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EMERSON COLLEGE SCHOOL OF COMMUNICATION PRESENTS

Communication in the age of

Big Data M ARCH 14, 2013 EMERSON COLLEGE SCHOOL OF COMMUNICATION

SEMEL THEATER


Humans are generating information in exponentiallyincreasing amounts and at increasingly faster speeds. Big Data has become the term to describe data whose complexity and size exceeds traditional tools for storing and analyzing. From online dating to presidential elections, from sales campaigns to pandemics, Big Data invites us to think differently about the questions we ask and the tools we use to analyze human behavior. And it is now big business: Governor Patrick has launched The Massachusetts Big Data Initiative to build on this region’s existing concentrations of major corporations and start-ups addressing Big Data possibilities and challenges. Our three presenters tonight are leading organizations doing interesting work at the frontiers of Big Data challenges. After telling us about their work, Chris Lynch, Fred LaLonde, and Justin Borgman will take part in a panel discussion and audience Q&A, moderated by Boston Business Journal’s Kyle Aspach. Big Data is already affecting all of the communication industries and fields, and its influence will only grow. We hope this evening’s event opens doors for you to some of the possibilities and challenges of Communication in the Age of Big Data. --Phillip Glenn, Interim Dean

School of Communication

SPECIAL THANKS TO: JOHN ANDERSON LINDA GALLANT DON HURWITZ CHRIS LYNCH LEAH MAGEE PAUL N IWA WYATT OSWALD FRANCINE RODRIGUEZ DIEGO SALAZAR


KYLE ALSPACH VENTURE CAPITAL EDITOR OF BOSTON BUSINESS JOURNAL

CHRIS LYNCH CO-FOUNDER OF HACK/REDUCE

Kyle Alspach is an editor at the Boston Business Journal, where he covers technology startups and investors in the Boston area. Kyle has worked at Massachusetts newspapers for eight years, previously writing for The Enterprise in Brockton before joining the Business Journal in 2010. Kyle graduated from Eastern Nazarene College in 2005 and is a resident of Jamaica Plain, where he plays drums in several rock bands, makes his own hard cider and obsessively maintains a vegetable garden.

Chris Lynch is a partner at Atlas Venture, focusing on Big Data technologies and business models. Chris is a serial entrepreneur and was most recently SVP & GM of HP’s Data Analytics Business Unit, after the acquisition of Vertica Systems where he was CEO. He has been at the forefront of market tsunamis for the last 25 years, most recently Big Data, and specializes in bringing highly disruptive technologies to market. Chris’ resume includes executive leadership positions at Arrowpoint, Cisco, Acopia Networks, F5 Networks, Vertica Systems, and Hewlett Packard.


JUSTIN BORGMAN CEO AND CO-FOUNDER OF HADAPT Justin is Co-Founder and CEO of Hadapt. Prior to Hadapt, Justin led product development for COVECTRA, an anti-counterfeit technology firm. Before that, Justin founded an online social media company and spent the first six years of his career as a software developer at MIT Lincoln Laboratory and Raytheon. Justin has a B.S. in Computer Science from the University of Massachusetts at Amherst, where he was a Commonwealth Scholar, and attended graduate school at the Yale School of Management.

FRED LALONDE CEO AND CO-FOUNDER OF HOPPER Prior to founding Hopper, Fred was a vice president at Expedia, running product planning for hotels and packages for Expedia.com. At Expedia he also participated in various M&A activities, including the acquisitions of Hotels.com, TripAdvisor and eLong. Prior to Expedia, Fred co-founded Newtrade Technologies, which grew to become one of the world’s largest connectivity platforms for the hospitality market after it was acquired by Expedia in 2002. Fred also sits on the board of directors of MakeMyTrip, India’s leading online travel company, Ixigo, the leading metasearch engine in India, Cinemagram and Tnooz, of which he is also a cofounder.


Final program big data