A great combo A business opportunity that will knock out the competition
he fitness industry is booming around the world, increasing the demand for innovative and diverse workout options both for members to have a chance to step up their game, and for gym owners to stay competitive. What makes a brand capable of being successful in the demanding fitness industry and as a franchise opportunity for entrepreneurs? How does an owner find financial success in one of the most competitive industries in the world? The answer to finding success is to combine a fitness concept and a franchise system that offer the same thing: results, support, and convenience. The 9Round boxing concept excels in all three areas, which is why the brand has knocked out the traditional fitness world. One of the biggest challenges for consumers is finding a workout they both enjoy and that produces tangible results. Entrepreneurs want a business that offers all those opportunities to members but also provides advantages for owners to push forward in the market. 9Round has managed to combine all three elements needed to build a successful worldwide brand: a competitive fitness concept, a supportive franchise system and one of the top workout styles in the world. In addition to providing innovation, 9Round also prides itself on being one of the most affordable fitness franchises in the industry. Moreover, every owner is given a full suite of business support ensuring they have all the tools needed to succeed. 9Round has a low cost of entry, low overhead, and straightforward maintenance. Aside from the timer to indicate the length of each station, all equipment is non-electronic with no expensive cardio machines or equipment. For a fitness concept to survive, a brand requires not only innovation, but staying on top of the latest fitness trends. With the endless amount of workout options available, offering a fitness experience that provides tangible results from experts is key to staying ahead in one of the most competitive industries in the world. Among the top ten trends in fitness this year are high intensity interval
training, group fitness classes, wearable technology and nutritional guidance from the pros. Cue the latest in workout options-boxing. Boxing offers a diverse, full body workout that is not only effective, but extremely convenient. Your workout can be done in 30 minutes or less, you’re likely to have the experts training you every step of the way, and it’s a great way to change things up while building extreme muscle. If an entrepreneur is looking to open a gym experience, you want to know the concept you’re buying into not only provides results for members, but from an investment perspective as well. That means you want to know the system you’re considering provides support from all sides – from marketing, to real estate, financing and operations. One of the benefits of opening a franchise as opposed to starting a gym from scratch is the breadth of support available and the chance to buy into an already established brand. The story behind 9Round 9Round was founded in 2008 by owners Heather “The Hero” and Shannon “The Cannon” Hudson with a strong passion for fitness and a desire to change people’s lives. They wanted to create a place where busy people could get an intense workout without spending hours at the gym or having to adhere to an inconvenient class schedule. Both Heather and Shannon have a background in karate and kickboxing. They quickly realised that there wasn’t a fitness option where members could get this kind of training. So they decided to launch 9Round to fill this gap.
54 elitefranchise | DecEMBER 2018
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