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LOOKBOOK 2014 / 2015

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IN HAMMAM 34, SIMPLICITY MEETS BOLDNESS WITH A STRONG LOVE FOR TRAVEL, DESIGN AND NATURE, ALL WITH AN AIM TO REINTERPRET OUR ROOTS. HAMMAM 34 IS A BRAND THAT PRODUCES HOME & TRAVEL RELATED DESIGN OBJECTS FOR THE CITY-TIRED, INCURABLE DAY-DREAMER... FOUNDED IN AMSTERDAM, THE NETHERLANDS, IN AUTUMN 2012 BY BURCU YURTOGLU AND SEMRA CELEBI, THE STUDIO WORKS ON THE EXPLORATION OF THE CONVERGENCE OF CULTURES, DESIGN AND FINE CRAFTMANSHIP.

HAMMAM 34 ‘s ORIGINAL HAMMAM TOWELS ARE HAND WOVEN BY A SMALL COMMUNITY OF CRAFTSPEOPLE, NEAR TURKEY’S SEASIDE CITY, DENIZLI. OUR HAMMAM TOWELS ARE UNIQUELY MADE OF 100% ORGANIC COTTON. THEY ARE WOVEN BY TECHNIQUES DATING BACK CENTURIES, WITHOUT ANY MACHINE BUT WITH A CONTEMPORARY DESIGN AND COLOUR PALETTE. HAMMAM 34 TOWELS ABSORB AS MUCH WATER AS A THICK BATH TOWEL DOES. THESE AUTHENTIC TOWELS DRY VERY QUICKLY AND WRAP UP TO NOTHING MAKING THEM VERY EASY TO CARRY. BECAUSE THEY ARE SUPER COMPACT, THAY ARE ALSO THE PERFECT TRAVEL TOWEL. THEY ALSO DOUBLE AS BABY WRAPS, BATH TOWELS, TABLE CLOTHS, PICNIC RUGS, THROW OVERS.

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THE BASIC / Smoke / Art nr: T1B-SMK SUCCULENT LOVE / Blue / Art nr.: T1SL-BLU SHAKEN NOT STIRRED / Navy /Art nr.: T1SNS-NVY

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LE T ’S FE E L AT HO M E WH EN WE TR AV E L AN D B E E X PLOR E R S WH EN WE ’ R E HOME .

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SUC C U L E N T L O V E Size: 170 x 90 cm / 67 x 35 inch | Material: 100% finest cotton

SMOKE Art nr.: T1SL-SMK

BLUE

BEIGE Art nr.: T1SL-BEI

Art nr.: T1SL-BLU

BLACK

PEACH

Art nr.: T1SL-BLACK

Art nr.: T1SL-PCH

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SUCCULENT LOVE / Black / Art nr.: T1SL-BLACK GYPSY KINGS / Navy /Art nr.: T1GK-NVY


STONE WASHED / Blue label / Art nr.: T1SW-BLU

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ST ON E WA S H E D Size: 170 x 90 cm / 67 x 35 inch | Material: 100% finest cotton

BLUE LABEL Art nr.: T1SW-BLU

BLACK LABEL Art nr.: T1SW-BLACK

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EARTH Size: 180 x 90 cm / 71 x 35 inch | Material: 100% finest cotton

ICE BLUE Art nr.: T1E-ICE

BLUE Art nr.: T1E-BLU

CREAM Art nr.: T1E-CRE

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GL A M Size: 180 x 90 cm / 71 x 39 inch | Material: 100% finest cotton

SILVER Art nr.: T1GL-SLVR

COPPER Art nr.: T1GL-CPPR

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SHAKEN NOT STIRRED / Navy / Art nr.: T1SNS-NVY

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LIME TREE / Latte / Art nr.: T1LT-LTT 5 EARTH / Ice Blue / Art nr.: T1E-ICE


SHAKEN NOT STIRRED / Green / Art nr.: T1SNS-GRN

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SHAKE N N O T S T I R R E D Size: 180 x 90 cm / 71 x 39 inch | Material: 100% finest cotton

GREEN Art nr.: T1SNS-GRN

WHITE Art nr.: T1SNS-WHT

NAVY Art nr.: T1SNS-NVY

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L I ME T R E E Size: 180 x 90 cm / 71 x 39 inch | Material: 100% finest cotton

LATTE

PINK

Art nr.: T1LT-LTT

Art nr.: T1LT-PNK

NAVY Art nr.: T1LT-NVY

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LIME TREE / Navy / Art nr.: T1LT-NVY

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SHAKEN NOT STIRRED / White / Art nr.: T1SNS-WHT

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GYPSY KINGS / CITRON / Art nr.: TT1GK-CTR

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TR AVEL FAR E N O UG H , YOU M EE T YO UR SE LF

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TH E B A S I C Size: 180 x 100 cm / 71 x 39 inch | Material: 100% finest cotton

SMOKE

FUCHSIA

Art nr.: T1B-SMK

Art nr.: T1B-FCH

TEAL Art nr.: T1B-TL

LIME NAVY

Art nr.: T1B-LM

Art nr.: T1B-NVY

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SOF T & R AW Size: 180 x 90 cm / 71 x 39 inch | Material: 100% finest cotton

NAVY Art nr.: T1SR-NVY

BEIGE

OLIVE

Art nr.:T1SR-BEI

Art nr.: T1SR-OLV

LIME Art nr.: T1SR-LM

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B I T C HY B E A C H C L U B Size: 170 x 80 cm / 67 x 31 inch | Material: 100% finest cotton

GREEN Art nr.: T1BB-GRN

PINK Art nr.: T1BB-PNK

BLUE Art nr.: T1BB-BLU

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THE WORLD IS A B O O K A N D THOSE WH O D O NOT TRAVEL RE A D O NLY A PAGE

SUCCULENT LOVE / Smoke / Art nr.: T1SL-SMK

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GYPSY / Art /nr.: GYPSYKINGS KINGS/ Ocean / CITRON ArtT1GK-OCN nr.: T1GK-CTR

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G YP S Y K I N G S Size: 180 x 100 cm / 71 x 39 inch | Material: 100% finest cotton

PINK

PEACH

Art nr.: T1GK-PINK

Art nr.: T1GK-PCH

OCEAN Art nr.: T1GK-OCN

CITRON

NAVY

Art nr.: T1GK-CTR

Art nr.:T1GK-NVY

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SHAKEN NOT STIRRED / Navy / Art nr.: T1SNS-NVY

GYPSY KINGS / CITRON / Art nr.: TT1GK-CTR

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SUCCULENT LOVE / Peach / Art nr.: T1SL-PCH

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P R OD U C T C O D E S overview

1. SUCCULENT LOVE

7. THE BASIC

T1SL-BLACK T1SL-BLU T1SL-PCH T1SL-SMK T1SL-BEI

T1B-NVY T1B-SMK T1B-LM T1B-TL T1B-FCH

Black Blue Peach Smoke Beige

Navy Smoke Lime Teal Fuchsia

2. STONE WASHED

8. SOFT & RAW

T1SW-BLU T1SW-BLACK

T1SR-NVY T1SR-OLV T1SR-LM T1SR-BEI

Blue Label Black Label

3. EARTH T1E-ICE T1E-CRE T1E-BLU

Ice blue Cream Blue

9. BITCHY BEACH CLUB T1BB-PNK T1BB-BLU T1BB-GRN

4. GLAM T1GL-CPPR T1GL-SLVR

Copper Silver

T1GK-PCH T1GK-CTR T1GK-OCN T1GK-PINK T1GK-NVY

Green Navy White

6. LIME TREE T1LT-PNK T1LT-LTT T1LT-NVY

Pink Blue Green

10. GYPSY KINGS

5. SHAKEN NOT STIRRED T1SNS-GRN T1SNS-NVY T1SNS-WHT

Navy Olive Lime Beige

Pink Latte Navy

GRAPHIC DESIGN: lafarme.nl & donydesign.com PHOTOGRAPHY: fihfotografie.nl STYLING: donydesign.com HAIR & MAKE-UP: Floor Koenen MODEL: Soleil Jongert

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Peach Citron Ocean Pink Navy


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HEADOFFICE Westerdok 326 1013 BH Amsterdam The Netherlands info@hammam34.com www.hammam34.com

PRESS INFORMATION press@hammam34.com


Lookbook hammam34