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DAN'S PAPERS, August 27, 2010 Page 60 www.danshamptons.com

Crabs

(continued from page 57)

Wearing a pair of thick gloves wouldn’t be a bad idea. But if you must go in bare handed, pick up the crab from behind, grabbing it at the base of its swimming fin where it connects to the main body. This puts it in a very precarious situation, restricting its range of motion. It is unable to make contact with you. Crabs can live for a day or two out of water as long as they look healthy and are kept cool by putting them in the refrigerator. Caution: they are still mobile and may wander around your fridge if they’re not in a tall container. Though I love to catch them and eat them, cooking crabs was not a chore I relished in. Boiling them is the most common and easiest method. I’ve heard that there is a humane way to do it by stroking its head and putting it to sleep, then dropping it into the boiling water. Hmmm… You can add just a little salt to the water, or some Old Bay if you’re feeling spicy. The crab’s shell should turn a bright orange when done. Eating crabs takes as patience as catching them, so sit back and enjoy. A few formalities: The towns of Southampton, Riverhead, Southold and East Hampton require a permit for recreational (and commercial) crabbing. You can take up to 50 crabs with a permit, available online at each town’s website, or at town hall. Proof of residency is required; renters can bring a copy of a lease or similar documentation. You can only take male crabs. Here’s how to tell: Females have a wide abdomen, males a narrow, pencil shaped abdomen.

Givin’ You the Biz

(continued from page 58)

This year the formula for a lot of swag bags was one perfume, or one clothing item per bag. She also mentioned that, now, the actual bag is sometimes the gift, but even here many organizations are going from canvas to paper to reduce costs. I remember when they had blue bags for guys and pink for women, with products chosen by gender. Now it seems to be bottled water, a magazine, a women’s product and some coupons. Last year it seemed that light weight T-shirts with the charities logo was in vogue, yet this year I did not get a single tshirt going to the same events. So next time you go to an event make sure you leave early so you won’t be shut out, as I was at the last event I went to this last Saturday night in Southampton, where 850 bags were actually given out, to the first 850 people. News Flash: Madison & Mulholland will now for the first time offer an on-line course for anyone who is interested in created a gift bag business. Beginning October 4, MADISON & MULHOLLAND’S NEW on-line course, “The Art of Making Money Through Gift Bags,” will be offered for the first time to event planners, non-profits and entrepreneurs as a way to raise money or increase profits through gift bags. The course will be a step-by-step approach with a guide book, personal resources, DVD, CDs, plus one-on-one coaching and media planning. Information will soon be available the website: MadisonandMulholland.com.

with important potential customers.” Melanie McEvoy of McEvoy and Associates, a firm specializing in event planning in the New York vicinity, especially for non-profit charity events, said there has been a cut back in this area this last year. She recounted an event a few years back where, “200 bags were given out with about $500 worth of merchandise in each one.” Now, cutbacks include one bag per couple or family, limited number of bags, bags only for women, or no goodies at all. McEvoy says the bags are a cost to the charities and believes that although the idea is a novel one, the cost is detracting from the much needed funds that so many charities need during these troubling times, especially when money is getting harder to raise. McEvoy also said that making the bags is quite time consuming and labor intensive (Just ask Dan’s Papers assistant to the publisher Ellen Dioguardi, who packed about 400 for Dan’s 50th Anniversary Party). McEvoy said that, often, sponsors of the event donate new or popular products they want to promote to affluent customers; and while it’s great that they donate the gifts, there is a cost—money that could have been given to the charity, which is supposed to be the reason for the event. However McEvoy did mention the event that the $500 bags ended up grossing $250,000 more than the previous year when there were no Swag bags, so somehow I suppose it was all part of a good year all the way around.

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Disclaimer: Riverhead, NY outlet location only carries discontinued, returned, and not-quite-perfect furniture and home accessories. All merchandise is sold as-is and all sales are final. Discounts calculated from original retail store prices or current store prices, whichever is higher. Quantities are limited to stock on hand; shop early for best selection. Sale pricing and/or discounts cannot be combined with any other discounts, other promotional coupons, or other offers. Cash, credit cards, and checks accepted with valid identification. Corporate checks cannot be accepted. 1341990

Dan's Papers Aug. 27, 2010  

Dan's Papers, the 51-year-old bible of the Hamptons, is owned by Manhattan Media, a multi-media publishing company based in New York City,...

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