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Anthony Yaxon

Allan Calderón

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Sindy Garnica Elisa Paniagua

Normative Ethics

What is the meaning of ‘Normative ethics? The term "normative" reflects the ordinary view that some things are better than others. . It is the study of ethical actions. It is the branch of  philosophical ethics that investigates the set of questions that arise when considering how one ought to act, morally speaking. 

What does it involve? Normative ethics involves arriving at moral standards that regulate right and wrong conduct.


Aristotle and Thomas Aquinas   VIRTUE ETHICS.  Virtue theory is one of the oldest normative traditions in Western philosophy, having its roots in ancient Greek civilization. Plato emphasized four virtues in particular, which were later called cardinal virtues: wisdom, courage, temperance and justice  Virtue theorists hold that we should avoid acquiring bad character traits, or vices, such as cowardice, insensibility, injustice, and vanity.  

Virtue theory emphasizes moral education since virtuous character traits are developed in one’s youth. Adults, therefore, are responsible for instilling virtues in the young.

Immanuel Kant  His theory is sometimes called deontological, from the Greek word deon, or duty, in view of the foundational nature of our duty or obligation.  Duty theories base morality on specific, foundational principles of obligation.  Deontology argues that decisions should be made considering the factors of one's duties and other's rights. 

Henry Sidgwick Consequentialism is the class of normative ethical theories holding that the consequences of one's conduct are the ultimate basis for any judgement about the rightness of that conduct.  According to consequentialism, correct moral conduct is determined solely by a cost-benefit analysis of an action’s consequences: Consequentialist normative principles require that we first both the good and bad consequences of an action. Consequentialism: An action is morally right if the consequences of that action are more favorable than unfavorable.

PRACTICAL EXAMPLES IMPORTANT: “The Golden Rule” is a classic example of a normative principle: We should do to others what we would want others to do to us.

EXAMPLE 1 Don't talk about the life of others if we don't want that others talk about our life.

EXAMPLE 2 If you want respect, then you should be a respectful person.

in conclusion, we can say that Normative Ethics studies the wrong or right actions of a person according to their morals and principles, classifying these actions in appropriate and inappropriate. This type of ethics sets some rules of how you have to act according to your moral and principles but at the end you have the last word to make a good or bad decision . All is up to you.

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Normative ethics