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PUBLISHING FOR ADULTS


Industry Facts


1. In 2015 there were 200,000 publishing jobs in the creative industries - 3.7% rise between 2014 & 2015.


2. Exports of physical and digital books were worth £1.45bn to UK publishers in 2014. In 2015 - £4.4bn.


3. Physical book sales increased while digital sales decreased in 2015, first time since the invention of the ebook.


4. The publishing industry contributes ÂŁ10.2bn a year to the UK economy.


5. Nearly 70% of young adults titles are purchased by Adults between the ages of 18 and 64.


Online Resources https://www.penguin.co.uk http://www.foliosociety.com http://www.pushkinpress.com https://www.waterstones.com https://www.pinterest.com


Trends - Pattern


Trends - The Classics


Trends - The Classics


Trends - Limited Colour Palette


Trends - Simple/Bold Graphics


Trends - Type Based


Case Studies - Pushkin Press


Penguin Random House Nancy Mitford Republished


Case Studies - Penguin


Case Studies - Penguin


Case Studies - Folio Society


Case Studies - Crossover Books


Publishing for adults