Responsib & Social
Sustainability [the context of my practice]
//SUSTAINABLE MATERIALS & SUPPLIERS
INTRODUCTION Initially learning about sustainability through lifestyle, graphic design, business, culture and context, made me understand the global importance and scale of the well-being of our future planet. Sustainability as a subject is incredibly broad, and engages and encourages a thirst for action and further knowledge. Essentially individual action is key. The important thing to bear in mind is that each person has the capability of creating positive impact and encouraging positive change. This is what inspired me. And as achieving a sustainable practice takes progression and development, in smaller stages, it will always be an underlying aspect of my practice and inform the decisions I make.
Pioneerin Radical 08
Colin Beavan No Impact Man
Michael Braungart & William McDonough
//INDIVIDUAL ACTION //POSITIVE ENVIRONMENTAL IMPACT //SUSTAINABLE GUIDELINES //SUSTAINABLE DESIGN PRACTICE
Cradle to Cradle theory
//SUSTAINABLE GUIDELINES //SUSTAINABLE DESIGN PRACTICE
//FORAGING IN LEEDS //SUSTAINABLE LIVING AND EDUCATION
//SUSTAINABLE DESIGN LECTURE
Sustainable Design Principles Forager, mushroom hunter and Man of the Wild [Annual Puma Sustainable Design Lecture]. Design Museum
"can I live on this planet doing more good than harm?" 10
â€œI'm always thinking about collective action, what society should do, the laws that should be changed, but one of the things I've always been weak on as a liberal is individual action, why do I have to wait for congress to do something, why do I have to wait for big business to do something, why don't I do something?â€?
No Impact Man, Colin Beavan inspired me about the value and importance of individual action and how one person can create a huge, dramatic impact.
Michael Braungart & William McDonough CRADLE-TO-CRADLE THEORY
solution to the
'Cradle to cradle is like good gardening; it is not about "saving" the planet but about learning to thrive on it...'
PROBLEM DEFINITION OR BRIEFING CONCEPT DEVELOPMENT RESOURCE SENSITIVE PRODUCTION AUDIENCE UTILISATION MATERIALS RECOVERY AND REPROPOSING
Eric Benson 14
Design for re-use/longevity
Design cyclically, not linearly
Choose recycled/nontoxic materials
Minimise ink coverage
Choose local vendors that use renewable energy and employ socially equitable and environmentally friendly business practices
Educate consumers about the lifecycle issues through messaging/marketing
Craig Worrall // Wild food walks in the Leeds area. // West Yorkshire wild food harvest and foraging. // Fungal Forays and Mushroom Hunting. // Information and education. // Free food. 16
“eighty per cent of
environmental impact of the products, services
and infrastructure around us is determined at the design stage”
John Thackara GUEST SPEAKER AT THE ANNUAL PUMA SUSTAINABLE DESIGN LECTURE [DESIGN MUSEUM, LONDON]
//ECO BUSINESS CONCEPT //UNPACKAGED FOOD
//LONDON DESIGN STUDIO //PACKAGING INSPIRATION //ORGANIC BRANDS
Innocent, London London
Design Studio, London
Global Soup Event
//GLOBAL FOOD WASTE SOLUTION //UTILISING WASTE PRODUCTS //SENSE OF COMMUNITY
Fruit Towers [innocent] The pioneers of
sustainable practice within
the food & drink industry
A sustainability team is involved as part of Innocent to ensure that the company are creating a positive impact on the planet throughout the core and every aspect of their business. Innocent hold Golden Bottle awards, where the Green Guardian award is presented to the most eco-friendly employee, rewarding, observing and celebrating sustainable practice.
The Innocent version of Employee of the Social responsibility includes the fair treatment of employees and staff, and Monththe Fruit Towers is full of people who during the weekly morning briefing they love what they do and who they work for, which inspires a positive work force announce ‘Lord and Lady of the Sash’ where everyone gets on their knees in a across the board. ceremonial bow for their ‘dedication to fruit’. This of course involves a top hat, tiara and a sash...
Unpackaged LONDON BASED DESIGN STUDIO An exemplary business whose main goal is to benefit the environment through selling unpackaged produce and thus encouraging the culture and good habits in the consumer furthermore.
C0²e reduction from less packaging The reduction of material waste from landfill & incineration Positive behaviour change – we help our customers consume more sustainably
Less food waste – buy only what you need
Good People LONDON BASED DESIGN STUDIO Ethics and environmental responsibility should be intergrated in all business today, as the question of our sustainable future is such a current and pressing issue. Design studios who also believe in the importance of sustainability inspire me through the creative concepts, materials and principles applied.
LONDON BASED DESIGN STUDIO
Big Fish packaging designs, dominate the food sector and are well recognised for their work for Dorset cereal, Clipper tea, Gu puddings, Thomas J.Fudge and Tyrrells crisps which are all my personal favourites. Their range of clients boasts a wide range of organic brands which definitely suits my preferences as a progressive, sustainable designer.
Soup A GLOBAL, ENVIRONMENTAL COMMUNITY PROJECT Imported from Germany, the "Schnippel Disko" concept launched by the Youth Slowfood Network, is spreading around the world fast.
utilising waste products and materials ALL YOU NEED ARE THE FOLLOWING INGREDIENTS: // Discarded food gathered from a market // People armed with vegetable peelers, knives and cutting boards // Tables and a place to gather people - a town square, co-working space, or a marketplace... // A DJ or any muscician or band
Miller, L. and Aldridge, S.
//PACKAGING & THE ENVIRONMENT //ENVIRONMENTAL SOLUTIONS //ECO-FRIENDLY PACKAGING
//METHODS & THEORY //PUTTING IT TO PRACTICE
. Why Shrink Wrap a Cucumber? . SustainAble
//PRINTING //MATERIALS . //EXISTING SUSTAINABLE DESIGN Print & Production Finishes for Sustainable Design
. Designing Sustainable Packaging
//COMMERCE //SUSTAINABILITY IN INDUSTRY //MATERIALS & CONSTRUCTION //PROTOTYPES
Germain, D. and Reed, R. . Innocent
Walton, S. and S. . Eco Deco
Why ShrinkWrap a Cucumber? THE COMPLETE GUIDE TO
Laurel Miller & Step hen Aldridge
“Conspicuous consumption is considered to be one of the chief opponents of environmentalism” 
“..we have yet to find the perfect ways of balancing our economic needs with the needs of the planet.
Therefore, sustainable practice is more about working towards many small goals
than it is about living with absolutes.”
A HANDBOOK OF MATERIALS AND APPLICATIONS FOR GRAPHIC DESIGNERS AND THEIR CLIENTS
Print & Production
Edwa rd Denis on
Packaging â€œStriving for innovation:
Sc ott Boylston
the credo of any good graphic designerâ€?
“businesses are in a unique position to make a massive, immediate difference beyond the
Leaving a better legacy
5 Point Plan 1// Make it healthy
2// Use responsible ingredients 3// Develop sustainable packaging 4// Become a resource-efficient business 5// Share the profits
Innocent OUR STORY & SOME THINGS WE’VE LEARNED
Deco CHIC, ECOLOGICAL DESIGN USING RECYCLED MATERIALS
Stewart Wa lton & S ally Walton
Abel & Cole
Organic food delivery
Tru Vodka SustainAble
Age UK wooly hats
Lavazza Edible Cup Enrique Luis Sardi
Munchery Biodegradable Packaging
Disposable Food Bowl Concept Biodegradable Packaging
Spice Route Deli Caru Skincare Co.
Abel & Cole ORGANIC FOOD DELIVERY They encourage -
//REUSING //RECYCLING //REDUCING //ORGANIC //LOCAL
Encouraging a routine and habit of being more responsible when it comes to purchasing fruit and veg. Every aspect of their business is as sustainable as possible, even down to their use of sheep's wool for insulation.
will PLANT A TREE [for every bottle of vodka sold]
sustainability is also about a social awareness andresponsibility THE BIG KNIT [donations to Age UK]
Lavazza Edible Cup ENRIQUE LUIS SARDI
The most poignant sustainable design concept for me which initially engaged me into the subject. A perfect example of how sustainable design can not only more environmentally friendly, but also more economic, profit-
A sustainable food packaging
able and beneficial for the
concept that enhances the user
company; as cost-effectivity is
experience and product through
an issue for many in the industry
simplistic execution and thoughtful
when it comes to sustainability.
use of materials.
BIO D EGRA DABLE
FOOD PACKAG ING
Munchery SAN FRANCISCO
sustainability andfunctionality 54
Concept: Disposable Food Bowl MICHAL MARKO A concept with minimum environmental impact Teaching society about new biodegradable materials Grow your own herbs 55
A skincare line focused on eco-friendly ingredients and materials. The entire packaging is biodegradable and recyclable, the soap papers are imbedded with non-invasive wildflowers making this all natural. Everything looks handmade and the packaging has a wonderful modern and delicate feel to it.
Ethnic packaging, Indian inspired colours and thoughtful consideration into function and practicality.
Spice Route Deli 56
Caru Skincare Co.
Sustainable Materials & Suppliers
//LEEDS SOCIAL ENTERPRISE //CHEAP ART SUPPLIES //MATERIALS ORIGINALLY DESTINED FOR LANDFILL
The English Stamp Company
//GREEN COMPANY POLICIES //SUSTAINABLE PRINT METHOD
Footprint Workers Co-op
//PRINTING //ZINES //ECOLOGICALLY MINDED
//GREEN PRINTING //STATIONERY //MATERIALS //FLAGS
[Leeds]. Creative Reuse Store for Arts & Play
[Dorset]. Sustainable Processes
[Leeds]. eco-friendly, local printers www.footprinters.co.uk Green Printing www.ecoprintuk.com Graham Addison
Based in Leeds, S.C.R.A.P is a social enterprise focused on helping the environment by reusing waste materials from businesses as resources for art.
S.C.R.A.P has a warehouse which is open to everyone, full to the rafters of discarded materials, originally destined for landfill and sold at very low prices (perfect for poor students like me).
CREATIVE REUSE STORE FOR ARTS AND PLAY
The materials I have found and bought, not to mention the photography (of my dreamcatchers and of the space) have been key aspects of my practice this year. S.C.R.A.P is also a community of likeminded individuals all focusing on a more sustainable future.
English Stamp Com
[rubber stamps as a more sustainable and energy-efficient print alternative]
mpany Being Green Wooden stamp handles
made from beech wood, a fast-growing and very sustainable tree Factory lighting, now using approximately
less electricity to produce roughly the same volume of stamps -
Stamps are made of polymer
which uses around 95% less electricity to manfacture stamps and produces about 67% less waste material -
Vehicles running exclusively on made from chip fat from local restaurants
Eco Policy Printing on
Powered by green electricity tariff
Percentage of company profit goes towards
worthy projects -
85% -100% PCW stock -
Risographic printing over lithographic -
Non petroleum-based inks
Cairn EcoKraft stock
FOOTPRINT WORKERS CO-OP A PRINTING COOPERATIVE BASED IN LEEDS
“ecologicallyminded printers” 65
â€œI wanted to offer my clients a greener printing alternative, but no one was providing it, so I thought maybe I should. I believe that fabulous results can be achieved without trashing the planet. Or costing you an arm and a leg." Graham Addison
ECO PRINT 66
Energy-efficient digital printing with minimal waste to landfill and
maximum re-use of materials
Chemical-free litho printing using biodegradable inks
100% recycled post consumer waste
CarbonZero delivery -
Biodegradable corn starch window envelopes and display bags
Friendly staff free from all artificial colours and preservatives