EXECUTIVEAGENT E x e c u t i v e
Ag e n t
Mitchel Bohi M a g a z i n e . O r a n g e
Executive Agent of the Month
C o u n t y
E d i t i o n . F e b r u a r y, 2 0 2 1
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Cover Story Mitchel Bohi Executive Agent of the Month Southern California native and RealtorÂŽ Mitchel Bohi began life in an entrepreneurial family in San Clemente. From childhood, he learned to work hard, think creatively and strive for excellence.
25 Featured Professionals
14 Samuel Castorena Jr. Realty ONE Group West
Steve White SRW Real Estate 4
E XECUTIVE AGENT
Developing Competence -Tony Alessandrang Like a Pro -Steve Cook
PRESIDENT & CEO EXECUTIVE PUBLISHER
Fred Arrias VICE PRESIDENT GRAPHIC DESIGN Garon Arrias
Sales Tip – The Correct Enthusiasm -Bob Burgng Like a Pro -Steve Cook
EDITOR Trudy Vanderhoff
PROFESSIONAL PROFILES H.K. Wilson
Shifting Perspective For Phenomenal Rewards -Mark Victor Hansenting Like a Pro -Steve Cook
CONTRIBUTING WRITERS Herbert Clark Charlene Gates John Harris Chris Richards Ronald Taylor Crystal Widen
46 The Habit of Success -Earl Nightingaleting Like a Pro -Steve Cook
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EXECUTIVE AGENT MAGAZINE PO Box 73384 San Clemente, CA 92673 Ph: (949) 297-8323 Fax: (949) 266-8757 Fred@ExecutiveAgentMagazine.com www.ExecutiveAgentMagazine.com
A Dollar and Some Ambition -Jim Rohniating Like a Pro -Steve Cook
06 The Efficiency Curve -Brian Tracyating Like a Pro -Steve Cook
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A Dollar and Some Ambition
ach of us has two distinct choices to make about what we will do with our lives. The first choice we can make is to be less than we have the capacity to be. To earn less. To have less. To read less and think less. To try less and discipline ourselves less. These are the choices that lead to an empty life. These are the choices that, once made, lead to a life of constant apprehension instead of a life of wondrous anticipation. And the second choice? To do it all! To become all that we can possibly be. To read every book that we possibly can. To earn as much as we possibly can. To give and share as much as we possibly can. To strive and produce and accomplish as much as we possibly can. All of us have the choice. To do or not to do. To be or not to be. To be all or to be less or to be nothing at all.
Our ultimate life objective should be to create as much as our talent and ability and desire will permit. To settle for doing less than we could do is to fail in this worthiest of undertakings. Results are the best measurement of human progress. Not conversation. Not explanation. Not justification. Results! And if our results are less than our potential suggests that they should be, then we must strive to become more today than we were the day before. The greatest rewards are always reserved for those who bring great value to themselves and the world around them as a result of who and what they have become. Jim Rohn was a leading author, speaker and business lecturer. He is the author of 7 Strategies for Wealth & Happiness: Power Ideas from Americaâ€™s Foremost Business Philosopher , among other fantastic books and audio programs.
Like the tree, it would be a worthy challenge for us all to stretch upward and outward to the full measure of our capabilities. Why not do all that we can, every moment that we can, the best that we can, for as long as we can? ExecutiveAgent Magazine
E XECUTIVE AGENT
Written by H. K. Wilson
Steve White Experience the Difference
hen Broker/Owner Steve White opened the doors to his boutique company, he gave a lot of thought to how he could differentiate himself from other brokerages. It all came down to one word: experience.
Few real estate professionals possess more comprehensive experience in the market than Steve. A second-generation Realtor® whose mother was a top-producing agent, Steve grew up with a sophisticated awareness of the industry. While earning his degree in finance with a real estate emphasis, he began his career working as a real estate appraiser while still in college. He eventually became a staff appraiser for Bank of America, advanced to vice president and was assigned on project teams tasked with using statistical models to analyze the asset quality of loan portfolios and statistical analysis to determine the reliability and risk of alternative valuation methods.
After earning his master’s degree, Steve decided to leave the banking sector and move into commercial real estate. He spent the next 15 years working for a private commercial real estate investment firm and, finally, opened his own real estate company. “I think what I bring to my clients in terms of my experience is the ability to help them meet their needs and goals,” Steve says. “When somebody chooses a professional to represent them, it’s because they have confidence that that person knows how to negotiate and prevent problems before they occur. I always think about how I would want this transaction to go if it was for me personally. I make sure I listen to clients when they speak to their goals. Sometimes what they say they’re trying to accomplish doesn’t fit with the transaction they’re trying to make. It’s my job to remind them of their goals and say, ‘Are you sure this is what you want?’ I put a lot of emphasis on communication.”
With his depth of experience across both commercial and residential markets, Steve guides his clients through the purchase and sale of personal residences and real estate investments. As a former liaison between Bank of America’s appraisal, credit risk management and REO departments, he has a strong fundamental understanding of banking and lending. He understands how to help clients avoid pitfalls in the current market where properties are in high demand and appreciating quickly. “From an analytic perspective, there is a lot of crossover between residential and commercial. They’re both numbers driven and demand risk analysis. We’re in a hot residential market right now and, historically, I’ve seen how these trends work. There are factors that need to be taken into consideration in terms of how long a property might take to resell later and for how much.” Overseeing sizable residential and commercial portfolios has given Steve another edge. He is skilled at identifying and costing repairs and improvements, and giving his clients sound advice about the best places to spend their money. Heading into the new year, Steve is helping his clients prepare for inevitable changes in the market. “Rates will eventually have to go back up, and then we will see a lot of pressure to push values back down. As values go down, there will also be people who are behind on their mortgage obligations due to COVID and unemployment. There will be tremendous opportunity for those who are positioned correctly to pick up real estate in both sectors.”
for them and present at dinner time. I was actually very surprised when both sons took up real estate. I’ve often told my wife she’s wonderful working with people and would make a great agent, but she wanted to be a teacher, and that’s what she does. You have to work so many years in life; it’s important to find the thing you enjoy doing.” A full-service real estate firm, SRW Real Estate delivers unparalleled representation in sales, leasing, property management, commercial association management, real estate accounting and consulting. Clients get the benefit of Steve’s lifetime of experience and the network of professional relationships he has built over his 30-plus-year career. There is another aspect of “experience” that makes working with Steve extraordinary — the client experience. Steve aspires to create a meaningful connection with every client he represents, treating each transaction as if it belonged to him personally. “I want people to walk away with the sense that I represented them as if it were my own transaction. I strive to make sure they understand the process and have their questions answered. They can shop online, but there is no substitute for knowledge and service.” Steve White SRW Real Estate Tel: (714) 961-8328 Email: firstname.lastname@example.org Web: www.srwhiteassociates.com DRE # 01925218
For Steve, real estate remains a family business, as his two sons have followed him into the profession. “When my boys were growing up, we did the Little League thing, so it was nice being in real estate and having the flexibility to work from home. My wife and I always focused on making sure we were there
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WHO WE ARE Established in 2011, the USA Homeownership Foundation, Inc. DBA Veterans Association of Real Estate Professionals (VAREP), is a nonprofit 501(c)(3) organization dedicated to increasing sustainable homeownership, financial-literacy education, VA loan awareness, and economic opportunity for the active-military and veteran communities.
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WHO CAN JOIN? Any individual regardless if you have served or not. VAREP and its members represent and work within all sectors of the real estate, housing and financial services industries... WE WANT YOU!
1. Homeownership Advocacy – Advocate nationally to develop programs that reduce barriers to homeownership in the military and veteran communities. 2. Community Outreach – Foster responsible homeownership in the military and veteran communities by providing housing education and counseling services. 3. Professional Membership – Provide a place where real estate and financial service professionals can share ideas, get educated, and be empowered to better serve the real estate needs of service members, veterans, and their families. 4. Veteran Job Creation – Provide employment opportunities through posting on our military and veteran job board. We are also working on creating awareness among companies to include veteran-owned businesses in their supplier diversity program. 5. Affordable Housing – Provide affordable home buying opportunities for veterans and service members who have gone through VAREP’s homeownership education counseling services.
info@VAREP.net | w w w .VAR EP. n e t | 951-444-7363 VAREP IS A 501.C.3 NON-PROFIT ORGANIZATION AND YOUR CONTRIBUTION IS TAX DEDUCTIBLE. USA HOMEOWNERSHIP DBA VETERANS ASSOCIATION OF REAL ESTATE PROFESSIONALS TAX ID: 45-2458485
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ompetence goes beyond having a specific expertise. It certainly means being knowledgeable and skillful in your field. But it also means possessing a problem-solving ability that goes beyond your own specialty. If you don’t know the answer, or how to fix the problem, with competence as an ability, you know how to go about getting someone who does. Competence means having a can-do attitude and following through on it. We all know Incompetence when we see it. I speak a lot in public and once in a while I run into a situation where the person handling the technical aspects of the event – the “AV” as it’s called, for audio-visual – doesn’t know what to do when something goes wrong. There’s feedback in the microphone, or the projector is showing the slides crooked, and the person, who obviously hasn’t had the right training for the job, looks hopeless. Sometimes they look at ME to see if I know how to fix it. I’m happy to say the great majority of the time I work with people who are truly competent at what they do. When something goes wrong, like a buzz in the PA system, for instance, they may not know exactly where it’s coming from, but they know how to troubleshoot to find it. They check one piece of equipment, and then another, and then another, until they find the problem. Exhibiting competence in knowing what you’re doing, or knowing how to get something done, is
communicated to others in a variety of ways. There’s the obvious level of actually being able to do what you say you can do. Your “non-verbals” – how you look, the sound of your voice – go a long way toward conveying competence. So does the style of behavior you choose -whether you come across as a very casual person, or as someone who’s a professional and takes herself seriously. Notice I said, “The style of behavior you choose,” because you do have a choice. And that’s my tip on competence: you can choose to behave in a way that exudes competence, or you can choose to undercut what skills you do have by looking and acting as if you’re not sure of yourself. Your ability to gain influence with other people is dependent on how they see you, whether they judge you to be trustworthy, and whether they think you really know what you’re talking about, or can manage the tasks you claim you can. You’ll go a long way toward gaining that trust when you’re able to impress them with your competence. Dr. Tony Alessandra has authored numerous books, recorded over 50 audio and video programs, and delivered over 2,000 keynote speeches since 1976. If you would like more information about Dr. Alessandra’s books, audio tapesets and video programs, or about Dr. Alessandra as a keynote speaker, visit his website at www.alessandra.com.
SAMUEL CASTORENA, JR. A Legacy of Service Written by H. K. Wilson
ocated in the “Triangle City” of Diamond Bar, where San Bernardino, Los Angeles and Orange counties intersect, Realtor® Samuel Castorena, Jr. enjoys a unique perspective on Southern California real estate. He began his career as a roofer in Diamond Bar, just as the economy was emerging from the 1990s recession. As he observed the many “For Sale” signs going up and coming back down, he began to wonder about a career in real estate. He started out in mortgage lending, working with a top-producer and learning exactly what it took to be successful in the business. By the time the next recession came around in 2008, Samuel was wellpositioned as a Realtor®, using his banking contacts to sell REO properties. He became one of the most prominent REO agents in the area, selling more than 250 homes in only two-and-a-half years. Now a top-producing agent and team leader at Realty ONE Group West, Samuel works in partnership with his wife, Nancy Castorena, with whom he co-owns the American Pacific Mortgage branch in Diamond Bar. Samuel’s combined expertise in lending and real estate translates to superior advice and service for his clients, and a steady stream of repeat and referral business. He is supported by a team of experienced and dedicated professionals. “We have our loan processors, I have a transaction coordinator that works with me, and we have relationships with escrow and title companies we’ve been using for years. I also have a buyers’ agent that works directly with me.” A lifetime resident of the area with decades of industry experience, Samuel knows the nuances of every neighborhood. He is an expert on property values, and he regularly reaches out to past clients with a current Comparative Market Analysis on their property. “People really appreciate knowing what their house is worth versus how much they owe and what their options are if
they refinance or sell in the current market. Maybe they want to pay off all their debt or buy a home that better fits their needs now. Providing the information opens their mind to new possibilities. If they decide to sell, I offer a reduced commission on the listing, since I’m also representing them on the new purchase.”
Samuel goes the extra mile to make a home transition as seamless as possible. “We have a home detailer who goes to all the properties when they’re empty and polishes everything. We recently purchased a huge trailer because we know when people are vacating their homes after they’ve lived someplace for a long time, they have so much stuff they want to get rid of. We offer to park it in front of their house for a week so they can throw stuff they don’t want into it, and then we’ll dump it for them. We’ve seen a real need for this, especially lately, when a lot of people are moving out of state.” Samuel has cultivated referral relationships with reputable agents in the nearby states of Arizona, Idaho, Nevada and Texas, so that when his clients relocate, he can place them in competent hands. “I’m also getting a lot of listings from them here in California,” Samuel says. You won’t often see Samuel without his wife Nancy. This power couple is active in the industry and in the community at large, leading social clubs and serving on public boards. As active parents to their daughter Eleahna and son Elijah, much of their volunteerism is dedicated to education and team sports. “We’re part of an off-road club called the SoCal Outdoorsmen, and we both sit on boards within our community. Right now, I’m vice president of the Walnut Valley Education Foundation and one of the founding members of the Walnut Valley Endowment, a new organization with a goal to raise $2 million to create a fund to support our Walnut Valley Unified School District and add more programs to help our graduating high school students on their career paths. I’m president of our Walnut Valley Unified Coordinating Counsel parent group that helps coordinate every nonprofit associated with the 15 schools across the district. And I’m also president of the Diamond Bar Girls Softball league that my daughter plays for. My wife and I volunteer together in all of these organizations.”
the way I want to be treated.” For Samuel, real estate is more than his profession; it is his legacy. “We’re building something to leave our kids. This is our family’s name and reputation, and we plan on being part of this community for a long time.”
According to Samuel, he’s not just a typical real estate agent, one who will sign a contract, put up a sign, and walk away. “I do whatever it takes to make sure my clients get top dollar for their property or the best home for their money. I represent them to the fullest. I’m a hard worker. I roll up with my truck and tools to help clean your house and get it ready to sell. I believe in karma and treat people
Samuel Castorena, Jr. Realty ONE Group West 10681 Foothill Blvd., Suite 140 Rancho Cucamonga, CA 91730 Tel: 626.253.5129 Email: email@example.com Web: www.samcastorena.com DRE # 01264865- NMLS # 1107479
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The Efficiency Curve
he more you discipline yourself to working nonstop on a single task, the more you move down the “Efficiency Curve.” You get more and more high quality work done in less and less time. Each time you stop working however, you break this cycle and move back up the curve to where every part of the task is more difficult and time consuming. Self-Discipline Is The Key… Elbert Hubbard defined self-discipline as, “The ability to make yourself do what you should do, when you should do it, whether you feel like it or not.” In the final analysis, success in any area requires tons of discipline. Self-discipline, self-mastery and self-control are the basic building blocks of character and high performance. The True Test of Willpower… Starting a high-priority task and persisting with that task until it is 100% complete is the true test of your character, your willpower and your resolve. Persistence is actually self-discipline in action. The good news is that the more you discipline yourself to persist on a major task, the more you like and respect yourself, and the higher is your self-esteem. And the more you like and respect yourself, the easier it is for you to discipline yourself to persist even more.
Focus Clearly on Your Number One Task… By focusing clearly on your most valuable task and concentrating single-mindedly until it is 100% complete, you actually shape and mold your own character. You become a superior person. You become a stronger, more competent, confident and happier person. You feel more powerful and productive. Build Your Self-Confidence… You eventually feel capable of setting and achieving any goal. You become the master of your own destiny. You place yourself on an ascending spiral of personal effectiveness on which your future is absolutely guaranteed. And the key to all of this is for you to determine the most valuable and important thing you could possibly do at every single moment and then, “Eat That Frog!” Action Exercises: Once you start your most important task, discipline yourself to persevere without diversion or distraction until it is 100% complete. See it as a “test” to determine whether you are the kind of person who can make a decision to complete something and then carry it out. Once you begin, refuse to stop until the job is finished. Brian Tracy is one of the world’s leading authorities on personal and business success. Visit his web site and take advantage the many success & achievement resources he has available.
OUR MISSION P W R’ S M I S S I O N To remain the preeminent real estate association in UPHOLDING PROFESSIONAL
STANDARDS, PROVIDING VALUABLE EDUCATION, and PROTECTING PROPERTY RIGHTS through political advocacy for our REALTOR® members and the public.
To Learn More About the Pacific West Association of REALTORS®, Please contact Lalaine Castillo at firstname.lastname@example.org.
The Habit of Success
o each day all that can be done that day. You don’t need to overwork or to rush blindly into your work trying to do the greatest possible number of things in the shortest possible time. It’s the quality that counts… Don’t try to do tomorrow’s or next week’s work today. It’s not the number of things you do, but the quality, the efficiency of each separate action, that counts.
impatient. They want easy success, or none at all. They see the path to success as a frustration, an impediment. Each day spent short of the ultimate goal is viewed as a time of failure and as an annoyance. As such, they get distracted by hundreds of little things that each day try to get us off our course. Yet the successful among us know the truth: If the end goal is all we desire, we simply cannot put in the time and effort it takes to be a success when it counts—each day—and therefore cannot lay the foundation for tomorrow’s success.
Success isn’t about being lucky… Consistency will get you there… To achieve this “habit of success,” you need only to focus on the most important tasks and succeed in each small task of each day. Enough of these, and you have a successful week, month, year and lifetime. Success is not a matter of luck. It can be predicted and guaranteed, and anyone can achieve it by following this plan. But most people live a life of quiet mediocrity and never achieve the success they truly desire because they get
Pay no attention to petty distractions. Enjoy the easy days and shake off the bad days. Stay steadily on your track. Concentrate on each task of the day from morning to night and do each as successfully as you can. Know full well that if each of your tasks is performed successfully, or at least the greater majority of them, your life must be successful. - Earl Nightingale
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Executive Agent of the Month
Mitchel Bohi Executive Agent of the Month
Written by H. K. Wilson - Photography by Michelle Fairless
outhern California native and Realtor® Mitchel Bohi began life in an entrepreneurial family in San Clemente. From childhood, he learned to work hard, think creatively and strive for excellence. He led an extraordinary life as a youth, participating in a television series that took him to destinations around the country. Through it all, he says, his parents kept him “grounded and knowing what’s important in life.” Eventually, however, Mitchel came to a point when he asked himself, “Do you really love what you’re doing right now?” And the answer was no. “I knew I was not chasing my goals,” he says. “I literally went to my dad’s office and told him I wanted to go study in Switzerland. I packed a few suitcases, went to stay with family in Switzerland, and then got into college in Lucerne.” Mitchel earned his degree in design and project management, married his wife Cambria, and returned
home to build a design consulting firm with his father and brother. After a few years, Mitchel found himself at yet another crossroads. And this time, his path led him to real estate. “I always loved homes and design. My mom is an interior designer with a super keen eye for tasteful, modern Swiss design. I decided to get my real estate license and was extremely successful in my first year.” From the outset of his career, Mitchel has doubled his sales year over year. He is a self-motivated young professional at COMPASS, with the drive, work ethic and integrity to help his clients achieve their real estate goals. Mitchel was recently featured on HGTV’s “House Hunters” in Orange County. He continues to use his expertise in design to create a distinctive real estate brand and marketing for his clients’ homes, from polished websites to eye-catching flyers to custom videos.
Mitchel artfully combines his knowledge of coastal real estate with his care for people. “My strategic approach is that I don’t come in and treat every home the same. I really analyze the home and neighborhood and look for more details, like which floorpan last sold in the neighborhood and what can be done to the house to get the most value. I tell someone what they can honestly get and what they have to do to achieve that. That honesty really hits home
with a lot of sellers. I think it’s easy for agents to forget that the memories people have in their house makes selling an emotional experience. It’s important to listen to what clients want and adjust for that. I also don’t like to rush people into buying a home. It’s important to understand where the client is before taking a step forward. I want them to be enthusiastic because they got the home of their dreams for this time in their life.”
But Mitchel’s clients tell the story best. A recent buyer stated: “We met Mitchel at an open house in Dana Point. My wife and I were impressed, so impressed that we immediately started working with Mitchel. Long story short, Mitchel helped us find our dream home in San Clemente, CA. There were multiple offers on the property and negotiations were intense, but Mitchel fought the good fight and won. Our relationship with Mitchel didn’t end at closing. He connected us with painters, a contractor and a great pool service. If you are looking for a fantastic Realtor® that is personable and energetic, Mitchel Bohi is your guy! Thank You Mitchel.” And a delighted seller explained: “From the first time
we met him, we were impressed by his poise, confidence, knowledge of our local market and his sales ability. Mitchel was able to clearly articulate the value of our home and leveraged all of the tools and resources available to sell a home in today’s real estate market. From the beautiful brochure that he personally designed, to the multifaceted outreach campaign, Mitchel so successfully marketed our property that we had two full-price, cash offers within two days of going on the market — a record for purchase price in our neighborhood in the past two years! We highly recommend Mitchel if you are looking for a real estate professional whose passion for his business translates into success for his clients.”
A California Original Family is the center of Mitchel’s life, and he and Cambria spend every available minute with their daughter Cadence. “I attribute a lot of my success to having my wife who is supportive and understanding of the full-time demands of real estate. I’m so fortunate that she appreciates and supports what I want to create.” They recently bought a Midcentury Modern home in the San Juan Capistrano hills, and they are enjoying the work of restoring and designing it. “I love doing home projects hands on and utilizing my resources to build a beautiful home.”
Mitchel’s purpose in real estate is to make life’s big transitions easy for the people he serves. “I do a lot of old school things in real estate, like go the extra mile to make sure my client understands what’s going on at all times. I provide a list of utilities when they move in and referrals to reliable contractors. My goal is to make things as seamless as possible. I know how hard it can be to go through a home transaction. I step in and take care of the details so my clients can move forward to their next destination.”
MITCHEL BOHI THE FORUM GROUP COMPASS 540 S. Coast Hwy., Suite 202 Laguna Beach, CA 92651 Tel: 949.370.4709 Email: email@example.com Web: www.TheForumGroupRE.com DRE # 02043345 ExecutiveAgent Magazine
A SUPERIOR REAL ESTATE E XPERIENCE
Compass is a licensed real estate broker (01991628) in the State of California and abides by Equal Housing Opportunity laws. All material presented herein is intended for informational purposes only. Information is compiled from sources deemed reliable but is subject to errors, omissions, changes in price, condition, sale, or withdraw without notice.
REX MCKOWN 949.689.5018 firstname.lastname@example.org DRE 01275953
MARCY WE I NSTE I N 949.689.3550 email@example.com DRE 01094198 mwaluxury.com
Private Beach Estate | Irvine Cove | Laguna Beach, CA $26 Million | 2565Altamar.com
MONARCH POINT ESTATE LAGUNA NIGUEL, CALIFORNIA Listed for $5,350,000 and positioned atop a scenic bluff in the prestigious guard-gated enclave of Monarch Point, this contemporary estate enjoys breathtaking, white-water panoramas of the Pacific, renowned coastline, city lights, and Ritz Carlton from nearly every room. Enjoy a gourmet chefâ€™s kitchen, state of the art theater room, 4 spacious bedrooms, a lavish master retreat, and a resort style backyard. The list of high-end, designer finishes is extensive and sure not to disappoint the most discerning of buyers. Located at 22902 Oceanbreeze Way, Laguna Niguel, CA 92677 34
Andrea Ballesteros DRE # 01246320 Coldwell Banker Realty
Tel: 949.690.5159 firstname.lastname@example.org https://www.ballesterosgroup.com ExecutiveAgent Magazine
TOP OF THE WORLD LAGUNA BEACH, CALIFORNIA Experience panoramic, unobstructed coastline, ocean, Catalina Island, and city lights views from this stunning residence that has been recently remodeled down to the studs. Located on a quiet cul-de-sac in Lagunaâ€™s coveted Top Of The World, this designer home boasts 4 spacious bedrooms plus an office and 4.5 luxuriously updated baths. Desirable Laguna Beach location within close proximity to award-winning Top Of The World Elementary and Thurston Middle School, Alta Laguna Park, trails, and just moments to downtown and the beach! Located at 2875 Bernard Ct., Laguna Beach, CA 92651 $3,795,000
Andrea Ballesteros DRE # 01246320 Coldwell Banker Realty
Tel: 949.690.5159 email@example.com https://www.ballesterosgroup.com ExecutiveAgent Magazine
CALIFORNIA LIVING LAGUNA BEACH, CALIFORNIA This is your dream beach home: turn-key, ocean view, single level and mid-century architecture. Enjoy the spacious open floor plan with romantic fireplace, beamed ceilings, custom lighting, wide plank hardwood floors and impeccable style throughout. Breathe in the ocean air as you gaze at the views of the city with the sea as a backdrop. Featuring clean lines, light filled interiors with indoor/outdoor living on the ocean view entertaining deck. The chefâ€™s kitchen is beautifully remodeled with attention to every detail: new cabinetry, quartz counters, subway tile backsplash, farm house sink, 6 burner Wolf Range, pot filler, U-Line wine cooler and Subzero refrigerator. The fenced in, private backyard welcomes you with lush green grass and a patio for relaxing. This home is nestled into the West facing ocean side of Temple Hills and rejuvenates your soul in this setting of tranquility and serenity. The private master suite is highlighted with large master closet and a master bath offering a luxurious tub, glass enclosed shower, brass fixtures and built in vanity. California living in Laguna Beach close to the beaches, shopping dining and many art galleries. This home awaits you! Virtual Tour: www.2065SanRemo.com. $2,295,000 38
Shauna Covington DRE # 00991380
949.412.8088 direct firstname.lastname@example.org http://shaunacovington.com PREMIER RANKINGS & AWARDS Shauna Covington was recently named one of the leading real estate professionals in the entire country, placing among the top one-half of 1 percent of more than 1,100,000 RealtorsÂŽ nationwide. #1 Individual Agent in Orange County 2012-2019. Top 10 Individual Agent in North America 2014-2018. Chairmanâ€™s Circle Diamond from 2009 -2019 ExecutiveAgent Magazine
OCEAN RANCH 10 FERN CANYON, LAGUNA NIGUEL, CALIFORNIA Panoramic Ocean & Sunset Views! Nestled behind the prestigious guarded gates of Ocean Ranch, this stunning estate boasts over 6,600 sqft, 5 ensuite bedrooms+bonus+office, & ocean views. Enjoy the California lifestyle with built-in wet bar, BBQ, pool/spa, and large patio amongst a backdrop of tranquil coastline views. Office, guest-ready MAIN FLOOR BEDROOM with full bath, master suite with ocean and sunset views, and three additional ensuite bedrooms+bonus room with viewing balcony complete the accommodations. Ocean Ranch amenities include a pool, playground & basketball court. Blue-Ribbon Award-winning schools, shops & restaurants, outdoor recreation & 5 star resorts nearby! Only 2.5 miles to Salt Creek beach! $3,988,800
DRE # 0095318
RE/MAX Tel: 949.248.8401 email@example.com www.McGuireTeam.com ExecutiveAgent Magazine
Resort Style Living With beautiful panoramic views, wraparound decks, Koi pond, huge views, pool/spa, patios, screening room, this updated Escondido Beach home feels like a resort. Private garden entry. Ocean-view living room with fireplace, built-in aquarium, bar, full-width deck, separate area for al fresco dining. Chefs dream island kitchen with loads of extras opens to pool terrace. The grassy area has a bbq island and a pizza oven. Upstairs ocean-view owners suite has a fireplace, luxurious bath, smart mirror with a built-in television, custom closets, and glass doors to a wraparound oceanfront deck. Two more en-suite bedrooms on this level with steps to an en-suite office/4th bedroom/gym, which opens to a home theater with custom-painted ceilings, and a wet bar. Numerous patios and decks for lounging, dining, and entertaining. Smart-home technology, automated shades, new waste treatment, full surveillance, back-up generator, sports equipment storage, outdoor shower, steps to the beach, two-car garage with electric charger, infrared sauna, and so much more. Resort-style living with all the comforts of home. Located at: 27228 Escondido Beach Rd., Malibu, CA 90265 $14,995,000
Chris Cortazzo DRE # 01190363 COMPASS
Tel: 310.457.3995 firstname.lastname@example.org https://chriscortazzo.com ExecutiveAgent Magazine
INDIAN WELLS ESTATE INDIAN WELLS, CALIFORNIA Experience next level resort style living like none other in this gorgeous Indian Wells Estate. This well-planned house allows a seamless flow between indoors and outdoors, ideal for entertaining. Cathedral ceilings with exposed beams featured in the great living room greet your arrival. Completely upgraded Cook’s Kitchen enjoys direct access to the outdoor entertaining area. Spoil your guests with a resort experience while swimming in your private pool and enjoying the breathtaking views across the course. A cleverly disguised pantry not visible from the kitchen provides extra storage. Perfectly designed with indoor-outdoor living in mind. The luxurious master bedroom suite features an elegant ensuite, extra-large walk-through wardrobe and an additional sitting area outside the sliding glass doors. Find each bedroom boasting a private bathroom separate from your guest’s powder bathroom. Many custom upgrades throughout like built in motorized shades for all the windows and doors keep things private. With windows and Sliding glass doors on all sides, natural light pours in through the day. Beautiful Mountain Views beyond the custom designed opulent, resort-style pool with spa and outdoor entertaining area, perfect for parties or weekend getaways. Surrounded by mature well maintained landscaped gardens. Escape to the idyllic surrounds of luxury resort home with fairway views. You’ll be living in the safety of this quite desirable gated community with 24-hour guard gated access. This estate offers the perfect balance between privacy and community. 3 Bedrooms - 4 Baths - 4 car garage. www.45744ViaVillaggio.com. Offerred at: $1,749.000
DRE # 01078792
COMPASS 303 3rd Street # 200 Huntington Beach, CA 92648 Tel: 714.625.8767 email@example.com https://www.carlcapitano.com ExecutiveAgent Magazine
Shifting Perspective For Phenomenal Rewards
he truth is that when you have done everything you know how to do and your career, finances, marriage, etc. isn’t working; you have to start over from scratch.
Maybe the old way of doing things works for your friends or colleagues, but judging from your results and where you are (rock bottom) the old way, or normal way, just didn’t give you the success you desire. Some people may, and more than likely will, try to convince you that hitting rock bottom is a bad thing. They may even feel sorry for you. Don’t let them. Shift your prospective and realize the fabulous opportunities you now have. You now know what doesn’t work. You won’t try doing those things again. Today, you can start something new, something that has unlimited potential! Shifting your perspective about rock bottom takes a shift in your thinking. Think about the words ‘rock bottom’. Rock is a solid word. Things that are strong and tough are described as ‘rock solid.’ Even the Bible describes houses that will never be destroyed as being built on rock. So, if you have hit rock bottom, it’s a pretty solid place to be. It’s actually a great springboard for the rest of your life. Claim and believe hard tasks are easy and they will become easier and be accomplished more quickly. Mark Victor Hansen is the co-author of the wildly successful Chicken Soup For The Soul series of books. For over 30 years, Mark Victor Hansen has focused solely on helping people in all walks of life reshape their personal vision of what’s possible for themselves. Visit the Mark Victor Hansen website.
Sales Tip – The Correct Enthusiasm
A huge mistake many salespeople make (I’ve caught myself doing this many times), is attempting to persuade our prospect to buy what “we” like without considering what “they” like. Have you ever done that? After all, because ‘I’ think this style looks best, obviously the prospect must, too.” Or, “‘I’ like this financial growth plan better than any of the others.” Maybe even, “Take a look at this widget; it’s got 107 ways that you can blah blah blah, blah blah blah. Isn’t it magnificent!?”
accent on your own). Yes, enthusiasm (gentle enthusiasm) is a key to success in sales. Still, we need to discover what enthuses our prospect even more than what enthuses us. Author, political speechwriter and master persuader Michael Cloud says, “When I go fishing I put worms on the fishhook. I don’t like to eat worms; fish do. So I put on the hook what the fish like instead of what I like.”
How to Create the Right Amount of Enthusiasm When Selling
Great point. So, yes, by all means, be enthusiastic. But first, find out what enthuses your prospect, then simply become enthusiastic about helping your prospect own what he or she wants.
Now, please don’t get me wrong. Genuine enthusiasm is very important. It’s a key to successful selling. Sales superstar and bestselling author, Zig Ziglar, even teaches that “The last four letters of ‘enthusiasm’, which are I – A – S – M, stand for ‘I Am Sold Myself’” (you’ll have to imagine his classic
Bob Burg speaks on “Endless Referrals” and “Positive Persuasion.” He is author of “Endless Referrals: Network Your Everyday Contacts Into Sales” and “Winning Without Intimidation: The Art of Positive Persuasion”, “The Go-Giver“, and “Go-Givers Sell More.” Visit Bob Burg at www.burg.com.
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DO YOU KNOW SOMEONE
TO NOMINATE? I Nominate: Name____________________________________________________________________ Company________________________________________________________________ Phone___________________________________________________________________ Email____________________________________________________________________ Submitted By: Name____________________________________________________________________ Company________________________________________________________________ Phone___________________________________________________________________ Email____________________________________________________________________ Fax/Email nomination to: Executive Agent Magazine PO Box 73384 San Clemente, CA 92673 Fax: 949.266.8757 Email: Fred@ExecutiveAgentMagazine.com Tel: 949.297.8323
Our bone marrow transplant reunion is now standing room only. Each year, City of Hope invites bone marrow transplant recipients and their families to attend the “Celebration of Life” event. It’s a joyous time during which survivors of blood cancers such as lymphoma, leukemia and myeloma embrace their health, their life and each other. It began more than 35 years ago when City of Hope created what is now one of the largest and most successful bone marrow transplant programs in the world. In fact, we’ve completed over 11,000 transplants and, according to national reports, our outcomes are among the best in the nation. The goal of curing cancer isn’t just something we work at. It’s what we live for. If you have cancer, make us your first call. Or ask your doctor for a referral. We accept most insurance. 800-826-HOPE
WE LIVE TO CURE CANCER. Science saving lives. cityofhope.org/bmt
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