__MAIN_TEXT__

Page 16

5 TIPS TO CREATE:

BRAND AWARENESS PRE-LAUNCH

you are not only creating a product or service, but there is an underlying value to what you have created. In creating this value for a customer, to carve out your niche, it is critical to look outside of what you alone individually value.

C

lose your eyes for a second, and think about some of the most popular, well-known brands out there. Which ones come to mind? It could be a clothing franchise; maybe it’s a food chain or even a particular social media app. You know who they are, what they stand for and what they offer. That is because they are established. As a result, creating brand awareness is not exactly a priority for them, like it used to be.

Now, not only do you have to launch your product/ service, but you also have to tell people who you are, Why they should buy from you and why they should trust you.

However, for your brand, it is. If you pre-launch, chances are no one knows who you are (except for the friends and family of your team, and maybe some investors if you have got them).

Here are 5 tips to effectively create brand awareness pre-launch, when no one really knows who you are (yet):

What if I told you that you could begin earning that trust before you have even gone live with your business? It is possible and it is in your company’s best interest to do so.

DRE A ME R 2 C R EA T O R B USI N ESS M A G A Z I N E

- 16 -

I SSUE 7

Profile for Dreamer 2 Creator Magazine

Dreamer 2 Creator Business Magazine Issue 7  

An interview with Grant Browning of Carib 101 Media group, which includes Toronto Caribbean Newspaper, gives an insight into his marketing p...

Dreamer 2 Creator Business Magazine Issue 7  

An interview with Grant Browning of Carib 101 Media group, which includes Toronto Caribbean Newspaper, gives an insight into his marketing p...