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MAGAZINE

MEDIA KIT 2017  THE MAGAZINE | THE COMPANY | MARKET ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


2 | THE MAGAZINE

www.dutyexpress.com

1,6 MILLION READERS BE DUTY, BE GLOBAL DUTY EXPRESS MAGAZINE celebrates the global e-commerce market for Costumers and Businesses. It highlights the latest releases of luxury brands fashion and prêt-à-porter, corporate products and services for companies and costumers in business interviews, articles and editorial. The magazine comes in two formats: Digital and Printed. The first version is published monthly online and emailed to a database of 1.5 million online classified shoppers. The printed editions are published biannually in May and November and distributed to 100.000 clients of the main Brazilian Banks, Rewards Programs (Smiles and Multiplus), Luxury Hotels, Currencies Exchange Houses, Tourism Agencies and Memberships delivery boxes.

DISTRIBUTION Digital:   1,5 million online shopers Printed:    100.000 consumers and clients of TOP Companies  

THE MAGAZINE | THE COMPANY | MARKET ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


www.dutyexpress.com

THE COMPANY | 3

DUTY EXPRESS, THE WORLD NO BORDERS DUTY EXPRESS is an American company with headquarters office and Global Operations Center at the Miami Free Trade Zone in Doral, Florida, United States. Our subscription plans (Personal Economy, Personal Platinum, Business and Corporate) incorporate services and benefits that promote a significant cost reduction on international purchasing from companies of all sizes in the Brazilian Market: distributors, traders, import/export professionals, suppliers or demanders of supplies and raw materials. Through our consolidated global partners, we assist our clients in all processes of International Logistics without Import and Export Taxes and Duties in the United States.

THE MAGAZINE | THE COMPANY | MARKET ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


4 | THE E-COMMERCE BRAZILIAN MARKET

www.dutyexpress.com

With 59% of the Latin American e-Commerce market, Brazil is today a market with great potential. Recent analysis shows that the Brazilian population has experienced substantial changes in the last few years, such as increase of purchasing power and access to broadband connections and the explosion in sales of connected devices, among others. This new profile scene has increased the number of Brazilians who shop online, making the country one of the main markets for e-commerce in the world. According to the Brazilian Electronic Commerce Association (ABComm), eCommerce in the country grew 18% in 2016, reaching the mark of US$ 18.3 billion.  

THE MAGAZINE | THE COMPANY | MARKET | ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


www.dutyexpress.com

THE E-COMMERCE BRAZILIAN MARKET | 5

The purchase volume made by Brazilians foreign websites is also increasing, mainly due to the high volume of supplies, at lower prices in such stores. It is estimated that 38% of e-commerce customers in Brazil shop in online stores outside Brazil. Duty Express arrives to serve this public, helping to save even more and have a Simple, Easy and Fast delivery new experience on shopping .

Timeline from Statista.com presenting a forecast of digital buyers in Brazil from 2015 to 2021. In 2019, 80.1 million Brazilians are expected to buy goods and services online.

THE MAGAZINE | THE COMPANY | MARKET | ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


6 | ONLINE

www.dutyexpress.com

OUR MEMBERSHIPS CAN BUY ANYWHERE IN THE WORLD

our readers can access the magazine anytime from everywhere THE MAGAZINE | THE COMPANY | MARKET | ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


www.dutyexpress.com

SOCIAL MEDIA | 7

EVERY DAY WE ARE IN TOUCH The presence of Duty Express Magazine in social media is constant. Our followers are daily informed about the news of the global E-Commerce market, and also about our advertisers' offers and their business models. In addition to being present in the advertising space of the Magazine, your company is exposed in the editorias staff, wich means that you can be highlighted in cases of success, notes or in special matters about its Sector of activity.

THE MAGAZINE | THE COMPANY | MARKET | ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


8 | RATES

www.dutyexpress.com

ADVERTISING RATES ALL PRICES ARE NET

PRINTED EDITION | 100.000 BIAnNUALLY  SPREAD | DOUBLE PAGE                                               US$17,000 RIGTH HAND PAGE OPPOSITE EDITION                       US$12,500  RIGTH HAND PAGE                                                          US$10,500 LEFT HAND PAGE - OPPOSITE EDITION                        US$9,800 LEFT HAND PAGE                                                              US$8,900

DIGITAL EDITION | 1,5 MILLION monthly  SPREAD | DOUBLE PAGE                                              US$ 12,000 RIGTH HAND PAGE OPPOSITE EDITION                      US$   8,500  RIGTH HAND PAGE                                                         US$   7,500 LEFT HAND PAGE - OPPOSITE EDITION                       US$  6,800 LEFT HAND PAGE                                                             US$  5,800   ADD A VIDEOLINK  IN YOUR ADVERTISEMENT           US$ 3,000 ADD A WEBLINK ON YOUR LOGO                                US$ 1,500

THE MAGAZINE | THE COMPANY | MARKET | ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


www.dutyexpress.com

RATES | 09

Program your campaign in an Annual Package in both editions (Printed and Digital) and save money

& The more you Advertise,

the more you Earn

 DUTY EXPRESS MAGAZINE´s Advertisers automatically participate in DUTY EXPRESS CLUB, the Rewards and CASH BACK Program of DUTY EXPRESS. This means that all the value spent on advertising in the Magazine is converted into points. Every dollar spent = 2 Points Each time your company completes 10,000 points, you receive US$200,00 that will be discounted in the next ads.

THE MAGAZINE | THE COMPANY | MARKET | ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


10 | READERSHIP & DISTRIBUTION

www.dutyexpress.com

WHO WE ACHIEVE DIGITAL EDITION FREQUENCY: MONTHLY EMAILED:

ANNUAL GROSS SALES:

Corporate 10%

Above US$ 30MM Above US$ 20MM Business 30%

Costumer 60%

Above US$ 10MM

Co rp or at e

Bu sin es s

Above US$ 0MM

PURCHASING POWER: GENDER:

+US$ 7.000 +US$ 5.250 +US$ 3.500 +US$ 1.750 Cl as s H ig h

M id dl e

M id dl e/ H ig h

+US$ 0 Cl as s

Female 55%

Male 45%

THE MAGAZINE | THE COMPANY | MARKET | ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


www.dutyexpress.com

READERSHIP & DISTRIBUTION | 11

WHO WE ACHIEVE PRINTED EDITION FREQUENCY: BI-ANNUAL

DISTRIBUTION: LOCATION IN THE COUNTRY (BRAZIL):

LUXURY HOTELS 13%

40 MEMBERSHIP BOX 33%

TOP BANKS 13%

30 20 10

PA U LO SA O

PA R AN A

C AT AR IN A

SU L

SA N TA

G R AN D E

R IO

FX EXCHANGE 6%

R IO

JA N EI R O D E

TURISM AGENCIES 10%

O TH ER S

0

REWARDS PROGRAMS 25%

READERS: The readers of DUTY EXPRESS MAGAZINE are people with high purchasing power, who travel abroad and have an international credit card. At the same time, they are part of the population that buys online and spends an average of over $ 1,000 per purchase

THE MAGAZINE | THE COMPANY | MARKET | ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


12 | SPECIFICATIONS

www.dutyexpress.com

FULL PAGE: TRIM -  9" x 10.875" BLEED -   9,25"  x 11.125" LIVE AREA - 8,25" x 10,125"

SPREAD: TRIM -  18" x 10.875" BLEED -   18,25"  x 11.125" LIVE AREA - 17,25" x 10,125"

AD SPECIFICATIONS:

PRINTED EDITION DEADLINES Space Reservation: MARCH,25 & SEPTEMBER,25 Material Due: APRIL,08 & OCTOBER,08 Publication Date: MAY,05 & NOVEMBER,05

DIGITAL EDITION DEADLINES Space Reservation: 45 Days Before Publication Material Due: 20 Days Before Publication Publication Date: All Day 5

Contact: (305)924-7670 contato@dutyexpress.com

DUTY EXPRESS MAGAZINE prefers High Resolution PDF File. We also accept Quark, Photoshop and Illustrator files, all with color proff for our printed to use as a guide line when printing the magazine. All images should be in CMYK format, at a resolution of 300 ppi. DUTY EXPRESS MAGAZINE does not accept files in RGB format. 175 Line Screen Maximum Ink Density 310%. A ´rich black` color should be used to avoid a ´washed out`appearance whenever large fonts, graphics, boxes or backgrounds are to print as black. Use the values of 100% black, 40% cyan, 30% magenta and 30% yellow to create a ´rich black`. Any specified color must not exceed a total tone Value of 310. The percentage of tint of each color (K+C+M+Y) when added must not exceed 310%. Spreads must be summited as a Two Single-Page PDF/X-1A files. The videos to be linked in the digital edition are the sole responsibility of the advertisers. DUTY EXPRESS MAGAZINE does not produce video for its advertisers.

THE MAGAZINE | THE COMPANY | MARKET | ONLINE | SOCIAL MEDIA | RATES | READERSHIP & DISTRIBUTION | SPECS


MEDIA KIT 2017 | Duty Express Magazine