Travel Trade Weekly Issue 76

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Middle East and North Africa Edition

April 23, Issue 76

Milestone achieved For rosewood abu dhabi hotel Mubadala real estate and hospitality (Mreh) announced that rosewood abu dhabi has reached its final height of 143 metres and is structurally complete.

Traffic has continued to increase at Abu Dhabi International Airport (ADAC) with over 2.8 million passengers passing through its terminals in the first quarter of the year.

5 Flydubai expanding its presence in saudi arabia flydubai announced the addition of riyadh and Jeddah to its network, expanding its presence in saudi arabia from three to five key destinations.

7 In This Issue

Market Update Weekly News Accommodation News Air Travel News International News Who’s Moved Travel Talk Agents’ Corner Travel Channels Rendezvous Events

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Passenger Traffic Up 9.4 Percent in Abu Dhabi

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TRAVEL TRADE WEEKLY Managing Editor Mary Kammitsi mary@traveltradeweekly.travel Journalists rita Kasziba duncan Macrae Marianna Keen Design & Layout elina pericleous Sales & Marketing dimitris Thomaidis Directors andreas constantinides Mary Kammitsi Headquarters p.o. box 25255 nicosia 1308 cyprus tel: +35722820888 Fax: +35722318958 Website www.traveltradeweekly.travel Emails info@traveltradeweekly.travel editorial@traveltradeweekly.travel sales@traveltradeweekly.travel

Air Traffic Up Nine Percent in the UAE Total air movements have increased by nearly nine percent in the UAE airspace during the first three months of the year, according to the latest report of the UAE General Civil Aviation Authority (GCAA).

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uring the first quarter a total of 167,221 air movements were recorded in the emirates, compared to 153,387 during the same period in 2010. March brought significant growth in all air related activities and operations, including air safety, security and infrastructure, as well as air transport, licensing and aeromedical. air traffic movements totalled to 58,553, representing an increase of almost 14 percent over February 2010, while average daily traffic rose 8.9 percent, accounting to 1899. with 26,276 movements, dubai ranked first among the emirates representing nearly 44.9 percent of the uae’s total figures, followed by the

Passenger Traffic Up 9.4 Percent in Abu Dhabi

MENA Exchange Rates Accurate as of 20/4/2011 currencies shown in red are fixed against the us dollar COUNTRY uae (aed) egypt (egp) saudi arabia (sar) lebanon (lbp) bahrain (bhd) Jordan ( Jod) syria (syp) Kuwait (Kwd) Qatar (Qar) oman (oMr) tunisia (tnd) Morocco (Mad) iran (irr) yemen (yer) algeria (dZd) libya (lyd)

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CURRENCY dirham pound riyal pound dinar dinar pound dinar riyal rial dinar dirham riyal rial dinar dinar

over flights at 21.4 percent, while abu dhabi lined up third at 14.2 percent. The striking figures underpin the emirates initiatives, commented h.e. saif Mohammed al suwaidi, director general, gcaa. “air operations in the uae saw significant growth in the first quarter of 2011. in spite of the current conflicts in the region, the uae achieved a growth of nine percent in the first three months of the year. This highlights the success of the uae in maintaining high level of stability amid the current conditions and challenges. air traffic is a strong indicator of the uae’s ability to maintain its advantages at all levels, which forms a strong ground for starting the development of policies that encourage manufacturing in civil aviation in the uae.”

1USD= 3.67 5.95 3.75 1,502.52 0.37 0.71 47.45 0.28 3.64 0.38 1.37 7.87 10,47 215.25 71.56 1.21

Traffic has continued to increase at abu dhabi international airport (adac) with over 2.8 million passengers passing through its terminals in the first quarter of the year. according to the adac, the airport handled 28,724 flights with 2,820,045 passengers on board; achieving a 9.4 percent year-on-year growth, while cargo traffic showed a significant increase of 9 percent between January and March. March proved to be a particularly successful month; the airport recorded doubledigit increase with passenger numbers totaling in 983,000, 13 percent up compared to the same period of 2010. another striking detail of the report is the airports six percent growth in aircraft movements, while transported cargo rose by 16 percent. ahmed al haddabi, senior vice president, airport organisations, adac, elaborated on the successful months. “The first quarter of this year has been yet another display of the positive progress adac has been making. The continuous flow of passengers through the emirate remains strong and we expect momentum to remain as we draw closer to the busier summer season. preparations for this season have commenced with the recent addition of direct flights to hong Kong , via cathay pacific starting in June, to the list of destinations served by the airport and the completion of the terminal 1 refurbishments later this quarter.” accounting for 21 percent of the total traffic, london, bangkok, doha, Manila and Jeddah rank among the top five destinations and, furthermore, services to Jeddah experienced a compelling increase of 48 percent over the same quarter of 2010. in terms of top regions, the majority of flights depart to the Far east, Middle east and europe, which generate the most traffic from adac. new routes, destinations and increased frequencies which have played a vital role in the substantial traffic growth include v australia’s debut to sydney, etihad’s new service to bangalore and air india express’ additional flights to amritsar and Mangalore. april 23, 2011


Accor’s Roadshow

iRiS launches in the Middle East

ccor has hosted its ninth annual Middle east roadshow to strengthen relationships with its partners in the region and the tour included accor representatives from europe, asia and all Middle east countries. The company also held a special dinner event to award top key clients in each destination for their great performance in 2010. christophe landais, managing director, accor Me, declared 2011 as a success for the company in the region. “2011 proves to be an optimistic year for accor here in the Middle east. we started the year by announcing our development plan of opening 19 new hotels by 2014 in the region. The recently held accor Middle east roadshow is an important undertaking for us at accor as it enables us to strengthen our relationships with our valued partners and travel companies across the region. it is a great opportunity to network and share with our customers the progress made by accor over the past year, as well as discussing new stakes and opportunities of the travel industry in the region,” he added. philippe seguin, vice president sales and marketing, accor Me, noted that the Middle east is a vital outbound market for the region as well as for international destinations. “during our road show across the gcc cities, accor delegates presented their hotels and destinations and their 2011 offers to more than 820 leading travel agencies, tour operators and experts.”

Software creator iRiS has announced the launch of an innovative in-room guest services application in the uae, following extensive on-property trials. The iris personal valet is a real time communications hub which interfaces all major back of house and guest room systems. it uses the ipad, offering the user convenience and familiarity with the product and its operation. a wide range of functions are possible from alarm calls to room service, lighting and air-conditioning control, all at the touch of a screen. The core of the system delivers content to each in-room iris ipad and allows the guest to access all the hotel’s facilities, offerings and information as well as live news, and detailed information including maps and local attractions, giving the guest a greatly enhanced service experience. chris atkin, founding partner, iris software systems, spoke of his excitement at launching the product in the uae before it goes global. “The software is not limited to the hotel industry, but has enormous potential across a wide range of industries. we have chosen to launch the hospitality application first as this is a dynamic industry willing to embrace technological advancements to create and improve guest experience – particularly here in the Middle east.”

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- Accommodation

Milestone Achieved for Rosewood in Abu Dhabi Mubadala Real Estate and Hospitality (MREH) announced that Rosewood Abu Dhabi has reached its final height of 143 m and is structurally complete.

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reh commemorated the completion of the luxury waterfront hotel on sowwah island by holding a ceremony on its 32nd floor. John scott, president and ceo, rosewood hotels and resorts, commented on the scale of the achievement. “rosewood abu dhabi will redefine the luxury experience in abu dhabi and we

are pleased that the significant topping out milestone for the hotel structure has been achieved.” rosewood abu dhabi is scheduled to open in 2012. The hotel marks the first venture in the emirate by rosewood

hotels and resorts and will be fully equipped not just for leisure stays but also corporate meetings, offering facilities and services to meet the needs of its guests and neighbouring offices in abu dhabi's new central business district.

NOBU Hotel in Abu Dhabi Reem Investments has signed a non-binding letter of intent with nobu hospitality to operate and manage the planned nobu hotel at najmat, reem island, abu dhabi. The developer’s investment demonstrates confidence in the success of the usd8 billion development, which will be situated on najmat Marina and canal. bambang sugeng bin Kajairi, ceo, reem investments suggests the partnership will help to create a new focal point for luxury lifestyle in abu dhabi. “our partnership reflects our complete confidence in najmat which will deliver so much in terms of benefits for investors, for all the people who will live and work there, and for abu dhabi which joins an elite selection of nobu destinations.” The completion of the transaction is subject to conditions. april 23, 2011

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- Air News

Gulf Air Expands

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ulf air is set to add two new destinations, copenhagen and nairobi to its network as well as increase the flight frequency to Milan. The national carrier of bahrain will commence services to the danish capital from July 1, and will fly to its first scandinavian destination four times a week. The capital city of Kenya, the third african city of the airline’s route map, will welcome gulf air’s inaugural flight on July 5, followed by four scheduled services a week. The new routes underpin the carrier’s long term strategy, reinforced samer Majali, ceo, gulf air. “The addition of copenhagen and nairobi along with Kabul, which we announced a few weeks ago,

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demonstrates the airline’s strategy of expanding its operations to diverse and underserved cities, connecting the Kingdom of bahrain with key cities beyond the Middle east.” The ceo elaborates on the danish capital’s great importance. “scandinavians are keen travellers to the asian and the indian sub-continent regions and copenhagen in as aviation hub for the scandinavian and baltic regions. The city also enjoys good surface connections with southern sweden. in addition, copenhagen is home to many international corporations and organisations, and we see a strong potential for business traffic to and from the region. by connecting copenhagen with bahrain we are opening up new doors of opportunity for trade and tourism for both countries.”

flydubai Expanding its Presence in Saudi Arabia flydubai announced the addition of riyadh and Jeddah to its network, expanding its presence in saudi arabia from three to five key destinations. The new routes to the twin centres of saudi arabia’s administrative, financial and commercial activities, will commence operation on May 1. services to Jeddah will run four times weekly while flights to riyadh will be available daily. ghaith al ghaith, ceo, flydubai, remarked on the importance of the move and what it signifies for both the uae and saudi arabia. “we look forward to playing our part in strengthening an already strong relationship between the uae and of saudi arabia with these new flights and we hope to continue to offer travellers between our two nations a quality, affordable travel option for many years to come." flydubai’s existing flight destinations in saudi arabia include abha, gassim and yanbu.

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- Air News

Emirates Ramps up South American Expansion

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mirates is poised to expand its operation in south america with the commencement of its daily non-stop flight to rio de Janeiro and extension to buenos aires from January 3, 2012. h.h. ahmed bin saeed al-Maktoum, chairman and ceo, emirates airline and group, comments on the airline’s increased capacity in the continent. “both buenos aires and rio de Janeiro are rightly renowned as world-class leisure destinations as well as important business and trading centres. our research has shown that there is a high demand for these cities from across our network. brazil has been part of the emirates network since 2007 when we began flights from dubai to sao paulo. with the country playing host to both the 2014 FiFa world cup and 2016 olympics, brazil will be further catapulted into the world’s spotlight, and we will be in a prime position to transport sports enthusiasts to these renowned events. Meanwhile, out first service to argentina is a much-anticipated addition to our network which will open important new markets for us.”

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Oman Air Training Centre Awarded by IATA The International Air Transport association (iata) has honoured oman air training centre on its Middle east 2011 top ten authorised training centre listing. The centre, which provides a wide range of training courses to both the airline’s staff and to the public, achieved the award in recognition of an outstanding contribution by the atc (authorised training centre) in developing human capital for tomorrow’s air transport industry. oman air is poised to further strengthen its position as a prime training provider, explains abdulaziz alraisi, chief officer management affairs, oman air. “we are delighted that oman air has been recognised by iata in this way, which confirms the high standards of our training and staff development. we look forward to consolidating our role as a global leader in aviation training and to promoting business excellence, not just within oman but in the entire region.”

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First W Hotel in India

St. Regis Bangkok’s Debut

tarwood hotels & resorts worldwide has revealed plans to open the first w hotels worldwide in india. under a management contract with Jaguar buildcon private limited, w Mumbai will be built on three acres of land in south central Mumbai, and is expected to open in 2015. The property will overlook the Mahalaxmi racecourse, and will form part of the namaste tower, a 55-storey mixed-use building, designed by ws atkins to look like clasped hands. The hotel will consist of more than 350 guestrooms, including two wow suites and one extreme wow suite. Frits van paasschen, president and ceo, starwood hotels & resorts worldwide, commented that the company was excited about bringing the w lifestyle to Mumbai. “it’s another step in w's global expansion into the world's most exciting and vibrant destinations. w Mumbai will offer a contemporary take on design, fashion and music in the heart of one of the city's most vibrant districts, bringing an innovative and distinctive experience to Mumbai. when w Mumbai opens, starwood will have seven of its nine brands present in india.” gurinderjit singh, managing director, Jaguar buildcon, spoke of his delight at partnering with starwood. “it is the perfect time for w hotels to enter india, specifically Mumbai. luxury in india has existed in its traditional form, but with the entry of w, there is an opportunity to introduce luxury in its modern and trend-setting sense.”

Starwood Hotels & Resorts Worldwide, Inc. announced the debut of its first st. regis hotel in Thailand. The st. regis bangkok, developed by rajadamri lodging limited, claims to set a new standard of service for the region. The hotel features 227 guestrooms and will be the first in bangkok to offer butler service to all its guests. it also offers the first elemis spa and ZuMa restaurant in the country. The 47 storey building, designed by world-renowned brennan beer gorman architects, is situated on rajadamri road in the heart of the city. starwood anticipates that it will become a defining silhouette on bangkok’s skyline. andreas oberoi, general manager, st. regis bangkok, remarked on the significance of the new opening. "we are thrilled with the landmark entry of the st. regis brand into Thailand. The st. regis bangkok will be ideally positioned to cater to both influential business travellers and discerning leisure travellers to bangkok, arguably one of the world's best cities and the tourism capital of asia."

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Zee Bassila

Georg Weinlaender

Zee bassila has been promoted to regional director of marketing, Middle east, at banyan tree. bassila, who has 15 years of sales and marketing experience in the hotel industry, joined the group in 2009. he will move from his current position as director of pre-opening operations, based at the corporate headquarters in singapore, to dubai to support the sales and marketing activities Zee Bassila of banyan tree in the region. he began his career at ritzcarlton in Quebec before moving to the Middle east, and serving intercontinental hotels group for 12 years. he also worked as director of sales and marketing in bahrain, beirut, dubai and Kiev.

georg weinlaender has been appointed as area general manager for phoenicia and le vend么me hotels by societe des grands hotels du liban (sghl) and intercontinental hotels group (ihg). weinlaender brings vast international experience that spans over 35 years across five continents. having worked in Georg Weinlaender vienna, london, paris, Kuwait, d眉sseldorf, west and east africa, Madagascar, Montreal as well as the caribbean and dubrovnik, he joined ihg two years ago as general manager of phoenicia hotel, beirut before taking on his new position following the union of phoenicia and le vend么me under the same leadership.

Ruth Mason ruth Mason has been appointed as director of conference and events at park rotana abu dhabi. Mason has held various conferences and convention services positions throughout her career at several establishments, including sheraton noosa resort and spa, sheraton Mirage port douglas, business and tourism solutions and others in australia. in her new role she will oversee the operation of the conference and events department of the property and guide it towards the leading position of the market. Ruth Mason

Hasib Kayali hasib Kayali has been appointed as general manager of Merwebhotel central doha. Kayali, who has had a long and successful career of over three decades in the industry, brings extensive expertise in maximising market penetration, revenue enhancement and guest satisfaction. Hasib Kayali apart from leading the team, he will be in charge for revenue maximising through intensive sales and marketing activities as well as to reach new heights in terms of product quality and consistent service. april 23, 2011

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Paul James

Ayman Nasr

Global brand leader, St. Regis Hotels & Resorts and The Luxury Collection "This is an extraordinary time for st. regis as we open ten new hotels and resorts, making it the most important year in the brand's history since John Jacob astor first opened the st. regis hotel in new york city over a century ago - a legacy we are committed to honouring with our brand's signature hallmarks in the world's most exciting and Paul James diverse global destinations."

Chairman and CEO, Egyptair “The Middle east is one of the world's fastest growing aviation markets and egyptair is well positioned to take advantage of this growth with its plans for fleet expansion and modernisation."

This is an extraordinary time for St. Regis as we open ten new hotels and resorts

The Middle East is one of the world's fastest growing aviation markets

Ayman Nasr

Travel Talk is your space – this is a casual forum for travel industry professionals to discuss current issues and share stories. We want to hear from you, so send your comments, questions, frustrations and observations to editorial@traveltradeweekly.travel

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Agent’s Insight Name: Tina Zorman Position: Eternal Yemen Company: Director Location: Yemen Who are you? The core of the eternal yemen is my husband waleed Mugalli, a yemeni from sana’a and myself, coming from slovenia. we established the company at the end of 2006 and since then our business has grown constantly despite the difficult times for tourism.

Tina Zorman

background and culture and to practice all seven languages that i am fluent in.

Why should people come to you for travel advice?

When is the best time to visit Yemen?

we ensure our clients with high quality and carefully prepared programs. providing our clients with understanding, a personal approach, responsibility, honest work with no hidden fees or tricks, and sustainability. in addition, last year our clients have voted me in a competition in which i was shortlisted among the eight best guides in the world. we believe that in the long term, our way of work brings consistent results and that was already proven with our satisfied clients and growing business.

one can visit yemen at any time of the year. however, the tourism seasons for visiting all yemeni regions starts in the middle of september and lasts over the holidays of May 1.

What is your favorite thing about working in the travel industry?

Where would you like to travel to for your next holiday?

i was always a passionate traveller and loved to work with people. working in the travel industry gives me the opportunity to constantly be in touch with people from different countries with different

i was always a passionate backpacker and i also loved some less conventional ways of travelling, like travelling by bike or travelling with a friend’s home-made truck. as the establishing of our travel

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agency coincided with the births of our two babies, we were not travelling much outside of yemen in the last few years. but in the near future we would like to go to the Far east and would like to visit australia, namibia, Zimbabwe as well as iceland.

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Solutions by IATA to Get You Recognised The importance of travel agents ensuring that they are part of a coherent global network that makes them recognisable in the industry can not be overstated.

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his is one of the messages, that iata aims to promote at the upcoming atM in dubai, on May 2-5. according to iata, global data products can help. it is a suite of solutions from a contact database of more than 125,000 iata travel agencies identified by their unique universal iata numeric code. These codes are unique because there is no duplication and it follows a defined standard enabling industry suppliers to identify travel agencies and process their bookings worldwide. This database allows suppliers to build, manage and maintain professional distribution networks worldwide. airlines,

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hotel chains, car rental companies, cruise lines, tour operators and local tourism authorities can use the solutions to cost effectively support their business in distribution. Through the global data products, suppliers can see who is selling their product and the industry supply chain can use this information for a number of activities, from fraud prevention to emarketing campaigns to facilitating critical functions like revenue accounting. iata maintenance of this information is subject to stringent qualification and retention criteria, which ensures worldwide recognition throughout the industry. The global iata agency program formally recognises travel agencies who are authorised to sell and issue international/domestic

tickets on behalf of airlines, through a unique iata numeric code. The essence of iata’s agency programs can be brought to travel agent through the iata/iatan id card, which is the recognised industry credential for identifying iata/tids travel professionals worldwide. iata indicates that travel and tourism suppliers recognise the id card, relying on it to effectively manage and distribute their exclusive industry concessions to a preferred audience. The program’s objective is to bring together sales and suppliers by providing an online platform called agentexperience.com on. The program is exclusive to iata accredited agencies as well as those holding an iata tids-code for the non-air program.

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Q & A with Bernhard Haechler Since the hotel opening in 2003, the award-winning Shangri-La Hotel, Dubai, has set new standards in luxurious accommodation and service. Bernhard Haechler, vice president and general manager, talks about the hotel’s latest slogan and social and environmental responsibility. Travel Trade Weekly: The new campaign slogan of Shangri-La Hotel: “There’s no greater act of hospitality than to embrace a stranger as one’s own,” is iconic. Has ShangriLa Hotel, Dubai experienced any change in clientele (i.e. of different nationalities, religions etc.) since the campaign was launched? Bernhard Haechler: in dubai, our guest nationality mix has remained rather consistent over the past two years. There has been no significant shift since the launch of the campaign, however, we have seen an increase in our brand awareness in the region and i believe the new campaign has been a contributing factor.

Travel Trade Weekly:Shangri-La Hotel, Dubai claims to have set new standards in service, hospitality and value for money since its opening in July 2003. What do you feel is the most important contribution the hotel has provided to the hospitality industry in Dubai? Bernhard Haechler: we strive to continually improve our guest experience and we take our quality standards very seriously. our most important asset is our people and the new campaign tag line ‘it's in our nature,’ encompasses what our people stand for. it's in our nature to nurture, be helpful, friendly and caring, which falls in line with our mission ‘to delight our guests every time by creating engaging experiences straight from the heart’.

traders hotel, dubai and dubai ladies club, in association with emirates Marine environmental group (eMeg). al Murjan (which means coral) project was borne out of the concern for the rapidly diminishing marine life sanctuary in the uae. we chose to form this partnership because of shangri-la's commitment to operating in an economically, socially and environmentally responsible manner. we are focusing our efforts on this project to ensure it is a success.

Travel Trade Weekly: Does ShangriLa Hotel, Dubai have any other plans in motion that portray the hotel’s of our meeting rooms and ballrooms are corporate social responsibility (CSR)? contemporary in design and feature Bernhard Haechler: locally, we support natural light, state-of-the-art audio-visual children's charities. shangri-la’s social responsibility programme consists of the two elements of embrace and sanctuary. embrace focuses on shangri-la’s caring people project, which aims to promote the highest level of education and health support in underprivileged communities. in sanctuary, the programme concentrates on shangri-la’s care for nature project, which promotes the conservation and restoration of biodiversity.

Travel Trade Weekly: Shangri-La Hotel, Dubai has been the venue for a number of high profile events including the Global Gas & LNG Summit 2011, March 8-9, and in May 2-4 it will hold the second Middle East Bitumen Event. Why do you think that Travel Trade Weekly: Why did Shangri-La Hotel, Dubai was chosen Shangri-La Hotel, Dubai, choose to as the venue for these events? help in the establishment of Al Bernhard Haechler: shangri-la hotel, Murjan Reef Rehabilitation Project? dubai offers five star, luxury facilities and Bernhard Haechler: The al Murjan service in addition to a sought-after

reef project is an ambitious project that was set up by shangri-la hotel, dubai; april 23, 2011

Bernhard Haechler

location in the heart of the city on sheikh Zayed road, overlooking burj Khalifa. all

equipment and wireless internet access. The main ballroom and the junior ballroom can accommodate up to 500 people for a reception and the hotel also offers three additional function rooms and two boardrooms on level three for smaller events. The meeting space offering, coupled with shangri-la service, makes shangri-la hotel, dubai the ideal venue for corporate meetings and conventions.

Travel Trade Weekly: What premier events does the hotel expect to hold in the future? Bernhard Haechler: we will continue to work with our existing clients on their event requirements as well as source new business in the city. we also have ideal facilities for weddings and expect business from this segment to grow.

Travel Trade Weekly:What ratio of business and leisure clients does the hotel attract? Bernhard Haechler: approximately 60 percent business and 40 percent leisure. 15


AIBTM Focuses on Technology

ADNEC Buys Ticketing Website

The impact that technology is having on the meetings industry will be a major focus at this year’s americas Meetings & events exhibition (aibtM). at the June 21-23 event in baltimore, us, industry experts will discuss the most effective ways to utilise new and existing solutions within events. This includes hands-on tools needed to maximise a company’s presence using apps and social media and provide practical advice on effectively implementing innovative technologies to maintain a competitive edge. steve Knight, project director, aibtM, commented that the challenging economic conditions in recent years, along with the demands for efficiency, have driven meeting professionals to increasingly look to technology to help them achieve their event goals. “The technology available to the industry, from pre-planning, pricing and promotion to post-event evaluation is phenomenal, as is the rate at which innovative solutions are beginning to flood the market. our sessions will assist delegates in navigating their way through the technology maze to understand the real benefits that technology can provide, helping them maintain their competitive edge and drive new business.”

Abu Dhabi national exhibitions company (adnec) has purchased boxofficeme.com from arab Media group in a bid to strengthen its position as one of the capital’s leading drivers of the live events industry. The website, founded in 2004, sold more than 100,000 tickets for 162 events in 2010 and has handled ticket sales for some of the world’s biggest music acts. humaid al dhaheri, chief sales and marketing officer, adnec, noted that the purchase provides adnec with an established regional brand in the online ticketing business as well as access to what is widely believed to be the largest event-related consumer database in the uae. “as such, this is a step forward in adnec’s strategy to set up a world class ticketing operation in support of abu dhabi’s ambitious plans for the live events sector.

Events Arabian Hotel Investment Conference (AHIC) Dubai, UAE, April 30 - May 2, 2011 (www.arabianconference.com) industry’s investors, owners and operators discuss and explore the investment opportunities in the region.

International Pow Wow 2011 San Francisco, USA, May 21-25, 2011 (www.ustravel.org/events/international-pow-wow) an international marketplace and the largest generator of visit usa.

Arabian Travel Market Dubai, UAE, May 2-5, 2011 (www.arabiantravelmarket.com) The Middle east’s largest travel and tourism exhibition.

IMEX Frankfurt, Germany, May 24-26, 2011 (www.imex-frankfurt.com) worldwide exhibition for incentive travel, meetings and events.

Indaba Durban, South Africa, May 7-10, 2011 (www.indaba-southafrica.co.za) showcases the widest variety of southern africa's best tourism products.

CITY FAIR The European Cities Travel Workshop London, UK, 20 June, 2011 (www.cityfair.travel) a one day event of pre-scheduled appointments dedicated to the sector of city tourism.

The Hotel Show Dubai, UAE, May 17-19, 2011 (www.thehotelshow.com) hospitality event for the Mena, gcc and emerging markets.

AIBTM Baltimore, USA, June 21-23, 2011 (www.aibtm.com) us event for the business travel and meetings industry.

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