Do you use icloud, dropbox, or google photos? Angela: Dropbox very occasionally Do you find them easy to use or quite complicated? Angela: we’ve not used it for a while because it got full so now we’ve just got some photos on there but not a lot. Section 3: SafeSpace I am working on creating a service aimed at the baby boomer market, ages 50-70. The service is called safe space, and acts as a safe online storage option for photos and videos. Additionally, the service offers to scan in your physical photos, and download your online photos into physical format. Do you think you would ever use this service? Brian: we would, wouldn’t we? Angela: Yes, I think we would Brian: if we knew it was easily assessible and easy to use What additional/different features would you like to see in this service? Brian: a function to edit and change the photos because that would be useful. Crop, filter and things like that. Angela: yes that would be very useful because you can just use the one platform and do everything on there, uploading, editing and storing. Section 4: SafeSpace communication What do you think of the name MemoryLocker? Brian: sounds alright to me Angela: it sounds very good. With these things you don’t always know what they do. But it says what it does which is very clear. Brain: and the locker bit has a dual interpretation, storage and security. In terms of branding in general, do you prefer more corporate styles or more personal and colloquial branding? Brian: it doesn’t matter to me really as long as it looks professional Angela: I like quite clean styles really What do you respond the most to, online or offline marketing? Angela: its hard to measure what I respond the best to, but i’m receptive to both
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