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Elaine

Fukuda Industrial Design Portfolio


hello The following projects highlight some of my work at the Rhode Island School of Design. Within the portfolio, you will find group work, research, brainstorming exercises, and objects that imagine “what if we could...?” Each is a reflection of my personality and how I think as a designer. I’m almost too curious for my own good. I love shifting between thinking critically and getting lost in doodles or making objects. Above all, I live for moments when investigations uncover insights that unravel areas of opportunity. I hope you enjoy looking through my portfolio. If you would like to know more, I can be reached through the methods below. Sincerely,

Elaine Fukuda

310.493.1291 efukuda@g.risd.edu www.elainefukuda.com


résumé Education

Experience

Rhode Island School of Design Providence RI 2009 – 2011 Masters in Industrial Design Candidate

Industrial Design Intern . inch inc. Brooklyn NY . 2010 Assisted team with research, ideation, prototyping, and testing/quality assurance.

Parsons the New School New York NY 2008 Product Design Summer Program

Interactive Project Manager . RAPP Los Angeles CA . 2008 Planned and guided execution of web and email marketing strategies at a medium size advertising agency. Prepared scope of work documents, status calendars and project schedules. Clients include: Toyota, Lexus, and Neutrogena

Otis College of Art and Design Los Angeles CA 2007 – 2008 Product Design Computer Graphics University of California San Diego La Jolla CA 1998 – 2003 Biology BS Psychology BA

Operations Manager . JT N CO Los Angeles CA . 2005 – 2008 Developed and implemented policies for all departments at a start-up apparel e-tailer. Coordinated “The Warehouse Sale” events with an average attendance of over 1,000. Consulted on marketing, venue sourcing, set-up, staff training and visual merchandising.

Achievements | Organizations

Immunologist . The Scripps Research Institute La Jolla CA . 2003 – 2004 Researcher investigating human immune responses.

Fred M. Roddy scholarship Parsons SPACE scholarship Pasadena City College Wyker’s scholarship Reading for Kids grade level coordinator

Biochemist . University Of California San Diego La Jolla CA . 2000 – 2003 Collaborated on DNA research, responsible for undergraduate staff hiring and training.

Skills TRADITIONAL: hand sketching, concept development, visual/verbal communication, and quantitative/qualitative research. DIGITAL: SolidWorks, Photoshop, InDesign, Illustrator, Dreamweaver, MS Project, Office Suite, Keynote. PRODUCTION: model making with wood, metal, foam, and clay, rapid prototyping, lost wax casting, textile crafts.


table of contents research

The color key to your left will guide you through the portfolio to indicate the skill sets utilized.

concept development prototyping presentation

Colored bands next to each project below represent the time spent in the various phases.

teamwork

6

Alvin 2.0 Submersible

10

Rethinking Salad Servers

12

PersonalAid


16

Two Paws Up

18

Time Capsule View-Master

20

Solidworks


6


Alvin 2.0 Submersible Woods Hole MA  2009 Under the direction of the Woods Hole Oceanographic Institute (WHOI), the goal of the team project was to redesign the interior of the manned Alvin submersible. The updated vessel features a larger personnel sphere, two additional view ports, and the capability for longer length dives, at depths up to 6,500 meters. Carrying one pilot and two observers, space is limited within the 6 foot diameter quarters. Much of this space is taken up by control panels, equipment and gear. It became clear that our priority was to improve the conditions of the passengers so that they could perform their jobs more comfortably and easily.

Alvin 2.0 Submersible

7


research

Teamwork process Determine design principles Divide amongst members Gain expertise Serve as checks and balances

Interviews were conducted to better understand the dive experience from various perspectives, define areas of need, and ask, “In a perfect world, what would you wish the Alvin was like?�

Pilot

easy to understand

simplicity

comfort

aesthetics and experience

beauty

universal

ergonomic useable for everyone

Scientist inspiration from unexpected sources

creativity

sustainable

intuitive

functionality

safety

space efficient and adjustable

flexibility

balance

local and durable material

considering extreme environments

principles in harmony

Project Manager

Below is my research process to apply comfort and universal design to future design concepts. Crane Operators

Henry Dreyfuss

Ergonomics

Case Studies

Interview Chiropractor

Dentists

"How can I design the Alvin to be MORE comfortable and universal?" Full scale model Experience Simulation Observation in current WHOI protype

8

Alvin 2.0 Submersible

Publications Design Guidelines And Evaluation Of An Ergonomic Chair Feature Capable Of Providing Support To Forward-Leaning Postures (Stephens 2004)


concept development My focus was on the seating for the pilot and passengers. I was inspired by forward leaning massage chairs for the pilot and multi-purpose, modular seating for the passengers. The sketch drawings and models, and full scale model (group effort) are some of my ideas that came forth during this project.

Alvin 2.0 Submersible

9


Salad

10

Salad Servers

Servers

In this brainstorming exercise, salad serving tools were re-designed through three distinct perspectives: One-handed, children, and picnic use.


One-handed

Picnic

Children

Salad Servers

11


12


PersonalAid

is a retail concept that looks at first aid kit in a new way.

First aid kit purchases are meant for a rainy day. It is a needed product, not a want one. The current selection of kits on the market tend to be generic, containing materials that aren’t needed. Instructions on how to use the contents are rare, and packaging is often similar enough to cause confusion. When does a person use aspirin instead of acetaminophen? Why is it that medications expire just before the one time you actually need them? These were just some of the initial inquiries that emerged through brainstorming and firsthand encounters. Further research to understand what exactly is a first aid kit as it lives in people’s homes, vehicles, and gear followed. How can design influence people to be better prepared for injuries and natural disasters?

PersonalAid

13


29 respondents weighed in on an online survey at http://bit.ly/bhQFdm

33%

Here’s what they had to say:

33% put together

bought a pre-packaged kit.

their own first aid kit.

The organization of products, instructions, and unexpired products were attributes most valued in a first aid kit.

Satisfaction on a scale of 1 to 7: Purchased a kit

3.87

Put together a kit

5.44 Insight: Help the consumer put together a custom first aid kit.

14

PersonalAid

18.5% do not own a first aid kit. When asked why, reasons included

laziness, and only buying items as needed.


A retail kiosk placed at end caps or within store shelves asks simple questions to compile basic information about the number of people and common injuries. A shopping list is created based on input to create a custom first aid kit. An optional first aid case is organized by color based on the triage method of treatment. The included manual gives step by step instructions on how to treat common injuries. Purchase of the case also allows customers to opt into a refill reminder service and special offers for future purchases.

Cleanse

kiosk

Treat

Dress

Medication

retail display

Tools

PersonalAid

15


Two Paws Up Designing for Inclusion Two Paws Up is a club membership designed for deaf and hearing children to bond and interact. Each child owns a personalized plush doll, and receives a membership certificate, monthly newsletter, and personalized stationary and badge.

rr e t e p t t t e sslsleeU w w w e e a NNP ewslett r a-Word e e n o n JuJTuw June N rch Sea is ay ’s D her 20st! t a F e Jun

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Two Paws Up

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16

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1 Research Key in development of Two Paws Up, to ensure relevancy for the deaf child ages 5-9. I felt it was important to create a product that would introduce Deaf culture at a young age to increase inclusion and intervene before biases form.

4

2

Concept Development I developed a n American Sign Language based club membership model to increase communication and bonding between all children. Importantly, the deaf child gains a sense of empowerment and pride.

Final Presentation

The final prototype shown on the previous page features a doll with bendable arms and paws that pose and hold a sign which allows children to express feelings and learn ASL in a fun and engaging manner.

3 Prototype Testing The kit was presented to educators at a Deaf school. Based on this feedback, a revised prototype was given to children in the second grade to play with.

Two Paws Up

17


Time Capsule View-Master The concept originated from my interest in exploring sound as it relates to my industrial design studies, and in particular how objects can affect emotions. The initial inspiration was nostalgia. Reinventing classics is a common technique, from cellular ring tones of rotary phones, LED train schedule boards that sound like the original rotating plates, to steampunk and retro-futurism. The View-Master serves as a vessel for the exploration of past moments. Within it is an Arduino coupled with a sound modulator programmed to play the corresponding audio and image. I visited spots throughout Los Angeles between November 27 - 30th, 2009. I suspect that the locations will evolve in the next 25 years and hopefully be a source of nostalgia for Los Angeles in 2009.

18


locations Recorded audio and photographic images at the locations below. Audio was recorded between 5 minutes before and after the photo was taken.

11.27.09 10:44a

7:14p

Venice Beach Graffiti Park

El Jalepe単o, KoreaTown (The best carnitas ever!)

11.29.09

10:52p

5:43p

Psychobabble, Echo Park

Hollywood Forever Cemetery

11.30.09 6:55p

Wilshire/Vermont Metro Station

3:55p

LA skyline, westward view

Time Capsule View-Master

19


SolidWorks Clockwise from upper right corner: exploratory connections (left side), chain, and spray nozzle, teacup with built-in strainer and tea leaf holder.

20

SolidWorks


thank you Elaine Fukuda 310.493.1291 efukuda@g.risd.edu www.elainefukuda.com


Elaine Fukuda || Industrial Design  

Some of my personal work from the Rhode Island School of Design Industrial Design graduate program

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