2022 Sponsorship Opportunities for Downtown Hillsboro

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2022 SPONSORSHIP OPPORTUNITIES Partnership is in our name. We’d like to offer you a chance to be a partner by investing in Downtown Hillsboro with a sponsorship, in return for access to publicity and exposure to our supportive and engaged community. Downtown sponsorships not only support events and programming in Downtown Hillsboro, they also support the economic vitality, beautification, and activation of the Downtown district year-round. Thank you for your interest in helping preserve the community that exists around our Downtown.

PO Box 2788, Hillsboro, Oregon 97123 | www.downtownhillsboro.org 503-640-6145 | info@downtownhillsboro.org


TIDY UP DOWNTOWN Through coordinated projects and individual volunteers, this program provides a framework and resources for keeping Downtown sidewalks, streets, planting beds, amenities, parking lots, and surfaces clean. At least one project that is open for individual registration is coordinated each month, and up to five additional projects are organized around groups. Our first-in partner for this program is SOLVE Oregon, who provides support through recruitment of groups, individuals, as well as supplies.

PRESENTING SPONSOR - $6,000 (1 available) ¨ ¨ ¨ ¨ ¨ ¨ ¨ ¨ ¨ ¨ ¨

Naming rights for twelve-month period (e.g. Tidy Up Downtown presented by Your Name) Prominent logo posting on recruitment materials Callouts in a minimum of four social media posts and tags in all social media posts Press release announcing sponsorship Prominent sign placement during projects (check-in and “Volunteers at Work”) Blog post with teaser in e-newsletter (Destination Downtown ) Name and logo on volunteer safety vests Display and distribution of advertising material and/or swag to volunteers Opportunity for your representative to greet volunteers as they check in One custom volunteer project for up to 30 of your people Option to renew for next year’s sponsorship of this program

PROJECT DAY SPONSOR - $250 (12 available) Callouts in one social media post and tags in all social media posts on selected project day ¨ Display and distribution of advertising material and/or swag to volunteers on project day ¨ Opportunity for your representative to greet volunteers as they check in on project day ¨

CORPORATE VOLUNTEERING Interested in bringing your corporate group out for a customized volunteer project in Downtown? Please contact us for more information.


ARTIST WINDOW TAKEOVERS Spring & Winter 2022 This new program meets at the intersection of business, art, and community - the three things that make Downtown Hillsboro vibrant. The Window Takeover pulls juried artists from the community to paint the windows of Downtown businesses - retail, restaurant, and services. While the art is up on the windows, we will be highlighting the stories of the artists through our marketing channels.

TAKEOVER SPONSOR - $6,000 (1 available per season) Prominent logo posting on printed promotional materials Callouts in at least four social media posts and tags in all social media posts about the program; audience 2500+ ¨ Highlight in press release about event ¨ Blog post with teaser in e-newsletter (Destination Downtown), audience 1500+ ¨ Option to renew for next year’s sponsorship of the event ¨ ¨

HOST AN ARTIST - In-kind (12 available per season) For Downtown Hillsboro businesses only You will be matched with an artist that will paint your street facing windows ¨ When they are their painting you will check-in on them, and offer up the use of your restroom as well as water and light refreshments ¨ You will share the artist’s story with your customers/clients ¨ When the event is over, the exterior of your windows will be washed by a professional cleaning company ¨ ¨


DOWNTOWN BLOCK PARTY Friday, July 15, 2022 With the streets closed the day before the annual Celebrate Hillsboro event almost a decade ago, businesses decided to start their own event by claiming the walkable blocks created by the street closures, adding live music, extending their hours, and inviting the community. This tradition became known as the Downtown Block Party, and we are glad to be the presenters of this event. With over 800 people in attendance pre –pandemic, we intend to make the party even bigger in 2022!

PREMIER SPONSOR - $3,000 (1 available) ¨ ¨ ¨ ¨ ¨ ¨ ¨

Prominent logo posting on promotional materials Callouts in a minimum of four social media posts and tags in all social media posts Mention in press release about event Blog post with teaser in e-newsletter (Destination Downtown) Reserved table at entertainment location of your choice Complimentary 10x10 prime booth space Option to renew for next year’s sponsorship of the event

FAMILY AREA SPONSOR - $1,000 (1 available) Naming rights to the area (Your Name Family Fun Zone) Callouts in at least two social media posts and tags in content relevant to family area ¨ Complimentary 10x10 prime booth space in family area ¨ ¨

PET AREA SPONSOR - $1,000 (1 available) Naming rights to the area (Your Name Pet Pavilion) Callouts in at least two social media posts and tags in content relevant to pet area ¨ Complimentary 10x10 prime booth space in pet area ¨ ¨

NIGHT GARDEN SPONSOR - $2,000 (1 available) Naming rights to the area (Your Name Night Garden) Callouts in at least two social media posts and tags in content relevant to pet area ¨ Complimentary 10x10 prime booth space in night garden ¨ ¨

SUPPORTING SPONSOR - $250 (8 available) · ·

Callouts in at least two social media posts Logo on welcome banners at four main entrances


HILLSBORO WISHING TREE SPONSORSHIP October 1-31, 2022 The Hillsboro Wishing Tree is a weeping elm at the northeast corner of Main Street and 2nd Avenue in Downtown. But it’s more than just a tree, it is a place of unity where community comes together to share wishes and hopes for the future. It is both a community building activity and an artistic demonstration during the month of October, Hillsboro’s Art Month. A group of Downtown volunteers are bringing this international tradition to Downtown Hillsboro for a second year and giving it a Hillsboro spin that will bring community together. This initiative is a product of the Hillsboro Downtown Together Steering Committee, a collaboration of organizations, businesses, and individuals who share a passion for making Downtown Hillsboro a better place.

PREMIER SPONSOR - $2,000 (1 available) ¨ ¨

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Prominent logo posting on printed sidewalk signage. Callouts in at least four social media posts and tags in social media posts about the program by partnering organizations and individuals; audience 2500+ Mention in press release about event Blog post with teaser in e-newsletter from the Hillsboro Downtown Partnership (Destination Downtown), audience 1500+ Option to cohost kick-off event on October 1st. Option to renew for next year’s sponsorship of the event


SPOOKTACULAR DOWNTOWN Saturday, October 31, 2022 The story goes that more than three decades ago, Downtown Hillsboro businesses joined together to host the only business district trick or treat event in the nation. It even got national news coverage for being innovative in the era of crazy trick or treating stories. And ever since then, the businesses have been inviting kids and their families in the well-lit shopping district along Main Street. We continue the tradition of closing the street to vehicular traffic to make it even safer. (Event previous known as Safe n Sane.)

PREMIER SPONSOR - $2,000 (1 available) ¨ ¨ ¨ ¨ ¨ ¨

Prominent logo posting on printed promotional materials Callouts in a minimum of four social media posts and tags in all social media posts Mention in press release about event Blog post with teaser in e-newsletter (Destination Downtown) Complimentary 10x10 booth space in family area Option to renew for next year’s sponsorship of the event

SUPPORTING SPONSOR - $250 (8 available) · ·

Callouts in at least two social media posts Logo on welcome banners at four main entrances

TRUNK OR TREAT SPACE - $50 We will be adding options for business from outside of the event footprint to decorate a 10x10 space or their vehicle and hand out treats in a designated location within the event footprint. If you love Halloween and want to participate in this new addition to the event, please let us know.


BOGO GIFT CARD PROMO Support the local merchants that make our community unique.

Introduced in the midst of the pandemic, the Downtown Hillsboro eGi Card program encourages people to shop local and support small businesses. The first six months of offering the program led to almost $5,000 in gi cards being purchased. Many communities offering similar programs have found that partnering with medium to large businesses in their community to offer by-one-get-one offers is a great way to promote it to new audiences and generate the multiplier effect.

BENEFITS OF A BOGO ¨

Prominent logo posting on printed promotional materials

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Blog post with teaser in e-newsletter (Destination Downtown )

Callouts in social media posts and tags in all social media posts about the promotion ¨ Follow-up emails to purchasers ¨ Your employees, clients, members or other stakeholders can get first dibs ¨ Demonstrate your support for the local economy ¨

BUY $X, GET $Y SPONSORSHIP >$2,000 This program will be a little slower, but will make more individual connections. We recommend 20-50% matching.

BY-ONE-GET-ONE SPONSORSHIP >$1,000 The most generous campaigns are obviously the most successful . With this matching program, every dollar you contribute will go to match sales, dollar for dollar.

BUY $X, DONATE $Y SPONSORSHIP >$500 Want to double your returns? We can help you set up a program where for every dollar spent, you match a percentage to be donated to a local non-profit that will then use the gi cards for their programs or to distribute to their clients.


HOMETOWN HOLIDAY CELEBRATION Saturday, November 19, 2022

This annual event in Historic Downtown Hillsboro is a pinnacle of the holiday season. Artisans showcase their best handmade work at this bustling market, while carolers, live music, and activities for all ages abound. Downtown merchants will also be open for business with a variety of in-shop activities and promotions. The Civic Center Plaza will be full of holiday cheer and excitement leading up to the awe-inspiring tree lighting. With more than 6,000 people at the event each year, this is a favorite event of many locals and their families.

PREMIER SPONSOR - $4,000 (1 available) ¨ ¨ ¨ ¨ ¨ ¨

Prominent logo posting on promotional materials Callouts in a minimum of four social media posts and tags in all social media posts Mention in press release about event Blog post with teaser in e-newsletter (Destination Downtown ) Complimentary 10x10 prime booth space Option to renew for next year’s sponsorship of the event

TREE SPONSOR - $4,000 (1 available) ¨ ¨ ¨ ¨ ¨

Prominent logo posting on printed promotional materials Callouts in a minimum of four social media posts and tags in all social media posts Mention in press release about tree Complimentary 10x10 prime booth space Option to renew for next year’s sponsorship of the tree

FAMILY AREA SPONSOR - $1,500 (1 available) Naming rights to the area (Your Name Family Area) ¨ Callouts in at least two social media posts and tags in content relevant to family area ¨ Mention in press release about event ¨ Complimentary 10x10 prime booth space in family area ¨

STAGE SPONSOR - $1,500 (1 available) Naming rights to the stage (Your Name Stage) Callouts in at least two social media posts and tags in content relevant to stage performances ¨ Mention in press release about event ¨ Complimentary 10x10 prime booth space in family area ¨ ¨


MORE WAYS TO PARTNER DOWNTOWN BRAND PLACEMENT ¨ ¨ ¨ ¨

Prominent logo posting on printed brochures. Ex: Dining Guide Downtown gi wrapping station for the holidays On a Downtown service vehicle Plant and tree installations

IN-KIND OR TRADE ¨ ¨

Social media takeovers Hosting and decorating a living Christmas tree

PROJECTS & ACTIVATION SPONSORSHIPS ¨ ¨ ¨ ¨ ¨ ¨ ¨

Art/mural installations Street tree installation Trash corrals Ladies Night Series Friday Night Dance Series Youth initiatives New events. Ex: Car Show, Vintage Fair

DIRECT-TO-BUSINESS SPONSORSHIPS ¨ ¨ ¨ ¨

Downtown Business Forums Professional headshot opportunity Customer service training series Artis t designed business sign program

SPONSOR OUR PARTNERS ¨ ¨ ¨ ¨

Hillsboro Tuesday Night Market Bag&Baggage Productions Hillsboro Farmers’ Markets and more…


Contact us! Sponsorship packages listed are standard, but if you would like a custom activation opportunity for your sponsorship at a $1,000 minimum level or to discuss an in-kind sponsorship, we would like to help make that happen. Just let us know. Also, if none of these sponsorships fit your promotional goals, contact us about sponsorship opportunities with our Downtown Partners.

Elisa Joy ‘EJ’ Payne Executive Director 503-341-8639 ej@downtownhillsboro.org