Progressive Grocer - December 2014

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Shelf Score™ — october 2014 New Product

1 2 3 4 5 6 7 8 9 10

Quaker Chewy Granola Bars-Caramel Apple Fiber One Streusel Bar-Strawberry Keebler Fudge Stripes Red Velvet Cookies Reese’s Spreads, Peanut Butter Chocolate Annie’s Uncured Pepperoni Pizza Poppers Bertolli Premium Sauce-Imported Porcini Mushroom paired with White Truffle Oil The Better Chip-Chipotles and Sea Salt Caramel Apple Oreos Litehouse Opadipity Cucumber Dill Greek Yogurt Dip Kettle Brand Potato Chips-Hot Jalapeño

Purchase INteNt score

76% 69 65 64 63 60 57 55 50 49

source: Instant.ly Shelf Score

Spread the News

Calcium-rich Blue Isle Mediterranean Yogurt Spreads, distributed by Karoun Dairies Inc., are made from fresh, rBSTfree milk with live active and probiotic cultures. Available in Original, Honey, Blueberry, French Onion and Spicy Vegetable varieties, the low-in-sodium and -sugar product line has just 60 calories and 6 grams of fat per serving. The SRP is $3.29 per 8-ounce refrigerated tub. BlueIslespread.com; Karouncheese.com

We’re seeing a lot of flavor experimentation in this edition of Shelf Score. Brands are trying out bold, unique profiles such as porcini mushroom, jalapeño or red velvet — and consumers are responding with varying degrees of interest. In terms of standout categories, snack and cereal bars occupy the top two spots, suggesting that flavorful, on-the-go foods are still serving a market need.

Pouchfuls of Flavor

As it marks its 100th anniversary this year, Chicken of the Sea is making the most of its salmon leadership with the introduction of Flavored Salmon Pouches — a first for the industry. Due to roll out nationally in the spring, the product line offers Lemon Pepper, Barbecue, and Sweet & Spicy flavors, with additional SKUs being considered for the future. To support the item, the company has developed a host of new recipes and serving suggestions, in addition to launching an exhaustive PR and sampling program. The SRP range for a 2.5-ounce pouch is $1.15-$1.49. www.chickenofthesea.com

Shredded Treat

Who says dogs can’t be foodies, too? Freshpet Select Fresh from the Kitchen Home Cooked Chicken Recipe allows Fido to dine in style on high-quality shredded poultry featuring no preservatives or fillers. In fact, more than 80 percent of the small-batch recipe consists of fresh, locally sourced chicken. The product also provides essential vitamins in the form of carrots, spinach and superfruit cranberries. A 1.75-pound bag of the refrigerated dog food retails for a suggested $7.99. www.freshpet.com

seasonal spotlight Festive Indulgences

Exclusive to Whole Foods Market, Ciao Bella’s limited-time-only Pumpkin Sea Salt Caramel and Mistletoe Mint gourmet gelato flavors capture the essence of the holidays. The former features a creamy pumpkin purée base, swirls of sweet-and-salty caramel, and a touch of cinnamon, while the latter, brand-new this year, consists of crème de menthe gelato paired with the company’s own Fair Trade organic South American dark chocolate. A 14-ounce container retails for a suggested $4.99. www.ciaobellagelato.com

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| Progressive Grocer | Ahead of What’s Next | December 2014


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