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4 Steps to Reach more clients using

pinterest

on Pinterest. If you follow these 4 actionable steps and pin regularly, you will be off to a great start expanding your business’ reach with Pinterest.

1

Create a Pinterest Business Account First things first, you will need to make a Pinterest business account. Which will give you access to analytics, which is vital in evaluating your reach; identify what works for you and what does not. You can sign up for or convert your personal account to a business account by visiting https:// business.pinterest.com Once you have your account, you will want to fill in your biography and create boards. Below I discuss some tips for these.

2

M

ost commonly thought of as a place for women to plan weddings they cannot afford and save recipes they never make. Pinterest has ideas, tips, and information on just about any topic you can think of, including pottery, woodworking, and self-improvement, just to name a few. Pins are more shareable than posts on other platforms, which can quickly provide a wider reach for your target market. Links connected to each pin makes it super simple for a potential client to purchase your product. Just one click will bring them straight to your product or landing page. There is potential for any product or service

Find and Use Keywords Although Pinterest is typically considered a social media platform, it is more similar to a search engine. It is not, mainly, used to connect and interact with people, but more so to search for products, services, and inspiration. So if you are familiar with SEO (search engine optimization), you should have that same approach on Pinterest. You need to use keywords your target clients would be searching for. Tips for finding Keywords Compose a list of search terms related to your product or service. Use these keywords throughout your profile wherever possible. Find more specific keywords by putting the explicit vocabulary into the search bar at the top of Pinterest. Pinterest will then suggest related words to make the search more specific. Specific searches are more likely to result in a sale if a perfect match is found. Consider “purse” versus “purple leather purse”.

DRE A ME R 2 C R EA T O R B USI N ESS M A G A Z I N E

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I SSUE 5

Profile for Dreamer 2 Creator Magazine

Dreamer 2 Creator Business Magazine Issue 5  

The theme of Issue 5 is Growth  In our featured article, Daniel Lewis gives us a better understanding of 'WHY.' The purpose of your business...

Dreamer 2 Creator Business Magazine Issue 5  

The theme of Issue 5 is Growth  In our featured article, Daniel Lewis gives us a better understanding of 'WHY.' The purpose of your business...

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