化和語言方便

改善雙語標誌牌的設施、促進提供更多雙語投 票站工作人員和保證派發雙語選舉材料向選務

語言障礙一直是三藩市警務處的問題。在兩名 不熟諳英語的居民被槍殺致命之後,華促會和

的本區工作力中心;聯盟是一個由十多個社區 機構組成的計劃。此位於華埠的中心,聯繫移民

處提出更多建議建議。華促會同時與司法部對 話,識別和取消發生在選舉日的問題。

民權律師委員會與市民投訴處合作,提出有意 義和安全使用警察服務的新政策。在2006年開

求職者與新行業的僱主,以及傳統上移民較難入 行的僱主。

始的工作引致設定了一個臨時部門的指導綱要, 然後在2007年,我們推動一個更具雄心的計劃。

最有力的市政政策之一,一般令包括由經檢定 的人事提供免費的傳譯、限制由家人特別是未 成年人士傳譯和為警員提供清楚的使用語言方 便的規程。

很多三藩市的工作力發展計劃均沒有鑒別不熟 諳英語員工之獨特情況。在三藩市華埠即將出 現兩個歷史性的發展工程──中央地鐵工程和 等候多年的市立大學分校工程──這些工程都 加強了訓練計劃的需要。 在2007年,華促會加強其為工作力計劃之爭取 權益工作,使在受大型發展工程地區之不熟諳 英語的居民,有機會加入現行工資的建築業工

學校之不熟諳英語家長參與多 和種語言教育

公平使用服務令和 語言服務辦事處 通過我們和移民權利委員會合作,華促會根據 公平使用服務法(EAS),繼續教育市府部門他

我們2006年的報告,Lost Without Translation (無翻譯的迷失)提出有關語言方便和不熟諳

們需提供語言方便的責任。此機會同時讓華促 會突出了一些未有遵守法令的重要項目,並提供

英語家長參與三藩市聯合校區的重要關注。 為解決這些關注,華促會與家長團體及我們

技術援助和支援,解決不熟諳英語三藩市居民 的需要。

個不熟諳英語家長參與之行動,此行動得到 華促會同時與市行政官合作,成功的取得開始 公共教育充實(H提案)基金撥款$550,000予 的資助,設立一個語言服務辦事處。此辦事處是 以資助。此行動將衡量每間學校的語言需要, 一個重要的機會,可以中央化和保持市府部門語 制定擴大和統籌目前語言資源的策略,和增 言方便的最佳實踐,並統籌市府全市性的項目 加傳譯和翻譯服務資助一倍。 例如311和庇護令,這些都涉及需要相當語言方 便的項目。

CAA also worked with network members to protest local workplace raids designed to intimidate immigrants, advocated for sanctuary policies that protect immigrant families, and supported a municipal identification card available to San Francisco residents regardless of immigration status.

CAA participated in immigration forums, media briefings, and strategy sessions to communicate our steadfast support of reform that protects worker and civil rights, preserves family reunification, and creates a path to citizenship for all immigrants. 0 7 A N N UA L R E P ORT— 5

Foundation, Corporate & Government Supporters Akonadi Foundation The California Wellness Foundation Chinatown Neighborhood Center Equality California Institute Evelyn and Walter Haas, Jr. Fund Walter and Elise Haas Fund Stanley S. Langendorf Foundation Lennar/BVHP Partners Lawrence Choy Lowe Foundation Rosenberg Foundation San Francisco Department of Children, Youth and Their Families The San Francisco Foundation San Francisco Mayor’s Office of Community Development San Francisco State University Foundation The Women’s Foundation of California Zellerbach Family Foundation

Special Thanks to Sinclair and May Louie

2007 Celebration of Justice Supporters

CAA owes a special thank you to Sinclair and May Louie for their extremely generous support of our work in 2007. Longtime philanthropists for causes and community groups in San Francisco Chinatown, the Louies provide CAA with unique funding that allows us to communicate our civil rights agenda to the public.

Defenders of Justice

Guardian Table Hosts

$5,000 and above California Teachers Association FHLBank San Francisco Southern California Edison Company

$2,000 and above Frances and Frankie Lee TACT/ACAA Alan and Rachel Wong/YMCA

三藩市選民的語言權利

作,和在工程完成後加入有關行業之機會。特 別是,華促會推動在經濟和工作力發展計劃辦 事處在CityBuild Academy訓練中,加入職業英

過去華促會在投票站的監察發現,三藩市選務 處在為很多不熟諳英語選民提供雙語選票時有

(VESL)的訓練;該計劃統籌建築業入行訓練和 職業安排。

所不足。以華促會過去加強雙語投票站工作人員 的召募和訓練工作為基礎,華促會就在投票站

訪谷家長會家長領袖黃愛珠 (左) 和華促會社區籌劃邵暄然於2007年一月二十三日在三藩市教育委員會的 H提案聽證前作證。

Advocates of Justice

Community Partners

$3,500 and above Heller Ehrman LLP Minami Tamaki LLP Pacific Gas and Electric Union Bank of California Wells Fargo Germaine Q Wong

$500 and above ACLU of Northern California Chinese American Institute of Engineers and Scientists David Chiu/Asian American Bar Association Bay Area Parent Leadership Action Network (PLAN) Marin Chinese Cultural Association Northeast Community Federal Credit Union United Educators of San Francisco Zellerbach Family Foundation

Guardians of Justice

2007 Leadership Circle The members of the Leadership Circle donate $500 or more annually to CAA (in addition to any contributions to the Celebration of Justice). Formerly known as Major Donors, Leadership Circle members provide CAA with the unrestricted support needed to engage in responsive and innovative advocacy. Charles Chan Alice Suet Yee Barkley Herbert and Donna Chan Edward Chen Robert C. Chen Claudine Cheng Bernadette Chi and Raymond Sheen Diane T. Chin Jackson H. Chin Kaan and Eva Chin Ruth and Pang Chiu Rocco Combine Carol and Gordon Delaney Henry and Priscilla Der Herbert Donaldson Eileen M. Dong Patricia M. Fong Paul and Maxine Fong Jason J. Fung James C. Hormel

華促會同時繼續與多個校區顧問團體合作,確 保英語學習者能有效的修讀核心課程,和促進 雙語及多種語言教育之價值與重要性。

VVPA parent leader Kelly Huang (left) and CAA community advocate Bonnie Shiu testify at a Prop H hearing at the San Francisco Board of Education on January 23, 2007.

華促會與我們的亞太裔教育聯盟家長團體和成員合作,成功的從H 提案基金取得$550,000,用於資助不熟諳英語家長參與的計劃。

In partnership with a racially diverse collaborative of community groups and legal advocates, CAA helped launch the San Francisco Immigrant Legal and Education Network to provide critically needed information on immigration policy and legal services to city residents. Some of our outreach in 2007 included an Immigrant Family Fair and organizing a free naturalization assistance clinic.

4 —0 7 A N N UA L R E P ORT

的亞太裔教育聯盟成員合作,成功的促成一

工作力發展之語言方便

San Francisco Immigrant Legal and Education Network

2007 Supporters

語言多元化 今天越來越全球化的社會需要能包含而不是邊緣化語言多元化的公共政策。由於三藩市有超過一半的居民在家講英語以外的其他語言,而移民人口的 數目亦不斷增加,華促會一直領導促請市府回應語言使用方便的新挑戰。

經過與警務處和不同利益者商談之後,我們在 十月贏得警務委員會一致通過一個更全面和正 式的警務處語言使用一般令。這是被認為全國

Comprehensive Immigration Reform Along with the broader APA community, CAA continued calls for comprehensive immigration reform in 2007. Though we were disappointed that Congress was unable to deliver new humane and just policies, we were nonetheless relieved that potentially devastating changes were also blocked. CAA participated in immigration forums, media briefings, and strategy sessions to communicate our steadfast support of reform that protects worker and civil rights, preserves family reunification, and creates a path to citizenship for all immigrants.

In recognition of our efforts, World Journal newspaper, the largest Chinese-language newspaper in the United States, named our coalition – Friends of Educational Opportunities in Chinatown – as its 2007 “Person of the Year.”

• AB 615 (Torrico) 法案 - 規定緊急回 應和復元 系統在出現災難時兼顧不熟諳英語者之需要。 雖然眾院撥款委員會擱置此案,但其後新聞報 導突出了出現野火疏散時不熟諳英語人士之挫 折和混亂。此法案於2008年立法季再次被提出。

In an intense effort lasting over a year, CAA coordinated a broad association of over 100 community groups and leaders to successfully win approval for plans to build a permanent community college campus in San Francisco Chinatown. Dreamed of for more than three decades, the construction of a permanent campus will provide thousands of immigrant students with equal access to educational opportunities including ESL classes, citizenship exam preparation, and vocational job training.

In response, CAA organized a historic mobilization that delivered over 23,000 petition signatures, 10,000 individually completed postcards, and 3,500 e-mails to elected officials in the days leading up to the key votes. With local ethnic media providing daily coverage of the issue, a well-timed CAA opinion-editorial in the mainstream press, and support from allies representing labor, business, faith, faculty and students, and other minority communities, our campaign won the necessary votes from the City College Board of Trustees. Because funding from bond measures was already in place, ongoing advocacy from CAA is on track to ensure City College breaks ground in 2008.

(API Equality)

謝漢蘭社會改變獎學金於 2007年底推出,是一個支 持新一代亞太裔領袖的項目,為他們在大學和校園內 領導重要的社會正義運動,提供專業和財務支援。

A Permanent City College Campus in San Francisco Chinatown

Strong opposition to the campus came from the owners of the Hilton Hotel–Financial District, who launched a high-priced lobbying effort to derail the campus in order to preserve their guest-room views.

• AB 614 (Eng) 法案 - 改善向不熟諳英語選民外 展之最佳實踐。雖然此法案受到選舉有關者之 廣大支持,州長予以否決。

Throughout United States history, immigrants have been fundamental to America’s economic, cultural, and social prosperity. Immigrants pay billions of dollars in local, state, and federal taxes; provide critical labor for key industries; start businesses that create jobs and bring innovation; and make rich, diverse contributions to our culture. CAA makes a particular effort to draw upon the immigrant history and experience of the APA community to advance policies that protect the civil rights of immigrants, embrace immigrants and their contributions to society, and ensure immigrants participate in the civic decisions that affect them.

Philip Pan Vincent Pan William and Ruby Pan Le T. Quach Lillian K. Sing Stephen Lau Simon and Theo Teng Howard Ting Kathy Owyang Turner and Chuck Turner L. Ling-chi and Linda Wang Alan and Rachel Wong Brian M. Wong and Scott T. Hofmeister Calvin E. Wong Germaine Q Wong Jerome Wong Lorraine Q. Wong Stella Lee Wong and Dick Wong Phyllis J. Yee and Calvin Jeong Connie and Kou Ping Yu

Mamie How Darlene Jang William and Sharon Jeong Larry and May Jew Emily Lee Ford and Patricia Lee Frances and Frankie Lee Hsin C. Lee Jack W. Lee John and Caroline Lee Emily Leung and Ricky Ho Ralph and Nellie Lew Joanne Low and Carroll Tom Eva C. Lowe Randall Lowe Rolland and Kathy Lowe Linda Lye Mock/Wallace Architects Northeast Community Federal Credit Union Michael Pan

$2,000 and above Bank of the Orient Bingham McCutchen LLP Chevron Henry and Priscilla Der Eileen Dong and Mock/Wallace Architects Ironworkers Local 377 May and Larry Jew Kaiser Permanente Keith Kamisugi Kent M. Lim and Company Laborers Local 261 Emily Lee Goodwin Liu and Theodore Wang Rolland and Kathy Lowe Steven Owyang and Kathy Owyang Turner Vincent Pan William and Ruby Pan United Commercial Bank L. Ling-chi and Linda Wang

Wines Donated By Raymond Vineyards and Toulouse Vineyards & Winery

The Celebration of Justice is CAA’s largest annual fundraising event. In 2007 nearly 600 guests attended to support CAA and to recognize four special civil rights honorees (from left): the Bay Area Parent Leadership Action Network (represented by Director Melia Franklin), City and County of San Francisco City Administrator Edwin Lee, former San Francisco Unified School District Interim Superintendent Gwen Chan, and playwright Phil Kan Gotanda (far right). Also pictured second from right is the event keynote speaker, Minnesota State Senator Mee Moua.

正義慶祝晚會是華促會一年一度的籌款活動。在2007年,約600名賓客出席支持華促會及表揚四個特別民權領獎人 (左起)﹕灣區家長領導行動網絡 (由 Melia Franklin主任代表)、三藩市行政官員李孟賢、 前任三藩市聯合校區臨時負責人陳周愛娟及劇作家 Phil Kan Gotanda (最右)。相中右邊第二位為活 0 7 A N N UA L R E P ORT—7

動的主講嘉賓明尼蘇達州參議員Mee Moua。

Lance Jackson/San Francisco Chronicle

1 6— 0 7 A N N UA L R E P ORT

07 ANNUAL REPORT —17

STATEMENT OF FINANCIAL ACTIVITIES

2008 BOARD AND STAFF

2005

2006

2007

$521,887

$653,197

$714,468

Individual Donors

76,575

78,341

176,818

Celebration of Justice (net)

74,773

102,013

85,483

Investment Income & Spending

53,432

34,867

19,168

Other

11,361

22,194

10,820

$738,028

$890,612

$1,006,757

Support & Revenue

LANGUAGE DIVERSITY

Grants & Contracts

Today’s increasingly global society requires public policy that embraces rather than marginalizes language diversity. With over half of San Francisco’s residents speaking a language other than English in their homes, and an immigrant base in the city that continues to grow, CAA has been at the forefront of efforts to propel the City to respond to new language access and acquisition challenges.

Equal Access to Police Services Language barriers have long posed a problem at the San Francisco Police Department. Following the shooting deaths of two limitedEnglish proficient (LEP) residents, CAA and the Lawyers’ Committee for Civil Rights partnered with the Office of Citizen Complaints to propose new policies for meaningful and safe access to police services. Initial efforts in 2006 led to temporary department guidance, and in 2007 we mounted a more ambitious effort. After months of negotiating with the Department and various stakeholders, we won unanimous approval in October from the San Francisco Police Commission for a more comprehensive and formal Department General Order on language access. Considered one of the strongest municipal policies of its kind in the nation, the General Order includes provisions that require free interpretation by certified personnel, limit interpretation by family members, especially minors, and provide clear protocols governing language assistance training for officers.

Language Access in Workforce Development Many San Francisco workforce development programs do not address the unique circumstances of LEP workers. Two fast approaching historic developments in San Francisco Chinatown – the Central Subway project and the long-overdue City College campus – are intensifying the need for training programs that do. In 2007 CAA increased advocacy for workforce programs that enable LEP residents in neighborhoods impacted by large scale development

8 —07 A N N UA L R E P ORT

projects to access coveted prevailing wage construction employment, as well as career opportunities when projects are complete. In particular, CAA pushed for the integration of vocational ESL training into CityBuild Academy, the Office of Economic and Workforce Development program that coordinates construction job training and placement.

CAA also continued to work with several District advisory groups to ensure English Learners have effective access to the core curriculum and to promote the value and importance of bilingual and multilingual education.

In addition, CAA worked with the Chinatown Families Economic Self-Sufficiency Coalition, a collaborative of over a dozen communitybased organizations, to successfully secure public funding for a culturally competent and linguistically accessible neighborhood workforce center in Chinatown, which connects immigrant job seekers with prospective employers in new industries and sectors historically inaccessible to immigrants.

Past CAA poll monitoring has revealed shortcomings in the San Francisco Department of Elections’ ability to ensure equal access to the ballot for many LEP voters. Building upon previous efforts to strengthen bilingual poll worker recruitment and training, CAA made additional recommendations to the Department of Elections to improve visibility of bilingual signage at polling sites, promote the availability of bilingual poll workers, and guarantee the distribution of bilingual voting materials. CAA also worked with the US Department of Justice to identify and eliminate problems as they occurred on Election Day.

Limited-English Proficient Parental Involvement and Multilingual Education in Schools Our 2006 report Lost Without Translation raised critical concerns regarding language access and LEP parental involvement in the San Francisco Unified School District. To address these concerns, CAA worked with parent groups and members of our API Education Coalition to successfully advocate for an LEP parent involvement initiative funded with a $550,000 allocation of Public Education Enrichment (Prop H) Funds. This initiative will assess language needs at each school site, develop strategies for expanding and coordinating existing language resources, and more than double the funding available for interpretation and translation services.

Language Rights for San Francisco Voters

Equal Access to Services Ordinance and the Office of Language Services Through our work with the Immigrant Rights Commission, CAA continued to educate leaders of City departments about their language access obligations under the Equal Access to Services (EAS) Ordinance. This provided an opportunity to bring to light critical areas of noncompliance and provide technical assistance and support to address the needs of LEP San Franciscans. CAA also partnered with the City Administrator to successfully secure initial funding to create the Office of Language Service. The Office provides a critical opportunity to centralize and sustain best practices in language access across City agencies, to receive and review language access complaints from residents, and to coordinate City-wide initiatives, such as 311 and the Sanctuary Ordinance, that have important language access components.

TOTAL

Vincent Pan Executive Director

Translation

Advocacy Program

Andy Wong Director, API Equality

Contributors $120,161

$121,709

$243,345

AACRE

114,528

141,385

135,191

Employment Program

234,133

281,680

214,995

87,313

145,963

145,300 76,570

General & Administration Fundraising & Development

TOTAL

2 0— 0 7 A N N UA L R E P ORT

Susan Hsieh Communications and Membership Coordinator Vivian Huang AACRE Legislative Director Lisia Hui Receptionist / Intake Coordinator Rachel Kahn Administrative Director Amos Lim Community Organizer, API Equality Laura Ma Development Coordinator Elaine Ng Employment Advocate Ronnie Rhoe Director of Community Development Bonnie Shiu Community Advocate

Christina Mei-Yue Wong Director of Community Initiatives

Expenses

API Equality

0 7 A N N UA L R E P ORT— 9

Staff

Germaine Q Wong, Chair Lester Olmstead-Rose, Treasurer Stephanie Ong Stillman, Secretary Robert Chen Bernadette Chi Jackson Chin Leon Chow Philip Hwang Bill Jeong Keith Kamisugi Deborah Lao Frances Lee Dexter Ligot-Gordon Elaine Lim Goodwin Liu Rolland C. Lowe Raymond Sheen Kathy Owyang Turner L. Ling-chi Wang Victoria Wong

Kai Lui, Chinese Translation Services

Visitacion Valley Program

CAA pushed for the integration of vocational ESL training into CityBuild Academy, the Office of Economic and Workforce Development program that coordinates construction job training and placement.

Board of Trustees

106,044

105,255

75,849

72,684

92,583

$738,028

$868,676

$1,006,757

Susan Hsieh, Lisia Hui Rachel Kahn, Laura Ma and Vincent Pan

Leilani Aguinaldo-Yee AACRE Legislative Advocate Michelle Yeung Community Advocate, Immigrant Rights

98,773

07 ANNUAL REPORT —21


CAA 2007 Annual Report

The goal of CAA's 2007 annual report was to design a dynamic product highlighting the year's achievements in a bilingual format.

 annual report selected spreads 8.5" x 11" // digital printing  annual report cover 8.5" x 11" // digital printing

The annual report used interesting photography, bold and descriptive pull quotes and strong visual elements which, worked together to create an engaging, clear piece of corporate communication.

 annual report back cover 8.5" x 11" // digital printing  Click to view CAA's 2007 annual

report online.

 Return to T.O.C.

Chinese for Affirmative Action (CAA)

19 //

CA A ANNUAL REPORT 2007

CAA | CHINESE FOR AFFIRMATIVE ACTION www.caasf.org Chinese for Affirmative Action (CAA) was founded in 1969 to protect the civil and political rights of Chinese Americans and to advance multiracial democracy in the United States. Today, CAA is a progressive voice in and on behalf of the broader Asian and Pacific American (APA) community. We advocate for systemic change that protects immigrant rights, promotes language diversity, and remedies racial injustice. 華人權益促進會於一九六九年成立,目的在保護華裔的公民和政治權利,以及推動美 國的多元種族民主。今天,華促會在和代表廣大的亞太裔社區,是一個進步的聲音。我 們促進系統性的改變、解決種族不公、確保有色人種的平等機會、減少語言障礙和促 進移民權利。

CHINATOWN The Kuo Building 17 Walter U. Lum Place San Francisco, CA 94108 T 415.274.6750 F 415.397.8770

VISITACION VALLEY The Village 1099 Sunnydale Avenue, #325 San Francisco, CA 94134 T 415.587.5779

ASIAN AMERICANS FOR CIVIL RIGHTS & EQUALITY 1225 Eighth Street, #590 Sacramento, CA 95814 T 916.321.9001 www.aacre.org

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751


A publication of Chinese for Affirmative Action | Fall/Winter 2010

華人權益促進會時事通訊/2010年秋冬版

CHinEsE foR AffiRmAtivE ACtion

華促會領導改革本地聘用法

CAA was founded in 1969 to protect the civil and political rights of Chinese Americans and to advance multiracial democracy in the United States. Today, CAA is a progressive voice in and on behalf of the broader Asian and Pacific Islander community. We advocate for systemic change that protects immigrant rights, promotes language diversity, and remedies racial justice. BoARD of tRUstEEs

一份由華促會和Brightline Defense Project發出的突破性報告, 引發改革三藩市公共建築工程之本地聘用法。

Deborah Lao

Germaine Q Wong, Co-Chair Stephanie Ong Stillman, Co-Chair Celia Lee, Vice-Chair Keith Kamisugi, Secretary

Lester Olmstead-Rose

Victoria Wong, Treasurer

Raymond Sheen

Jeff Chang

CAA and Brightline Defense Project (BDP) present local hiring report findings at a press conference in August. From left to right: Joshua Arce, BDP Executive Director; Vincent Pan, CAA Executive Director; Margaret Chew, sheetmetal worker; Macio Lyons, Family Advocate with the Economic Opportunity Council of San Francisco. 華促會和Brightline Defense Project (BDP)在八月的記者招待會中公佈本地聘 用政策報告發現。左至右:Joshua Arce, BDP行政主任;潘偉旋,華促會行 政主任;Margaret Chew,金屬片工人;Macio Lyons,三藩市經濟機會系員 會家庭支援員。

CAA Leads Efforts to Reform Local Hiring Laws A groundbreaking report released by CAA and the Brightline Defense Project has jumpstarted reform of local hiring laws on public construction projects in San Francisco. The Failure of Good Faith presents findings on women, minority, and local resident workforce participation on 29 public projects in San Francisco over the past four years. After examining over five million work hours, The Failure of Good Faith demonstrates that San Francisco has failed to meet its legal goal of 50 percent of work on public projects performed by local residents, with women and minorities losing out disproportionately. At a press conference in August attended by dozens of community members and media outlets, Vincent Pan, Executive Director of CAA, stated, “The good faith measures of local hiring laws have failed and have not been inclusive of local residents, minorities, or women. Racial diversity should exist throughout the construction workforce, particularly within the highest-paying skilled trades.” The construction of public projects are often promoted to policy makers as creating jobs for local residents; unfortunately, the promise of tens of thousands of jobs to San Francisco residents have not been fulfilled since 76 percent of work are going to those who live

在八月舉行的記者招待會中,有數十名社區人士和媒體參加。 華促會行政主任潘偉旋指出,「本地聘用法之誠信措施,並未 達到包括本地居民、少數民族或婦女的目標。在建築業工作力 中,應有種族之多元化,特別是高薪高技術的項目。」 人們很多時候促使立法者利用公共工程為本地居民創造就業機 會──遺憾的是,給三藩市居民數以萬計工作的承諾並未實 現,百分之七十六的工作,由本市以外的人擔任。 在種族多元化方面,根據研究之項目,亞太裔只佔百分之四, 雖然三藩市整體的建築工作力有百分之三十是亞裔;而亞裔和 拉丁裔更多比例是擔任低薪的建築工作。在三藩市的公共工程 中,婦女繼續幾乎不存在。 根據報告發現的部份,三藩市市參事John Avalos(艾華樂)提出 一個糾正目前本地聘用立法之缺點。雖然有某些特殊利益團體 反對,很多社區的盟友和民選官員均支持華促會,確保為服務 不足的社區有平等就業機會。 在兩位數字失業率的時期,市府不可以錯過任何予三藩市居民 在未來十年建造之公共工程的就業機會,這些工程例子包括中 央地鐵和跨灣運輸總站。 報告書的建議包括將百分之五十聘用本地人之目標,從「善意 努力」改為規定性的,設置額外的訓練以增加婦女和少數民族 的參與,並開始特別的行動,提供更多的建築業職業用ESL課 程。

continued on page 2

中文版從第八頁繼續

the Kuo Building 17 Walter u. Lum Place, San francisco, ca 94108

ADDRESS SERVICE REQUESTED

Rolland C. Lowe Omar Mencin

Anne Tang

Robert Chen

報告書《The Failure of Good Faith》(翻譯:《善意努力的失 敗》)從過去四年多三藩市的二十九個公共工程中,找出婦 女、少數民族和本地居民受僱的數字。在檢查五百萬多個工時 之後,報告書發現三藩市並未達到其公共工程百分之五十員工 需要聘用本地居民之法定目標,其中婦女和少數民族受僱數目 更不成比例的低。

Kent M. Lim

Kathy Owyang Turner

Bernadette Chi

Cecillia Wang

Leon Chow

Bill Wong

Bill Jeong stAff

Benita Benavides, Community Advocate Vanessa Coe, API Equality Community Organizer Brian Fong, Development Coordinator Natividad Fong, Finance Manager Susan Hsieh, Communications & Membership Manager Victor Hui, Technology Manager Yorbee Hui, Receptionist/Intake Coordinator Jenny Lam, Director of Community Initiatives Grace Lee, Policy Advocate Susan Mooney, Associate Director Vincent Pan, Executive Director Tawal Panyacosit Jr., API Equality Director Santosh Seeram-Santana, AACRE Legislative Advocate Jessica Qian Wan, Employment Advocate Michelle Yeung, Community Advocate Joanna Yuan, Community Organizer

outside the City. In terms of racial diversity, on the projects studied, Asians and Pacific Islanders make up only four percent despite being 30 percent of the overall construction workforce in San Francisco, while African Americans and Latinos work disproportionately within the lower-paid construction trades. Women remain virtually non-existent on the City’s public works projects. Based in part of the report findings, San Francisco Supervisor John Avalos has introduced legislation to correct many of the shortcomings in current local hiring legislation. Though opposed by certain special interest groups, many community allies and elected officials are standing with CAA to ensure equal employment opportunities for underserved communities. With unemployment in the doubledigits, the City must not miss any opportunities to put San Franciscans to work on the $27 billion worth of public infrastructure projects that will occur over the next decade, projects such as the Central Subway or the Transbay Terminal. Recommendations in The Failure of Good Faith include changing the 50 percent local hiring goal from a “good faith

effort” to a mandate, creating additional training programs to increase women and minority participation, and starting special initiatives to strengthen vocational English as a Second Language offerings in construction.

整份報告,包括發現和建議,可從www.caasf. org下載。

The Kuo Building 17 Walter U. Lum Place San Francisco, CA 94108 415.274.6750

1225 8th Street, Suite 590 Sacramento, CA 95814 916.321.9001 www.aacre.org APi Equality

www.apiequality.org EDitoR & ContRiBUtoRs

Susan Hsieh, Benita Benavides, Vanessa Coe, Brian Fong, Yorbee Hui, Jenny Lam, Grace Lee, Susan Mooney, Vincent Pan, Santosh Seeram-Santana, Jessica Qian Wan, Michelle Yeung, Joanna Yuan tRAnsLAtion

Kai Lui, Chinese Translation Services CAA Voice is published two times a year. To join our mailing list or to request additional copies of this newsletter, please call 415.274.6750.

Save the date for the 2011 asian Pacific Islander Policy Summit! tHE sUmmit WiLL BE on may 2nd and 3rd at the sacramento Convention Center. The Summit offers participants the opportunity to participate in workshops on public policy issues including civil rights, education, health and human services, and housing and community development. Meet with elected officials and increase the visibility of APIs at the state capitol. Registration forms coming soon on AACRE’s website at www.aacre.org.

including Chinese. At the state and local levels, anti-immiEmployment Program grant policies are increasingly emerging. In With unemployment persisting, CAA’s April, Arizona’s Governor signed the antiemployment program is more important immigrant law SB 1070, allowing local pothan ever. Given the limited English profi- lice officers to arrest anyone suspected of beciency and lack of educational training that ing undocumented or any immigrant found many of our clients face, the employment without documentation. In response, CAA program focuses on counseling, training, job joined numerous community partners in placement, and advocacy in two areas – hos- denouncing SB 1070. National civil rights pitality services and construction work – to groups and the U.S. Department of Justice break cycles of poverty. have filed separate lawsuits against the state In hospitality, CAA has placed clients of Arizona, arguing that it would lead to rawith employers such as Favorite Falls, Dome cial profiling and wrongful punishment of Cleaning, Air Serve Corp, Hilton Hotel, Parc citizens, and that Arizona is acting beyond 55 Hotel, and Kennedy’s Irish Pub & Curry its state authority on a federal immigration House. For construction, CAA has placed issue. A judge ruled in favor of civil rights workers with with employers such as Alamil- and repealed parts of the law. On Novemlo Steel, Herrero Brothers, CMC Rebar, Tile ber 1, 2010, the day the Ninth Circuit Court Trends, and Pacific Coast Steel. of Appeals is scheduled to review the case, CAA also helps San Francisco’s construc- local groups will rally and protest SB 1070. tion trades workers with walk-in and referral In San Francisco, a new federal program services. CAA assesses them for skills and called S-Comm (“Secure Communities”) experience to best match them for construc- was enacted on June 8. This new police tion work and compiles an “out-of-work” list and Immigration and Customs Enforceto be used as referrals to contractors. ment (ICE) collaboration automatically investigates the immigration status of anyCCsf Chinatown/north Beach one, citizen or non-citizen, who is arrested Campus and fingerprinted for any crime, no matter In 2008, CAA helped to secure the ap- the severity, by electronically crosschecking proval of a new campus in Chinatown that their fingerprints against an ICE database. will provide modern facilities for generations Like SB 1070, this law subjects individuals of immigrant students to learn English, earn to discrimination and racial profiling and citizenship, and gain important job skills. breaks down trust with local law enforceCurrently, both buildings of this two-build- ment. Local officials throughout the couning campus are under construction. The try, including San Francisco’s sheriff, have main building on the corner of Washington opposed S-Comm. CAA and SFILEN hostand Kearny Streets is in the final stages of ed a media briefing to educate ethnic media the foundation phase while the annex build- about S-Comm and its harmful effects on ing on Washington and Montgomery Streets our community. CAA will continue comrecently began the same phase. The campus munity education on anti-immigrant poliis on track to be completed in 2012. cies and urge our supporters to discuss this CAA is also monitoring the local hiring with their friends and family. efforts of contractors, co-chairing a Local Hiring Oversight Committee, and continu- Asian Americans for Civil Rights ing to build partnerships with stakeholders and Equality (AACRE) to ensure that the campus is built on schedAACRE advocates statewide on behalf of ule and that jobs created by the project are California’s Asian and Pacific Islander (API) available to local residents. communities and is a partnership of three civil rights organizations: Asian Law Causan francisco immigrant Legal & cus, Asian Pacific American Legal Center, Education network (sfiLEn) and Chinese for Affirmative Action. CAA is a founding member of SFILEN, AACRE worked with Assembly Member a multi-ethnic and multi-agency collabora- Warren Furutani and language access advotive that provides services and community cates to request an audit of the Dymally-Alaeducation to immigrants in seven languages, torre Bilingual Services Act. The Dymally-

董事會

職員

關少薇 共同主席

Benita Benavides 社區顧問

王奕明 共同主席

高心慧 亞裔平等聯盟籌劃

李曼菁 副主席

方偉民 發展統籌

神杉 秘書

Natividad Fong 財務經理

王紫燕 財務官

謝淑華 通訊及會員經理

Jeff Chang

許懷德 技術經理

Alatorre Act is a state law that requires all levels of California government to effectively communicate with people who use public services despite language differences. The audit will document how well state agencies are meeting the need for bilingual services and, if they are not, provide a roadmap for AACRE to recommend enforcement for all Californians to have equal access to public services. The Hate Crimes Prevention Act (AB 1680), a key civil rights legislation co-sponsored by AACRE and Equality California, was passed by the State Legislature, but vetoed by the Governor. AB 1680 addressed an increasingly common feature of contracts requiring an individual to agree to a pre-dispute clause before services, such as issuing credit cards and attending schools, can be obtained. Signing these contracts leaves arbitration as the only remedy for an individual’s legal claim, including for hate crimes. AB 1680 would have prohibited such a waiver of the legal rights provided by California hate crimes laws as a condition of entering into a contract. APi Equality On August 4, 2010, the U.S. District Court ruled that Proposition 8 violates the U.S. Constitution in denying gay and lesbian couples the right to marry. The ruling was particularly gratifying for the API community who has been at the forefront of efforts to gain marriage equality both in California and nationally. API EqualityNorthern California and API Equality-LA applauded Judge Vaughn Walker’s ruling with a coordinated media response which adds to the growing consensus across the country that no good reasons exist for continuing to exclude same-sex couples from marriage. In California, more than 66,000 APIs identify as gay or lesbian; this constitutes the largest community of Lesbian, Gay, Bisexual, Transgender, and Queer (LGBTQ) APIs in the United States according to the Williams Institute at UCLA School of Law. APIs have historically played an integral role in advancing the right of couples to marry; prior to 1967, several U.S. states banned non-Whites from marrying Whites, and it was during the Civil Rights movement that the U.S. Supreme Court ruled such laws as unconstitutional.

Kent M. Lim

許彩霞 接待員

Grace Lee 政策顧問 莫莉舒 副主任

Omar Mencin Lester Olmstead-Rose

黃建安

編輯和投稿人 

加州三藩市林華耀街 17 號,94108

謝淑華、Benita Benavides、高心慧、方 偉民、許彩霞、林謙 悅、Grace Lee、莫莉舒、 潘偉旋、Santosh SeeramSantana、萬千、楊敏思、 原山子

加州薩加門多市第8街1225 號,# 590,95814 電話:(916)321-9001 網站:www.aacre.org 亞裔平等聯盟 電話:(415)274-6750

Safety Concerns in Bay Area Underscore Importance of Racial Justice Work — page 3 CAA Endorses Proposition D to Improve SF Public Schools — page 3

Highlights from CAA’s 2010 Annual Gala — page 5 2010 November Elections: CAA’s Ballot Recommendations — see insert

關注安全強調持續種 族正義工作之重要

華促會對十一月選舉 重要提案之建議

— 第八頁

— 請看插圖

華促會支持D提案 — 第八頁

蔡流輪醫生獲終身成 就獎 — 第十頁

楊敏思 社區顧問 – 移民權利 原山子 社區組織者

亞太裔促進民權和平等 計劃

— 第十一頁

萬千 職業顧問

華埠辦公室

網站:www.caasf.org

— 第一頁

Santosh Seeram-Santana 亞太裔促進民權和平等計劃 政策顧問

歐陽秀玲

電話:(415)274-6750

華促會慶祝2010年表 揚正義籌款晚會

李大明 亞裔平等聯盟主任

Raymond Sheen Anne Tang

王德棻

華促會領導改革本地 聘用法

潘偉旋 行政主任

翻譯 雷啟華,中文翻譯社 華促會之聲每年出版兩 次。如要加入我們的會員 郵件表或請求副本,請電 詢415-274-6750。

CAA thanks the following sponsors for their generous support of the 2010 Celebration of Justice: DEfEnDERs of JUstiCE $6,000

Emily Leung, Ricky Ho, and Linda Ho Federal Home Loan Bank of San Francisco

Kaiser Permanente Laura Lai Northern California Carpenters Regional Council Rolland and Kathy Lowe Southern California Edison

ADvoCAtEs of JUstiCE $4,000

GUARDiAns of JUstiCE $2,500

Bank of the Orient Bill Wong Bingham McCutchen LLP Bovis Lend Lease, Inc. California Teachers Association Carpenters Local 22 Chevron Colleen and Linda Lye Comcast EHDD Architecture

(文章从第一頁開始)金屬片工人Margaret Chew(左)說她如何被裁員及裁員對其財務之影響。 三藩市很多社區的失業率仍高企,繼續引發其他社會問題。

關注安全強調持續種族正 義工作之重要 在三藩市和屋崙亞裔和非裔長期存在的 安全問題,在幾次暴力事件引發社區集 會要求改善政府服務後,成為傳媒和公 共注視的題目。 華促會在三藩市東南部的訪谷設有辦事 處,加強安全一直是此區的優先,華促 會長久以來一直推動不同種族結盟的工 作,在為亞裔移民的需要請命的同時, 並集中精力找出系統性的方案,解決結 構性的種族主義和歧視。 在灣景獵人角和市政廳分別舉行的集會 中,華促會與社區盟友、宗教領袖和社 區的居民一起,反對暴力,促進癒合。 此外,華促會行政主任潘偉旋,亦在電 台的節目中討論種族之間暴力之困難, 並在《三藩市紀事報》論壇發表一篇文 字,概述立刻的政策回應。 這些建議,有些已被市府接納,包括設 立一個多種族的平民護衛計劃,在 MUNI巴士站和最容易出現犯罪活動的 巴士線中提供安全。這些「社區大使」 受過訓練,幫助居民、促進禮貌、以可 見而「非執法」者的身份出現,同時可

用七種語言和居民溝通。 此外,華促會在預算過程中爭取取得資助 翻譯和傳譯的服務,以解決很多時候居民 和公共治安機構溝通困難之語言障礙。 但是,長期的方案,例如改革本地聘用法 以重新穩定脆弱的社區,是亟為需要���。 潘在《三藩市紀事報》論壇發表的文章最 後建議,「種族之間有更大的對話和行動 計劃──以解決…教育、就業、房屋和運 輸不公等系統性議題,這些都是造成有色 人種社區對敵的要素。」

華促會支持D提案 李細英是四名孩子的母親,有一名目前在 Thurgood Marshall Academic 高中就讀。她 一直是學校英語顧問委員會、家長會和學 校委員會活躍成員。她也是華促會計劃訪 谷家長會的長期成員。 華促會現在建議投票支持D提案,使現在 三藩市校區學生的非公民家長,可以在教 育委員選舉投票。三藩市聯合校區每三名 學生中有一名的家長是移民。很多這些學 生都是公民,因為家長在子女的教育中缺 少發言權,這些學生的需要可能無法得到 滿足。研究指出當家長更參與子女的學校

Emily Lee First Chinese Baptist Church Frances and Frankie Lee Friends and Family of Paul Fong Germaine Q Wong Heather J. Fong Henry and Priscilla Der IBEW Local Union 6 Ironworkers Local 377 Jones Day Keker & Van Nest LLP May and Larry Jew Minami Tamaki LLP Mock/Wallace Architects Paul and Maxine Fong Portsmouth Plaza Parking Corporation SEIU UHW Sherman Fong Stella and Dick Wong Swinerton Builders Union Bank Wells Fargo

 CAPtions  From left to right: Paul Fong, Beckie Masaki, Ed Steinman, Vincent Pan  左至右:鄺仕波、Beckie Masaki、Ed Steinman和潘偉旋。  David Welsh accepts the award presented in memoriam to his wife Loni Ding.  David Welsh 接受頒發給他悼念的妻子丁蕙蘭的獎項。  From left to right: Germaine Q Wong, Emily Leung, Ricky Ho  左至右:關少薇、Emily Leung和Ricky Ho  From left to right: Volunteers Kenny Gong, Bianca Lee, and Jo Yuan  義工,左至右:Kenny Gong、Bianca Lee和Jo Yuan  Emcee Sue Kwon  司儀 Sue Kwon

時,他們的孩子在學校的表現更好、更常 上課、改善行為、畢業和上大學。D提案對 我們的公校、學生和城市均有好處。

後階段,而在華盛頓街和蒙哥馬利街的 附屬建築物,最近亦開始地基工程。分 校將於2012年建成。

法律的部份。在2010年十一月一日,當第 九巡迴上訴法庭評審此案時,本地團體將 舉行集會,抗議SB 1070之反移民姿態。

移民投票同時是合法和有長久的歷史。美 國最高法院曾指出投票無須公民身份,而 加州憲法亦未排擠移民可投票。在本國歷 史頭150年中,是准移民投票和任公職的, 因而他們會關切和投資在本地社區。

華促會繼續擔任此工程社區監察者的角 色。我們追蹤承建商的聘用本地人之工 作,任聘用本地人監察委員會共同主席, 並繼續和市大的利益者建立關係,確保分 校如期完成,而工程帶來之工作,有提供 給本地居民。

三藩市於六月八日執行一個稱為S-Comm( 「安 全社區」)的聯邦計劃。此警察和移民 局(ICE)的新合作計劃,當任何人,不論是 否公民,以任何犯罪被捕和打手指紋後,不 論罪重罪 輕,其手 指紋 將自動與 移民 局數 據庫資料作電子比較。像SB 1070一樣,此 法可令人受到歧視,並出現以種族取人之偏 頗,和破壞對本地執法者之信任。國內多個 地方的警察,包括三藩市縣警,均曾反對此 計劃。華促會 和三 藩市移民法律 教育網絡 舉行一 個記 者招待會,教育少數民 族傳媒 有關S-Comm及其對我們社區之不利影響。 華促會將 繼續 反移民 政 策 之社區教育,並 促請我們的支持者和他們的朋友與家人討 論此問題。

華促會計劃最新消息 From story on page 1: Sheetmetal worker Margaret Chew (left) describes how she was laid off and the impact of her financial worries. Unemployment in many San Francisco communities remains stubbornly high and continues to fuel other social problems.

林謙悅 社區倡議主任

蔡流輪

Philanthropist Dr. Rolland Lowe Honored for Lifetime Achievements — page 6

on Proposition D, which would allow noncitizen parents of current San Francisco school district students to vote in School Board elections. Immigrant voting is legal and has a long history in the U.S. For the first 150 years of our country’s founding, immigrants were allowed to vote and hold office so that they would have a stake and invest in local communities. The U.S. Supreme Court has stated that citizenship is not required to vote and the California State Constitution does not exclude immigrants from voting. Join CAA, the San Francisco Board of Education, members of the Board of Supervisors, United Educators of San Francisco, and dozens of community organizations and leaders in supporting Proposition D. For more information, visit www. votepropd.com.

CAA CELEBRAtED another year of achIevementS and communIty ProgreSS at our 41st anniversary Celebration of Justice at the Empress of China on June 10, 2010. Emceed by Sue Kwon, a former reporter with CBS 5, CAA honored four outstanding community leaders for their efforts to advance justice and equality in the Asian and Pacific Islander community. Beckie Masaki, a co-founder and former executive director of Asian Women’s Shelter, works to end domestic violence within the Asian American community and has created multilingual and multicultural practices that are emulated by organizations around the country. Edward Steinman, a law professor at Santa Clara University, prevailed in the landmark U.S. Supreme Court case Lau v. Nichols that won rights for immigrants and limited-English speakers nationwide to receive bilingual education in public schools. Paul Fong, a community attorney and civic leader, has committed himself to defending civil rights and strengthening local communities by serving in many organizations, including at CAA as a longtime chair of the Board of Trustees. And the late Loni Ding, a pioneering filmmaker and university professor, shaped the media landscape and gave voice to Asian Americans with her groundbreaking documentaries including The Color of Honor, Ancestors in America, and the educational series Practical English and Bean Sprouts, both created in collaboration with CAA. CAA is proud to work with these community leaders and thanks all our supporters for making our work possible.

請加入華促會、三藩市教育委員會、市議會市 參事、三藩市聯合教育工作者和數十家社區 機構、組織和領袖的行列,支持D提案。

Bill Jeong 劉燕妮

CAA Leads Efforts to Reform Local Hiring Laws — page 1

“Proposition D represents parent involvement and empowerment. I absolutely support and will advocate for it.” - Cindy Li

Cindy Li is a parent of four children, one currently attending Thurgood Marshall Academic High School. She has been active in her school’s English Language Advisory Committee, PTA, and School Site Council. She is also a long-time member of the Visitacion Valley Parents Association, a program of CAA. One out of three children in the San Francisco Unified School District has an immigrant parent like Cindy. Many of these students are citizens, but their needs may not be met because their parents lack a voice in their children’s education. Research has shown that when parents are more involved in their children’s schools, their children do better in school, attend classes more regularly, show improved behavior, graduate, and go on to college. That’s why CAA is recommending YES

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Program Updates

周禮樵

本期要目

五月四日市政廳前的大集會,包括來 自灣景獵人角和訪谷的居民、華人進 步會、Omega Boys Club、Lawyers’ Committee for Civil Rights和三藩市市議 會市參事。(星島日報/攝影)

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Bernadette Chi

In thIS ISSue

A City Hall rally on May 4 included residents of Bayview-Hunters Point and Visitation Valley, Chinese Progressive Association, the Omega Boys Club, the Lawyers’ Committee for Civil Rights, and members of the San Francisco Board of Supervisors. (Photo: Sing Tao Daily)

www.caasf.org

陳正炘

2010年華促會籌款 晚會,第十一頁

budget process yielded funding for translators and interpreters to address language barriers that often hinder communication between residents and public safety agencies. Yet long-term solutions such as reforming local hiring laws to re-stabilize vulnerable communities are desperately needed. The final recommendation from Pan’s op-ed in the San Francisco Chronicle: “a broader dialogue and action plan around race – one that addresses the […] systemic issues of unequal access to education, employment, housing and transit that serve primarily to pit communities of color against one another.”

CAA Endorses Proposition D

Asian Americans for Civil Rights and Equality (AACRE)

華人權益促進會於一九六九年成立,目的在保護華裔的 公民和政治權利,以及推動美國的多元種族民主。今 天,華促會在和代表廣大的亞太裔社區,是一個進步的 聲音。我們促進系統性的改變,解決種族不公、確保有 色人種的平等機會、減少語言障礙、和促進移民權利。

本地聘用法改革, 第一頁

and wrote in an op-ed an outline for immediate policy responses that was published in the San Francisco Chronicle. Some of these recommendations have since been adopted by the City, including a multiracial civilian escort program to provide a safety presence on Muni bus stops and bus lines most prone to crime. These “Community Ambassadors” are trained to assist residents, promote civility, offer a visible “non-enforcement” presence, and are able to communicate with residents in seven languages. In addition, advocacy from CAA in the

CHinAtoWn

華人權益促進會

2010 Celebration of Justice, page 5

Safety concerns among Asian American and African American communities in San Francisco and Oakland became the subject of media and public scrutiny after several incidents of violence prompted community rallies and demands for improved government services. With an office in Visitation Valley in Southeast San Francisco – where increased safety has been a community priority – and a long history of working in multiracial alliances, CAA played a role to give voice to the needs of Asian American immigrants while focusing energy towards systemic solutions that recognize structural racism and discrimination. In separate rallies in Bayview-Hunters Point and at San Francisco City Hall, CAA joined with community allies, faith leaders, and neighborhood residents to speak against violence and promote healing. A consistent message was the need for Asian Americans to work with other communities of color to advocate for improved services. In addition, Vincent Pan, Executive Director of CAA, appeared on radio shows to discuss the difficulties of interracial violence,

The full report, including findings and recommendations, can be downloaded from www. caasf.org.

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Local hiring reform, page 1

safety Concerns in the Bay Area Underscore importance of ongoing Racial Justice Work

“Local Hiring Reform” continued from page 1

就業計劃 由於失業情況持續,華促會的就業計劃就 比任何時候更形重要。我們很多客戶因為 不熟諳英語和缺少教育訓練,因而就業計 劃就集中於咨詢、訓練、介紹工作和在兩 個行業為他們爭取就業機會──服務業和 建築業──以求從可持續的就業中解決貧 困的問題。 在服務業方面,華促會和包括Favorite Falls、 Dome Cleaning、Air Serve Corp. 、Hilton 酒店、Parc 55酒店、和Kennedy’s Irish Pub & Curry House合作,為客戶介紹工 作。在建築業方面,華促會為客戶介紹到 像Alamillo Steel、Herrero Brothers、CMC Rebar、Tile Trends和Pacific Coast Steel等公司 工作。

三藩市移民法律和教育網絡 (SFILEN) 華促會是SFILEN創辦成員之一,這是一個 多族裔和多機構的合作計劃,用七種語言 包括中文為移民提供服務和社區教育。 在州和本地層面,反移民的政策有增無 已。在四月,阿里桑那州州長簽署一份反 移民法SB 1070,准予當地警察逮捕任何 被懷疑無移民身份的人士。任何移民如被 發現無身份可被逮捕。華促會與多個社區 合作者舉行集會和記者招待會,抨擊SB 1070。全國性的民權組織和美國司法部已 分別提出向阿州提出訴訟,指出此法將會 導致以種族取人和錯誤的懲罰公民;而阿 州的行為,超出了州政府在聯邦移民議題 中之權利。一名法官判決支持民權,撤銷

亞裔促進民權和平等計劃 (AACRE) AACRE為加州的亞太裔社區爭取權益,是 一個由三個民權機構組成的合作計劃,它 們是:亞洲法律聯議會、亞太裔法律中心 和華人權益促進會。 AACRE與眾議員Warren Furutani和語言方便

華促會的就業計劃同時向三藩市建築業工 人進行外展。華促會服務到訪的客戶和其 他機構或工會轉介前來的客戶。我們評估 客戶的能力和經驗,為他們找最適配的建 築工作。華促會同時編製了一份「失業」 的名單,供轉介使用。

三藩市市立大學華埠北岸區 分校 在2008年,華促會幫助確定市大在三藩 市建立新分校,為未來移民學生學習英 語、入籍和掌握重要的工作能力提供現 代的大學設施。目前,此包括兩座建築 物的分校正進行施工。在華盛頓街和乾 尼街角的主樓,已進入完成地基工程最

CAA with SFILEN organized a media briefing on July 14 to educate the public on the dangers of S-Comm (“Secure Communities”). Speaking is Un Un Che (second from right) and translating is Michelle Yeung. 華促會和SFILEN於2010年七月十四日舉行一個媒體簡報會,教育大眾認識S-Comm和其他反移民政策之 危險。在發表講話的是謝苑苑和楊敏思。

網站:www.apiequality.org

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CAA 2010 newletter redesign

CAA Voice, published semiannually, is a bilingual publication reaching a diverse audience of donors, volunteers and community members at-large with a varying degree of English language proficiency.

 newletter: selected pages 8.5" x 11" folded // offset printed // one PMS + black cover // black only interior

 Return to T.O.C.

Chinese for Affirmative Action (CAA)

CAA Voice, while informative and cleanly laid out, was in dire need for restructuring. The main design flaw was that it stymied Chinese-only readers from engaging with the newsletter. In order to correct this issue, and keep within CAA’s limited budget, a mini-redesign was in order. We refocused the design direction of the newsletter so that it easily presents its information in a cohesive, visually compelling and fairly balanced way to both audiences. In doing so, we created a stronger, more viable means of communication that better fit the language accessibility needs of CAA’s audience.

權益促進者合作,要求審核Dymally-Alatorre 雙語服務法。Dymally-Alatorre法是一條州訂 法律,規定加州所有級別的政府部門,即 使有語言不同,須有效地和使用公共服務 的人溝通。審核將記錄州政府部門滿足雙 語服務需要之程度;如沒有,將為AACRE 提供一個指路圖,提出執行所有加州居民 均可公平使用公共服務之建議。

費用或免費的醫療服務,並曾任多個非營利 機構的董事、捐助者和顧問。他的Lawrence Choy Lowe紀念基金會已認捐給許多不同的 工作。蔡醫生是代表慷慨、領導力和行動主 對的傑出例子,華促會恭賀他榮獲此十分應 得的獎項。

華促會新職員 預防仇恨罪行法(AB 1680)是一條由 AACRE與Equality California(翻譯:加州平 等機構)共同提出的民權立法,在州議會 通過但被州長否決。AB 1680針對合約越來 越多的一項特色即規定人們在接受服務之 前,例如發給信用卡或就讀學校,同意一 個爭議前條款。簽署這些合約使仲裁是唯 一解決個人法律索賠的方法,包括仇恨罪 行在內。AB 1680目的在禁止訂定合約時, 准予豁免加州仇恨罪行法提供之法律權 利。它確保仇恨罪行之受害人,能用所有 可用之渠道伸張正義。 請記下日期!2011年亞太裔政策高峰會將於 五月二日至三日在沙加緬度會議中心舉行。 峰會提供機會讓與會者參加多個公共政策議 題之講習會,包括民權、教育、健康和福 利、與房屋及社區發展。請來州府與民選的 官員會面,並增加亞太裔之能見度。登記表 格即將在AACRE網頁www.aacre.org刊出。

北加州亞裔平等聯盟(API Equality-北加州) 在2010年八月四日,美國地方法院裁定8號 提案否定男女同性戀人結婚是違反美國憲 法。此裁決對亞太裔社區特別令人歡悅, 因為他們一直在前線爭取在加州和全國有 婚姻平等。亞裔平等聯盟-北加州和亞裔平 等聯盟-洛杉磯讚揚美國地方法院加州北區 法官華克(Vaughn Walker)之裁決,協調 傳媒回應,在全國增加共識,沒有良好的 理由繼續排擠同性伴侶結婚。 根據加州大學洛杉磯分校法學院威廉學院 (William Institute),在加州,有六萬六千多 名亞太裔是同性戀者;這是在美國最大的 亞太裔同性戀、雙性戀和變性社群。 亞太裔一直以來在促進婚姻平等權利方面擔 任不可或缺的角色;在1967年以前,多個美國 的州禁止非白人和白人結婚,直至民權運動 時期,美國最高法院才裁定此類法律違憲。

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Un Un Che testifies for Proposition D at a San Francisco Board of Supervisors hearing. 謝苑苑(左)在三藩市市議會聽證會為D提案作證。幫她翻譯是華促會社區顧問楊敏思。

社區聚光燈:訪問謝苑苑, 訪谷家長會家長領導 我叫苑苑,有三個孩子。其中有兩個在三 藩市聯合校區小學就讀。我加入訪谷家長 會是因爲我是一名不熟譜英語的家長,很 想去了解孩子在學校的生活和動向,但跟 孩子的老師不能溝通,又不知道怎樣參與 才可以幫到孩子。後來經一位知心的訪谷 家長會領導會員介紹下認識VVPA,知道他 們的目標是幫助不熟譜英語的公立學校家 長更了解與加參孩子的學校,這就是我一 直很需要幫助的,所以我立刻加入成為訪 谷家長會的一份子。 我在訪谷家長會四年內,參加了多個VVPA 一連串的訓練和活動,而家長會的其他家 長領導教了我很多智識和技巧,例如,怎 樣去參與孩子學校的家長教師會(PTA),英 語學習生咨詢委員會(ELAC),亦代表學校 去ELAC開會。我同時還有去校區參與教委 會,可以在教委面前發表自己的意見和想 法。亦代表訪谷家長會去公開演講、接受 傳媒訪問、在市參市面前發表公眾證明等 的社區活動。 回想在訪谷家長會令我最難忘的經歷是我

和一班家長領導一起去推動AB 680(D-Chan) 法案,這是一個為幼稚園至十二年級提供 學校通知和材料翻譯的法案。當時需要做 很多準備、訓練、推廣、外展、收集家長 簽名等的活動。雖然在這期間遇到很多困 難和失敗,但訪谷家長會每一位家長領導 都沒有因此灰心,反而更努力和團結。經 過大家的齊心合力終於成功爭取到AB 680 法案的通過。

華促會歡迎其新職員Grace Lee、方偉民和萬 千,他們分別出任政策顧問、發展統籌和職 業顧問。Grace是加大洛杉磯分校法學院的 畢業生,曾在灣區多個民權機構包括Public Advocates(翻譯:公共倡導者)和美國公民 自由聯盟工作。在法學院時,她曾分析青少 年法庭對有色人種青少年不利之裁判。她並 曾在東灣亞裔青年中心工作,又曾在韓國城 移民工人聯盟(Koreatown Immigrant Workers Alliance)義務工作。方偉民最近從三藩市 州立大學畢業,持有心理學學位。他仍屬本 科生時,曾修選華裔歷史,並曾在三藩市不 同的非營利機構義務工作。不久前他是華促 會發展工作的實習生,幫助組織華促會的周 年籌款活動。萬千最近從北卡羅萊納州大 學-夏洛特分校獲得工管碩士學位,曾任多 個與財務及會計有關的工作。她曾在日落區

的培根中心和The Trust for Public Land(翻 譯:公共土地信託)工作。萬千是移民,有 強力的個人意願,服務移民社區。

亞裔平等聯盟暑期實習生 很幸運今年暑假有三名出色的實習生幫助計 劃推動新的項目,啟示和教育同性戀、雙性戀 和變性戀者人士和盟友。Tracy Nguyen、Betty Cao和Kenny Gong創造了一個美術和爭取權益 的專案,稱為Project Q (翻譯:專案Q),目的 在通過創意性的講述故事和表演,促進亞太 裔男女同性戀、雙性戀和變性戀者領導之創 意性和政治發展(網站:projectq.tumblr.com)。 他們同時亦從LA Power Summit峰會中掌握組 織能力,並應用這些能力,籌得$1,500讓他們 參加 首 屋 的 東 南 亞 同 性 戀 者 會 議 (Q u e e r Southeast Asian Conference);他們在一個出櫃 的小組中做簡報,並為參加會議者組織一個 訓練。他們同時亦在華人進步會、亞洲法律 聯議會、API Wellness Center和De Anza 大學為 本地的青少年主辦講習會,和在三藩市同性 戀遊行活動中做現場外展。雖然這些實習生 現已返回學校,他們的專案和工作將繼續存 在。謝謝你們Kenny、Betty和Tracy的辛勤工作 和熱情!

2010年表揚正義籌款晚會 華促會於2010年六月十日在皇后酒樓舉行第 四十一屆表揚正義籌款晚會。當晚的司儀 是前CBS 5電視台的記者Sue Kwon。華促會 並在會上表揚四名傑出的社區領袖,表揚 他們促進亞太裔社區正義和平等之工 作。Beckie Masaki是亞裔婦女庇護中心的聯 合創辦人和前行政主任,致力結束亞裔社 區的家庭暴力,並創造了不少多種語言和 多種文化的實踐,為本國多個地方的組織 效法。Edward Steinman是聖他克拉克大學的 法學教授,曾代表里程碑的高院案件Lau v. Nichols,為全國的移民和不熟諳英語者贏 得在公校推行雙語教育的權利。鄘仕波是 一名社區律師和民權領袖,曾任多個機構 包括華促會的董事會並多年任華促會董事 會主席,從而維護民權和強化本地社區。 丁蕙蘭是一名先驅的電影工作者和大學教 授,以她多套突破性的紀錄片包括The Color of Honor (翻譯:《榮譽的顏色》) 、Ancestors in America(翻譯:《在美國的 祖先》)和教育系列《實用英語》和《荳 芽》等,改變了傳媒的形態和給亞裔一個 聲音。華促會能和這些社區領袖合作,引 以自豪,並感謝所有支持者使我們能推行 我們的工作。

現在我不但繼續努力學習新的學生派位方 案過程和抗議削減我們學校的預算,我同 時支持D提案確保所有家長或監護人均可參 與他們子女教育的投票權利提案。我同時 繼續支持每個新畢業的家長領導,和他們 合作,爭取我們在校區內應得之權利。

華促會簡訊 蔡流輪醫生獲終身成就獎 華促會董事將於十一月五日的籌款專業協 會-金門部(Association of Fundraising Professionals-Golden Gate Chapter)和 北加州 撥款者(Northern California Grantmakers), 榮獲終身慈善成就獎。該會表揚他對華埠社 區的回饡。蔡醫生曾為華埠的原住民提供低

Members of the Visitacion Valley Parents Association with Jenny Lam, CAA Director of Community Initiatives (fourth from left), and Vincent Pan, CAA Executive Director, at the CAA 2010 Celebration of Justice. (左至右)訪谷家長會會員、華促會社區倡議主任林謙悅和華促會行政主任潘偉旋在2010年表揚正義籌款晚會。

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Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

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MORE CORKS POPPING IN ASIA Winemaking, drinking rising in China, India and other countries Writer Pia Sarkar Photographer Lianne Milton

ASIA IS NOT ONE of the first places that springs to mind when it comes to winemaking. The region has historically shown little interest in cultivating grapes for wine, largely because its population is more interested in getting its buzz from drinks like soju, sake, beer or whiskey. Even the wine they do drink tends to be rice based, or made from fruit other than grapes. As might be expected, Europe dominates the world wine market. According to the World Vineyard, Grape and Wine Report prepared by Trade Data and Analysis, Italy snagged the largest share in 2008, with 18.9 percent. France followed with 16.3 percent and Spain with 12.1 percent. But what might be more surprising is the country that ranked sixth in the world wine market: China. With a share of 5.3 percent, China trailed the United States at fourth place (with 10.3 percent) and Argentina at fifth place (with 5.7 percent). Between 2004 and 2008, China boasted the most significant increase in vineyard acreage compared with other countries, growing by 226,000 acres, or 19.9 percent, according to the report. Within those same years, it also increased its wine production by 23.9 percent, running second only to Chile with 32.7 percent. Other Asian countries have been showing remarkable increases in vineyard acreage, including India, which expanded by 170,000 acres, or 5.6 percent, between 2004 and 2008. Apparently all the talk about the health benefits of wine has had an impact. Many Asian countries that once snubbed their noses at wine suddenly started coming around, including Japan, whose consumption doubled during the “red wine boom” of 1997 and 1998, according to a report by the USDA Foreign Agricultural Service. In Hong Kong, last year’s elimination of a 40 percent excise tax on wine boosted the country’s imports considerably. In November, the Hong Kong Trade Development Council hosted its second annual International Wine and Spirits Fair, with more than 520 exhibitors from 34 countries and regions participating, twice the number from 2008. That’s not to say the business of wine comes easily in

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sian American winemakers are gaining visibility in an industry dominated by European culture. Writer Pia Sarkar Photographer Lianne Milton

Asia. The quality of wine in China, for instance, hardly compares with the industry’s worldwide stalwarts. People in China also tend to knock back the cheap stuff, often mixing it with soda to make it go down smoother. In India, quality control is an issue, and improper storage of wine at the wrong temperatures has often led to spoilage. In South Korea — one of the biggest alcoholic beverage markets in the world, according to a 2008 USDA report — the challenge for winegrowers is the small fraction of the country’s population willing to drink their product. “Consumers in general have little knowledge and experience about wine,” the report stated. In terms of wine production, Korea is expected to remain negligible because “it lacks competitiveness in price and quality against imports,” the report stated. “High land price and unfavorable weather condition are the major impediments preventing any meaningful commercial local wine industry from evolving. Small amounts of locally grown table grapes are currently used to bottle souvenir-purpose wines or low-end products to be blended with imported bulk wine.” Nonetheless, countries like India are trying to make an honest go of the wine business. Because of the Indian government’s high tariffs on wine imports, local wine growers seem to at least have a fighting chance, especially with the help of government subsidies of up to $160,000 toward startup costs. JBC International, which last year put out a study on the Indian wine market, pegged the country’s annual growth rate in wine consumption to be somewhere between 20 percent and 25 percent. It further noted that while only six Indian wineries existed in 2000, the present number has grown to about 65, with about 85 percent of them in the state of Maharashtra, where Mumbai is located. But even with all that promise, winegrowers must still contend with India’s cultural obstacles, including a constitution that empowers states to prohibit alcohol consumption. The constitution’s language was influenced by the country’s much beloved Mahatma Gandhi — a teetotaler.

The 2009 harvest season begins for Kenny Likitprakong at Branham Rockpile Vineyard in Sonoma County in September. Likitprakong, who makes wine to complement Asian cuisine, is among the few of Asian ancestry working in the United States wine industry.

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KEEPING IT TOGETHER (BACK AND FORTH) ink, spraypaint, gouache and cut paper collage on paper 17” x 19” | 2008

Weston Takeshi Teruya invites you to a world of possibility and destruction. N WESTON TAKESHI TERUYA’S WORK, makeshift

islands are constructed from objects of the built environment. The markers of borders — fences, cones and barriers — explode and implode on paper as Teruya explores the ways that borders shape spatial narratives, how hat drives Teruya to create they define relationships and these spaces of possibility and access. But what Teruya calls destruction? Perhaps the signs came early. drawings are actually intricate As a child, born and raised in Honolulu, pieces crafted from handcut, Teruya would destroy handdrawn paper. Expanses of n the San Francisco Bay Area artist’s his toys and put them white, on closer inspection, are recent installations, his drawings back together again. layered with detail. As an artist, he excises become sculptures and mimic sites objects from paper and of transience. A freeway overpass, a reconstructs landscapes border that carves up space, is joined from the signs of social by Teruya’s meticulous sculpture. His work poses the questions: Who inhabits detritus. these lands and who can transgress its borders?

Writer Rebecca Klassen

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When erneSt ConCePCion arrived in the United States from the Philippines, he found himself living in suburban new Jersey with his older sister. Boredom led him to wage epic wars on paper between armies of the banal: coffee against milk, priests versus praying mantises, tits fighting asses. though conflict is pivotal to the way we conceive the world, the punny binary the series remind us of its absurdity. Concepcion is like a fifth-grader who obsessively doodles in his notebook during homeroom. Culling his imagery from video games, comic books, movies, Where’s Waldo and other artifacts of childhood — as in Ode to Odin (Ode to Odin) — his work evokes the glee of telling others that we’ve sunk their battleship. now based in Brooklyn, nY, he continues to explore the idea of conflict as a representation of perpetual movement and evolution. the tensions between siblings while watching tv and his retreat into interior realms is chronicled in the Death of the Gilmore Girl (and the birth of Ona) as the creation of an imaginary planet where conflict rules the day. for Concepcion, the world does not stand still.

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Writer Sita Kuratomi Bhaumik Artist Weston T. Teruya An Introduction of Sorts (or how it affected my concerns regarding land invasion) 2006 | oil and ink on canvas | 36" x 48"

All images courtesy of Patricia Sweetow Gallery

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The Obama administration has set historic “markers in terms of appointment of Asian

part of the youth commission for the San Francisco Board of Supervisors, and he has noticed a world of difference between working in local versus federal government. “The local environment is very self-serving. Things are very political and people have big personalities that you have to work with. It’s more like a small high school,” he says. “But at the federal level, the difference is huge. You are just part of a big system and the scale of what you do is entirely different.” For instance, Liao is working for a team that is administering the $4.5 billion Race to the Top grant that offers states an incentive to reform their education system. “Even for low-level political appointees like me, there isn’t time to think and talk about ideology,” he says. “There’s so much that needs to happen, and we have to make it happen.” Other issues that administration officials — Asian or not — have to work on include: healthcare reform (which includes disparity in health care due to language barriers), employment discrimination, immigration issues and curbing race-related crimes. Health-care reform should include a dialogue on how to offer quality care that takes into account language and cultural sensitivity, community experts say. Many Asian Americans, especially those of the first generation, hesitate to go to hospitals and are often intimidated by doctors because of their inability to speak English well. Offering language services and greater cultural sensitivity training to doctors could help the community significantly, Mehta says. With immigration, the political debate might be focused on undocumented immigrants, but there are other issues, such as family unification, that are of greater interest to the Asian American community, Mehta says. “As part of this debate on immigration, let’s not forget that there is this whole universe of legal immigrants who want the simple right to be with their family,” he says. Lu, Obama’s Cabinet secretary, says the administration isn’t about favoring one community over another, but wants to hear from people on all sides of the political spectrum. “On the campaign, we always used to say we didn’t have a jobs plan or a healthcare plan or an education plan for Asian Americans. We have one for all Americans,” he says. Ultimately, issues such as the economy, health insurance or affordability of higher education concern all Americans, Lu says. That’s not to say the administration won’t focus its attention on Asian Americans when necessary. Community experts point out that despite the large number of Asian American lawyers, there’s

never been an Asian American nominee for the Supreme Court. The Obama administration is trying to change that by nominating more Asian American judges to the federal bench, putting them in a position to ultimately be contenders for a seat on the Supreme Court, says Narasaki of the Asian American Justice Center. “The administration has been in place for only eight months, but they have already nominated three Asian Americans to the federal bench, and we know that there are more in the works,” she says. “President Bush nominated only about four Asian Americans to the federal bench in his entire eight years.” Narasaki says she’s also seeing other subtle changes in how the White House has been interacting with Asian American groups. For instance, in a recent meeting on immigration issues, Secretary of Homeland Security Janet Napolitano invited about 100 stakeholders, of which about 10 percent were organizations representing the Asian American community, Narasaki says. From a policymaking perspective, the access can be invaluable for organizations that look to get their views taken into account at the beginning of the process, where they can have greater impact. “The access that Asian American groups have now is great,” Narasaki says. “During the Bush administration, we were never included in any meetings until it was already too late. They had ongoing meetings with Latino leaders in the White House while we got one meeting at the end when everything had already been decided.” Napolitano has also been open to the idea of discussing family unification as part of immigration reform, something that Bush officials were quick to squelch, Narasaki says. Lu says the culture of transparency that the administration wants to bring to the White House, coupled with his heritage, means he’s directly involved with maintaining relationships with different Asian American organizations. “It’s important to me personally, that I speak to Asian American groups as much as possible,” he says. But having senior Asian Americans officials in the administration doesn’t always bring positive results, Zia says. “Under Bush, we had John Yoo, who wrote the torture memos, and Viet Dinh who wrote the Patriot Act,” she says. “They did things that were so harmful. So just having people with Asian faces is not enough. They need to have the right policies, too.”

Americans in the Cabinet and the White House.

Playwrights and performers are moving beyond stories about culture clash and identity politics.

— Karen Narasaki, president and executive director of the Asian American Justice Center

Face time: Chris Lu, Obama’s Cabinet Secretary, is directly involved in maintaining the White House’s relationships with Asian American organizations.

Writer Steffi Lau Illustrator Dung Hoang

Priya Ganapati is a reporter for Wired.com in San Francisco. This is her first article for Hyphen.

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ANOTHER LOOK AT MEDIA

But not all is well in the United Federation of Planets if you look beyond the polyester Starfleet uniforms and prosthetic makeup. “There are serious issues of racism, in an academic sense, and you can see how it plays out in how Asian men, black men and Asian women are represented,” says Daniel Bernardi, author of Star Trek and History: Race-ing Toward a White Future. “Yes, you put some people of color on the show. Now that’s good, but how did you use them and to what end?” Bernardi, an associate professor and director of the Film and Media Studies program at Arizona State University, says he’s a fan of Star Trek, but the show perpetuates white superiority and renders the non-white characters as sidekicks or servants. “What Star Trek is really about is a future that is ‘white’, and white is really articulated as a metaphor for being human,” Bernardi says. “We can all get along if humans—read white—are in charge, and we all try to be like them.” Other Asian American Trek series regulars were Garrett Wang as Ensign Harry Kim in Star Trek: Voyager and Linda Park’s turn as communications officer Hoshi Sato on Star Trek: Enterprise. Recurring Asian American cast members were Patti Yasutake as nurse Alyssa Ogawa in the Star Trek: The Next Generation and Rosalind Chao as botanist Keiko O’Brien (she marries a white character) in The Next Generation and Deep Space Nine. “They have service jobs that serve the interests of the white lead characters,” Bernardi says of people of color in Star Trek. “Sulu is the classic Asian-male stereotype: His sexuality is not at all competitive with the white males.”

MAni-PediS go green health problems linked to nail salons — many of which employ Asian Americans — foster a movement toward eco-friendly shops. Writer Momo Chang Illustrator Chloe Bonfield Photographer Mona T. Brooks WALKINg INTO the Isabella Nail Bar in Oakland, CA, on a rainy spring morning, I notice a remarkable difference between this salon and others I’ve visited. No bad nail salon smell. Uyen Nguyen opened her shop in 2008, and it’s one of a number of eco-friendly nail salons popping up around the country. There’s no national data on how many green salons exist — in large part because there’s no green certification for this type of business. Selfidentified green salons such as Nguyen’s might include bamboo floors, less-toxic nail polish and a living wage for employees. The mission behind Nguyen’s nail salon goes beyond saving the environment. Years ago, Nguyen’s sister-in-law, who worked in nail salons for more than 15 years, discovered that her baby had died in her womb when she was eight months pregnant. Nguyen believes that the fetus died because her sister-in-law was exposed to toxic chemicals in the salon, specifically from doing acrylic, or fake, nails. Since then, she’s heard many stories of relatives and friends getting sick after working in salons. As someone who loves getting her nails done, she’d always suspected something was wrong in this line of work when she would enter salons and smell the fumes. “It’s a silent killer,” Nguyen says of the chemical exposure that nail workers are subjected to. “So whatever I can, I do. The cost [of opening a green salon] of course is more, but the long-term effects are worth it.” In 2007, Time magazine named nail salon work as one of the worst jobs in the United States because of the toxic products used in most shops. Nevertheless, the industry has tripled in size during the last two decades and rakes in $6 billion annually. About 42 percent of the 349,370 manicurists in the United States are Asian or Pacific Islander, and 96 percent are women, according to Nails Magazine, a nail industry publication. In California, 60 to 80 percent of nail salon workers are Vietnamese American. These workers are exposed to a constant dose of toxins, every hour, for eight or more hours a day. One of the most toxic chemicals found in nail salons is formaldehyde, which has been linked to cancer by numerous studies on both humans and animals and is classified as a carcinogen by

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the International Agency for research on Cancer. Other toxins include toluene and dibutyl phthalate, which are known to cause birth defects and miscarriages and are considered reproductive toxins by the state of California. All are volatile organic compounds that evaporate into the air and are inhaled by nail salon workers. Despite these known factors, much is still unknown. There is no research proving definitively that working in a nail salon leads to cancer or causes miscarriages. There is a lack of research on the cumulative, long-term effects of working in a salon. But there is some community-driven research. A study that included Vietnamese nail salon workers in the Boston area, conducted by the University of Massachusetts, Lowell, with nonprofit organization Viet-AID, found that the workers suffered from a host of health issues, including breathing problems, headaches and skin rashes or irritations. Though the government sets chemical exposure levels, the regulations don’t seem to protect workers, according to Cora roelofs, lead author of the study. “These workers are clearly overexposed because the exposure is affecting their health,” roelofs said. “The [Occupational Safety and Health Administration] exposure limits are irrelevant in this work environment for many reasons — they are outdated, don’t add together different chemicals that have the same effect, don’t account for skin absorption and were never meant to be protective against the myriad acute health effects experienced by these workers.”

A CAll for StAndArdS The products we slather on our skin to make it look and smell nice are actually concocted of thousands of chemicals. Each day, the average American adult uses about nine cosmetic products, together composed of about 126 chemicals, according to a survey by the Environmental Working group. And that’s in addition to the toxins encountered everywhere else, from furniture emitting chemicals to the air ouside. Nail salon workers are especially at risk because they consume more toxins than the average person. When manicurists bend over clients’ hands to paint their nails, they breathe in the chemicals that evaporate into the air. When they apply nail glue or polish remover, they absorb the chemicals through their skin.

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AUrOrAE KHOO’S play Fayette-Nam is a story about a young black soldier who gets caught in a love triangle with a 40-year-old Asian American woman and her daughter. Afraid of going to Iraq, the soldier goes absent without leave and takes refuge in the doughnut shop run by the women in Fayetteville, NC. Both women fall in love with him, and at the same time, they harbor racist views toward black people and must deal with their conflicting emotions. But the fact that the women are Asian American is only an accessory to the story, says Duy Nguyen, co-artistic director of San Francisco’s Asian American Theater Company, which produced the play, a dark comedy that premiered in June. The story does not revolve around them being Asian American, and unlike conventional Asian American plays where white racism is the focal point, the women’s attitudes toward the black man are explored. Today, it seems that Asian American theater is moving past stories about generation gaps, culture clashes and finding identity — topics that pioneers like David Henry Hwang and Philip Kan gotanda made the centerpieces of their plays in the 1970s and 1980s. In Hwang’s first play, F.O.B., the culture clash between a new Chinese immigrant and a Chinese American is explored, while his third play, Family Devotions, shows the conflict between East and West within three generations of a Chinese American family. Contemporary Asian American plays are tackling new takes on Asian American life, and even the definitions of Asian American theater are expanding. “The original way Asian American theater manifested itself was through very political pieces that explored what it means to be Asian American, specifically addressing identity,” says Darryl Chiang, interim executive director of the Asian American Theater Company. “[Today,] that’s not the most important issue.” From a handful of theater companies in the ’70s, there are now at least 80 active Asian American theater groups nationwide, according to the Asian American Theatre revue website. Many groups and performers are experimenting with genres such as comedy, improv and solo shows, which were unheard of 30 years ago. As artists gravitate toward nontraditional genres and venues, even within Asian American theater, a defiance of traditional themes is occurring. As part of this evolution, new types of plays are emerging with characters who are Asian American in stories that don’t focus on being Asian American. They are more about the individual experience, as in FayetteNam or Naomi Iizuka’s 36 Views, which explores the line between the real and imaginary through the encounter of a fake antique in the Asian art world, involving both white and Asian American characters. Another example is Diana Son’s Stop Kiss, about two women who become lovers, one of whom was played by Sandra Oh at The Public Theater in New

Bernardi cites an episode of TOS in particular, “The Naked Time,” in which an alien virus infects the Enterprise crew, causing them to act out their inhibitions. In one of his most celebrated scenes, Sulu goes on a shirtless rampage, molesting Uhura and challenging all comers with a fencing sword. “That’s Star Trek revealing itself,” Bernardi says. “That’s what they think Sulu is inside, a threat to women and wild beast that needs to be tamed.” The producers of Star Trek realized they had a problem, according to Bernardi. “They had this reputation as being egalitarian and pioneers. Deep down, they knew they were perpetuating stereotypes.” That’s one of the reasons the Borg, a species of cybernetic beings that assimilate and destroy anything in their path, were introduced on The Next Generation, according to Bernardi. “They were critiquing assimilation and the series itself,” he says. Outside of Star Trek, not much has changed for Asian Americans on television since Takei first donned a yellow-polyester Starfleet uniform. Juicy roles for Asian American actors are few and far between. “Given the nature the rest of TV (Star Trek) is groundbreaking. It’s iconoclastic and going against the grain in having people of color in the cast,” Yu says. “It works toward the stated mission, that vision, so I would give them credit for it.” Sylvie Kim contributed to this story Harry Mok wants to join Starfleet. He is Hyphen’s editor in chief.

STAR TREK THROUGH THE YEARS

RACE TO SPACE Star Trek adds another Asian American, but its reputation for diversity may be suspect. Writer Harry Mok Illustrator Gary Gao SPACE … the final frontier. These are the voyages for Asian Americans, who’ve boldly gone where they never have before— on five Star Trek TV shows and 10 movies. Star Trek is a pop culture phenomenon spanning more than 40 years and is considered groundbreaking for diverse casts that have always included Asian characters. John Cho of Harold and Kumar fame carries forward the torch, or perhaps more appropriately, the phaser, taking over the role of Hikaru Sulu, originated by George Takei, in an 11th Star Trek movie scheduled to be released in May 2009. The movie is purported to be a prequel to the 1966-1969 television series that started it all. “It meant a lot to me seeing George (Takei) on television,” Cho says. “It was like, ‘look at this guy who isn’t wearing a coneshaped hat’ and it was stunning. He was just alone on television as an Asian American. So when this project came along, I was very keen on doing it because it was a legacy I really wanted to be a part of.” (Read a full interview with Cho in the Film section.) Takei was one of the few Asian Americans with a starring role on TV when he played Sulu, helmsman of the Enterprise, in the first Star Trek series and in six movies.

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“As a fan but also as a scholar of Asian American pop culture, I’ve always been impressed with the Star Trek franchise and its efforts toward inclusion,” says Phil Yu, a self-professed Trekkie who also blogs as Angry Asian Man (www.angryasianman.com) and is a web producer for Yahoo Movies. “It presents a utopian view of the future and has always included Asians on the ship.” The cast of The Original Series (TOS), which is what fans call the first iteration of Star Trek, also had a black female character (Uhura, played by Nichelle Nichols) and, at the height of the Cold War, a Russian character (Chekov, played by Walter Koenig). In later shows, there are Latino and Native American characters. “The message of Star Trek was all about tolerance, and the diverse cast reflected that message,” says Trekkie Susan Sun of San Francisco. “To have (Asian Americans) be part of such a mainstream show made me feel like the future is all about people who look like me … I feel more connected to it.” The utopia envisioned by the producers of Star Trek is one in which humans, having survived an apocalyptic war, have overcome racism and prejudice to live peacefully with each other and, with the advent of interstellar space flight, species from other worlds.

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Hyphen magazine is a nationally distributed, thrice-yearly, AsianAmerican arts, culture, media and social issue publication.

issues 16, 17, 18, 19, 20 & 21  Hyphen magazine selected openers and spreads 8.5" x 11" // digital printing  Hyphen magazine: issue 20 cover shoot direction 8.5" x 11" // digital printing

As creative director of Hyphen magazine, I direct a team of designers and photographers and am responsible for overseeing the brand identity of the organization at large, maintaining the design integrity of the publication and envisioning fresh new ways to engage the readership.

 Hyphen magazine: issue 16 cover shoot direction 8.5" x 11" // digital printing  Hyphen magazine: issue 17 cover shoot direction 8.5" x 11" // digital printing  Hyphen magazine: issue 18 cover shoot direction 8.5" x 11" // digital printing

Responsibilities include managing a team of designers and photographers, working with the editorial team, crafting the concept of the cover shoot to match the theme of each issue, hiring all illustration, fine tuning the editorial layout, project management, setting deadlines, coordinating the production schedule with the editorial, photo and design teams, pre-press, pdf exporting and cultivating and maintaining working relationships with printers, to list a few.

 Hyphen magazine: issue 19 cover shoot direction 8.5" x 11" // digital printing  Click to view issue 17 online.

 Return to T.O.C.

Hyphen magazine

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

23 //


17 Walter U. Lum Place San Francisco, CA 94108

(626) 353-6971 lisa.lee@hyphenmagazine.com

write me

contact me

“The smartest, most interesting, and most important thing to happen in Asian American media.” — San Francisco Chronicle publisher

lisa lee hyphenmagazine.com

17 Walter U. Lum Place San Francisco, CA 94108

(415) 828-8251 harry.mok@hyphenmagazine.com

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contact me

“The smartest, most interesting, and most important thing to happen in Asian American media.” — San Francisco Chronicle editor in chief

harry mok hyphenmagazine.com

17 Walter U. Lum Place San Francisco, CA 94108

(415) 935-3710 sean@hyphenmagazine.com

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“The smartest, most interesting, and most important thing to happen in Asian American media.” — San Francisco Chronicle web director

sean aquino hyphenmagazine.com

17 Walter U. Lum Place San Francisco, CA 94108

(510) 325-1319 andria.lo@hyphenmagazine.com

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contact me

“The smartest, most interesting, and most important thing to happen in Asian American media.” — San Francisco Chronicle director of photography

andria lo hyphenmagazine.com


Business card redesign  business cards 3.5" x 2" // 2 color offset CMYK printing // 16 pt. dull cover with matte finish on both sides

The goals of the business card redesign were as follows: •

Ambiguous name (Hyphen) is clarified with it's tagline and pull quote

Visual identity aligned with the look and feel of the newly redesigned website

Accent color adds energy and individuality to each card.

 Return to T.O.C.

Hyphen magazine

25 //

“The smartest, most interesting, and most important thing to happen in Asian American media.” — San Francisco Chronicle

17 Walter U. Lum Place San Francisco, CA 94108

(510) 717-4751 erica.loh@hyphenmagazine.com

write me

contact me

creative director

erica jennifer loh jones hyphenmagazine.com

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751


ADVERTISING

READER BASE Hyphen readers are highly educated and upwardly mobile Asian Americans in their 20s and 30s. They are looking for experiences, ideas and brands that resonate with their emerging identities.

• Reader Base: 11,000

• 25% make more than $100,000

• 94% of readers are 18-49

• 80% have a college degree and/or a have graduate degrees

• 90% are Asian American

• Occupations: arts, design, sports, media and education

• Gender: 59% female 40% male 1% transgender • 60% make more than $50,000

• Live/Work in: San Francisco, Los Angeles, New York, Boston Chicago, Austin, Dallas and Washington D.C.

Hyphen offers advertisers a unique opportunity to make a deep impression on its niche readership. A trusted source for everything cool and cutting-edge, Hyphen ads sit alongside insightful content that speaks directly to young Asian Americans. Hyphen readers are among the most educated, affluent and progressive U.S. consumers. We know our demographic and can work with you to develop strategic campaigns that are meaningful and impactful. We offer integrated brand experiences via display advertising, sponsored promotions, sponsored contests, blog shoutouts and event sponsorships to send a synergistic-brand message, maximizing your advertising dollar.

PHOTO CREDIT: ANDRIA LO

• Banyan Wines • EMI • I.W. Group, Inc • Kaiser Permanente • Lyrics Born/Quannum Records

• MTV Films • PG&E • Salesforce, Inc • Toyota

—Yahoo

Hyphen is sold at bookstores throughout the country. Published three times a year, it is on newsstands for four months and reaches more than 11,000 readers, with its largest markets in San Francisco, Los Angeles, New York, Boston and Chicago. Hyphen delivers fresh interviews, quirky analysis of pop culture, features on community issues, and original work by rising writers and visual artists.

Asian Americans had an estimated spending power of $528 billion in 2009.

Asian Americans are highly receptive to culturally relevant messaging and targeted marketing. Though Asian Americans may get general news from mainstream sources, over 70% over Asian Americans consume ethnic media that reflects their heritage and lifestyle.

Source: Selig Center for Economic Growth

—Hyphen Reader

ISSUE DATES

>> PING PONG PRODIGIES | M.I.A. | BOLLYWOOD CHIC | YUL KWON | ASIANS BEHIND BARS >>

AD SPECS

“Beautiful layout and design. Sexy to the eye and it’s about APA. How awesome is that?”

With a voice that’s witty, honest and all its own, Hyphen speaks to a passionate readership. Though Hyphen article archives are free online, our readers choose to subscribe because they love the look and feel of the print magazine. They see Hyphen issues as collector’s items to re-read over the years and to keep forever.

PHOTO CREDIT: SENG CHEN AND CIELO ORESTE

PAST ADVERTISERS & SPONSORS

THE MAGAZINE

“This lively hub is not just for hyphenated Americans.”

SUMMER 2010 ( The New Legacy) Newsstand date: August 15, 2010 Ad deadline: July 15, 2010

SPRING 2011 (theme tba) Newsstand date: April 15, 2011 Ad deadline: March 15, 2011

WINTER 2012 (theme tba) Newsstand date: December 15, 2012 Ad deadline: November 15, 2012

WINTER 2010 (theme tba) Newsstand date: December 15, 2010 Ad deadline: November 15, 2010

SUMMER 2011 (theme tba) Newsstand date: August 15, 2011 Ad deadline: July 15, 2011

SPRING 2012 (theme tba) Newsstand date: April 15, 2012 Ad deadline: March 15, 2012

>> AIR GUITAR CHAMPS | THE NOTORIOUS MSG | KOREAN ADOPTEES | ANOUSHKA SHANKAR >>

MR. HYPHEN

AD RATES

“Hyphen introduces me to people and issues I can’t find elsewhere in media.”

File Format: Both .tif and .eps files accepted. Please note: Any ads that do not fit these specifications will be sent back to you for correction. WEB ADS Size/Specs: Vertical banners should be 160 x 600 pixels and saved as RGB mode, 72 dpi. File Format: .JPG or .GIF DELIVERY Email your print ads to erica.loh@hyphenmagazine.com. If files are too large for email, please ask about alternate forms of delivery. Email your web ads to ads@hyphenmagazine.com with “ad submission” in the subject line.

PHOTO CREDIT: SENG CHEN

Questions? Contact ads@hyphenmagazine.com.

In advertising, as well as in the editorial pages of the magazine, Hyphen respects and values free expression and dissenting voices. The opinions expressed in the ads we publish are those of the advertisers and not necessarily of the Hyphen staff. We reserve the right to reject advertising that we believe is false, libelous, exploitive or hateful, does not fit with our mission or that fails to meet the production standards of our publication. Fulfillment of services outlined on this page is not guaranteed until payment is received.

“Insightful reporting and a sparkling sense of wit” —Flavorpill

>> CROSS-CULTURAL WEDDINGS | LYRICS BORN | ASIAN AMERICAN JEWS | JUSTIN LIN >>

“This is about changing the view in the American mind and the American culture about what is the Asian-American man.”

FULL COLOR PRINT AD

DIMENSIONS (W x H)

SINGLE ISSUE

SECOND ISSUE

EVERY ISSUE THEREAFTER

Spread

17” x 11”

$1,000

$670

$450

Full page

8.5” x 11”

1/2 page vertical

4.125” x 11”

—Helen Zia, Asian American activist and writer

1/2 page horizontal

8.5” x 5.375”

$250

$170

$115

1/3 page vertical

2.75” x 10.5”

$150

$100

$70

• Rectangle (300x250)

1/6 page

2.75” x 5.25”

$100

$70

$50

• Blog Sponsorship

Cover 2

8.5” x 11”

$625

$420

$280

• Newsletter Announcement

Cover 3

8.5” x 11”

$600

$400

$270

Back cover

8.5” x 11”

$750

$500

$335

2/3 page

But our signature event is the Mr. Hyphen competition. Each fall, Hyphen celebrates Asian American men who devote themselves to worthy community causes. While structured like a pageant with rounds of talent, fashion and Q&A, Mr. Hyphen turns stereotypes on their heads in front of a sold-out crowd. Striking a blow for equal-opportunity all-in-good-fun ogling, Mr. Hyphen is an energy-filled evening of fun and charity. The man who is crowned Mr. Hyphen wins a cash donation to his nonprofit organization. This event is a great opportunity to reach an engaged Asian American audience, while honoring the “man”-power behind community work.

5.375” x 11”

$550 $350 $250

$370 $235 $170

$250 $115

• Skyscraper (160x600)

Contact ads@hyphenmagazine for availability and rates.

CUSTOM DESIGN Don’t have a designed ad? We can help!

1/6 MR. HYPHEN EVENT SPONSORSHIP SPONSORSHIP BENEFITS (varies by level): -Your Company/Organization logo on all printed and digital materials, including: • Event Program Recognition • Ad Spread in Event Program -Reserved event seating at Mr. Hyphen,

with VIP Seating -Recognition of contribution (with Name/Company/Agency logo) at Event • Verbal Recognition • Digital or Physical Signage -Sponsorship Announcement on any Promotional Materials • Press Releases • Event Website • Blog Mention

1/2

>> ASIAN KIDS ON YOUTUBE | LADIES OF DISGRASIAN | APAS IN THE OBAMA ADMINISTRATION >>

1/3 1/2

Contact ads@hyphenmagazine. com for more information.

*All ads are

EVENTS

• Monthly ad impressions: 200,000 • Unique visitors in 2009: over 200,000 • Monthly page views: 70,000 • Monthly unique visitors: 45,000 • Eblast subscribers: 3,500

Asian Americans are the most wired and web-savvy ethnic group in the United States. The majority of Asian Americans use the Internet more often and for longer durations than others. For instance, nearly 52 percent of Asian Americans use online banking, compared to 47 percent of the rest of the US population. Asian American Internet users are also more educated and wealthier than users of other ethnicities.

PHOTO CREDIT: LEILANI NISPEROS

As a defining voice in Asian American media, Hyphen’s brand recognition has never been stronger. With an average of 4 million hits a year and 45,000 monthly unique visitors, Hyphenmagazine.com attracts a highly targeted audience of hip Asian Americans who are interested in electronics, music, fashion and fuel-efficient cars. Corporate sponsors of Hyphen have the opportunity to engage these influential young adults through a brand they recognize and trust. Through integration with our monthly e-newsletter, events and print edition, Hyphenmagazine.com can reinforce your brand message.

I love Hyphen because it, to me, perfectly embodies the issues, stories and news that are relevant to my identity as an Asian American. —Hyphen Reader

>> RUBIK’S CUBE FEVER | SANDRA OH | DRAG KINGS | ADRIAN TOMINE | BHANGRA BEATS >>

PHOTO CREDITS: LEFT (TOP) JESSICA LUM, (MIDDLE) JAY JAO, (BOTTOM) DEREK LIEU | RIGHT (TOP) JOHN C. LIAU, (BOTTOM) DEREK LIEU.

Hyphen’s website is informational, social and interactive. With daily blog posts, archived content from the print edition, a calendar of local and national events, photo galleries and exclusive promotions and sneak peeks, Hyphenmagazine.com is a must for reaching trend-setting Asian American consumers — and their friends.

“The events [Hyphen] holds are GREAT. I really enjoy the people these events attract— interesting and engaged citizens in the Asian American community.” —Hyphen Reader

Hyphen hosts eclectic events that are off-beat and arty, featuring up-and-coming bands, comedians, DJs, performers and artists. With the release of each print issue, Hyphen celebrates with parties in major cities across the U.S. Attendance averages over 600 young influential Asian Americans and their friends. Hyphen also teams up with arts organizations and community groups to present events relevant to young Asian Americans, from independent film premieres to bone marrow drives.

EVENT SPONSORSHIP See how we can create a custom experience that showcases your brand.

• Mr. Hyphen: $4,000

Email business @hyphenmagazine.com for details.

• Major Event: $3,000

For a flat $300 fee, work with our award-winning creative team to develop a compelling ad campaign that will make a meaningful impact on Hyphen readers. This creative work will be wholly owned by you and can be reproduced anywhere.

color >> REDEFINING HAPA | CHLOE DAO | SOUTH ASIAN EMCEES full | DAVID CHOE | LIFE AFTER 9/11 >>

HYPHENMAGAZINE.COM

WEB STATS

rectangle

ONLINE ADVERTISING

$160

2/3

PHOTO CREDIT: RYAN SCHUDE

PRINT ADS Specifications: All images/scans/colors must be in CMYK mode or grayscale. Do not use PMS/Pantone colors. 300 dpi. Convert all type to outline.

PHOTO CREDITS: LEFT (TOP) JENNIFER YIN, (MIDDLE) JOHN C. LIAU, (BOTTOM) KAISER HWANG | RIGHT (TOP) JENNIFER YIN, (MIDDLE) JENNIFER YIN, (BOTTOM) JOHN C. LIAU.

skyscraper

—Hyphen Reader

• Issue Release: $3,000 • Cozy Event: $2,000

>> CHINATOWN BUSES | DOO-RI CHUNG | SEX-POSITIVE QUEER PORN | DENGUE FEVER >>


Hyphen magazine 2010 media kit redesign  media kit selected pages 8.5" x 11" // digital printing  media kit cover 8.5" x 11" // digital printing  Click to view the Hyphen media kit

online.

Hyphen magazine is a nationally distributed, thrice-yearly, AsianAmerican arts, culture, media and social issue publication. For this media kit redesign we aimed to draw in potential advertisers by activating the layout with compelling photos from past issues, reader's quotes and accolades from the press. We also aligned this important piece of marketing collateral to be in keeping with the new brand identity of the website and the magazine.

 Return to T.O.C.

Hyphen magazine

2010 MEDIA KIT

“At last, there’s an Asian American magazine you can really sink your teeth into.” —San Francisco Bay Guardian

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

27 //


THE MAN: Meet Mr. Hyphen WHO IS MR. HYPHEN? ? Mr. HypHen IS yOUr neXTDOOr neighbor. He’s your accountant. He’s your brother. He could even be you. A pageant like none other, Hyphen magazine planned the first Mr. Hyphen in 2005 to celebrate Asian American men who devote themselves to worthy community causes. Structured like a pageant with rounds of talent, fashion and Q&A, Mr. Hyphen turns stereotypes on their heads in front of a sold-out crowd of nearly 400 every year. Striking a blow for equal-opportunity all-in-good-fun ogling, Mr. Hyphen is an energy-filled evening of fun and charity. The man crowned Mr. Hyphen wins a cash donation of $1,000 for their chosen nonprofit organization. Join us in our 5th year celebrating the efforts of the Asian American community with past advertisers and sponsors which have included the likes of Toyota, Kaiser PG&E, Banyan Wines, and I.W. Group.

COnTaCT InfOrMaTIOn Name:

Agency:

Copyright Jennifer yin

Interested? We hope you can join us! Please write us at sponsors@ hyphenmagazine.com.

“[Mr. Hyphen] is fun, tonguein-cheek, kind of campy, but there’s a serious message. Asian men don’t get a lot of love in the mainstream media. ” —Melissa Hung, founding editor of Hyphen

SPONSORSHIP APPLICATION FORM

Address, City, Zip: Tel: (

)

-

Email:

SpOnSOrSHIp LeVeL  Title Sponsor ($3,000+)

You may return this sponsorship form via fax, mail, and/or email to:

 Gold Crown Sponsor ($1,000-$3,000)

mAIL Hyphen magazine | 17 Walter U. Lum Place | San Francisco, CA 94108

 Silver Crown Sponsor ($500-$1,000)

EmAIL sponsors@hyphenmagazine.com

 Bronze Crown Sponsor ($200-$500)

FAX (000) 000-0000

Total Contribution: $

COnTrIBUTIOn MeTHOD  Check (please enclose)

 Bill me (fill-out below)

Name to be listed for sponsorship recognition:

BILL Me Name:

Agency:

Address, City, Zip: Tel: (

)

-

Email:

THE SPONSORSHIP PACKAgE

* Hyphen is a fiscally sponsored project of Independent Arts & Media, a 501(c)3 non-profit organization. DID yOU kNOW that Hyphen’s a nonprofit produced by an all-

volunteer staff? This makes us — that’s right — overachievers. Join us as a sponsor for our signature event and see how we can create a custom experience to showcase your brand:

LEVEL

AmOUNT

SPONSOR BENEFITS

Title Sponsor

$3,000+

• Full Page Spread in Event Program (8.00"h x 5.5"w) • 10 Reservations at Event, with VIP Seating • Lead Recognition of Contribution (with Name/Company/Agency logo) at Event • Sponsorship Announcement on any Press Releases & Event Promotional Materials • Name/Company/Agency Logo on Event Website

Gold Crown Sponsor

$1,000$3,000

• 1/2 Page Ad in Event Program (4.00"h x 5.5"w) • 6 Reservations at Event, with VIP Seating • Prominent Recognition of Contribution (with Name/Company/ Agency logo) at Event • Sponsorship Announcement on any Press Releases & Event Promotional Materials • Name/Company/Agency Logo on Event Website

Silver Crown Sponsor

$500-$1,000 • 1/4 Page Ad in Event Program (4.00"h x 2.50"w) • 4 Reservations at Event, with Prime Seating • Recognition of Contribution (with Name/Company/Agency logo) at Event • Sponsorship Recognition on Promotional Materials (Press Releases, Website)

Bronze Crown Sponsor photo CreDit: ryAn SChuDe

photo CreDit: Seng Chen

Amount to be Billed: $

$200-$500

• 1/6 Page Ad in Event Program (4.00"h x 1.83"w) • 2 Reservations at Event, with Prime Seating • Recognition of Contribution (with Name/Company/Agency logo) at Event • Sponsorship Recognition on Promotional Materials (Press Releases, Website, Etc.)

COmmUNITy AND IN-kIND SPONSORSHIPS Help spread the word! In-Kind Sponsors will receive sponsorship level recognition at trade for cash-value contributions. Community sponsors who can provide any of the following are eligible for a mix of community sponsorship benefits: • Publicity on your organization’s official website and social networking pages • e-newsletter mention • Displaying Mr. Hyphen 2010 promotional materials at your events • Allowing Hyphen magazine to co-sponsor your events Please contact us at sponsors@hyphenmagazine. com for more details.


2010 Mr. Hyphen collateral

Mr. Hyphen is a stereotype smashing all-male talent competition held to celebrate Asian American men who are competing to win $1,000 for the charity of their choosing and the title of Mr. Hyphen.

 media kit selected pages 8.5" x 11" // digital printing  5" x 7" // digital printing

 Return to T.O.C.

Hyphen magazine

The media kit was design to showcase the highlights from past events and convey the excitement and energy of the event to potential advertisers. As part of the lead up to the event, Hyphen hosted a fundraising happy hour and sporting goods shopping event to raise additional money. The flyer reflects the types of goods that could be purchased at the happy hour.

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 Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751


 BORDER

 

FIGHTING THE POWER G-20 SUMMIT SPURS PROTESTS WRITER & PHOTOGRAPHER: RYAN FURTADO

T

he G-20 economic summit in Pittsburgh, PA brought thousands of protestors into the streets to challenge the way major countries are dealing with the world’s economic and environmental issues. The G-20 summit is a global convening that promotes open and constructive discussion between industrial and emerging - countries. Police and military were out in full force to quell the civil unrest that surrounded the summit in the downtown area. These photos were taken during an unsanctioned protest in Lawrenceville, PA a few miles outside of downtown Pittsburgh.

24

32

Ryan Furtado is a gritty photographer who is never scared to get a great shot.

gies on trying to make it back. If they focused their energies on making it here, it wouldn’t be so bad.” Indeed, life in a foreign country is better than life behind bars.

As part of the Salvadoran government’s repressive measures against gang activities, tattoos (whatever the imagery) have been used to identify gang members. Even bearers of non-gang tattoos are subjected to profiling. The popular view is if you have a tattoo it means, “You’re a bad man,” says Alex. Nevertheless, he’s made a business out of what’s considered taboo and celebrates his success. Recently, he was voted among the top three tattoo artists in the country and most of his clientele are well-to-do. His business is twofold: It’s a booming tattoo shop as well as a tattoo equipment store.

CAPTIONS  A young man is arrested during an unsanctioned protest opposing the G-20 summit in Pittsburgh, PA.  Police officers were out in force as they attempted to control the thousand of protesters that descended upon Pittsburgh, PA during the G-20 summit.  Police officers from Ohio and Maryland were brought in to bolster security during the G-20 summit in Pittsburgh, PA.  Hundreds of protestors took to the streets to protest the G-20 summit in Pittsburgh, Pa.  Many of Pittsburgh, PA residents decried the presence of both G-20 summit and protestors as many businesses and streets where closed during the length of the summit.  Anarchist groups took to the streets in unsanctioned protests during the G-20 summit in Pittsburgh, PA.  A protestor gets milk poured into her eyes to quell the effects of being tear-gassed by police in Pittsburgh, PA.  Hundreds of protestors took to the streets to protest the G-20 summit in Pittsburgh, Pa.  After several arrests were made, protestors threw rocks at police who in turn opened fire onto the crowd with non-lethal bean bags ammunition.  For the first time in public, police used LRADs (Long Range Acoustic Device) to control crowds of protestors. The LRAD emits a focused, high-pitched sound waves as a non-lethal deterrent.

Appropriately called “Taboo Tattoo,” his business is located in one of San Salvador’s most upscale neighborhoods. He points at a display filled with tattoo equipment and defiantly declares, “This is my pride and joy, because with this, I’m changing Salvadoran culture.” A new father and family man, it seems Alex has a refreshing take on his

DP status, “For what I’ve got here, I’m loving life. It wasn’t easy either… I fought for this. When you fight for something, when it costs you, you appreciate it.”

Glenda At 28, Glenda Urías is a mother of five, and having a difficult time adjusting to her recent deportee status -– she’s only been here for one and a half months. For Glenda, the hardest part about being in El Salvador is “being away from my family. The truth is that I don’t wanna be here… I see other kids and I miss my kids.” But she is also struggling to find work. “I have so many skills and I can’t use them out here because, maybe my background of deportation or maybe because I don’t know the right people. So I can’t get a job. So I’m sitting here doing nothing, wasting my life away. And what good is that?” Glenda also has trouble with the culture in El Salvador in regards to the treatment toward women. She’s used to “coming and going as I please.”

 

 5

OUTSIDE LANDS

44

4

WRITER: ERRICKA X // PHOTOGRAPHER: WALTER LOPEZ Outside Land’s Music and Arts Festival, San Franciscoís indie answer to other music festivals like Coachella, NoisePop and Bonaroo had something to prove this year after one of their largest acts The Beastie Boys pulled out of performing due to serious illness. But just like last year, the lineup for this 3-day event was nothing short of amazing. With headlining acts like Incubus, M.I.A., The Black Eyed Peas and Raphael Sadiq on the main stages and underground artist like Mexican electro rock band Kinky, UK born alternative band Batt for Lashes and up and coming Malaysian folk artist Zee Avi, the show took on a international feel.

CAPTIONS  Mars Volta  Member of Batt for Lashes  Raphel Sadiq, former member of tony tony toni  Lead singer of Incubus, Brandon Boyd  Lead female vocalist, Natalie Walker  M.I.A  Fergie of the Black Eyed Peas  Derek Taylor, drummer for 'The Park' with DJ Wholigan.

Consider Outside Lands the perfect marriage of underground and mainstream music. Praised for it’s green and natural eco-friendly approach, this year the festival offered a vaudeville style county fair complete with clowns, dancers, a farmers market, and gaming and vendor extravaganza.

UC FEE HIKES FUEL DAY OF DISSENT It’s a New Depression double whammy on the University of California system: 4-10% pay reductions for UC employees, and a 9.3% increase on UC student fees. It should be noted that “fee” is the public-university jargon for “tuition.Though many express disagreement with the acts of protest—the reasoning behind them, or the effectiveness of walking out on class as their vehicle—that took place across the UC system on Thursday, the discontent throughout California public education is thick and palpable. 10:30 AM. Arrive in Berkeley and wait to catch the 1 bus to Telegraph and Bancroft, the mouth to Sproul Plaza. At the bus stop, I strike up a conversation with a rumpled-looking undergrad, Matt Walters, who studies anthropology and economics, and is on his way to class.

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“It’s kind of hard for Berkeley students, because this is a UC-wide protest, and at most of the UCs, this is their first week of classes,” he notes, “but at Berkeley, we’re about to take our midterms, so it’s pretty much impossible for us to skip class. His sentiments are echoed by a team of similarly floppy and hungover undergrads, who tell me that they have exams this week and can’t miss class regardless of their politics.

“I guess implicitly the argument is there that we need to tax more, we need to increase taxes,” Walters sighs. “With Prop 13 we lost property taxes, there have been huge tax cuts in the state. So I really feel like the protests should…be about taxes as much as they are about furloughs. If you’re gonna walk out on this thing, you also need to admit that we need to raise taxes.” I thank Matt and his friends for their input and pass out a few business cards in case they have any thoughts later. Squinting at me, one of them asks how long I’ve been out of college. I graduated in 2006, I tell him. “What’s the real world like?” he asks worriedly. 11:00 AM. Am now at the protest and in the fray of the picket line, trying to avoid the appearance of crossing it as I hunt for interview subjects. I come across Shivam, another Berkeley student. “I’m protesting today as a student, because fees are going to increase 32% and education is already quite unaffordable, and this is only going to make it harder,” he tells me, sounding rehearsed in laying out this argument. He encourages me to talk to others in his circle, who are marching in a ring at Telegraph and Bancroft, and almost entirely white or Asian. They’ve been mobilizing for months, he says. In his view, the administration is more to blame, and less the economy. “With Mark Yudof being [university] president, he’s taken actions that a lot of people don’t approve of, by raising executive salaries, cutting student programs on campus, all at the expense of losing good faculty, and after all, Berkeley is a world-renowned university, and in order to maintain that we need more fiscally responsible action.” 11:15 AM. I stroll through the student activities tables, and am intrigued by one for the Berkeley Republicans. Joe Regan, who stresses that he does not speak for the group, states his case succinctly:

“To me, it’s really simple. It’s either increase fees or cut services. I think that the people who are fighting for the rights of those in the

11:20 AM. A neighboring table advertises the Pakistani Students Association. There, Farhan Ahmed comments on how the economic shifts are impacting his family. “I honestly really don’t like the fact that they’re cutting down the budgets,” he expresses, “and at the same time we’re going through an economic crisis with my family. My dad’s been telling me we don’t have enough money, and at the same time they’re raising the tuition…I’m having to appeal.” I ask him if he’s moved to protest by a sense of solidarity with UC faculty and employees as well. “I think [I’m standing in solidarity with the faculty] in some sense, they’re also being hit hard, but you know, we’re feeling the same things at the same time, if their departments are getting hit, we’re being hit because we can’t have our studies going properly.” And what about the details of the way the economic crisis is affecting his family’s finances? “In general, we’re having to cut down on different things at the house. My dad’s actually been telling me that the school bills are going up, and that’s causing him to cut back on some of his own things as well. And recently, my dad’s salary has been decreased…he deserves to have a better salary. My dad’s an IT systems analyst for the SFPD, which was hit super hard.” 12:00 PM. The protest officially begins when the dissenters at Bancroft and Telegraph march into Sproul Plaza. Several people step up to speak, most of which is inaudible through the chanting. The crowd has thickened; reports estimated the number of attendees at around 5000.

I recently heard about a UC Berkeley study showing that children as young as preschool showed significantly different brain patterns when it came to reasoning depending on their parents' income levels. The tots from a higher income showed a much higher ability to reason and were much more relaxed (mentally) then their less wealthy counterparts. Some might say that this is a detriment of the poor, that they are poor because they are less intelligent on the most basic of levels. But I think that it is more a detriment of the rich than of anyone else, because they, like all other forms of power on this country, are failing to fight the enormous gap between rich and poor.

12:45 PM. Left with no overarching conclusions, I return to San Francisco and my work day, missing college. The protest continues for hours after I leave, and I wonder how non-Berkeley UC students perceive the unrest.

Robert Franks writes in the Philadelphia Inquirer that the multiplier by which a major CEO’s income is greater than the average salary has gone from 42 times higher in 1980 to 531 times higher in 2000, only 20 years later. In addition, Congress called for $70 billion in tax cuts for high income families in 2005, under the justification that they make more money because they work harder, and therefore deserve to keep more of their gross income.

A friend from college, Nick Mitchell, is now a Ph.D candidate in the History of Consciousness and Feminist Studies at UC-Santa Cruz, and upon my request, shared his perspective with me in an email. Specifically, he addresses a question one of my coworkers raised, which is whether activism surrounding fee raises is self-interested for the students, and whether the money issue attracts people other than the “usual suspects.” In a commanding, conclusive way, Mitchell comments on the walk-outs’ value: “The ‘money issue’ is a combination of interconnected issues: massive student fee hikes combined with a general decline in education quality due to swelling class sizes, canceled classes, and overworked staff. It's a combination of cuts that discriminate against poor students, working class students, and students with children: at UCSC, the university raises rent at Family Student Housing and cuts childcare. It's declining resources for the support and retention of students of color. It's the Regents' continued expectation that students should go into debt and the administration's unwillingness to bargain with campus workers. It's not a coincidence that UPTE (University Professional and Technical Employees) and CUE have strongly endorsed the walkout.” The scope of the increased “tuition” and pay cuts is broader than it appears, Mitchell argues, and it isn’t a new issue. “This isn't just about student fee hikes—it's also about the extent to which the mass disinvestment from higher education has detrimental effects on the entire community. It's not like this is the first protest— students, faculty, and staff have been protesting university privatization and underfunding for decades now.” Laura Goode is New America Media's EthnoBlogmistress. Her first novel, Sister Mischief, an interracial gay hip-hop love story for teens, is forthcoming from Candlewick Press in 2010.

My family is living proof that this not the case, although we did come from humble beginnings, we make an obscene amount of money each year that we most definitely did not earn in the dictionary definition of the word. My parents work hard, sure, but the work is not labor intensive, unless you want to argue that staring at a computer screen in the comfort of you home office is taxing. The fact of the matter is that we make most of our money because my Uncle had the good sense to get really good at something, and we used that exposure to start up a clothing company, which now supplies us with a whole lot of money with absolutely no time or effort required. This all goes to show how we, of all the people in the country, do not deserve a tax break. If history has taught us anything, aside from the fact that lead plumbing is a good way to get your empire sacked by barbarians, it’s that, although humans are easily oppressed, they do have their limits.

14 The American government learned this the hard way with our Banana Republics in South America. If

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n Thursday Oct 1st a University of California-wide walk-out, was organized to protest increased student fees and slashed employee salaries.

1,2,3,4, I DECLARE A CLASS WAR! services end up hurting them by cutting those services, so in this case, I feel like a fee increase is in order for us to remain competitive with other Ivy Leagues at large. That’s pretty much my stance.”

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WRITER: LAURA GOODE // VIDEOGRAPHER: ANN BASSETTE

ILLUSTRATION: DANIEL CASTRO

Erricka X works hard plays harder and still has no clue what her job description is.

America doesn’t learn from its mistakes, they shouldn’t count on the jingoist tempering that they’ve worked so hard on to stop those who they have left behind to take back what’s theirs. Let’s end with a quote from economist Herbert Stein “If something can’t go on forever, it won’t.” I can only hope. - Will Hawk, 16, is an intern at YO! and a student at City Arts and Technology School.

I’M SO BROKE I recently began to question my own morals. How bad is selling drugs really? On a scale on to ten, how bad are hired assassins looked at in this country? What if I only killed bad people -- like racists and crooked politicians? Give blood? Do porn? Illegal Chihuahua dog fights for extra money? All options but way too extreme to actually follow through on, except for the Chihuahua dog fighting thing…that could bring in some real revenue.

THANK GOD I’M BROKE

I’m looking for a new place to live, and saving money for things -- like deposits and first month’s rent has proved tricky. The funny thing is it seems I had more money when I was paying rent and buying my own food. Now that I have a free ride at my folks, my cash seems to go faster than ever. Today, I looked at a room in west Oakland, close to where I used to live. The Craigslist ad seemed promising. ‘Cheap rent in great place!’ it said. ‘Full recording studio in the basement to put on great shows in the back yard!’ it boasted. But if you have ever looked at anything on Craigslist, you know they are never as good as they seem.

This was no different. The place was as punk house as a punk house could be. It made the house on Paper Street in Fight Club look like the Taj Mahal. Rent is cheap but am I willing to sacrifice basic comforts, such as running water and rugs that aren’t caked with shit? I’m broke, but today I realized I am not that broke. “It’s a real fixer upper, you know, this place needs some new energy,” he says as he walked me in to a new room. ‘Is that a whole turd on the carpet?’ I asked myself, and indeed it was. “The last people who lived here f--ked it up and didn’t pay rent, you know,” he said. I tried to keep my eyes off of everything and on everything at the same time. Not to make him feel offended but also not to

be blind-sided by whatever dogged creature that could be living in such unmanageable and filthy conditions. ‘Don’t touch anything,’ my mothers voice popped me in my head. ‘You don’t know where this place has been.’ Thanks mom. “If I could just find some people to help me fix this place up it could be real nice,” he tells me. My eyes drag across the kitchen like a net in a murky swamp picking up on every hole in the wall and open condom, every dish glossy with caked-on grease and cereal box chewed to cardboard flakes by whatever kind of rodents called this place home. My mom and dad’s didn’t seem so bad after that and having no money doesn’t seem that bad ether. ‘Cause no matter how broke I get I don’t have to live in that place -- thank God. - Donny Lumpkins, 21, is a content producer for YO! Youth Outlook Multimedia.


Winter issue 2008, Fall issue 2009, Winter issue 2009

YO! Magazine is a quarterly award-winning literary publication distributed in the San Francisco school district. The content is written entirely by young people and students in the San Francisco Bay Area.

 YO! Magazine selected spreads 8.5" x 11" // digital printing

 Return to T.O.C.

YO! Magazine

The art direction, editorial design and photography are selected to appeal to high school students.

31 //

CONTENTS I was saying to myself: “Don’t let them take my dad! They can’t take him!” Even though my head told me to do this, my body wouldn’t respond by doing anything. I was frozen. I was frozen.

Both of my parents are being threatened with deportation, meaning that my brothers and I would be left without parents or be forced to move with them. I'm a 4.0 student at June Jordan School for Equity in San Francisco and I have lived here my whole life. My parents have been living in San Francisco for almost 20 years and throughout those years, they had no criminal record. She and my father have raised my brothers and I to be good kids, as well as students.

6

Both Jose and I have medical problems and we take medications. My brother has asthma and needs inhalers and other medications for his wheezing. I am epileptic and have to take medications to control me from having seizures. I also might have to get surgery to get my gall bladder removed because I have a polyp that causes me to have pain. If my mother leaves, we won’t have those medications anymore or doctors to see us about them. When I opened my door that morning, I heard voices that sounded like white people to me. At that moment the only words going through my head were: “La Migra.” I started walking down stairs and I saw my dad, my mom, my aunt, my uncle, and two men that looked like cops, but their jackets said “ICE.” My heart began to pound really fast and I could feel it and hear it. My uncle said, “Lupita, no te pongas nerviosa. Ellos vienen de inmigración. Quieren llevar a tu papá.” (Don’t be nervous. They are from Immigration. They want to take your father.) Even thought he told me not to be nervous, I was. My legs felt weak and I could feel them shaking. My dad said, “Mija, ya me tienen esposado.” I heard ICE telling my mom they were going to be nice and give her 30 days to get her things ready. Then they said that they will expect to see her and my aunt at the immigration building between 10:30 and 11 a.m. that day. If they didn’t go, he would come back and get them. After that, I didn’t want to listen to anything else they said.

WRITER: LUPE CARRENO // PHOTOGRAPHER: RYAN FURTADO

I was saying to myself: “Don’t let them take my dad! They can’t take him!” Even though my head told me to do this, my body wouldn’t respond by doing anything.

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My dad had his work clothes on so he asked the officers if he could get some of his other clothes. They let him, but they wouldn’t let my mom help him so they told me to help. My dad grabbed his clothes and some shoes put them in a sports bag that I grabbed from the closet. While I looked in the closet, I was still shaking all over. It was so unexpected. I never imagined myself in that situation.

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hen I woke up at 6 a.m. that day, I didn’t feel like getting up. But I knew I had to get dressed because I had a doctor’s appointment and needed to iron my clothes. I didn’t know what was going on downstairs and that my life was about to change forever.

T.O.C.

When they began to walk down with my dad, it hit me. This could be the last time I see him for a long time. I looked away. I didn’t want to see them take my dad. When I looked down the stairs and didn’t see them anymore, I cried. My mom and my aunt told me not to cry, but this made me cry even more. The whole event only took 15 minutes. Since my dad’s deportation, I have advocated for families who have been victimized by unjust deportation and detentions. I delivered a testimony of my father's deportation to Nancy Pelosi. Dealing with these deportations is the worst kind of pain anyone can feel. Despite this horrible experience, I’m thankful for my supportive classmates who have rallied with me in this cause. This is real; ICE raids and deportations happen all the time. These injustices should stop. It's wrong.

IN THIS ISSUE

One young woman tells the chilling story of a San Francisco ICE raid

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ICE Took My Dad

Then I looked at my dad – he was cuffed. My dad had never hurt or done anything to anyone. Why did they cuff him and treat him like a criminal? They had no right. Then my little brother came down and asked what was going on. I told him that immigration was taking our dad. I don’t think he understood.

24 04 05 06 08 10 12 14 16 18 20

Editor's Note Contributors ICE Took My Dad Your Forclosed Home is our Party Spot Money Makes My World Go Around Eating Cheap in San Francisco Achieving the Impossible UC Fee Hikes Fuel Day of Dissent I was a Craigslist Bandit Death on the Tracks

43 22 Witness to a Murder: Snitch, Hero,

or Coward? 24 Fighting the Power 26 Thicker Than Blood 27 Headbangers Hanging with Style 28 Slackers, Moochers, UberGirls &

Equals 31 Baby Mama Drama 32 Mama Brings Home the Bacon 34 Fuglee-Comic

27 35 Spoken Words Break Stereotypes 36 Learning to Love Myself 37 On Marriage: I Don't Agree with 38 40 42 43 44

Society How to Love During a Recession Homeward -- Back to Buenos Aires Fighting for Respect Rocker First, Latino Second Outside Lands

Lupe Carreno, 15, is a student at June Jordan School for Equity in San Francisco.

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751


 Tradition meets modernity in China's capital.

BEIJING

Millions of construction workers from other provinces will engulf the city to prepare for the world’s greatest sporting event. The entire city will collectively hold its breath in dual hope and anxiety, as another army of foreigners infiltrates their city in the summer of 2008, but this time through the gates of its newly renovated international airport and the largest terminal in the world. An entire city built for royalty, forbidden to the general public for centuries, will be flooded by millions of visitors traipsing through the courtyard. Children will play upon the stone tortoises and dragons that once stood guard for the imperial court.

A TRULY REMARKABLE SIGHT would be to look down at Beijing from the sky above over the last 2,000 years. One would witness imperial palaces and fortresses being built and destroyed time and time again. In the 15th century and late 17th, one would see the largest city in the world, its empire reaching over the entire eastern globe, even sending emissaries to the Americas. Conquering armies would breach the city walls, first on horseback and later in tanks, only to be repelled, sometimes hundreds of years later, by liberating armies waving flags of yellow, purple, black and eventually a bright red. Looking slightly north, one would see a wall of stone slowly grow and expand like a two-headed snake over the mountain ridges, ever widening beyond the peripheral horizons.

Beijing is big in its politics, its population, its acreage, its projects, and its reach. It is the great city of Cambuluc written about by Marco Polo, located along the upper tip of the North China Plain. From Beijing, dynasties have lorded over nations thousands of miles away in every direction. To live and study in Beijing is to understand a culture and society whose history extends back into ancient times, flourishing a millennium before Hannibal sacked Rome, Charlemagne united France, or Jesus preached to crowds in the streets of Jerusalem. To comprehend Beijing is to witness 1.5 billion people on the cusp of international power, welcoming change with open arms while still cognizant of an illustrious past.

As these visions fade into memory, they are replaced by sky scrapers dotting the landscape. City walls that repelled invaders for millennia are demolished, making room for highways. Millions of bicycles are replaced by taxi cabs, scooters, air-conditioned double-decker buses, and subway lines. Businessmen, who only a decade ago dressed in government-issued garb, wear suits and ties with matching briefcases as they enter corporate office buildings over 70 stories high.

Beijingers will tell you that the city’s true greatness still lies ahead -- hope floats in this city, even higher than the oft-publicized smog. Only in Beijing can one ride a high-speed subway overlooking an imperial palace, party in a world-class night club housed in a 17th century traditional Chinese courtyard, or eat a gourmet dinner of Peking duck roasted the same way for centuries, followed by cappuccino and dessert at a chic lounge designed by the world’s most innovative architects. Beijing is a city where history meets modernity. Students and travelers lucky enough to make the journey to Beijing will experience another milestone in a civilization’s great history. There’s a reason Beijing is our most popular destination -- come and find out why.

STUDYING IN BEIJING

PHOTO CREDIT: (LEFT) TICTOC912, www.flickr.com/photos/tictoc912/254670460 | (RIGHT, BOTTOM) CSA STUDENT PROGRAM

PEKING UNIVERSITY Peking University is the most renowned and prestigious university in China. Established in 1898, the university is known within china as ‘Bei Da’. Each year over two thousand overseas students from more than sixty countries attend classes at Peking University. While some enroll in undergraduate and graduate degree programs, most foreign students come to the university for the Chinese Language Development Program. Peking University’s Chinese Language Center offers twenty levels of instruction from total beginner to advanced. The curriculum follows standards articulated by the National Committee on the Teaching of Chinese as a Second Language and offers certification at various levels through the HSK. Upon completing the program, students receive an official transcript from the University.

TSINGHUA UNIVERSITY Tsinghua University is one of the most famous universities in China and was built on the site of “Tsinghua Yuan” -- a former royal garden of the Qing Dynasty. As a comprehensive multi-disciplinary university, Tsinghua University is recognized as a world-class institution for both education and research, with strong disciplines in science, engineering, management and humanities. Tsinghua University welcomes international students who may enroll under various undergraduate, Masters and Doctoral programs. Many take part in the Chinese language programs offered by the University. As of Autumn of 2005, over 1,700 foreign students were enrolled at Tsinghua University, coming from 75 countries and majoring in science and technology, humanities, economics, management, law, arts and many other areas.

APPLICATION PROCEDURE

BEIJING LANGUAGE AND CULTURE UNIVERSITY

1. SELECT YOUR CITY

6. PAY PROGRAM DEPOSIT AND APPLICATION FEE

China Study Abroad offers study abroad programs in 13 of China’s most dynamic cities: Beijing, Shanghai, Xi’an, Kunming, Qingdao, Tianjin, Hangzhou, Dalian, Nanjing, Guilin, Guangzhou, Chengdu, and Lhasa. No matter where you choose to study, CSA will provide everything you need to have an enjoyable and educational experience in China.

Bank transfer, credit card, check, Google Checkout, or PayPal -- it’s up to you! Combining our online application with our convenient payment options, applicants can provide all of their information and program fees at once, without the need to mail or fax a single document.

2. SELECT YOUR PROGRAM

Depending upon your university of choice, we will require that you scan and email, or fax several documents to us for your university registration. These documents include a passport-sized photograph, proof that you are a high school graduate (such as a college transcript, high school or university diploma), a copy of your passport, and in some cases a teacher recommendation.

PROGRAM

8. APPLY FOR YOUR CHINESE VISA

Program Start Date: ___________________________ Program End Date: ____________________________________

Beijing Language and Culture University (BLCU) is the only university in China whose mission statement is to teach the Chinese language and culture to foreign students. Since its inception in the 1970s it has become the most popular institution for foreign students wishing to study in China, annually attracting over 9,000 international students from over 110 countries. The university also attracts the same number of Chinese students a year; this mesh of local and foreign students provides a great atmosphere in which to learn Mandarin and Chinese culture. The university has also gained the reputation of being a world leader in the field of teaching Mandarin as a foreign language, providing text books and teaching methods used world-wide.

34 | CHINA STUDY ABROAD

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With over 12 programs to choose from, you can find the study abroad experience that fits you perfectly. Study Mandarin full time, combine your language studies with an internship, prepare for a career doing business in China, teach English, volunteer your time to help those less fortunate, train in martial arts, or customize your own program. No matter which you choose, you’re guaranteed CSA’s all-inclusive services.

3. SELECT YOUR UNIVERSITY With a selection of over 20 universities and private schools you are sure to find one that matches your needs and interests. For more information, please see the university descriptions in each city page and/or contact us at info@ chinastudyabroad.org for help finding the school most befitting your language learning needs.

4. SELECT YOUR ACCOMMODATION

JAPAN

VIETNAM

From a shared university dorm to private luxury apartments, CSA can accommodate every need and taste. We also offer the option of homestay to maximize your language learning 24 hours a day. Or, if you prefer not to live with a family, you can choose our young Chinese professional homestay option. Rest assured that all of our apartments, families and individual roommates are pre-screened for suitability.

INDIA

ASIA STUDY ABROAD

5. APPLY ONLINE OR BY FAX It takes only minutes to fill out our online application at www.chinastudyabroad.org. Once received, we can secure your place at the school of your choice and reserve your housing. If you’d like to send it through fax, please send the completed application form to 1-888-219-8597. Make sure to include your contact information so that we can continue the application process!

Starting in Fall 2010, China Study Abroad is proud to present several study abroad programs throughout Asia with its partner Asia Study Abroad. As the world’s largest continent, Asia contains more than 60% of the world’s population and yet most of it remains unknown to those living in the West. In this increasingly globalized world, several of these countries have become necessary cogs in the world economy and trading systems. These regions will undoubtedly shape the 21st century. Studying and living in Asia is an invaluable experience, providing insight and life skills that will prepare any student for a future in any field. Language and university courses are offered in many of these countries and locations. These inclusive study abroad programs come with the same high level of professionalism and customer service found in CSA. Please see www.asiastudyabroad.org for more details.

HONG KONG

TAIWAN

CHINA STUDY ABROAD APPLICATION NAME Last: (Surname) _____________________________ First: (Given) _________________________________________ Middle: ___________________________________ Title: __________________ Gender (circle one): Male or Female CHINESE NAME (If you have one. If not, we will assign one to you.) Characters:_________________________________ Pin Yin: ____________________________________________

7. SEND US YOUR DOCUMENTATION

City: ______________________________________ University Applying for: ________________________________ Program Selection: ______________________________________________________________________________ Program Duration: ______________________________________________________________________________

Go to your local Chinese Embassy or Consulate (listed at www.chinastudyabroad.org/consulates.aspx) and apply for a student or tourist visa. CSA will send your university admission documents to you and advise you on all visa preparation. It is possible to have your tourist visa changed to a student visa upon arrival in China. Alternatively, if you are unable to visit the embassy in person, visa services are available. For more information check out our online visa information page at www.chinastudyabroad.org/visaapp. aspx.

Program Hours: ______________________________ Standard Intensive: ___________________________________ Program Code: (details) ___________________________________________________________________________ ACCOMMODATION Accommodation Choice: ________________________ Accommodation Start Date: _____________________________ Accommodation End Date: ______________________ Do You Smoke? (circle one): Yes or No

9. PAY THE REMAINDER OF YOUR PROGRAM COST (IF YOU HAVEN’T ALREADY)

Do you prefer to live in a non-smoking room? (circle one): Yes or No or Doesn't Matter

This should be the point where you make sure you have paid us the full cost of your program. This can be done via bank transfer, credit card, check, Google checkout, or PayPal.

CURRENT ADDRESS

10. PURCHASE YOUR TICKET

City: ______________________________________ State/Province: ________________ Country: _______________

Street/Apt.#: ____________________________________________________________ District:________________

The final step is to purchase your ticket. Please make sure you inform CSA of your travel details, so we can make sure to have someone to meet you at the airport and make certain all other arrangements are in order. For more information about finding a ticket to China see our online airfare page at (www.chinastudyabroad.org/airfare.aspx).

Zip/Postal Code: _____________________________ PERMANENT ADDRESS: Check if same as CURRENT ADDRESS Street/Apt.#: ____________________________________________________________ District:________________ City: ______________________________________ State/Province: ________________ Country: _______________

Welcome to China!

Zip/Postal Code: _____________________________

SOUTH KOREA

TELEPHONE / FAX / E-MAIL: Capital: Hanoi Government: Socialist Republic Official Language: Vietnamese Population: 87,375,000 Area: 331,690 square km GDP: US $60,995 million Currency: Dong (VND)

Government: Chief Executive Official Languages: English, Chinese Population: 6,921,700 Density: 6,352 people square km Area: 1,104 square km GDP: US $203.0 billion Currency: Hong Kong dollar (HKD)

Capital: Taipei Government: Presidential Republic Official Language: Mandarin Chinese Population: 22,911,292 Area: 36,188 square km GDP: US $364,563 billion Currency: New Taiwan Dollar (NT$)

Capital: Seoul Government: Presidential Republic Official Language: Korean Population: 49,024,737 Area: 99,646 square km GDP: US $897.4 billion Currency: Won (KRW)

Recently returned to the People’s Republic of China in 1997 after 100 years of British colonial rule, Hong Kong is one of the most cosmopolitan cities on the planet and a travel hub for all of Asia. With almost 7 million people packed into one city, Hong Kong boasts the highest effective population density on the planet. It is a global hub of cultural and economic exchange. In fact, to get a job at a convenience store in Hong Kong, an employee must speak English, Cantonese and Mandarin. The city’s dramatic financial turnaround after WWII made it one of the economic miracles of Asia and is included as one of the “Four Asian Tigers” for its dramatic economic growth rate in the latter 20th century. Hong Kong also boasts some of the best universities in Asia, including Hong Kong University, Chinese University of Hong Kong, and the Hong Kong University of Science and Technology. The city boasts the highest GDP in all of China as well as the most efficient transportation system in the world, while also serving as the entertainment capital for the rest of Asia.

Once known solely as a “banana republic,” Taiwan experienced an economic transformation during the late 20th century becoming one of the “Four Asian Tigers,” alongside Singapore, Hong Kong and South Korea. Known as the “Taiwan Economic Miracle,” the rapid annual growth rate between 1952 to 1982 averaged 8.7%. When the Kuomingtang (KMT) government of mainland China fled to Taiwan in 1949, they brought along the mainland’s reserves of gold as well as the intellectual and business elites, creating an effective brain drain on China that would prove very valuable in economic growth later on. Because Taiwan was spared the effects of the cultural revolution on mainland China, it is a bastion of traditional Chinese culture including calligraphy, painting, folk art and Chinese opera. Also, traditional written Chinese characters are still used and taught there today. What often goes unsaid about Taiwan is that it is a beautiful tropical island, flushed with verdant forests and mountains to the interior.

Another member of the “Four Asian Tigers,” South Korea didn’t win its complete independence until 1945, when the peninsula was liberated from 35 years of Japanese occupation. Despite previous assurances that the peninsula would remain united, the Cold War powers divided the country roughly along the 38th parallel. After a brutal civil war that claimed hundreds of thousands of lives, South Korea has risen from the ashes of centuries of abuse by foreign powers to become one of the world’s great economic powers, including numerous wars against the Chinese and Japan. Despite the influence of its imperialist neighbors, South Korea has a unique culture that is still seen as the great trendsetter throughout Asia today. One of Korea’s greatest innovations is its phonetic written script, Hangul, created by King Sejong the Great in 1446 to increase literacy among the common people and to promote an independent Korean identity. Hangul script is among the world’s most modern and easiest to learn.

Capital: Tokyo Government: Constitutional Monarchy and Parliamentary Democracy Official Language: Japanese Population: 127,433,494 Area: 377,873 square km GDP: US $4.911 trillion Currency: Yen (JPY) There is not much left to be said about the “land of the rising sun” that has not already been meticulously detailed. This island nation dominated the Pacific and Asia throughout the early 20th century, was at the mercy of western powers after its defeat in WWII, was the victim of the world’s only nuclear bombings, and ultimately resurrected itself to become the second strongest economy on the globe with an annual GDP of 4.911 trillion dollars. Japan is arguably the backbone of the Asian economy and was the first economic “miracle” of Asia. After nearly colonizing all of Asia in the early 20th century, Japan now leads Asia by economic example through its technological innovation and high quality products. The country’s leading export may actually be its celebrated culture which includes ninja, samurai, sumo, karaoke, video games, manga, and sushi! Japan was also the first Asian nation to break into the modern Western art world with its great film directors Akira Kurosawa, Yasujiro Ozu, and Kenji Mizoguchi who paved the way for a flourishing national cinema considered among the world’s finest.

With an economic growth rate second only to China in East Asia, Vietnam followed its northern neighbor’s freemarket economic reforms with great success and now finds itself listed by Goldman Sachs investment bank in 2005 among the “Next Eleven” nations prime for investment and future growth. Mostly known to Westerners for being the only nation to defeat the United States in modern military battle, Vietnam will soon be better known for its economic prowess and domination of the Southeast Asian economy. That is not to say that the Vietnamese are not proud of their military prowess—the nation’s two greatest heroes Ngô Quyen and Ho Chi Minh successfully gained independence by expelling foreign powers in the face of overwhelming odds. After a millennium of subjugation by the Chinese, the Vietnamese gained independence in 938 AD after defeating the Chinese in the battle of Bach Dang River. Ngô predicted that the Chinese would send its navy down the river and ambushed the armada by hiding thousands of wooden pikes below the high tide of the river and baiting the Chinese ships into the deathtrap, which immobilized the entire flotilla and resulted in overwhelming Vietnamese victory. Similarly, in 1954 the Viet Minh communist revolutionary forces defeated the French army at the battle of Dien Bien Phu by dragging heavy artillery over mountain crests to bombard the French base below, effectively ending over a century of colonial rule.

76 | CHINA STUDY ABROAD

Home Telephone (with country code): ___________________________ Work Telephone: _________________________ Capital: New Delhi Government: Parliamentary Democracy Official Languages: Hindi, English Population: 1.12 billion Area: 3,287,590 km GDP: US $4.164 trillion Currency: Indian Rupee (INR) Despite the Indian sub-continent being the home of ancient civilizations and the origin of 4 of the world’s major religions, India as an inclusive ethnic and cultural identity has only existed since the time of British colonization beginning in 1856. This is relatively recent compared to the history of civilization on the subcontinent, which began over 9000 years ago. Before Western colonization, India was a series of separate kingdoms with distinct languages, cultures, and civilizations. However, since the independence movement spearheaded by Mahatma Ghandi, a distinctive Indian national identity took root, and upon gaining sovereignty in 1947, India was proud to declare itself the world’s largest democracy. Ethnic and religious tension as well as rampant poverty still abound in modern India. However, an increasingly optimistic view is shared by the nation’s denizens as they look towards a bright future, harbingered by one of the world’s fastest economic growth rates and the world’s 12th largest economy. India is also the new home of technology, as corporations around the world continually outsource their work to the capable and educated Indian work force. Aside from it’s bright economic outlook, India is also home to several of the world’s oldest and richest cultures. This bastion of civilization is among the world’s most interesting and diverse places.

Fax: _________________________ Cell Phone: _________________ E-mail: ________________________________ 70 | CHINA STUDY ABROAD

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The "City of Eternal Spring" is the ideal place to explore the countryside of southern China.

KUNMING

THE PEOPLE OF YUNNAN PROVINCE HAVE A SAYING: “The mountains are high and the emperor far away.” Tucked away in the southwest frontier of China, Yunnan was long considered a center of lawlessness and incivility. However, today Yunnan is renowned as one of China’s premier tourist destinations, especially for those who enjoy outdoor activities. Located on the Yunnan plateau, the province boasts colossal mountains to the north and dense jungle in the south. The capital of Yunnan Province, Kunming has been laid siege by sultans from the west, Mongols from the north, and Japanese bombers from above. With Burma, Laos, and Vietnam directly south, and Tibet to the west, Yunnan is home to 25 different ethnic minorities, making Kunming one of the most culturally diverse cities in the world. Yunnan’s unique topography, plethora of natural beauty, and its rich melting pot of cultures makes it unlike any other place in China. In fact, the only thing that remains relatively homogeneous in Kunming is the weather. Often called the “City of Eternal Spring,” Kunming’s yearly temperature ranges from 10ºC (50ºF) to 21ºC (69ºF).

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PHOTO CREDITS: (LEFT) SEI.CS12, www.flickr.com/photos/seics12/2352207940 | (RIGHT) DOUGLAS KNISELY, www.flickr.com/photos/dnk/1029023401

Kunming is, and always has been, a major transportation hub. In 1913, the French completed the Indochina Rail line which connected Kunming all the way to Hanoi in order to exploit Yunnan’s copper resources. The line is still in use today. During World War II, it was the terminus for the famed Burma Road, through which allied forces sent supplies to the Chinese to aid in the fight against Japan. Once the road was blocked by Japanese forces, pilots flew over the peaks of Nepal to airdrop supplies into Kunming. Today, there are direct highways from Kunming to its southern neighbors Thailand, Vietnam, Laos and Burma, as well as to its northwest neighbor Tibet. Moreover, renovation of the Stillwell Road is underway, which will be a highway that connects Kunming to India. Needless to say, Kunming is a great jumping off point for world travelers.

"The sky has the heavens, the Earth has Hangzhou."

HANGZHOU WHEN SIPPING A CUP OF THE LOCALLY GROWN LONGJING (Dragon Well) tea and admiring the scenery on a sunny day, it is easy to see why Hangzhou has the reputation as the most beautiful city in China. It is a title that Hangzhou more than lives up to with its tranquil mix of hills and lakes, including the famous Xi Hu (West Lake) which attracts thousands of tourists every year from all over China.

A popular Chinese phrase states, “shang you tian tang, xia you su hang,’ which means “the sky has the heavens, and the Earth has Suzhou and Hangzhou.” With its natural majesty and grace, Hangzhou has been muse to many scholars and artists of old. Yet Hangzhou is more than just a pretty face, it is a city with a long and dynamic history stretching back over 2,200 years. Once the capital of the Wuyue Kingdom and the Southern Song Dynasty, Hangzhou has witnessed China evolve from its infancy into the modern day powerhouse that it has become. As one of the seven ancient capitals of China (the others being Beijing, Nanjing, Luoyang, Xi’an, Kaifeng, and Anyang), Hangzhou has earned a special place in the hearts of Chinese people for its contribution to Chinese culture and history.

As a smaller city, further away from the well-populated coast, Kunming is very popular with students looking to study in an environment with very little western influence. While Kunming does boast a large international population, most foreign students studying in Yunnan are actually from the Indian Sub-continent and Southeast Asia. Students hoping to mingle with mostly Chinese-speakers are encouraged to study in Kunming. In addition, Kunming’s status as a smaller city further away from more developed areas results in a significantly lower cost of living than in big cities such as Guangzhou, Shanghai and Beijing. Because of its beautiful scenery, fantastic weather, and small western expatriate community, Kunming is CSA’s third most popular destination behind Shanghai and Beijing. Students looking for something more adventurous should consider studying in Yunnan Province, China’s original “Wild West.”

STUDYING IN YUNNAN YUNNAN UNIVERSITY Yunnan University was founded in December 1922. Currently, Yunnan University is among the “National Key Universities” under special development by the Chinese government. Yunnan University has also been included on the list of the universities essential to the “China Western Development” program. The campus of Yunnan University is covered with the green shades of ginkgo and cherry trees under which grow patches of fragrant orchids and narcissuses. The teaching buildings, libraries, and laboratories stand out among a riot of colors from the countless blooming flowers. The beautiful campus was recently featured in acclaimed Chinese director Zhang Yimou’s latest film, “Riding Alone for Thousands of Miles.” Such picturesque surroundings in a salubrious climate are ideal for Mandarin study and other academic pursuits.

40 | CHINA STUDY ABROAD

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Hangzhou is the capital of Zhejiang province, located on the fertile Yangtze River Delta about 180 kilometers south of Shanghai. With its relatively smaller population and awe inspiring natural beauty, its little wonder that many people favor Hangzhou over its densely populated northern neighbor. It is reputed that Chinese rice was first cultivated only 100 kilometers from the city in the nearby town of Yuyao. Hangzhou is also the birthplace of silk in China. According to legend, one of the emperor’s concubines Yang Gui Hui discovered how to make silk and taught it to the people of Hangzhou. She is also credited with being one of the most beautiful women in ancient China and had an appetite for consuming over 300 lychees a day!

46 | CHINA STUDY ABROAD

Xi'an is the historic heart of China and the beginning of the ancient silk road.

XI’AN

Studying in Hangzhou offers a unique experience like no other in China, encompassing centuries of culture and history, stunning scenery, and a thriving economy. Students choosing to study here would be hard-pressed to find another city offering as many delights as Hangzhou.

STUDYING IN HANGZHOU ZHEJIANG UNIVERSITY Under the direct administration of China‘s Ministry of Education, Zhejiang University is a key comprehensive university whose fields of study cover eleven branches of learning, including philosophy, literature, history, education, science, economics, law, management, engineering, agriculture and medicine. Founded in 1897, Zhejiang University is one of the oldest institutions of higher learning in China. Long reputed as the “Eastern Cambridge,” Zhejiang University has always been ranked among the top universities in China due to its broad academic strengths in teaching, research and social service. Zhejiang University provides a comprehensive range of Mandarin language courses for all levels, and there are currently over 1,200 foreign students enrolled at the university. 47

Fast forward to the 21st century, in which Xi’an has resurfaced as a cultural, industrial and technological hub, laying claim to a flourishing software industry, a growing community of cutting edge artists, musicians and architects, a plethora of shopping malls, not to mention the world’s largest internet bar counting in at more than 3,000 computers. The birthplace of Qinqiang, the oldest form of Chinese drama which went on to influence many other styles, including Peking Opera, Xi’an is also a focal point for various new art forms. The Chang’an School, a modern school of Chinese traditional arts, finds its home here, as does the contemporary art factory Spinning Town. Known for its underground music scene, Xi’an is also famous for producing Rock Stars. As a city steeped in a rich historical legacy while simultaneously making its footprint in a modern context, Xi’an appeals to both the history buff and the techie, the scholar and the tourist, the artist and the business person. Regardless of your interests, Xi’an is sure to have what you are looking for. ONE OF THE OLDEST AND MOST INFLUENTIAL CITIES in China, Xi’an is considered the cradle of Chinese civilization. In its more than 3,100 year history, Xi’an was the capital of 13 dynasties, the Eastern terminus of the Silk Road, the earliest link between China and the West, the economic, political and cultural center of China during the formative Qin, Han and Tang dynasties, and the focal point of development for both Chinese Buddhism and Daoism. Unsurprisingly, Xi’an is home to numerous historical sites as well as countless cultural and religious artifacts, most famous of all being Emperor Qin Shi Huang’s legendary Terracotta Warriors, an army of 6,000 life-sized clay warriors standing watch over the Emperor’s mausoleum. Other mustsees include: the immense Ming Dynasty city walls, the most well-preserved ancient city walls in the world, measuring up to 18 meters thick in some places; the Great Mosque, one of the largest in China, incorporating a fascinating blend of Chinese and Muslim influences; and the Muslim Quarter, home to the city’s Muslim minority (the hui), in which one can find numerous smaller mosques, butchers and even an Islamic food market. Outside of these world famous landmarks, Xi’an also has an impressive collection of royal palaces, national parks, museums, temples and shrines. Six of the eight Buddhist Founder’s Temples are located in Xi’an. Hua Shan, one of the five sacred mountains in Taoism, can be found just south of the city in the Qinling mountains. 38 | CHINA STUDY ABROAD

STUDYING IN XI’AN XI’AN JIAOTONG UNIVERSITY Xi’an Jiaotong University is one of the nine leading universities in China directly administered by the Ministry of Education. The Xi’an Jiaotong School of Chinese Language Study was founded in 1995. It is famous for a beautiful study environment, advanced teaching facilities, professional academic staff, diversified courses and effective teaching. There have been about 2,000 international students studying Chinese from more than 30 countries since the school was established. After several years’ improvement, the School of Chinese Language Study has become an independent school offering a combination of Chinese teaching and cultural education. There are six different level Chinese classes. There are Preliminary A and B classes, Intermediate A and B classes, and Advanced A and B classes. After one-year study in Preliminary Class, the students will acquire a command of 1500-2000 Chinese words and reach the first level required by HSK test.

NORTHWESTERN UNIVERSITY PHOTO PHOTO CREDIT: CREDITS: (RIGHT, (LEFT)BOTTOM) NELLY G, www.flickr.com/photos/yokels/771725606 CSA STUDENT PROGRAM

PHOTO CREDIT: (LEFT) FLYINGVLIEG, www.flickr.com/photos/flyingvlieg/2897605182

Hangzhou is also the economic centre of the region, growing year by year. The electronics giant Toshiba has set up its sole overseas production plant here, and the Wahaha drinks company is headquartered in the city alongside traditional Hangzhou industries such as textiles and silk. From 2004-2006, Hangzhou was voted the number one city in China to do business according to Forbes magazine.

Northwestern University is one of China’s leading comprehensive universities. Founded in 1902, it is also one of the oldest institutions of learning in Northwest China. The college offers a wide range of Mandarin language courses suitable for all levels. The university stresses international academic and personnel exchanges. Since the start of China’s opening and reform in 1978, Northwestern University has established cooperation and exchange relations with nearly 30 institutions of higher education and scientific research in the United states, Japan, Great Britain, France, Germany, Italy, Russia, Canada, Australia, Switzerland, and Hong Kong and Taiwan regions, received more than 5,000 visiting scholars and experts, enrolled over 1,000 international students, held more than 20 international academic conferences, and sent abroad more than 500 scholars to pursue advanced studies, give lectures, collaborate in scientific researches, or participate in international conferences. These exchanges have contributed to the rise of the university’s academic level and international renown. 39


Branding and Program catalog

CSA is a student travel and study organization based in Beijing. They create custom-tailored educational packages primarily marketed to college-aged students and business professional in English-speaking countries.

 CSA program catalog selected spreads 8.5" x 11" // digital printing // 80 pages  CSA program catalog (cover shown) 8.5" x 11" // digital printing // 80 pages

 Return to T.O.C.

China Study Abroad

The catalog serves as the touchstone of the organization and is a primary tool to recruit new students. The catalog was designed to showcase the variety of services and programs provided by CSA and give an overview of the provinces in China. To achieve this, we used a lively mix of stock and student-generated photography, an energetic color palette and youthful editorial layouts to simulate the travel experience for the reader.

 Click to view the catalog online.

Study, Volunteer, Teach, Experience...

China Study Abroad

®

33 // WHY CHOOSE CHINA STUDY ABROAD? STUDENT SATISFACTION At China Study Abroad we take great pride in the satisfaction of our students. Day or night, we guarantee that our employees will do everything in their power to make your studying abroad experience a good one. That means that you will always have someone to help you in any given situation. No lip service. All of our staff are well-trained, fluent in English, and have years of experience working with foreigners.

TABLE OF CONTENTS

PRICE Our program fees are a small price to pay for peace of mind, not to mention our many services and activities. China Study Abroad takes a smaller fee than any other study abroad agency while exceeding the competition in factors like apartment quality, course flexibility and number of group activities/excursions. At China Study Abroad we continually check our prices against our competitors to ensure that we provide our program participants with the lowest prices available. In fact, we’re so confident that you won’t find a better deal anywhere else that we promise to refund you 100% of the difference if you find an identical study abroad package offering equivalent housing and program services.

CSA OVERVIEW

PROGRAMS, CON’T.

FEES AND DATES

3 4 5 6 8 10 12 14

26 Volunteer Programs 27 Internships 28 What Students are Saying 30 Tailor Made & Group Tours 31 Additional Travel

60 62 63 64 65 66 68

PROGRAMS 16 18 19 20 21 22 23 24 25

Programs 3 Cities Teaching Martial Arts High School Youth Adventure Camp Business Programs Corporate Programs Hong Kong/Macau & Foreign Born Chinese

CITIES 34 36 38 40 42 44 46 48 50 52 54 56 58

Beijing Shanghai Xi’an Kunming Qingdao Tianjin Hangzhou Dalian Nanjing Guilin Guangzhou Chengdu Lhasa

Fees Dates Explanation of Fees Scholarship Information Scholarship Application Giving Back Student Feedback

APPLYING 70 Application Procedure 71 Application Form

WRAP UP 74 www.chinastudyabroad.org 75 FAQs 76 Asia Study Abroad 78 Map of China

PHOTO CREDIT: (TRANSPARENCY) CSA STUDENT PROGRAM

Why CSA? About CSA All-Inclusive Programs China Basics Living & Studying: China Stats Living & Studying: Profiles Activities Accommodations

TRANSPARENCY Through our forum, blogs, photos, and video you can learn about past students’ experiences directly from the students themselves. Want to know what the accommodations are like in Kunming? Check out the photographs of the actual housing that you will be staying in! Want to see what our activities are like? Watch the videos of our various excursions and activities! Want to know how it feels to be a participant in the China Study Abroad programs? Read through our student, teacher and volunteer blogs! Have questions about the program? Post your queries in the forum and find your answers! We’re confident that those who join China Study Abroad have very fun and fulfilling experiences, and we’re not afraid to prove it. Check us out at www.chinastudyabroad.org. FLEXIBILITY China Study Abroad offers 8 programs to choose from, in over 10 difference cities, 6 different types of housing, classes at 20 different schools, and 4 ways to pay. With starting dates year-round and customizable programs, if YOU can dream it, WE can plan it. China Study Abroad offers more choices so that you can experience China the way that you want. SAFETY On any CSA program safety is a top priority. Every student is covered with comprehensive medical and emergency insurance through our partner InterGlobal Insurance. Day or night, CSA staff are only a phone call away and all youth programs receive 24 hour supervision with a teacher to student ratio no larger than 1:10.

LEGITIMACY Students should be wary when selecting a study abroad company. They are not all the same. China Study Abroad is registered in both China and Hong Kong. We are also members of NAFSA (Association of International Educators) and ACTFL (American Council of Teaching Foreign Languages). Our programs have been featured in several trusted publications, and for good reason. You can rest assured that by choosing China Study Abroad, you are traveling to China with an internationally recognized company that has been commended for its professionalism time and time again. EXPERIENCE China Study Abroad has hosted hundreds of students from over 36 countries, ranging in age from 17 to 77, in 13 cities throughout China. We know China through and through, and you will benefit from our vast experience. With China Study Abroad, you can be confident that you have a company and a staff with years of experience in the service and education industry, fully prepared to deal with any problems you might have. In all likelihood, we’ve overcome a similar obstacle dozens of times before. LOCAL KNOWLEDGE, WESTERN SERVICE We combine the best of the East and West when assisting our students. Our staff members have an intimate knowledge of the surrounding area, the education system, and the housing market, but they have also been trained to meet the world’s highest standards of customer service. Several of our staff members have spent years working in the service sector for western corporations, even living abroad in western nations before returning home to China. With each of their feet firmly planted in both of these different worlds, our employees are your ideal guides in China. COMMUNITY AWARENESS Every year China Study Abroad contributes to rural schools throughout China. Most recently, our efforts have been concentrated in the impoverished Tibetan region of Qinghai province. As an education company, China Study Abroad recognizes the importance of providing an education to those in need. Education is the key to upwards mobility, everywhere in the world. With this in mind, we’ve developed community schools that provide free basic education to those in need, regardless of age, ethnicity, and gender. Moreover, we encourage our program participants to become involved in our charitable projects by taking them on tours of our community schools, recruiting volunteers, and organizing various fundraising projects such as our charity poker tournament. At China Study Abroad, our ultimate aim is bettering the educational experience for people everywhere. We hope you join us in furthering that goal.

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well as lessons in Mandarin language, calligraphy and silk kite making. Nightly entertainment includes traditional fashion shows, colorful cultural presentations, and traditional Chinese music. Or, enjoy feature films, HBO and BBC broadcasting in your own cabin.

DAY 3 Yangtze River Cruise: Today we will navigate through the most exciting journey on Yangtze River: the famous Three Gorges. First is the shortest, narrowest and yet most visually dramatic Qutang Gorge. Continue to pass Wu Gorge, known for its serene beauty. Before passing through the longest and deepest of the three: Xiling Gorge, take a detour to beautiful Lesser Gorges via smaller vessels. Tonight we sail through the Three Gorges ship locks. (B/L/D)

ADDITIONAL TRAVEL (CONTINUED) 6 DAYS SILK ROAD EXPEDITION

Tour Fee: $1969/dbl (Apr-Oct 2008) Includes: Airfare from Beijing/Shanghai–Urumqi-Dunghuang-Beijing/Shanghai, hotel (4*), meals, tours, transportation, and English-speaking local tour guide.

DAY 1 Beijing-Urumqi: We begin our exciting adventure to silk road with a flight to the remote Chinese Turkestan, now known as Uygur Autonomous Region. Upon arrival in Urumqi, the capital city of Xinjiang, you will be greeted by a local professional tour guide. Transfer to hotel. Rest of the day free at leisure. (B/D)

DAY 2 Urumqi: Morning excursion to the pristine Lake of Heaven. Located in the shadow of the Tian Shan range, and surrounded by grassy meadows, dense forests and jagged mountain, the lake water is as blue as sapphire. Cruise on the lake and enjoy the coolness of the high altitude and the beautiful scenery. Afternoon, visit Xinjiang Museum- known for its well-preserved mummies and numerous collections of ancient artifacts. (B/L/D) DAY 3 Urumqi-Turpan: Follow the steps of Marco Polo to arrive in the fascinating Turpan, the oasis known as Fiery Land. Turpan lies 505 feet below sea level, and produces some of the world’s most spectacular grapes by means of a vast underground network of canals that are fed by the melting snow from nearby mountains. Visit the exotic bazaar to shop for eye-catching handmade shawls, Cossack arts and crafts, plentiful delicious sweet treats await you there. (B/L/D) DAY 4 Turpan-Urumqi-Dunhuang: Motorcoach re-

chinastudyabroad.org

turn to Urumqi and fly to Dunhuang. Located on the edge of the desert with spectacular sand dunes as street landmarks, Dunhuang has endured more than 2000 years and still holds a bright spot in the desert. Take a camel ride around the city and climb up 250- meter high sand dunes of Singing Sand Mountain, where you can enjoy bird’s eye view of the desert and experience the roaring sound of moving sands when sliding downhill. (B/L/D)

DAY 4 Yangtze River Cruise-Yichang-Beijing/ Shanghai: Morning excursion tour to Three Gorges Dam Tourists ride camels at Mingsha Shan (Singing Sand Dunes) in Dunhuang, China.

DAY 5 Dunhuang: Morning tour to the magnificent art treasures of Mogao Caves. A UNESCO World Heritage Site, its grottoes, totaling over 500 caves, contain 2,415 colored statues and 45,000 square meters of murals, which show an uninterrupted history of Buddhist art over a period of more than 1,000 years. Rest of the day free at leisure to explore. (B/L/D)

DAY 6 Dunhuang-Beijing/Shanghai-Home: Transfer to airport for your flight home or to next destination. (B)

YANGTZE RIVER CRUISES Tour Fee: $1295/dbl (Jan/Feb/Mar/Nov/Dec) $1395/dbl (Apr/May/Oct) $1495/dbl (Jun/Jul/Aug/Sep)

Includes: Round trip air inclusive from Beijing or Shanghai, to cruise embarkation & disembarkation port cities, Victoria Cruise ship (5*), tours, transportation, meals, one night hotel in Beijing or Shanghai (4-5*), and English-speaking local tour guide. The Yangtze River is China’s longest river (and the third largest in the world). The aptly named “River of Heaven” gracefully winds 4,000 miles through the majestic gorges, the cloud-covered mountains, thick green valleys, the Three Gorges Dam and towns of ancient and modern. Cruising the fabled River provides a window into the soul and spirit of China.

Site. The Dam construction is the largest of its kind in the world, and once completed in 2009, will change the landscape of the Yangtze River Valley forever. Our river journey ends in Yichang, transfer to airport for flight to Beijing/ Shanghai. Airport to hotel transfer is provided upon arrival. (B/L)

DAY 5 Beijing/Shanghai: Transfer to airport for flight home or your next destination. (B)

Tibet prayers praying around a temple in winter morning, taken in Gannan Tibetan Autonomous Prefecture.

DAY 3 Lhasa: Today is free to explore this holy city. (B) DAY 4 Lhasa-Hometown: Transfer to airport for flight home or your next destination. (B)

GUILIN

TIBET

Tour Fee: $695/person/dbl & up ( Land Only)

Tour Fee: $795.00/person/dbl

Includes: Hotel (4*), tours, transportation, meals and English-speaking local tour guide.

Includes: Round trip air inclusive from Beijing or Shanghai, hotel (5*), tours, transportation, meals and Englishspeaking local tour guide.

DAY 1 Arrive Lhasa: Fly to Lhasa, the capital city of mystical Buddhist kingdom of Tibet. The rest of the day is free to adjust to the altitude of one of the world’s highest plateaus-about 12,000 ft. above sea level. (D)

DAY 2 Lhasa: Today’s highlight is the tour of Potala Palace, former living quarters of the Dalai Lama and the center of the Tibetan government., Its massive 1,000 room structure towers over this mountain city. Also visit one of Tibet’s oldest shrines, Jokhang Temple and the famous Barkhor Market where you may shop local authentic items. Afternoon tour of Summer Palace, built by the seventh Dalai Lama in the 18th century. (B/L/D)

DAY 1 Beijing/Shanghai to Guilin: Fly to picturesque Guilin from Beijing or Shanghai. Upon arrival, you will be greeted by local professional tour guide. Transfer to hotel. Rest of the day free at leisure.

DAY 2 Guilin: Located on the banks of the Li River, Guilin is renown for its unique limestone landscape and serene natural beauty. Take a scenic cruise down the meandering Li River; continue to tour the famous Reed Flute Cave to see some unusual stalactite and stalagmite formations. (B/L/D) DAY 3 Guilin: Transfer to airport for flight to next destination. (B)

DAY 1 Beijing/Shanghai - Chongqing - Embark Victoria Cruise: Fly to Chongqing and transfer to pier to board the luxurious Victoria Cruise ship adventuring down the mighty Yangtze River for the next three nights.

DAY 2 Yangtze River Cruise: Depends on the local river conditions, today we either visit Fengdu, or Shibaozhai. Nicknamed as “Ghost City”, Fengdu has numerous statues of devils and ghosts that roam the afterworld. Shibaozhai is famous for its 12-story tall wooden pagoda, which was built 400 years ago without using a single nail. (B/L/D) On board activities include a wide variety of informative lectures, painting demonstrations, acupuncture demonstrations, Tai Chi, Chinese or western massages and facials, as ***Land Service Only: $400.00/person/dbl

32 | CHINA STUDY ABROAD

CSA09_Covers_8x12_final.indd 2

(RIGHT, BOTTOM) Registan Square in Samarkand, on the ancient silk road - Uzbekistan.

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5/17/09 10:50:09 AM

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751


SUMMER STUDY & TRAVEL Program dates: July 24-August 6 two weeks travel itinerary: Xi’an, Shanghai, Hangzhou, Guilin, Yangshuo, Shenzhen & Hong Kong

1 | CSA - summer study & travel

www.chinastudyabroad.org

Fall activities schedule

This is an ouTline of The acTiviTies planned, although some events may be subject to change. We will let you know more details about each event as and when they occur. Emails will contain event-specific details, including any possible changes and additional activities and events, so please check regularly. Do not forget to confirm your attendance to the events by the specified time in the email! Students that have not confirmed will not be allowed to attend. Please dress appropriately for each event, see emails for further details. Unless stated otherwise, all events will depart from the West Gate of the Fu Run Jia Yuan apartment complex. Please arrive 15 minutes before departure time. Non-CSA guests are welcome, however, they must pay the guest fee.

We hope you have a great time this semester & look forward to seeing you at the activities. Study hard & have fun!

1 | CSA - FALL ACTIVITIES SCHEDULE

PHONE: 86-10-6261-8388 or 86-10-8623-8597

CSA Lite

For students on a budget looking for an introduction to Mandarin Chinese, CSA’s new Short Term Lite Programs are the ideal way for beginners on a budget to study in China. Take beginning mandarin classes at two of the best universities in China, with optional activities and course electives for minimal cost! Beginning the first Monday of each month, these short term Lite Programs are unique to CSA and an unparalleled value, perfect for people looking for an introduction to the Chinese language.

WELCOME TO

BEIJING 1 | CSA LITE

In the followIng pages we will try to answer as many of your general questions as possible, and give you an idea of some of the services that you can find nearby your university. • Beijing is designed as a series of rings, with the Forbidden City and Tiananmen Square at the city’s center. The 2nd ring road is located where the old city wall used to be. • All of the major universities, as well as your accommodations, in Beijing are located in the Haidian District, in the northwest part of Beijing outside of the 4th ring.

www.chinastudyabroad.org

• Because of its location near China’s finest university, the Haidian District and its ZhongGuanCun neighborhood is now regarded as China’s “Silicon Valley.” • Tsinghua University, Peking University, Beijing Mandarin Academy, and Beijing Languages and Cultures University are all accessible from Cheng Fu Lu. • The closest subway station is Wu Dao Kou, at the corner of Cheng Fu Lu and Shuang Qing Lu. From this stop you can access most of Beijing’s major locations. Wu Dao Kou is also a lively area filled with foreign students learning Chinese. 1 | CSA - WELCOME TO BEIJING

PHONE: 86-10-6261-8388 or 86-10-8623-8597


Branding, Program brochures  CSA Summer Study & Travel (cover shown) 8.5" x 11" // digital printing  CSA Fall Activities schedule (cover shown) 8.5" x 11" // digital printing  CSA Lite (cover shown) 8.5" x 11" // digital printing

CSA is a student travel and study organization based in Beijing. They create custom-tailored educational packages primarily marketed to college-aged students and business professional in English-speaking countries.

 Return to T.O.C.

China Study Abroad (CSA)

The program brochures were designed in keeping with the new brand experience created when developing the catalog.

 CSA Welcome to Beijing (cover shown) 8.5" x 11" // digital printing  CSA Welcome to Beijing (overview page shown) 8.5" x 11" // digital printing  CSA Welcome to Beijing (information page shown) 8.5" x 11" // digital printing  Click to view the CSA Lite brochure

online.

35 //

beijing: AdditionAl informAtion aLL PrograMs inCLude: Course tuition textbooks accommodation: Student Apartments or Campus Dormitories

beijing

transportation: Airport pick-up & drop-off Insurance: The StudentCare Plus insurance policy is provided for all program participants. The policy includes emergency medical and travel coverage, plus 24 hour assistance.

dates: Program starts at the first week of each month deadline for application and Program deposit ($200): 1 Month Before Program Begins deadline for Full Payment: 2 Weeks Before Program Begins Cancellation Fee: Forfeiture of Deposit description: Standard Mandarin Language Study (4 Classes per day) or Intensive Mandarin Language Study (4 Classes per day + 2 hours individual tutoring) accommodation: Single Occupancy and Double Occupancy Bedroom in Campus Dormitory or Student Apartment Classes: 4 Classes, 5 days a week at Tsinghua University in Beginning Mandarin optional electives: 2 classes, 3 times a week including Martial Arts, Taiqiquan, Chinese Calligraphy, or Chinese Medicine/Healing optional activities*: Forbidden City, Great Wall, Summer Palace, Peking Opera, Temple of Heaven, Peking Duck Dinner, Tiananmen Square, Acrobatics Show Minimum Participants: 5 students per program or 15 total students per month

orientation: Includes local orientation materials including city map, emergency card, and taxi card, and welcome dinner. 24-Hour assistance: Should any problems arise at any time during the program, CSA staff members will be available on call at anytime day or night. *This is a limited time offer from China Study Abroad and subject to availability. Please contact info@chinastudyabroad.org for further details.

* Activities dependent upon duration of program. Please see itinerary.

Mandarin Chinese Language study at tsinghua university Students in the Beijing Mandarin Language Immersion Program will study at Tsinghua University, one of China’s greatest and oldest universities. Located in the north-western suburbs of Beijing, Tsinghua University is world renown. At Tsinghua, students will undergo a rigorous mandarin learning program, with four classes a day, five days a week. Students will be placed in Beginning Level Courses. Daily homework, written and oral examinations, and classroom attendance are required of all students. Campus Dorms

tsinghua university 1 Week

2 Weeks

3 Weeks

4 Weeks

2 | CSA LITE - BEIJING

stuDent apartment

Single

Double

Single

Standard

$1099

$1049

$1299

$1199

Intensive

$1199

$1149

$1399

$1299

Elective Fees

$200

Standard

$1599

Intensive

$1649

$1549 $1599

Elective Fees

$300

Standard

$1899

$1799 $1999

Intensive

$2099

Elective Fees

$350

Double

Activities Fee

$150

$1799

$1699

$1949

$1849

Activities Fee

$250

$2099

$1999

$2299

$2199

Activities Fee

$325

Standard

$2099

$1999

$2299

$2199

Intensive

$2349

$2249

$2549

$2449

Elective Fees

$400

Activities Fee

optional activities During their study in Beijing, students that sign up for the activity option will be taken on tours with English or Spanish speaking guides to several highlights of the Beijing Area, as well as day trips to cultural and natural attractions in the surrounding area. These tours include transportation, guide, and all entrance and ticket fees. optional electives Participants have the option of enrolling in an elective course, for two classes a day, three times a week. Options include: Martial Arts, Chinese Calligraphy, Taiqiquan, and Chinese Medicine. Students who choose not to enroll in these courses will have free time in afternoons while other students are in enrolled electives. Students must choose their elective before arrival in China. accommodation Students will be placed in CSA Student Apartments. Each student will have their own private bedroom, with a twin-size bed, desk, and wardrobe. Students will share an apartment with two other students, which includes a living room, television, DVD player, and bathroom. All apartments have wireless internet access, 24-hour hot water, and air conditioning. On all overnight trips, program participants will stay in double bedroom in 3 star hotels.

$375 www.chinastudyabroad.org

3 | CSA LITE - BEIJING

www.chinastudyabroad.org

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751


 1 MILLION+ Pageviews per month

JPG’s MISSION Our mission is to serve the rich middle ground in between amateur and professional. We serve anyone with a camera with informative articles and inspirational photography.

JPG is a community-first publication. That means the magazine is created by the community itself. An innovative website allows the readers to write, and the viewers to show their work. The community then helps select the best stuff. The result is a magazine that is always on the forefront of the newest trends and hottest topics in photography, brought to you by the people on the ground, doing the work. Issue Overview

Every issue of JPG has some of the following features.

Themes Gallery-style presentation of the best photos submitted by the community to 3-5 themes. These sets of big sexy photos are designed to delight and inspire. Past themes include Origin, Lost, Fabulous, and Oops! Interview We profile someone who’s doing incredible work. Previous interviewees include attorney Bert Krages on photographers rights and Adriene Hughes who used photography in her battle with cancer. Featured Photographer Each issue we give one special photographer a few pages to really strut their stuff. The feature includes several spreads and a short artist statement on their work. How To More about inspiration than technique, the JPG How To aims to give photographers fun things to try with their camera. For example: How to Shoot a Party, How to Break Your Camera Block.

The Project Each issue will feature a project (meet a stranger and take their portrait, go to a landmark and look behind you, shoot a mirror self portrait). The results will be posted and voted on by the community. The best go in the book in the next issue. Post Processing Fun ideas for what to do with your photos once you’ve taken them. For example: Interesting framing ideas, contests to submit to, clothing products that feature your photos. My Favorite Our version of product reviews. We ask our community to talk about the products they love and why. For example: My favorite lens, my favorite little tiny tripod, my favorite camera bag. And More! We are constantly coming up with new ideas for engaging articles, commentary, and community projects.

250 THOUSAND+ Votes

Demographics

Who goes there?

JPG is not like other magazines, and our audience is not like other magazine audiences. Because our community began online, our audience is internet-enabled and technology savvy. Our community has a large percentage of women for the photography/gadget sector, generally between 26-39 years old, and very well educated.

54%

46%

Of community is male.

Of community is female.

52%

11 THOUSAND+

Of community is between 26-39 years old.

Members

9 THOUSAND+

69%

Submissions

Of community has a college degree or higher.

57% Of community has a combined yearly household income of $60,000 or higher.

Advertising Contact contact

phone fax snail

web

Devin Poolman devin@8020publishing.com 415 344 3138 415 344 3251 JPG Magazine 50 Fremont Street, 16th Floor San Francisco, CA 94105

Rate Card

Effective January 2007. Subject to change.

Advertisement

1x

3x

6x

Full Page

$4,000

$3,800

$3,700

Cover 2 (Inner Front)

$4,800

$4,560

$4,464

Cover 3 (Inner Back)

$4,600

$4,370

$4,278

Cover 4 (Outer Back)

$6,000

$5,700

$5,580

Two Page Spread

$6,500

$6,175

$6,045

Sponsored Theme

$30,000

The JPG Index

www.jpgmag.com

Advertising Schedule

Effective January 2007. Subject to change.

Issue Number

Open Submissions

Theme Sponsor Deadline

Close Submissions

Ad Deadline

On Sale Date

8

9/27/2006

9/27/2006

11/29/2006

12/6/2006

1/16/2007

9

11/29/2006

11/29/2006

1/24/2007

1/31/2007

3/13/2007

10

1/24/2007

1/24/2007

3/28/2007

4/4/2007

5/15/2007

11

3/28/2007

3/28/2007

5/30/2007

6/6/2007

7/17/2007

12

5/30/2007

5/30/2007

7/25/2007

8/1/2007

9/11/2007

13

7/25/2007

7/25/2007

9/26/2007

10/3/2007

11/13/2007

Our contributors shoot high resolution prosumer cameras and generally do not subscribe to other photography magazines. They’re incredibly vocal – the majority have a website or blog they post to – so if they like your message, they’ll spread it far and wide.

Photo credits (cover) Nicole Bruni • (p2) Sunday Self by Warren Harold • (p3) Mirrors by Florian Meimberg • (p4) I Am So Wild For Your Strawberry Lips by Lauren Baljeu • (p5) Grover Beach by Angela Henderson • (p6) 47 grs by Susana Ribeiro • (p7) Waiting by Andrew Finden • (p9) Roar by Alison Garnett

80% Of community posts to a blog or website.

Advertising Opportunities

Effective advertising is about participation.

The best way to reach the JPG Magazine community is to become part of it. Participation in JPG creates a passionate, active relationship with your audience. We currently offer two ways for sponsors to participate in the JPG Magazine community.

1. Sponsored Themes Sponsored themes are a unique opportunity for an advertiser to participate actively in the JPG community and magazine. The theme sponsor works directly with JPG’s editorial staff to select an appropriate theme that highlights a unique characteristic of their brand. Once the theme is selected, the community submits their best photography based on the theme. The community then votes on their favorite submissions. The winning 10 are selected by the editors, based on community feedback, and presented in the magazine, bookended by full-page ads for the sponsor.Through this whole process, the sponsor is engaged with the community and featured as a lead sponsor for the upcoming issue.

Online Benefits • Exclusive sponsor on our website for two months. • Branding on the magazine home page, theme page, and everywhere the sponsored theme is mentioned. • Permanently archived as a past theme sponsor. • Identified as a sponsor in all related communications with our community.

Print Benefits • Lead sponsor recognition throughout the issue. • Listing in table of contents and everywhere the sponsored theme is mentioned. • Two full page advertisements – one as an introduction to the theme, and another to close the section. • Multi-page feature focused on the brand’s theme. • Opportunity to sponsor subscription prizes for community submitters.

76% Of community does not subscribe to other photo magazines.

77% Of community uses a prosumer camera.

Advertising Opportunities

Continued

2. Full-page Ads

Advertising Code of Conduct

Full-page advertisements are a simple and effective way to support the JPG community and reach a passionate, loyal audience. We do not offer partial-page ads because we want each advertiser to have the space to create an engrossing experience. We also limit how many ads we have in each issue to maximize each ad’s impact.

We believe that the right kind of advertising benefits the community, but it requires transparency. We want to be clear with sponsors and community on how we work.

We encourage creative, participatory use of this space. For example: Imagine buying two ads in consecutive issues. The first addresses the JPG community directly and asks for some kind of participation; the second ad in the following issue presents the best of the feedback. We are always interested in working with advertisers on creative uses of full-page ads.

• We will clearly distinguish all advertisements and sponsored themes from non-sponsored content. • We will work with the sponsor to select appropriate topics for sponsored themes and collateral for ads. • Sponsored themes will follow the standard community submission and review process. The sponsor will be able to vote just like any other community member. • We will only publish submissions in sponsored themes that have been specifically submitted for that purpose. • We will publish the best submissions based on community ratings and editorial curation, not based on any advertiser or sponsor input.


JPG Magazine media kit  media kit selected pages 8.5" x 11" // digital printing  media kit cover 8.5" x 11" // digital printing  Click to view the JPG media kit online.

JPG Magazine is a monthly publication with entirely user-generated content. For this media kit we showcased a selection of published photos and sprinkled in demographic information to draw the potential advertiser in.

 Return to T.O.C.

8020 Media

 The Magazine of Brave New Photography

Media Kit 2006

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

37 //


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The Opportunity everywhere sponsorships provide a deeper engagement than traditional online or print advertisements.

Sponsorship Opportunities

Everywhere combines the best of online communities with the deep engagement of printed magazines. With the expertise of the community and the guidance from our editorial staff, we are creating a revolutionary model for authentic travel journalism. For you, the advertiser, it is an opportunity to engage in the user-generated content process and build your brand with an influential community of travelers.

If you are interested in reaching an engaged community of influential travelers, Everywhere is the best place to do it. Sponsoring the Everywhere community allows you to: Engage with a community of passionate travelers and consumers. Span the user-generated content process from online to print. There are two sponsorship levels available:

Everywhere Mission

Community Sponsorship

everywhere is dedicated to the belief that travel is all around you.

Editorial Sponsorship Everywhere gives a voice to travelers who want to share stories about first-hand travel experiences and remarkable discoveries. Itâ&#x20AC;&#x2122;s a magazine for people who always seek out the unique, the authentic, and the unexpectedâ&#x20AC;&#x201D;all over the world.

reach your target audience in a much more meaningful way than traditional online or print advertising.

Community Sponsorship

How it Works

Community sponsors are premium sponsorships with a number of valuable promotional benefits. First, you are clearly identified as a Community Sponsor on the homepage through a badge graphic. Second, you get a exclusive run of banner advertisements to support your brand and to drive traffic to your website. Lastly, just as the communityâ&#x20AC;&#x2122;s work goes from online to print, your sponsorship extends to print with a full page advertisement.

Community sponsorships include: Badge identification as a Community Sponsor on the Everywhere homepage - approximately 500,000 pageviews over two months. Additional 200,000 exclusive wide-skyscraper (160 x 600) pageviews. One full-color single page print advertisement in

Everywhere magazine.

limited charter pricing: only $2,000 for qualifying sponsors (a $5,000 value)

community sponsors are premium sponsorships with a number of valuable promotional benefits.

everywhere is a communitypowered travel magazine. That means the magazine is created by the community itself.

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community members share their travel insights, stories, and photos at everywheremag.com

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Everyone can discover new places and trips through everywheremag.com

Issue Overview

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The best work is published bi-monthly in Everywhere magazine

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Exotic Tucson Tokyo Streetlife Home for the Holidays

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First Class

everywhere has been created to showcase the personal stories and authentic experiences of the community. Print Advertising Specifications

Local Flavor Regional cuisine

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How-Tos Getting started with GPS

EPS, TIFF, or PDF file format, one page or two page spread size.

Advertising Specs

One page: 8.5â&#x20AC;? x 11.125â&#x20AC;? with a 0.25â&#x20AC;? bleed. (If you have a preference for left/right side of spread we will attempt to accomodate it.)

PostcardsTravel photos and narrative

Two page spread: 17â&#x20AC;? x 11.125â&#x20AC;? with at 0.25â&#x20AC;? bleed.

Dennis P. Oâ&#x20AC;&#x2122;Brien dennis@8020publishing.com

My Obsession Personal interests

Online Advertising Specifications GIF, JPG, or PNG file format, wide skyscraper

t: 415 344 3160 f: 415 344 3251

(160 px wide by 600 px tall). 3 times max looping, 30k max file size. We reserve the right to reject any creative materials that do not meet our standard.

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www.everywheremag.com

production schedule

Effective TBA. Subject to change.

Issue Number

Open Submissions

Theme Sponsor Deadline

Close Submissions

Ad Materials Due

On Sale Date

1

Sep 18, 2006

Sep 18, 2006

Sep 27, 2007

Oct 12, 2007

Nov 27, 2007

2

Sep 27, 2007

Sep 27, 20073

Dec 27, 2007

Jan 3, 2008

Feb 26, 2008

3

Dec 27, 2007

Dec 27, 2007

Feb 28, 2008

Mar 6, 2008

Apr 29, 2008

4

Feb 28, 2008

Feb 28, 2008

May 1, 2008

May 8, 2008

Jul 1, 2008

5

May 1, 2008

May 1, 2008

Jul 3, 2008

Jul 10, 2008

Sep 2, 2008

6

Jul 3, 2008

Jul 3, 2008

Aug 28, 2008

Sep 4, 2008

Oct 28, 2008

7

Aug 28, 2008

Aug 28, 2008

Nov 1, 2008

Nov 8, 2008

Jan 1, 2008

Photo credits (cover) Matthew Bennion â&#x20AC;˘ (p2) Natalie Wells â&#x20AC;˘ (p3) Lee Friedman â&#x20AC;˘ (p5) Osvaldo Ponton â&#x20AC;˘ (p6) Calvin Sun â&#x20AC;˘ (p7) Devin Poolman â&#x20AC;˘ (p8) Kasidit Puttarak

Trips Location-based itineraries

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8020 Publishing 199 Fremont St, 12th Floor San Francisco, ca 94105

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Everywhere Magazine media kit  media kit selected pages 8.5" x 11" // digital printing  media kit cover 8.5" x 11" // digital printing  Click to view the Everywhere

media kit online.

Everywhere Magazine was a monthly travel publication that drew its content from a diverse, member-driven international community of talented writers and photographers.

 Return to T.O.C.

8020 Media

The media kit played on the theme of travel by pairing member-generated photography with the visual element of flight lines to create a piece evocative of its tag line, "Travel is all around you".

trav e l i s a ll a ro u n d yo u

2008 Media Kit The new communiT y-creaTed Tr avel magazine

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

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850 Woodside Way, San Mateo, Cali fornia 944 01 phone (650) 696-82 00 | f ax (650) 342-7509

San Mateo County REALTOR® Foundation is a 501(c)3 non-profit organization.Tax ID # 94-3163126


Identity and business papers  letterhead 5.8" x 11"  envelope (back) #10 square flap

SAMCAR Foundation is a charitable organization which supports housing-related causes throughout San Mateo County. For this identity, we focused on the timeless concepts of heart and home to create a mark that easily communicated the organization's mission.

 envelope (front) #10 square flap  business card (front) 3.5" x 2" // one color

 Return to T.O.C.

San Mateo County Association of Realtors® (SAMCAR) Foundation

 business card (back) 3.5" x 2" // one color  logo one color

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

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MY MED

WORLD

MY MED My

Med World


Logo exploration  My Med World logo exploration mock ups // two color  My Med World website screenshot of front page with final logo  Click to see the logo on My Med

World's website.

My Med World is a website which aggregates consumer reviews of medical professionals. Unhappy with their current design direction, the client wanted an outside perspective with a non-literal representation of the word mark. In these explorations, the design keyed into a variety of concepts. These include the concepts of review, communication, discussion, medicine and more general interplay of the letters M and W to hint at those thoughts.

 Return to T.O.C.

My Med World

The client also specifically requested iterations with the letters M and W combined with a circle on top to form an abstracted human. This, along with the paired type treatment, was finally chosen as the mark.

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Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751


 Healthy Select

POP JOWAR

Healthy Select

POP JOWAR

NET WT 12 oz (340g)

NET WT 12 oz (340g)

Healthy Select

Healthy Select

POP JOWAR

POP JOWAR

NET WT 12 oz (340g)

NET WT 12 oz (340g)

 Healthy Select

NET WT 12 oz (340g)

Healthy Select

NET WT 12 oz (340g)

Healthy Select

NET WT 12 oz (340g)


Packaging ideation  Pop Jowar packaging variations mock ups // wrapped & flats  Pop Jowar packaging variations mock ups // wrapped & flats  Pop Jowar logo variation one color  Pop Jowar logo variation one color

Popped jowar, or popped sorghum, is a popular snack food in India. For its introduction into the American marketplace, the client wanted a package that would celebrate its proud cultural roots and highlight its merits as a healthy, tasty popcorn-like product.

 Return to T.O.C.

Pop Jowar

For this exploration, the initial design worked with an earth-tone color palette, with illustrations evocative of India and a transparent window where the consumer who was unfamiliar with the snack would be able to see the product itself.

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POP JOWAR

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751


PROOF COPY

PROXIO_banner_300x250cm

HOW IT WORKS

MANAGE YOUR LISTINGS & BUILD A NETWORK OF TRUSTED AGENTS. With 3 classes of listings, only those you want to share get seen by others. You control who you work with based on who you trust.

Private

Network

Your trusted network

ProxioPro User

When you build a network, other agents share sha their listings with you, too. You see more properties to sell to your buyers.

Public

All ProxioPro Users

PROOF COPY

PROXIO_banner_400x250cm 

PROOF COPY

PROXIO_banner_200x250cm 


Identity, Branding & Marketing collateral  Proxio Pro website web banner and flow chart  tradeshow signage vinyl banner // 300 x 250 cm  tradeshow signage vinyl banner // 400 x 250 cm  tradeshow signage vinyl banner // 200 x 250 cm  window decal vinyl clingform // 4.25" x 2.5" // two color  Proxio logo two color  Proxio global MLS logo variation two color  Proxio Pro referral network logo two color  Proxio "X" logo variation two color

Proxio is the first international multiple listing and networking service exclusively for real estate professionals. This system takes the listing data and automatically converts the information into 11 languages and multiple currencies/measurements.

 Return to T.O.C.

Proxio

The main challenge of the project was to design a brand identity and corresponding collateral that would be appropriate and flexible enough to work on a global, multilingual scale. The logo was designed with the themes of exchange in mind. The interlocking pieces of the "x" in the Proxio logo spoke to this concept.

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 THE INTERNATIONAL MLS & GLOBAL REFERRAL NETWORK

GLOBAL REFERRAL NETWORK

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751



Wedding system  invitation // save the date // back of the RSVP postcard  invitation // RSVP postcard

invitation: 5” x 7" folded // 7" x 9.75" flat // linen card with linen dust cover // custom binding // two color

RSVP postcard: 7” x 5" flat // linen card // two color // polybag envelope

 save the date card 4.75” x 3.5" folded // 9.25" x 3.5" flat // linen card with linen dust cover // custom binding // custom mixed colors // letterpress printing  save the date card vector art mock up

As befits design and architecture enthusiasts, Paul and Alana's destination wedding in Palm Springs was centered around the John Lautner designed Elrod house. In their estimation this is one of the greatest houses ever built.

 Return to T.O.C.

Paul and Alana Cloutier

In keeping with the theme, the RSVP postcard included a custom-illustrated paint-by-number of the iconic living room, which respondents filled in. This piece helped communicate the tone of their casual destination wedding and created a memorable keepsake for the couple.

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Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751



Letterpress projects

The Cheng Family

 wedding save the date 4.5" x 6.25" // A6 flat card // custom mixed color  birth announcement 4.5" x 6.25" // A6 flat card // custom mixed color  wedding invitation set 4.25” x 5.5" // flat card // custom mixed colors  wedding invitation vector art mock up  RSVP card (address side) vector art mock up

her w get to

Although these projects were for separate couples and occasions, we had the same objective for both clients; to design uniquely tailored pieces that matched the flavor of each of these milestone events.

 Return to T.O.C.

Adam and Michelle Loh-Menendez

The Cheng Family wanted a birth announcement that would be reflective of the whimsical, nautical theme of the new baby's room. The final design incorporated a custom illustration of a pirate ship locked in battle with a giant octopus. The design was letter pressed on a bright white cover weight paper with custom mixed ink. Michelle and Adam wanted their wedding collateral to reflect the attributes of their adopted home town of Portland, Oregon and evoke the airy feeling of their romance. The final design of the Save-the-Date included a custom illustration of Portland’s Hawthorne Bridge. The wedding system also used custom-illustrated icons to mark each piece of information. The design was letter pressed on 2-ply cream colored, hot press 100% cotton rag paper, which allowed for a deep impression of the custommixed ink.

ith their fam ilie s

Michelle Monica Loh &

Adam Patric Menendez invite you to celebrate Ł as they unite in marriage saturday, the ninth of august, Ł two thousand and eight at five thirty in the afternoon the tiffany center portland, oregon

Reception and dinner will follow.

ple a s e

d e l i v e r t o:

Adam Menendez & Michelle Loh 1815 N. Humboldt St. Portland, Oregon 97217 United States of America

Erica Jennifer Loh Jones // erica @ mslohdesignco.com // 3505 Lakeshore Avenue, Number Six, Oakland, CA 94610 USA // +1 510 717 4751

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Ms. Loh Design Co. 2010 Portfolio