Page 108

tourists use the internet in order to acquire information for their wanted destination, and the average expenditure is 106 euros per day per tourist. Important motives i.e. factors for summer vacation are: the beauty of nature and

the

surroundings,

choice

and

content

of

recreational

activities

(mountaineering, bycicling, swimming and others), peace and quiet in the destination, a positive previous experience from the stay in the destination, as well as the attributes: hospitaliy, friendly, safe, fun. The fulfillment in hotels and other accommodation capacities in the duraion of the summer toruist period (July and August) in the mountain tourism in the summer mountain destinations for vacation varies between 45% and 70%. The best offers realize a level of fulfillment between 60% and 70% for the summer period, while for the top season (July and August) they realize between 85% and 95% fulfillment. Also as for the winter tourism, for the summer tourism the accommodation capacities which are with a weaker quality (one or two stars) in the last year note a decrease of the level of fulfillment, while the high quality accommodation capacities (4 and 5 stars) constantly see an improvement of the level of fulfillment. Future of summer tourism The basic requests of the clients in the future will be: -

Ecologically untouched environemt

-

Increased safety and security

-

Simple access, or travel to the destination

-

Better services o

Higher level of qualification of the employees in torusim

-

Developed “service mentality” with an “emotional” component

-

Increased demand of “natural” and “alternative” products

It is foreseen for there to be an increase of competition for the summer tourism as well, which will contribute for increasement of communication of the tourist offer

through

the

informational

systems;

then

an

increasement

of

the

concentration of the relation “price value”, structuring and clear positioning of each destination, creation of addequate packages. 107

Fizibility studija carev vrv english translation  

Fizibility studija carev vrv english translation  

Advertisement