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INTRODUCING

inRead & inBoard REVOLUTIONARY NEW PREMIUM VIDEO SOLUTIONS inRead and inBoard video formats are placed within premium content environments where you pay only once viewers have watched your video in full. inRead and inBoard solve the problem of viewablility. Unlike over 50% of display ad impressions1, Ebuzzing’s video solutions are 100% viewable2. The video player sits between two paragraphs of an article and only plays when the user scrolls down and sees the entire unit. If the user scrolls further down and continues to read the article, the video pauses until they eventually scroll up again and the video starts again. If the viewer doesn’t want to watch the ad, they simply skip it, so you don’t have to pay for anything. inRead and inBoard bring outdated advertising to an end. No more forced views, the user chooses whether they want to watch an advert.

inRead

DID YOU KNOW?

inBoard

inRead boosts brand association by 25% compared to pre-roll3 inRead also increases brand favorability by 15% compared to pre-roll4

inBoard demo

Time spent on inBoard is almost double that of a standard banner ad5

inRead demo

EUROPE NORTH AMERICA

VIDEO ADVERTISING AT SCALE Ebuzzing’s network of 5,000 premium publishers were chosen to deliver the world’s best advertising campaigns. APAC

CPCV

You can now roll out your video campaign globally in a format and environments that complement your brand.

LATAM

Sources: (1) comScore Validated Campaign Essentials 2013, Global. (2) Based on Media Rating Council (MRC) guidelines – in browser video viewability defined as minimum of 50% in view for a minimum of 2 seconds. (3)(4) Ebuzzing & Nielsen Ad Effectiveness Study, January 2014. (5) Ebuzzing & Sticky Eye Tracking Study, March 2014.


TARGET, TARGET, TARGET Ebuzzing’s proprietary classifier tool matches the content of your video ad to the content of an individual webpage to ensure that you are reaching receptive eye-balls. Audience targeting tools also ensure that your video ad is shown to the most relevant people based on their demographics, user-profiles, past behaviors and geo-location.

EMBEDDED WITHIN THE HEART OF CONTENT

GUARANTEED VIEWABILITY inRead VIDEO VISIBILITY 0%

VIDEO VISIBILITY less than 50%

VIDEO VISIBILITY more than 50%

The video loads but doesn’t start

Video still doesn’t start as it is under 50% visible

Video begins once it is over 50% visible. Sound is activated on scroll over

VIDEO VISIBILITY less than 50%

Video pauses if under 50% is visible

VIDEO WATCHED TO COMPLETION

Video disappears once it has finished

inBoard VIDEO VISIBILITY over 50%

VIDEO VISIBILITY less than 50%

VIDEO WATCHED TO COMPLETION

CONTACT The video starts. Sound is activated on scroll over

The video pauses automatically when visibility is under 50%

REINVENTING VIDEO ADVERTISING EBUZZING.COM

The video retracts until it fully disappears

For more infomation Email: sales-us@ebuzzing.com Phone: 646-560-8900


Ebuzzing inRead & inBoard