B O D Y O F WO R K B Y: E MILY B LAHA
S Q U A RSPACE WEB S ITE DES IG N Once the minimalist, yet visually striking aesthetic was established through the custom logo design, the Squarespace site was built to compliment it. Starting with a standard template, custom HTML & CSS coding was used to tailor the site to exact specifications.
C U STOM LOGO D EVEL O PM ENT The goal for this logo was to be timeless, distinct, abstract, and adaptable to multiple areas of design. What was first a hand sketch, was scanned into the computer, re-created in Adobe Illustrator using a touchscreen monitor to create an EPS file that could be used for both digital and print.
SO C IA L M EDIA FEED Exploration Design Studio is a mobile entrepreneurship rooted in the spirit of adventure, pushing boundaries, and supporting other entrepreneurs. Their social media goals are to convey not only the aesthetic identity, but their company culture as well.
B U S I N ESScards RORI
BU S I N ESS CARD S A realtor’s image is their business, and often times they want their marketing collateral to represent their personalities and the brokerage firm. Rori Miller’s cards were designed utilizing Adobe InDesign, Illustrator, & PhotoShop.
970.555.5555 RoriMillerRealtor@Example.com www.Mountain.RealEstate
970.555.5555 Marco@ExampleExample.com www.ExampleExample.com
EDITORIAL PRINTING Page layout and editorial presentations were integrated into the interior design arsenal at The Illinois Institute of Art and have been instrumental in graduates ability to create captivating deliverables for clients.
T R A D E S H O W B O O T H P ROPOSAL While working as a Design Associate at Michele Pelafas Inc, I was tasked with designing, collaborating with production on construction, installation, and tear down of our trade show booth. AutoCAD and Google SketchUp were for the design.
I N STA G R A M Whether it be for a personal account or a professional account, understanding how an Instagram feed translates into brand identity is crucial to connecting with potential clients online. Utilizing consistent color stories, curated images, and images that just speak or represent truth and authenticity, striking the perfect balance is essential to gain loyal followers.
C O N T E N T C A L E N D A RS Free tools, such as Planoly help entrepreneurs manage their social media postings so they can log on as often or little as theyâ€™d like, but still have regular postings. We work together on image selection, hashtag collections, and effective captions to ensure the posts initiate engagement.
E M AI Lblasts RECIPES, RESTAURANTS, and REAL ESTATE by Marco
MAI LCHIM P HT ML C O DI NG Between CBMPâ€™s office email and newsletters for freelance clients, MailChimp became second nature. To achieve the style shown on the left and be consistent with their branding, I used HTML coding to modify layouts and use custom fonts.
L I F ESTY LE BLOG DEVEL O PM ENT When approached to join a team of young entrepreneurs starting a lifestyle blog in Summit County, I jumped at the chance. Starting with a Wordpress template, I developed HTML and CSS coding to customize the template to our needs. I took online tutorials to learn coding and was able to find any answers I needed through various resources. As the blog got its feet, I acted as a copy editor, tagged posts for SEO prior to publishing, and developed the social media profiles.
L ISTI NGmaterials
TR I -FOLD BROC HU RES
N E W L I ST I N G T E M P L AT E
Global Luxury properties qualify for special luxury marketing packages, including the double-sided, trifold brochures shown above. My design became the new company standard. The design has proven a more effective way to highlight the propertiesâ€™ assets and provide thorough information than the previous template.
My redesign of the Coldwell Banker Mountain Propertiesâ€™ window display template highlights the best of each property with photos, statistics, a brief description, and the type of listing it is. The simplistic, clean layout appeals to the luxury quality of their market.
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THE BUYING EXPERIENCE
Our process is streamlined and sim to finish. There are mulitple movin for the other professionals involve
MDZ L U X U R Y P R O P E RT I E S
BU YERâ€™ S BROCHU RE A successful broker came to me with a handful of ideas and references for creating a custom brochure for his clients. After discussing his branding, goals, and aesthetic, I created a mock-up of the brochure. We collaborated on the written content and image sourcing, and I used Illustrator to create custom infographics throughout the brochure.
B UYER ’Sbrochure T HE LOOP
L EN DI N G P RO C ES S
THE BU YING EXPERIENCE
T HE BUYING E X PER IENCE
mplified, we call it “The Loop”. Below is an overview of all the steps from start ng elements throughout the process; we will act as the communication hub ed and keep you in the loop in every step.
T H E B U Y IN G P R O C ESS LOO P
Pictures courtesy of Zehren Architecture
WHY D O YOU N EED A LEN D ER? Several buyers have made the mistake of touring and falling in love with properties before discussing the financial side with a Lender. Unfortunately, in our fast phasing market, this can often lead to disappointment. There are several variables in the resort market can can make conventional lending a very unconventional experience. In addition, Buyers that are pre-approved have a better chance to get an offer accepted and even more leverage in possible negotiations.
CHOOSING YOUR LEND ER Properties in Summit and Eagle Counties are predominantly owned by second home owners. Lending in our counties can get quite confusing and difficult. We have a personal connection with the Top Lenders in the counties which offer a broad range of programs, but most importantly, that are experts in our Mountain Communities.
D OCUMENTS N EED ED TO GET PRE-QUALIFIED BY A LE N D E R Most recent 2 months bank statements with ALL pages attached (Including ones that are intentially blank). Most recent 2 months statements for stocks, bonds, IRA’s, or other assets required for closing and o reserves.
D OCUMENTATION CHECKLIST FOR PRE-APPROVAL Signed application package with borrower’s authorization and 4506-T (request for transcript of tax return). Homeowner’s insurance Agent’s name and phone number
E N T’S RESPON S IBILIT IES
ert Guidance ponsiveness
Explanation letter for any derogatory credit, employment gap, or recent credit inquiries.
P HO TO EDIT I N G The photos for the brochure were procured by keyword searches on stock photo sites, such as Unsplash, contacting architects the broker had worked with in the past, and his previous listing photos. The majority of the photos were then edited in PhotoShop to maintain consistency in saturation and color balance and flipped to face the best direction.
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M O N THLYnewsletter
lices and place in the fridge to let it dry. Prepare the Bolognese rrot and the chopped onion in a large pot with the diced bacon. t it season in the mince for a few minutes before blending with to sauce, salt, cover and cook the sauce for one hour on low dd 1 or 2 tablespoons of water if it gets too dry. as shrunk enough, turn off the heat and keep aside. y melting 1 oz of butter together with 1 oz of flour, then add 9 until it boils and it slightly solidifies. ter to boil with a tablespoon of salt and oil, add the lasagna rects. Remove the lasagna noodles using and let them dry on
lasagna. Pour a layer of béchamel into a buttered 13x9 oven of noodles and then cover with a layer of Bolognese meat lla slices over the meat sauce, then cover with béchamel and rmesan. Cover with another layer of noodles and repeat the Finally cover with the last layer of noodles. e lasagna with the remaining sauce and béchamel sauce and m a pink sauce. Sprinkle the remaining parmesan on top and utes. and leave to cool for about 45minutes before slicing and
N E WSLETT ERS
I worked with a broker to create a template for a printed monthly DIDnewsletter YOU KNOW? that wraps EW TOURaround FEATURES active SNOWBOARD listing ND SUPER PIPE AND SLOPESTYLE, packets for AND walk-in APTIVE BANKED SLALOM, TWO CONCERTS? clients. I created this template in InDesign, utilizing the same fonts and colors as the brokers other marketing materials. With the template and minimal knowledge of InDesign, the broker is able to make their own changes and updates each month.
EYES ON SUMMIT
MDZ L U X U R Y PROPERTIES
EYES ON SU FEATURE RESTAURA
BEST SNOW IN A DECADE You heard this right, all of the ski resorts in Summit and Eagle County were blessed with feet of amazing, fresh powdery snow! If you have not made it to the mountains yet this season, you should plan a trip soon! Not into mountain sports? There are lots of great winter events coming up!
November 30- December 8th
RACE OF THE SANTAS & BRECK TREE LIGHTING November 30- December 8th
December 13-16th ©2018 Coldwell Banker Real Estate LLC. All Rights Reserved. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office Is Independently Owned And Operated. Coldwell Banker and the Coldwell Banker Logo are registered service marks owned by Coldwell Banker Real Estate LLC. If your property is listed with a real estate broker, please disregard. It is not our intention to solicit the offerings of other real estate brokers. We are happy to work with them and cooperate fully.
THE SECRET IS EXCLUSIVE DIN
WINTER EVENTS KICK OFF SUMMIT’S SKI SEASON December is one of the months to celebrate family, friends, and traditions. Summit County is the place to be in December with skiing, snowboarding, hiking, and lots of events. All the Ski Resorts are in full gear and already have some of the best early season snow in a decade. Breckenridge’s official season opening will be taking place on Dec 8th with the Lighting of Breckenridge, the Race of Santas, and the Holiday Dog Parade. This day is super fun, you should try to participate. Capturing on a picture or video thousands of Santas racing on Main street is quite an event! On the other side of Summit County, while you are strolling in Frisco you cannot miss Wassail Days! What is Wassail? An incredible hot spiced cider. You can taste this drink for free at several locations in Frisco. Each business caters their own secret recipe. This is also a contest to crow the best Wassail. We suggest for you to try at least 12 locations, you will be also provided with a stamp card. Once you receive 12 different stamps you can turn that in at the Frisco/Copper information Center in exchange for a commemorative Frisco Wassail Days Mug. This event takes place November 30th to December 8th. Lots of other events are happening in the county, visit EyesOnSummit. com for other events and restaurant reccomendations for the full scoop!
One of the most unique venues of 1800’s, it was a stagecoach stop a but surprisingly their most uniqu like no other. In fact, if you are lo restaurant specialty is to surprise. pick local ingredients and a men prepared to modify their dishes.
The entire restaurant maintains th entirely focused on quality verses When you begin to realize that y majestic original fireplace among
Inside their historic walls, you renovated offering a modern exp
During the winter months, gues tea. Indulge yourself in fine hot t the Ski Tip chefs.
If you are wanting to dine or stay at some days are booked as early as si dine, we suggest mid-week nights ins, reservations are required.
CHECK OUT MORE EXCLUSIVE RES
STATE OF TH MARKE
A LOOK FORWARD, A LOOK TO THE PAST...
HOMES OF THE MONTH
UMMIT ED ANT
When we look at the growth numbers from the preious few years we area all wondering what is to come in the future? None of us has a crystal ball but we are definitely on the path for a change. In the last few months, the growth came to a slow down and we are now noticing that it is on a slight plateu. The winter season is amongst us and not many sellers are willing to let their property go as they have secured rental revenue for the Winter months. Investing in Real Estate has been proven overtime to be a succesfull move, in my opinion this is still a great time to buy or sell. You can still sell for top dollar or secure a Property to generate revenue in the coming months.
Photo Courtesy of Keystone Resort
REDHAWK LODGE #2212 KEYSTONE
S OUT... SKI TIP LODGE IS THE MOST NNER RESERVATION IN SUMMIT.
2 BED | 2 BATH | 830 SF | AMENITIES | $560,000
f the county. Here you will not only find food and lodging, and be immersed in a rich history. In the and family home to Keystone’s founders. The Ski Tip Lodge is a charming rustic bed and breakfast, ue experience is offered by their restaurant. Dinner is served based on a fixed-menu experience ooking for a menu online, you will not be able to succeed in finding one. The AAA Four Diamond e. Once you sit down, you will be handed the menu created specifically for the night. Chefs, handnu is put together daily. Rest assured, they are very mindful of food allergies and the chefs are
Fantastic 1st floor location with a very short walk to the Gondola. Outstanding 2 bedroom, 2 full bath condo with many upgrades including granite counter tops and flat screen televisions and beautiful furnishings. Enjoy all the amenities as well as underground heated parking. Easy access to the restaurants and shopping at River Run Village Outstanding rental income!
he 1800’s vibe and the hospitality is at always at it’s finest. The dining area is intimate, warm, and s quantity. Whether you are solo, or with friends and family, you will go through a culinary journey. your experience is about to come to an end, you will be prompt to enjoy dessert in front of their g the other diners and guests.
2215 TIGER ROAD BRECKENRIDGE
will find guest rooms that were recently perience maintaining some of the rustic vibe.
5 BED | 6.5 BATH | 5,034 SF | 3.11 ACRES | $2,250,000 This mountain retreat has an amazing floorplan with multiple living areas, a large entertainers kitchen, hot tub and even a separate garage to store outdoor toys or cars. On the river with expansive views of the Ten Mile Range and Baldy, on over 3 acres. Lock and key ready with timeless finishes including granite countertops, wood floors,brand new carpet, newly painted and stained inside and out. No transfer tax and great rental projections and numbers that gross up to $114k a year. A must see!
sts can enjoy the complimentary afternoon teas as well as some snacks put together by
t Ski Tip Lodge you need to plan in advance as ix months in advance. If you are only looking to s. Finally, the restaurant does not accept walk-
ESTAURANTS AT EYESONSUMMIT.COM
E HE ET
DAYS ON MARKE T
All data compares residential sales from November 2017 to November 2018.
A NA L O G B L O G This monthly print newsletter was created to distribute his online content to homeowners in specific neighborhoods with the goal of inspiring them to connect online.
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A collection of professional graphic design and marketing works by Emily Blaha.