Page 43

THREE IMPORTANTÂ FEATURES TO SEEK OUT IN THE MODERN POS BY ERIC NOMIS

T

he restaurant point-of-sale (POS) of today has been advancing by leaps and bounds and new, more compact tablet-based systems appear to be all the rage. Restaurateurs are seeking a POS that can deliver on many fronts, but is also easy to use. What are some of the top things to look for in the POS of today? Here are some main features:

T

ech series #restauranttech

PHOTO VIA REVEL SYSTEMS IPAD POS

Integration with loyalty programs is also important, as they are a great way to encourage additional business and capture & store data to better understand and market to customers. Many POS systems have built-in CRM (Customer Relationship Management) tools to help manage customer data; this can then be integrated with a loyalty provider's systems.

Integration The POS of today should integrate well with other systems that help grow a restaurant business. The POS should be able to process payments and in addition to that integrate with mobile payment features. Millennials, in particular, are fans of mobile payments and that number is expected to grow over the coming years. A study by TD Bank in 2017 found that over 30 percent of restaurateurs surveyed acknowledge mobile-friendly pin pads (accepting Apple Pay, Google Pay, etc.) are the most important feature of a restaurant POS.

According to the TD Bank study, 47 percent of respondents found their POS system makes the payment process faster, followed by more convenient and organized (25 percent). Integration with off-ste cloud storage and because of mobile architecture, most of these have off-site, encrypted cloud storage. It goes without saying that restaurant owners and operators are interested in mobile POS systems and high of that list of reasons is the ability to archive and access customer data in the cloud. In fact, a Forrester Research survey, commissioned by

EATERY PULSE NEWS | 43

Eatery Pulse DC Restaurant News | Spring 2018  
New