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april 2018

New & improved

Order online, anytime‌ We have more online exclusive deals available so don’t miss out! Deals are effective on deliveries between 1st April and 28th April 2018 TERMS & CONDITIONS All offers are available to Ei Publican Partnerships only. Offers are subject to availability of depot stock and are effective on deliveries between the dates on the front cover only. Online promotions are effective on order capture dates. Unless otherwise stated, all qualifying purchases must be made in one transaction for one delivery.Where applicable, all promotional kits will be delivered within 20 days from the close of the promotional period. Kits are subject to availability and limited to one kit per pub, unless stated otherwise. Ei Publican Partnerships shall not be liable for any non-delivery arising either from its negligence or circumstances beyond its reasonable control. Ei Publican Partnerships reserves the right, at its discretion, to withhold, withdraw or amend the promotional offers at any time and without prior notification. No cash alternative for any FREE stock or point-of-sale stated. Normal trading conditions apply. Please note that minimum order sizes apply. Central delivery orders should be a minimum of 2 x draught containers or 10 small pack cases or a combination of these. Images used for illustrative purposes only. Errors and omissions excepted. Please note that telephone calls made to numbers operated by Ei Group plc may be recorded for quality and training purposes.


Could you reduce your business rates bill? april 2018 Welcome to the new look deals&ideas. With a renewed focus on digital innovation, and further to your feedback, we're moving ideas content online for you to review on your computer, tablet or mobile at a time that suits you. The best way to stay up-todate with advice on best retail practice, and business building ideas is to head to the Publican Channel. If you’re not currently registered, please call your Customer Account Manager today for login details.

Prepare for the Soft Drinks Levy Our annual price review will take effect from 26th March 2018 on all products, including all soft drinks. As part of this price review we will display our contractual price list for soft drinks inclusive of the Sugar Tax, but we will not actually implement the Sugar Tax element of soft drinks prices until 6th April 2018. The prices you pay on all deliveries of soft drinks up to and including 5th April will be “ex-Sugar Tax”.

Pub Relief Discount - You are probably aware that business rates are set to rise by around 3% from April 2018 – but did you know that most pubs in England* qualify for a £1,000 discount on their business rates for the year from April 2017 and that the Government has extended this by a further year from April 2018? That is a potential saving of £2,000 per pub over the full two years Please don’t miss out. Contact your Billing Authority to check to see if you have received this relief. You will find the contact details on your last business rates bill.

Check, Challenge, Appeal

What have you got to lose?

(the new method of challenging a Rateable Value)

If you are concerned about the level of business rates you are paying, we would encourage you to take advantage of the opportunity to talk to one of our preferred suppliers about your business rates assessment. It costs you nothing to seek advice about whether your Rateable Value should be challenged.

Business rates is a specialised area, where sound, reliable and experienced professional advice is essential. Ei Group is delighted to offer publicans access to professional business rates experts who will check, challenge and, where necessary, appeal your business rates assessment. To support you through this process we have put in place a panel of three firms of professional Chartered Surveyors with particular expertise in reviewing and advising clients in respect of their business rates assessment.

Contents

Each of the three firms provide:

3. Business rates

• Free initial advice with no upfront fees

4. May calendar

• N  o fees payable at all if your specialist advisor does not succeed in reducing your Rateable Value

6. Online deals 8. Deals 12. The Craft Tap

• H  ighly competitive fees if they are successful – the fee is a one-off payment of a % of the reduction in Rateable Value achieved, plus VAT.

Contact us Customer Contact Centre: 0 33 33 20 20 85

•  All discussions with your advisor are strictly confidential between you and your rating advisor alone, Ei Group are not a party to this.

11. On the dray

The Preferred Suppliers contact details are set out below, with a ‘lead’ firm for each area nationally, however please feel free to choose from any of North East C the three firms, should you wish to. For further advice, please speak with your Regional North West Manager.

C

Central England

West Midlands & Wales L

East

Publican Recruitment: 0 33 33 20 00 36

Regardless of your location, you can work with any of these expert firms.

eipublicanpartnerships.com Ei Group plc, 3 Monkspath Hall Road, Solihull, West Midlands, B90 4SJ T: 0121 272 5000 eipublicanpartnerships.com Registered in England & Wales, Company no. 2562808

2

L

London L

Training: 0 33 33 20 35 75

All deals featured in the magazine are only available within the specified dates – see deals section for further details

C

Find out all you need to know about the Soft Drinks Levy in our Pub Principles Guide

South West H

South Central H South East H

Key

Key

Key

H

C

L

Victoria Trafford

Mick O'Donoghue

Paul Taylor

17 Regent Street, Nottingham, NG1 5BS

1 Broad Gate, The Headrow, Leeds, LS1 8EQ

12 St Paul's Place, Sheffield, S1 2JF

Main: 0115 947 6236 Mobile: 07710043234

Main: 0113 200 1800 Mobile: 07778 149228

Main: 0114 275 3752 Mobile: 07860 188134

pubrating@harrislamb.com

Mick.ODonoghue@colliers.com

PXTaylor@lsh.co.uk

*(Wales has a different process called High Street Rate Relief which is a 2 tier rate relief scale of up to £500 (Tier 1) or up to £1,500 (Tier 2). Available to eligible high street retailers occupying premises with a rateable value of £50,000 or less in the 2017-18 financial year).

3


may

monday

tuesday

First delivery date for May deals

30

Football: UEFA Champions League Semi Finals - 2nd Leg

7

Bank Holiday

British Sandwich Week National Vegetarian Week

14

wednesday

1

thursday

2

Football: UEFA Champions League Semi Finals - 2nd Leg

8

British Sandwich Week National Vegetarian Week

15

Football: UEFA Europa League Semi Finals - 2nd Leg Cycling: Tour de Yorkshire

9

16

British Sandwich Week National Vegetarian Week Football: UEFA Europa League Final

friday

3

10

British Sandwich Week National Vegetarian Week

17

saturday

Star Wars Day Cycling: Tour de Yorkshire

Rugby: European Challenge Cup Final

British Sandwich Week National Vegetarian Week

4

11

18

sunday

5

Football: Final League One Weekend Football: Final League Two Weekend Cycling: Tour de Yorkshire

12

Rugby: European Challenge Cup Final

19

British Sandwich Week National Vegetarian Week Football: FA Cup Final Rugby: AVIVA Premiership Semi Final

6

Football: Final Championship Weekend Cycling: Tour de Yorkshire

Football: Final Premier League Weekend F1: Spanish Grand Prix

British Sandwich Week National Vegetarian Week Football: FA Trophy Final Football: FA Vase Final

13

20

Royal Wedding

21

Bank Holiday National BBQ Week English Wine Week Football: League Two Play-off Final Tennis: French Open Cricket: England v Pakistan 1st Test Day 5

Sport

28

22

First delivery date for June deals National BBQ Week English Wine Week Tennis: French Open

30

National BBQ Week English Wine Week Tennis: French Open

National Vegetarian Week

1 – 31

May sees the final games of the Premier League; play off finals within the EFL, the FA Cup Final and the Champions League Final Utilise multiple viewing cards so you can show the other sport that falls in May such as international cricket and the Grand Prix and keep all customers happy Enticing drinks offers on draught and bottled beers will keep your pub the number one place to watch the action

29

23

Last order date for May deals

Craft Beer Festival Introduce customers to premium products prior to summer to influence buying habits during these busy periods Offer a try before you buy deal to encourage customers to try something new

First order date for June deals Cricket: England v Pakistan 1st Test Day 1

National BBQ Week English Wine Week Tennis: French Open

The Royal Wedding

24

Last delivery date for May deals Cricket: England v Pakistan 1st Test Day 2

31

Promote vegetarian specials to encourage meat-eaters to try something different for the week

Don’t forget it’s the FA Cup Final too…prepare for a busy pub

26

English Wine Week Football: League One Play-off Final Tennis: French Open F1: Monaco Grand Prix Cricket: England v Pakistan 1st Test Day 4

27

2

3

May Bank Holidays

19

Make the most of the royal occasion by spreading the celebration over the weekend, with regal afternoon teas and brunches

- 20

Football: Championship Play-off Final Football: UEFA Champions League Final Rugby: AVIVA Premiership Final Cricket: England v Pakistan 1st Test Day 3

1

Incorporate vegetarian specials onto your menu such as garlic, onion and potato rosti topped with a poached egg or a falafel burger

Use local produce – provenance is a big draw for customers when choosing menu items 14

25

Advertise set menu prices for the Bank Holidays to encourage new customers Your outdoor area is going to be an important factor over the weekend, make sure it’s spruced up and looking lovely!

World Whisky Day

7 & 28

The opportunity presents an ideal platform to get your customers to try something new For those who don’t want to drink it neat, offer whisky cocktails such as a simple Whisky & Ginger using whisky, ginger ale and orange to garnish or a traditional Old Fashioned using bourbon, bitters and sugar syrup

19

4

5


ONLINE EXCLUSIVE

ONLINE EXCLUSIVE

The deals detailed on these pages are only available via the online ordering tool on our Publican Channel: www.eipublicanpartnerships.com

The deals detailed on these pages are only available via the online ordering tool on our Publican Channel: www.eipublicanpartnerships.com

Search function Tablet view

Order online, anytime…

Heineken

New & improved

FREE STOCK

WHEN YOU BUY 4 GET 1 FREE OLD MOUNT 0%

Rekorderlig SAVE £3.25

Brand image including heart logo for the benefit of highlighting how to 'add to favourites'

WHEN YOU BUY 3 CASES

Don’t currently have access to the Publican Channel? Please call the Customer Contact Centre on 0 33 33 20 20 85 to arrange a log in. The team will talk you through the process and help you set up a favourites list.

Online ordering is available 24/7 via PC, Tablet or Smart Phone

Eager Drinks

FREE POS

SET OF 6 POUR & STORES WHEN YOU BUY ANY 3 CASES OF EAGER

Sharp's

FREE POS

FREE BRANDED BAR RUNNER WHEN YOU BUY 2 X 9'S

Frederic Robinsons

FREE POS

FREE POS & T-SHIRT PLUS GO INTO A PRIZE DRAW TO WIN A PAIR OF IRON MAIDEN TICKETS WHEN YOU BUY 2 X 9'S

Purity

online deals

online deals

Mobile view

Desktop view

Don’t miss our online ordering video tutorials on the Publican Channel

SAVE £7.50

WHEN YOU BUY 3X9'S

Jack Links

SAVE £5.00 Marston's

FREE POS

WHEN YOU BUY 2 X 9'S KIT CONTAINS: 125 X DRIP MATS 1 X RUBBER BAR MAT 1 X PERMANENT PUMP CLIP 1 X PUMP CLIP ATTACHMENT

+ FREE GLASSWARE WHEN YOU BUY 3 X 9'S 12 X PINT GLASSES

6

Marston's

FREE POS

WHEN YOU BUY 2 X 9'S KIT CONTAINS: 125 X DRIP MATS 1 X RUBBER BAR MAT 1 X PERMANENT PUMP CLIP 1 X PUMP CLIP ATTACHMENT

WHEN YOU BUY 3 CASES

The Publican Channel also allows access to - Copy invoices - Your price list - Your last order detail and your account balance - A method for making payments

+ FREE GLASSWARE WHEN YOU BUY 3 X 9'S 12 X PINT GLASSES

7


BEERS

SPIRITS

Wadworth

Purity

SAVE £6.50

SAVE £6.50 SAVE £7.00 WHEN YOU BUY 2X9'S

PER 9G

Truman's FREE STOCK

WHEN YOU BUY 3 9'S FROM THE RANGE & GET TRUMANS SWIFT 9G CASK FREE

WHEN YOU BUY 3X9'S Enhanced Deal Online

AVAILABLE TO SOUTHERN DEPOTS ONLY

St Austell FREE POS+ GLASSWARE

Upham Punter FREE STOCK

WHEN YOU BUY 2X9'S

WHEN YOU BUY 4 X 70CL OR 2 X 1.5LTR

BUY 24X70CL GET A FREEZER & POS KIT STOCK CAN BE ORDERED OVER THE PERIOD

WINES

Crown Cellars FREE STOCK

Southern Comfort

BUY 11 X 75CL & RECEIVE 1 X 75CL PONTE PROSECCO

WHEN YOU BUY 2 X 70CL OR 1 X 1.5L

GET ME FREE

WHEN YOU BUY 2X9'S

AVAILABLE TO SOUTHERN DEPOTS ONLY

BUTCOMBE RARE BREED AND GOLD AVAILABLE TO SOUTHERN DEPOTS ONLY

Marston's

Black Sheep FREE POS LIMITED EDITION TOUR DE YORKSHIRE POS KIT WHEN YOU BUY 2X9'S

FREE POS

BRANDED HOODY WHEN YOU BUY 3X9'S

BUY 3 & GET A CASE OF 1783 CRISP TONIC WATER OR LIGHT TONIC WATER 24X200ML FREE

SAVE £1.80 GET ME FREE

WHEN YOU BUY A CASE OF 6 X 75CL

SAVE £2.40

WHEN YOU BUY A CASE OF 24 X 18.7CL

FREE POS

BRANDED T SHIRT & DRIP MATS WHEN YOU BUY 2X9'S

+ FREE GLASSWARE + FREE GLASSWARE WHEN YOU BUY 4 X9'S

CIDER

Smirnoff SAVE £2.00

WHEN YOU BUY 2X70CL

1783 FREE STOCK

AVAILABLE TO SOUTHERN DEPOTS ONLY

190TH BIRTHDAY POS WHEN YOU BUY 2X9'S

Bombay Sapphire FREE GLASSWARE

FREE GLASSWARE

BUY 4X70CL GET A POS KIT

FREE POS

GET ME FREE

FREE POS

Disaronno

april deals

april deals

70CL GORDONS PINK GIN WHEN YOU BUY 3X9'S

Butcombe FREE POS+ GLASSWARE

Jägermeister FREE POS

WHEN YOU BUY 3X9'S

Sparkling Wine SAVE £2.40

SPIRITS

Heineken FREE STOCK

Enhanced Deal Online

WHEN YOU BUY 5 GET 1 FREE OLD MOUNT 0%

Gordons SAVE £2.00

Tia Maria

WHEN YOU BUY A CASE OF 6 X 75CL

FREE GLASSWARE WHEN YOU BUY 2X70CL OR 1 X 1.5L

Call your Customer Account Manager on 0 33 33 20 20 85 or order online at eipublicanpartnerships.com 8

Call your Customer Account Manager on 0 33 33 20 20 85 or order online at eipublicanpartnerships.com 9


SOFT DRINKS LEVY PRODUCTS

MINERALS

Britvic Soft Drinks FREE STOCK

FEATURED

Black Sheep Brewery

Wadworth & Co

Monty Python Flying Circus

WHEN YOU BUY 4

STYLE

GET ME FREE

IPA ABV 4.5%

Camerons Brewery

Whakanui STYLE

Golden Ale ABV 4.7%

St George & the Dragon STYLE

Premium Ale ABV 4.5%

SEE

Amber red

SEE

Pale gold

SEE

Amber ale

SMELL

Citrus Peach

SMELL

Hoppy, fruity

SMELL

Blackcurrant, malt

TASTE

Light biscuit tropical fruits

TASTE

Tropical fruit, hoppy, spicy

TASTE

Bitter, fruity, biscuity

BITTER

BITTER

BITTER

SWEET

SWEET

HIGHLIGHT

Brewed by the ministry of silly hops using pale ale malt & crystal rye to give alight red tinge. First old, Galena and Amarillo hops give a full bodied crisp flavour with a hoppy punch.

PRICE

£123.99

SWEET

HIGHLIGHT

100% New Zealand single hop beer. Taken from the Maori word 'celebrate' Whakanui is a golden beer brewed exclusively with New Zealand Rakau hops which give the beer a full tropical hop fruit flavour

HIGHLIGHT

A patriotic ale with fruity notes and a biscuit malt finish. Refreshing and easy drinking with delicate spice and a satisfying bite.

PRICE

£132.01

PRICE

£129.83

WHEN YOU BUY 6 1 MUST BE A AROMATIC TONIC

Marstons

Frobishers Juices SAVE £2

FREE STOCK BUY 3 GET 1 FREE

Fruit Shoot FREE STOCK +FREE POS

FREE HYDRO BLACKCURRANT WHEN YOU BUY 2

Roosters Brewing Co

Upham Brewery

This is England

Last Suspect

STYLE

GET ME FREE

Best Bitter ABV 3.8%

STYLE

Best Bitter ABV 3.8%

Brakspear Oxford Gold STYLE

Golden ABV 4.0%

SEE

Gold

SEE

Crystel clear chestnut

SEE

Saffron gold

SMELL

Spicy, fruity

SMELL

Hedgerow hops and cut grass

SMELL

Earthy floral, soft citrus

TASTE

Malty sweetness with delicate hop bitter finish

TASTE

Oranges and honey, strong bitterness

Berries, fruity, bitter

TASTE

BITTER

BITTER

SWEET

SWEET

BITTER SWEET

HIGHLIGHT

A light and fruity English best bitter, with a touch of spice on the nose, brewed using a blend of four malts and Admiral, Jester and Bramling Cross hops.

HIGHLIGHT

A crystal clear, chestnut ale. Soft in flavour and colour. Smooth and very easy drinking. Predominately Maris Otter malt with a sprinkling of amber ale malt, aromatic malt and a touch of light crystal.

PRICE

£115.20

PRICE

£115.45

HIGHLIGHT

A premium ale which will help meet consumers demand for golden ale, especially during spring.

PRICE

£118.20

april on the dray

Fever-Tree FREE POS+ GLASSWARE

april deals

On deliveries from 2nd April until 27th April 2018

ALE

Pepsi Franklin FREE POS

FREE GLASSWARE WHEN YOU BUY 3 X BIBS

WHEN YOU BUY 3 CASES

Moles Ales

Jailer's Daughter STYLE

NEW PRODUCT

Call your Customer Account Manager on 0 33 33 20 20 85 or order online at eipublicanpartnerships.com 10

Pale Ale ABV 3.9%

Adnams

Timothy Taylor's

Fat Sprat

Cook Lane

STYLE

Pale Ale ABV 3.8%

STYLE

IPA ABV 5.8%

SEE

Pale straw

SEE

Pale amber

SEE

Amber

SMELL

Floral, zesty

SMELL

Grapefruit

SMELL

Tropical fruit, pineapple

TASTE

Fresh fruit, floral

TASTE

Citrus, biscuit

TASTE

Toasty, mango, lime

BITTER

BITTER

BITTER

SWEET

SWEET

SWEET

HIGHLIGHT

Lightly hopped, refreshing, blonde ale with a dry, crisp palate.

HIGHLIGHT

It has a lovely citrus, grapefruit aroma with some spicy notes. On the palate, the citrus character of the hops shines through, balanced with a light biscuit flavour and a crisp, dry finish.

HIGHLIGHT

A modern style IPA with pronounced hop character and a tropical fruit aroma. Delicate flavours of pineapple, mango and lime alongside toasty malt notes.

PRICE

£119.45

PRICE

£116.45

PRICE

£140.60

11


april 2018

If undelivered please return to: Marketing Department, Ei Group plc, 3 Monkspath Hall Road, Solihull, West Midlands B90 4SJ

Available on The Craft Tap Greene King Brewing & Retailing

Harvey & Son (Lewes)

Woodforde's

Leeds Brewery Co

Over Easy

Gold Bier

Norada

American Pale

STYLE

Ale ABV 3.8% (30L)

TASTING NOTES

Laid back and refreshing with a golden sunshine glow. Rye and Crystal malts reveal toffee and spice while Pale & Carapils malts add sweetness and body. Triple hopped for a bold citrus splash and punchy aroma.

STYLE

Ale ABV 4% (30L)

TASTING NOTES

This dry, balanced ‘bier’ has a soft malt palate that is offset by the gentle bitterness of local Fuggle and Golding hops. A thirst quenching and refreshing brew.

Black Sheep Brewery

Back Yard Brewery Sweden

54 North

Shed Head

PALE

STYLE

Ale ABV 4.3% (30L)

STYLE

Ale ABV 4.8% (50L)

TASTING NOTES

This killer pale ale is a golden, tropicalscented, hop-filled beer bursting with character. Hints of mango and papaya twist through a goldmine of citrusy goodness, topped off with a tower of hops to create a light beer that leaves you thirsty for more.

TASTING NOTES

An American hop bomb. Produced using a blend of 100% American hops, this pale ale delivers a crisp, clean and hugely refreshing citrus finish.

Meantime Brewing Co

London Pale Ale

Heineken

Maltsmiths Bavarian Pilsner

STYLE

Lager ABV 4.5% (30L)

STYLE

Ale ABV 4.6% (30L)

STYLE

Ale ABV 4.3% (50L)

STYLE

Lager ABV 4.6% (30L)

TASTING NOTES

Refreshing pale lager with a clean, fresh hop aroma and excellent balance. Sharp and crisp on the tongue with light malt notes.

TASTING NOTES

Dry hopped with Cascade and Citra to give a distinct and inviting hop aroma. Refreshing and easy to drink but with a perfect balance of bitterness and tropical fruit aromas.

TASTING NOTES

Imported American Cascade and Centennial hops create complex citrus aromas that pair brilliantly with the Golding Kentish hops that impart the traditional bitterness expected from quality pale ales.

TASTING NOTES

The perfect refreshment. A crisp, clean pilsner, but with lovely pine and citrus and almost earthy hop notes, it gives this beer depth without being heavy.

Shepherd Neame

Adnams

Five Grain

Bicycle Kick

STYLE

Lager ABV 5% (30L)

TASTING NOTES

Five grains provide a clean malt base, which delivers a golden, refreshing, full-bodied lager. This is overlaid with a delicate and refreshing citrus aroma from Strisselspalt hops, grown in the Alsace region of France.

STYLE

Lager ABV 5.1% (30L)

TASTING NOTES

This Kölner has a fresh and lively kick with biscuity malt flavours, good bitterness to keep you on the edge of your seat and delicate aromas of fragrant lemongrass with a touch of honey. Serve cool, especially when temperatures are rising.

You’ll only be able to dispense these brands if you have ‘The Craft Tap’ installed. Call your Customer Account Manager on 0 33 33 20 20 85 for more information. To view the Terms & Conditions please visit the Deals&Ideas section on the Ei Publican Partnerships website or the Terms & Conditions section when ordering online.

deals&ideas April 2018  
deals&ideas April 2018