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Elements and usage

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GAV E &A

Inspired by our global travels, Amass is a brand that specialises in luxury botanical bath and beauty products.

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ILLA , CAC

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Brand identity guidelines

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CHERRY B

R & JASM

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PA

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The botanical ingredients we have collected on our trips have become like souvenirs, and our favourite destinations have been celebrated in the range we have produced.

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AILAN

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Logotype

Usage:

Labels

Usage:

Postcards/packaging/web


Typefaces

Prestige Elite Std

ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijkln mopqrstuvwxyz

Usage:

Labels/packaging/web

Polaris Condensed Bold

ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijkln mopqrstuvwxyz Usage:

Labels/packaging/web


Morocco

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A RG A N

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Destination:

OR CCO O

Stamp design

Label information

Colour way

Pattern design


India

S S OM

& ER

OLI

ORA

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B LO

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NG

Destination:

INDIA

Stamp design

Label information

Colour way

Pattern design


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Japan

RY B LOSS

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M

C

Destination:

JA PA N

Stamp design

Label information

Colour way

Pattern design


Thailand

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R & JASM

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E NG

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G

Destination:

H

AILAN

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Stamp design

Label information

Colour way

Pattern design


Italy

G A M OT & F R I E

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B

Destination:

I TA LY

Stamp design

Label information

Colour way

Pattern design


Mexico

Destination:

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AC AO

& E AV AG

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,C LA

EXICO

Stamp design

Label information

Colour way

Pattern design


Packaging

Capacity

Bath soak

Cleanser/shower gel

400ml

300ml


Shape

Usage

Body serum

Body Butter

100ml

300ml


travel inspired

Amassbrandguidelines  
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