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still growing. Eleonora Coira Politecnico di Milano PERSONAL PORTFOLIO


LIVES IN Olgiate Comasco STUDIES IN Milano C U R R E N T LY DEVELOPING MY MASTER THESIS IN Business Strategies and Design Practices for Fashion Sustainability Developement

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ELEONORA COIRA.

born 08 april 1994 - Como, IT

eleonora.coira@gmail.com +39 3468947381

behance.net/eleonoracoira1 eleonoracoira.psd - projects eleonoracoira - personal 5


SKILLS SOFTWARES P hot oshop I l l ust rat or I ndesi gn M i c rosof t O ffice L ec t ra M o d a r is

DESIGN SKILLS

Rhi noc eros

Fashio n D esig n

S ol i dt hi nkin g E v olv e

G raphic D esig n Mo o d D ev el o pem ent Sk etching P ho to g raphy Su stainab l e P ractices

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UNIVERSITIES 2 0 1 3 Scientif ic H ig h Scho o l D ipl o m a Liceo Scientif ico G iu seppe Terrag ni (C o m o , ITALY) 2 0 1 7 E xchang e P ro g ram m e (6 m o nths) LC I - Fel icid ad D u ce (Barcel o na, SP AIN) 2 0 1 7 B. Sc. in Fashio n D esig n P o l itecnico d i Mil ano (Mil an, ITALY) 2 0 1 8 E xchang e P ro g ram m e (4 m o nths) Tho m as J ef f erso n Univ ersity (P hil ad el phia, USA)

L ANGUAGES

2 0 1 9 . M. Sc. in D esig n f r Fsh. Sy stem P o l itecnico d i Mil ano (Mil an, ITALY)

English S pan ish F ren ch

EDUCATION

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Fashion design

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A . N . G. E .L .O .

A I - MO JI

NAT U R ALLY OCCU R R ING

OCEANIT IS

capsule collection

capsule collection

capsule collection

design studio project

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Jewellery design

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RO R E S ORT

BO NE

LOOL A PALOOZ A

OR GANIC WAVES

design studio project

splint ring

wax carved ring

leather necklace

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Fabric and print design

Styling

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‘80 RIVIERA

MARIMEKKO S S 16

BOHEMIAN SHADES

fabric story

print analysis

editorial

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Fashion d e sign

2019 Mila n / B o l o g na

A.N.G.E.L.O. Capsule Collection Gr ou p P ro ject w / A nd r e a Lo pes E d d y A rg u el l o

This project starts from an intense research and analysis on the A.N.G.E.L.O. vintage archive and has the the aim of developing an original proposal for its digitalization. Next step includes the design of a capsule collection, departing from a selected item proposed by the owner of the Vintage Archive. Our choiche, as a group, has been an original Comme Des Garรงons

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DESTRUCTION ” Comme des Garçons was born, in part, from punk: Kawakubo’s breakthrough 1982 Paris collection was called “Destroy,” a clarion call of the punk movement. Her early work shares an aesthetic connection with Vivienne Westwood’s, with bedraggled and shredded layers evoking a sense of decay and distress. Kawakubo has also consciously referenced punk repeatedly — often touching on it ideologically, with themes of destruction, chaos and conscious nose-thumbing at convention. Kawakubo took direct inspiration from punk for her fall/winter 2000 show, combining plaids with studded leather bondage-buckles and prints of razor blades — almost a punk 101. Her fall/winter 2016 show reimagined punk in the 18th century, and there are frequent nods to the punk attitude in her Comme des Garçons Homme Plus men’s wear shows. (Suits are often strapped, and frequently plaid.) More broadly, isn’t the entire spiky, confrontational identity of Comme des Garçons peculiarly punk? In an age of designercelebrity-saturation and overexposure, the fact Kawakubo has refused to bow at the end of any of her shows for decades is, possibly, the most punk gesture of all. -Ny Times

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moodboard. 15


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Fashion d e sign

2019 Mil an

AI-MOJI Capsule Collection G ro u p P ro ject w / And rea Lo pes E d d y Arg u el l o

Two main trends for the future are Artificial Intelligence and a return to craftsmanship, intended as the empowerment of traditions and heritage. Starting our research on Japanese Culture, we decided to focus on the the double nature of Japanese representations: Kabuki theater and Cyberpunk science fiction. On one side futuristic Machines, main protagonists of the Japanese Cyberpunk cinematic genre, on the other side, charachters from Japanese theater plays and stage costumes. This duality is the explanation of our Capsule Collection’s name: “Moji”, in Japanese, means “character”, while AI, is the acronym abbreviation for Artificial Intelligence.

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AI-MOJI

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japanese cyberpunk Refers a genre of underground film produced in Japan starting in the 1980s. It bears some resemblance to the high-tech and scientific cyberpunk as understood in the West, however differs in its representation of industrial and metallic imagery and an incomprehensible narrative. The origins of the genre can be traced back to the 1982 film Burst City, before the genre was primarily defined by the 1989 film Tetsuo: The Iron Man. Also makes reference to a subgenre of manga and anime works with cyberpunk themes. It began in 1982 with the debut of the manga series Akira, with its 1988 anime film adaptation later popularizing the subgenre. This one, inspired a wave of Japanese cyberpunk works, including series such as Ghost in the Shell, Battle Angel Alita, Cowboy Bebop, and Serial Experiments Lain. Cyberpunk anime and manga have been influential on global pop culture, inspiring numerous works in animation, comics, film, music, television and video games.

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Kabuki (歌舞伎) is a classical Japanese dance-drama. It is known for the stylization of its drama and for the elaborate make-up worn by some of its performers. Its fame comes from the wild costumes and sword fights employed in this form (until the 1680s, real swords were used). Kabuki grew out of opposition to Noh — dramatists wanted to shock the audience with more lively and timely stories. It is told to have been first performed by Okunis in 1603. Like Noh, however, Kabuki also became a stylized, regimented art form and is still performed in the same fashion. As a matter of interest, the popular Gekidan Shinkansen, a theatrical troupe based in Tokyo today, insists it follows pure kabuki tradition by performing historical roles in a modern, noisy, and outlandish way characteristic of this theatrical method. Whether or not they represent traditional kabuki, however, remains a matter of debate and personal opinion.

kabuki

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moodboard.

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歌 舞 伎 27


肩 身

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着 物 31


円 形 32


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Fashion d e sign

2019 Mil an

N AT U R A L LY O C C U R R I N G Capsule Collection P erso nal pro ject d ev el o ped in g ro u p

Draping heritage among history still remains visible to us thanks to sculpture and art. From artworks, it is possible to define the evolution of femininity through centuries and decades. Even if the times are changing, one point is still the same: shaping delicately the dress around the body, following woman’s natural curves. This was my approach: creating a dress intuitively, letting the fabric decide, as the ancient sculptors did with their marble. Influenced by the origami technique, whom main goal is to to transform a flat square sheet of paper into a finished shape through folding and sculpting techniques, my pleats grew spontaneously, folding gently around.–

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Sportsw ear and f u n c t ion al d e sign

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2016 Mil an

OCEANITIS Design Studio Project G ro u p P ro ject w / Irene Al v arez Sarm iento C ristina Fil ib erto Sara Mazzaf erro Beatrice Manzo ni To reduce the seas’ pollution is one of the biggest issues of our times. In the future, a team of scientist will take care of the oceans by monitoring the state of the water. A team of workers will be in charge of cleaning the wastes that nowadays are creating a floating island in the Atlantic. Garments will be specific: there will be operators who will intervent in situations of risk with different suits and accessories developed to protect them from contaminations. On one side, biologists and doctors, which will analyse the quality of the water, then, engineers will be in charge of the sheep. The first will have suits to prevent contaminations and to keep them safe, the seconds, suits to keep them warm in winter and fresh in summer, for working both inside and outsite.


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Sportsw ear and f u n c t ion al d e sign

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2019 Mil an

RO Resort Design Studio Project G ro u p P ro ject w / And rea Lo pes Sara B o rg hi

2050. RO Resort is a a large structural complex, located in London, New York, Tokio, designed to offer bespoke experiences for the clients in search for relax and rejuvenation. The structure is divided in five microcosmos, defined by the type of the activity. Holistic sports on the ground floor, gravity on the second, water on the third and the mountain on the fourth. Each area fits harmoniously with each other, like four elements of nature. The technologies implied are advanced: holograms, interactive sets, virtual reality, lifeguarddrones. They also include features such as the body factor monitoring, used to customize the performance on the indivitual. Garments, as well, are made with the latest fabrics as well as the recent technologies.


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The mountain The lake The wood The wind tunnel the magnetic field


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Sportsw ear and f u n c t ion al d e sign

2016 Mil an

BONE Splint ring P erso nal pro ject

The “Bone� splint ring is a piece of jewellery designed to treat bruises and sprains of tendons andhand’s joints. The main inspiration is the texture of the human bone tissue. It is composed by two parts: an external one, in copper, which is rigid to keep the bruised finger both blocked, but still deformable enough to tighten the ring around the different shapes of fingers. The inner part, made of elastic fabric creates a soft layer to add comfort and isolate the finger. it can be worn individually at the end of the rehabilitative treatement. The prototype uses 3D printing technology, the prototype is designed using Rhinoceros CAD programme.

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J ewe lle ry De sign

2016 Mil an

LO O L A PA LO OZ A Wax car ved ring P erso nal pro ject

In many cultures the lotus flower brings with him deeper meanings. Although Lotus flowers generally grow in stagnant areas, their hydrophobic petals prevent them to be dirtied, meaning resilience. Its petals, which close at night to reopen with the daylight are the example of vital force and regeneration. Moreover in the eastern tradition, the Lotus plant represents balance between men and women. These ideas, brang me to design this brooch, whose briefing was to express a deeper meaning, linked with nowadays political and/or social issues. This brooch, in my mind, stands for the fight of women againts violence and want to underline the strenght of victims in overcoming their traumas.

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“a helter skelter ‘round her little finger and I ride it endlessly.”

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J ewe lle ry De sign

2016 Mil an

LOTO Brooch P erso nal pro ject

In many cultures the lotus flower brings with him deeper meanings. Although Lotus flowers generally grow in stagnant areas, their hydrophobic petals prevent them to be dirtied, meaning resilience. Its petals, which close at night to reopen with the daylight are the example of vital force and regeneration. Moreover in the eastern tradition, the Lotus plant represents balance between men and women. These ideas, brang me to design this brooch, whose briefing was to express a deeper meaning, linked with nowadays political and/or social issues. This brooch, in my mind, stands for the fight of women againts violence and want to underline the strenght of victims in overcoming their traumas.

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RESILIENCE

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J ewe lle ry De sign .

2017 Barcel o na

O R G A N I C WAV E S Leather necklace P erso nal pro ject

Here the project’s briefing is “jewellery with leather”. The “Organic Waves” necklace, is inspired by natural shapes and made by three modules in order to create flexible curves in space. The intent is to highlight the characteristics of softness, delicacy and organicity of the skin. The prototype is designed on Rhinoceros and lasercutted in Italy.

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JEWELLERY design


Fab ric an d p rin t d e sign

2018 P hil ad el phia

‘80 RIVIERA Fabric Stor y G ro u p P ro ject w / Sil v ia B o rel l ini C l arissa P o l i Marissa Vatsk y

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Departing from an analysis around the world of “Diane Von Furstenberg�, for our fabric story and additional prints design we harken back to the 1980s, to a season of playful fun in the sun and sand, palm trees and pink sunsets, summer travel, and making memories. A light-hearted retro 80s summer vibe is juxtaposed with more serious bold, graphic elements. Undercurrents of 1980s design influences mix with mainstay geometric elements and stripes. Our muse, Anjelica Huston, was a model and known for her acting roles and strong female characters in film, in the 1980s. She is now also a director and uses her voice to speak out about political issues close to her heart. She reflects the empowered, eclectic, on-the-go, sophisticated DVF woman.


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moodboard. 90


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fabric story.


Fab ric an d p rin t d e sign

2018 P hil ad el phia

M A R I M E K K O S S 16 Print analysis P erso nal P ro ject

Marimekko is a Finnish design company renowned for its original prints and colours. The company’s product portfolio includes high-quality clothing, bags and accessories as well as home dÊcor items ranging from textiles to tableware. Vivid and contrasting colours create flowers and abstracts decorations. Black and white are mainly present in geometric prints with optical motifs. As a contrast there are basic garments, in neutral colours. Basic colors as white and black, are put together with brighter tones to produce vivid patterns which enrich the basic shapes of Spring Summer 2016. 2016’s Pantone colors of the Year Rose Quartz and Serenity inspire the Cornflower and Baby Rose colors. wIn some cases they are matched with constrasting colors such as orange or yellow, in other cases they are cou- pled with darker or lighter consequent colors.

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S p r ing/S um m er 2016

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Cornflower PANTONE P 179-1 C

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Baby Rose PANTONE P 179-1 C

Night Warm Yellow Cacao PANTONE PANTONE PANTONE P 179-1 C P 179-1 C P 179-1 C


Ink Cotton White Military Pop Orange Vigna PANTONE PANTONE PANTONE PANTONE PANTONE P 179-1 C P 179-1 C P 179-1 C P 179-1 C P 179-1 C

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M1_Orangetaste

M1_Shaolin

M1_Undergrowth

M1_Zebree

M2_Maxiballs

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S4_Plainwave

S2_Sunlight

S1_Forest

prints & colorways.


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S5_Rugby


F1_Megadaisy

F2_Microdaisy

S1_Scalloyello

S1_Scallopinco

prints & colorways.

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S1_Scallobluy

F3_Driponthegrass


stripes.

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micropattern.


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optical. 10 7


abstract flowers.

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St ylin g

2017 Barcel o na

BOHEMIAN SHADES Editorial G ro u p P ro ject w / Sara G inesto u s Marta Qu intana

This editorial celebrate a return to a teenage bohemian lifestyle loaded with melancholy. Gen Z are infact the first generation born with the awareness our planet is facing a serious crisis provoked by climate changes. Photographer: José Ortíz Models: Paula Chatte Jana Maluquer Styling and Art Direction: Eleonora Coira Sara Ginestous Marta Quintana Make-Up and Hairstyle: Elena Kashirina Carla Francés 11 0


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Neohippies’ nostalg toward a broken nature


gia ds n

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