Results at a Glance RISING STAR OF THE YEAR
Finalists:
Bethanie Dennis, Silverbean Chantal Taylor, Castlegate Shopping Centre Lauren Watson, Crystallised Lisa Orme, intu Metrocentre Natalie Devonshire, Harvey & Hugo Nicola Irving, GT3 Architects (formally at Pearson Engineering) Thea Van der Velde, Drummond Central
Tom Shanks, Blueline Group - WINNER Will Larkin, The Twist Group
MARKETER OF THE YEAR
Finalists: David Pritchard, Sintons - WINNER Jennifer Brown, Harvey & Hugo Nic Yates, Silverbean Rebecca Lovell, Quantum (Clinigen) Shane Parkins, Workwear Express Tom Etherington, Evolved Search
MARKETING DIRECTOR OF THE YEAR
Finalists: Caroline Darnbrook, Darlington Building Society - WINNER Chris Lucarelli, Cal Partners Natalie Bell, Para-Sols Victoria Thompson, Premier Tech Aqua UK
INTEGRATED CAMPAIGN OF THE YEAR (AGENCY)
Finalists: Drummond Central – Zinsser - WINNER Mediaworks – Flogas NGI Solutions – Hadrian’s Cavalry O Communications – Husqvarna Group Silverbean – HelloFresh Valentine’s Day Three Motion – Ouseburn Trust Visualsoft Ltd – The Lakes Distillery
INTEGRATED CAMPAIGN OF THE YEAR (IN-HOUSE)
Finalists:
Berwick Rangers Football Club – Pound Per Point Castlegate Shopping Centre – Turn Back Tide
Darlington Building Society – Darly the Train - WINNER Orange Bus – Sahara Force India Rocket X – Pink Casino Womble Bond Dickinson (UK) LLP - Close Encounters
NOT FOR PROFIT CAMPAIGN OF THE YEAR
Finalists:
Communicator – Co-op ‘Select a Cause’
Drummond Central – Ouseburn Farm - WINNER
Mediaworks – St Oswald’s Hospice, Great North Snowdogs NCFE – End-point assessment (EPA) campaign North Tyneside Council – Contours New Year offer North East Local Enterprise Partnership – ‘Live, Work and Stay’ O Communications – Seven Stories, ‘Life Changing Stories’ University of Sunderland - Master Your Future
DIGITAL CAMPAIGN OF THE YEAR
Finalists:
Evolved Search– Select Car Leasing campaign Evolved Search – Mattress Online bounces back
Flow Digital – Business Rescue Expert intu Eldon Square – Grey’s Quarter Nigel Wright Recruitment – Linking Leads O Communications – NWG ‘Innovation Festival’
University of Sunderland - WINNER
Workwear Express – ‘Workwear’ Visualsoft – Carpet Runners #AnyLength
BRAND CREATION OF THE YEAR (IN-HOUSE)
Finalists:
Adderstone Group – Jesmond Exchange hedgehog lab – Innovate Now Northumbria University - #TakeOnTomorrow Prospect Path Sunderland BID - Sunderland Business Improvement District
Universal Wolf - WINNER
Womble Bond Dickinson (UK) LLP - Combination Brand Recreation
BRAND CREATION OF THE YEAR (AGENCY)
Finalists:
Better. – Active Chartered Financial Planners
Drummond Central – Money Guru - WINNER Narrative – FutureMe Precept – Forfusion
PRODUCT LAUNCH OF THE YEAR
Finalists: Communicator – SMARTSend™ - WINNER
Formica Group – The Washroom Optimised campaign O Communications – McCulloch ROB Robotic Lawn Mowers TT Electronics Space Team – New Space Electronics
IN-HOUSE MARKETING TEAM OF THE YEAR
Finalists: Deloitte - WINNER
Heritage Healthcare Franchising Limited Lookers Mincoffs Solicitors Nigel Wright Recruitment North East Local Enterprise Partnership Sintons LLP University of Sunderland Workwear Express
AGENCY OF THE YEAR (UNDER 20 EMPLOYEES)
Finalists Better.
Cal Partners - WINNER Harvey & Hugo Horizon Works Flow Digital Narrative O Communications
AGENCY OF THE YEAR (OVER 20 EMPLOYEES)
Finalists: Drummond Central - WINNER iProspect Mediaworks Silverbean Visualsoft Evolved Search