Ushering in a Revitalized USEF Those attending the United States Equestrian Federation’s (USEF) Annual Meeting will notice a bit of change in the atmosphere. Taking place January 11-14, 2017, at the Hyatt Regency and adjoining Lexington Center in Lexington, Ky., this year’s Annual Meeting adds an extra layer of excitement. Newly elected USEF President Murray Kessler will outline a compelling strategic vision on Wednesday, January 11, during the General Session. The new direction aims to build upon former President Chrystine Tauber’s valuable work in propelling U.S. equestrian sport to unprecedented levels by bringing the joy of horse sports to as many people as possible. Kessler will explain how this plan will increase USEF membership, build a larger equestrian fan base, and continue to provide access to and increase participation in equestrian sports at all levels by ensuring fairness, safety, and enjoyment. “Just like almost everything else at the USEF right now, the Annual Meeting will be going through many changes over the next few years, starting with this year’s meeting 20 Equestrian Winter 2016
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in Lexington. In the past, the USEF Annual Meeting was almost exclusively for committee meetings and awards. This year we will be adding an important change,” said Kessler. “We will use this forum to share the strategies and plans we have to grow equestrian sport in the U.S. I will be sharing the new strategic plan in a two-hour General Session on Wednesday. On Friday, the USEF Management team will surprise you with the massive implementation plans, many of which will be launched during the meeting. If you love horse sports, you will want to attend this landmark conference.” As part of this dynamic shift in focus, USEF will captivate attendees throughout the week of Annual Meeting with imagery and activities showcasing the new vision. Hands-on booths will be positioned around the rotunda, giving attendees an opportunity to interact with USEF staff on several topics beneficial to USEF members. Visitors can learn useful tips to navigate the revamped website and explore its new “Learning Center” portal. Additionally, show organizers can pick up suggestions on ways to increase traditional and usef.org
PHOTOS: ADAM BRENNAN - PICUTRESBYAB.COM
Inside Perspective
