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SLR Honda is a professional off-road team setup to dominate the west coast off-road race series. As of June 2018, SLR Honda riders are currently in contention for the SCORE and Big 6 championships.

SLR Honda was started in 2018 by former Ox Motorsports owner and rider Mark Samuels. During the 5 year span with Ox Motorsports, the team won four championships in the Big 6 and SCORE series. Mark brings that experience with him to his new venture, SLR Honda. SLR Honda is looking to partner with the best brands and products in the industry that will help them continue to win championships.

For 2019, we are proud to announce the team will continue to pursue championships in the Big 6, WORCS, and SCORE International race series. With your help, SLR Honda can win championships.



EVENTS SCORE San Felipe 250 April 3rd - 7th Baja 500 May 29th - June 2nd Baja 400 September 18th - 22nd Baja 1000 November 19th - 24th




Spectator Attendance: 628,000 total annually Media Coverage: Television: El Rey Network, ESPN international, and AB Moteurs 1 hour show aired nationally on all of the channels above for San Felipe 250, Baja 500, Desert Challenge, and 2 hour show for Baja 1000. SCORE Live Stream: 1,459,000 views during event Social Media: 227,111 likes, 258,000 interactions, 4.9mm video minutes viewed 1.16 million uniques and 4.9 million page views monthly SCORE Journal Digital Magazine: 60,726,120 page views and 31 minute average engagement time.


EXP OS Jan 8-20 Adelanto, CA

May 4-5 Primm, NV

Feb 8-10 Taft, CA

October 5-6 Ridgecrest, CA

March 1-3 Glen Helen, CA

November 2-3 Gorman, CA

April 6-7 29 Palms, CA

December 13-15 Lake Havasu, AZ

68% growth rate from 2014 to 2017 Spectator and Rider Attendance / Race: 3,000 30,000 attendees at the Adelanto GP 1,500 users of the Big 6 app 275 average campers per event 9k instagram followers


SURE Jan 11-13 Primm, NV

April 26-28 Honey Lake Milford, CA

Feb 1-3 Glen Helen

May 17-19 Mesquite, NV

March 1-3 Lake Havasu City, AZ

Jul 31-Aug 4 Grays Harbor, OR

March 15-17 Canyon MX Peoria, AZ

Sept 6-8 Glen Helen

April 12-14 Orleans Arena

Sept 27-29 Taft, CA Oct 25-27 Primm, NV

The most publicized off-road event in the country Over 3 million view per round via social media $10,000 pro purse for each event in 2019 Each events averages 10 full pages in magazine coverage 70% of racers travel the entire series 50% own truck/trailer or motorhomes used at events 5000+ youth participants ( ages 4-16) 23k instagram followers 19k facebook follower Exposure for SLR Honda


Television Broadcasts Total SLR Honda coverage during nationally aired TV shows: 5 minutes and 45 seconds Mentions during broadcast: 47 times

YouTube Videos Monster Energy Baja 500 Recap 96k views STI Tires






National Coverage


100,000+ views

Social Media


(DirtRider and CycleNews)

644,000 Uniques



MAGAZINE COVERAGE Motocross Action Zach Bell Front Page Cover

DirtBike Mag 6 Page Write Up of Marks Trip to 2018 Dakar Rally 4 Page Write up of Justin Jones Bike from the 2 Stroke National 6 Month Full Page Ad of Mark Samuel For Scorpion Helmets Mark Samuels African Twin Test Report Mark Samuels Featured in 2017 Honda CRF 450RX Reveal

Cycle News Online Ad Campaigns for the last 6 Months with STI Tires 170,000 monthly uniques Average monthly page views 61,000

Dirt Ride Average monthly page views: 2,200,000 10


ADVERTISING ADVERTISING OPPORTUNITIES We understand that our job is to promote your brand, not only while we are racing,but in our daily lives. There are many advertising opportunities for your brand to be seen with our team. here are a few of the options. We can also discuss custom tailored opportunities.

Logo Placement on Team Van Wraps Logo Placement in Team Videos Logo Placement on Motorcycle Logo Placement on Gear Logo Placement on Helmet Strategically designed pits with clear sponsor logo visibility Featured Social Media Posts (Publishing schedule: 1 Per Day Monday-Friday) After each Big 6 and SCORE events, we will release professional video and photos 12





MARK SA MUELS Overall SCORE International Baja Champion 2013, 2015, and 2016 21st Dakar Rally 2018 3 Time Baja 1000 Winner 3 Time San Felipe 250 Winner 2 Time Baja 500 Winner 1st Glen Helen 24 Hour 2015 and 2016 2015-2017 MSR Off-road Brand Ambassador

@slamuels130 15,500 followers



ZACH BELL 97 Amateur Titles 2017 AMA Big 6 Champion 2018 MTA 2 Stroke National Champion 2018 Motocross Action cover bike 1st place finishes in both WORCS and Big6 in 2018

@zachbell_100 19,200 followers




TALLON LAFOUNTAINE 2nd Pro 2 - WORCS Lake Havasu 2018 2nd Pro 2- WORCS Utah 2018 2 top 5s in 2017 Canadian Nationals 19th in 2018 Seattle Monster Energy Supercross

@tallonlafountaine 15,500 followers



JUSTIN M ORGA N 2 time Baja 500 Winner 2018 San Felipe Winner 2017 Baja 1000 winner Overall SCORE International Baja Champion 2017

@jmorgan403 5,300 followers


SLR Honda 2019 Book  
SLR Honda 2019 Book