Agenda-at-a-Glance 2:10 PM - 2:55 PM
How to Engage and Not Engage Your Shopper
“Future-Proofing” Your Brand in the Retail Environment
Retail Intel: Progress Reports on 5 Top Chains
Executive Insights: Ten Success-Driving Trends for 2020
3:05 PM - 3:35 PM
Conversational Commerce: Creating an Authentic 1:1 Conversation with Customers
Hacking Retail and Cross-Industry Innovation
Retail E-Commerce Marketing for CPGs
What’s the Real Problem with Personalization?
3:45 PM - 4:30 PM
Leveraging Occasions to Drive Relevant Connections with Consumers
Evolving Your Brand Execution Strategy
4:30 PM - 5:00 PM 5:00 PM - 7:00 PM
P2PX Campus Happy Hour P2PI’s Women of Excellence Awards Reception, Quad Keynote Theater Sponsored by: FCB/RED & IN Connected Marketing
THURSDAY, NOVEMBER 14 8:00 AM - 2:00 PM 8:00 AM - 9:00 AM 8:00 AM - 1:00 PM 8:15 AM - 9:00 AM
9:30 AM - 10:00 AM
Sales & Marketing Report Panel Discussion
ALL CONTENT IS LOCATED ON THE P2PX CAMPUS!
P2PX Campus Open (Registration & Badge Pickup) P2PX Continental Breakfast P2PX Spa Experience Sponsored by inMarket, Monroe Boardrooms 3-5 KEYNOTE ADDRESS: Rainn Wilson & Shabnam Mogharabi, SoulPancake Sponsored by: Quad Learning Lab East SHOPPER STRATEGIES
Learning Lab West INSIGHTS & ANALYTICS STRATEGIES Host: SRAX SHOPPER
Quad Keynote Theater RETAILERS AS MEDIA COMPANIES
Celebrating 25 Years of DOT Excellence
Finding Your Customers in The 2020 New Data Economy
Retail Media: Navigating the Evolving Landscape The Packaging Waste Imperative: Solutions for a New Age
9:35 AM - 10:15 AM 10:10 AM - 10:40 AM
How to Drive Profitable Sales with Waste
Reaching Ahold Delhaize Brands
The Anatomy of Irresistibility
10:20 AM - 10:50 AM
Disruptor Journey: NomNomNow DATA POD: How to Better Navigate the Digital Shopper Marketing World
10:45 AM - 11:00 AM 10:50 AM - 11:20 AM
Primo Water: How a Challenger Brand is Winning at Retail
Turning Measurement Results into Performance Improvement
12:15 PM - 1:00 PM 12:15 PM - 1:00 PM
Growing Teavana at Target with a Tea Party
Using Behavioral Research to Optimize New Products
The Next Shift in Supply Chain Operating Models
Best Practices for Working Successfully with Retail Media
Embracing Technology Innovation
KEYNOTE ADDRESS: Brendan Witcher, Forrester Research Sponsored by: Quad P2PX Grab n Go Lunch path2purchaseexpo.com
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Retailer Media Platform: Kroger Precision Marketing
DATA POD: Linking Content to E-Commerce
11:15 AM - 11:30 AM 11:30 AM - 12:00 PM
Tech Lab TECHNOLOGY IN ACTION
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