Page 17

Minding My Business

 The business owners and entrepreneurs who struggled to grow their business finally realized that everything they were doing in their business just wasn’t them. The clients they were trying to attract, the marketing messages they were sending out – just didn’t feel right. Once they discovered and gave themselves permission to be themselves (and stopped listening to people telling them what they couldn’t/shouldn’t do) – it felt like a huge weight had been lifted. It felt real. They were being honest with themselves. They embraced what was authentic and real for them. Staying on-brand and being authentic When it comes to my business, does that mean I don’t have my down days? Of course I do. BUT, I won’t let loose and openly criticize or complain openly about someone. That’s just not me. Nor would I do something that would jeopardize my brand and reputation. I know that everything I do and say, the people I associate with etc, impact my brand, so I’m very mindful that I am on-brand all the time. To me though – that’s just common sense. That’s not about being authentic and real. Being authentic and real is about having a strong awareness and clarity about one’s self so that you can incorporate that into every element of your life; your relationships and your work. Seth Godin ends his article by saying: “You could spend your time wondering if what you say you are is really you. Or you could just act like

that all the time. That’s good enough, thanks. Save the angst for later.” Thankfully, I don’t have to wonder about whether who I say I am, is really me. I KNOW I am who I say I am. I know what is authentic and real for me. And I am able to confidently bring my message to the world in everything I do and say, to the people I meet and interact with. What about you? What’s your take on authenticity when it comes to your personal brand? Let me know by adding your comment below. I’d love to hear from you! Till next time, stay inspired! 

Building Supportive Relationships with Accountability Partners By Jack Canfield

If you want to be more successful, one of the most vital relationships you can develop is with an accountability partner. Accountability partners hold us responsible for meeting deadlines, accomplishing goals and making progress. They are a powerful combination of cheerleader and coach who make it easier to achieve our goals – and have more fun along the way. How Accountability Relationships Work When you enter into a relationship with an accountability partner, you agree to hold each other’s feet to the fire. Talking on a regular basis is essential for maintaining momentum and making steady progress toward your respective goals. Ideally, you should check in with your accountability partner every day with a five-minute call. During these brief conversations, you’ll each state your goals for the day, as well as update your partner about whether or not you kept the commitments you made the previous day. Your partner will take notes about what you commit to achieving by day’s end and will ask you about them the following day.

November-December 2013 | Exceptional People Magazine | 17


The leading personal development and self improvement magazine providing inspiration, personal power, influence and wealth building strategi...