Disruption Auto Report 2017 2

Page 42

Hardware & Software

Mobileye

month. The two companies demonstrated an autonomous Audi kitted out with ADAS at CES 2017, and have announced that they will bring a Level 4 self-driving system to market in 2019. Late last year, Mobileye demonstrated an autonomous

Mobileye is a long-standing Israeli tech firm that

Audi that could change lanes, break automatically

develops advanced driver assistance systems

and avoid other road users. The latest automaker

(ADAS). The company is viewed by fellow software

to look to Mobileye is luxury EV manufacturer

developers as tough competition, and it’s not

Lucid Motors. Lucid will receive LiDAR, radar and

hard to see why. Mobileye is the largest supplier

cameras from the tech company, as well as Road

of camera-based ADAS and has been working

Experience Management, learning algorithms and

with BMW and Intel since the summer of 2016 to

localisation services. Despite the lack of a launch

bring out consumer-ready autonomous vehicles by

date, Lucid is already accepting pre-orders for its

2021. Mobileye also teamed up with Tesla Motors

driverless model. Hopefully the deal will be more

to provide EyeQ3 chips to power Tesla’s infamous

successful than the one with Tesla – but even if it

autopilot. However, the software supplier called

isn’t, it doesn’t sound as if Mobileye will be short of

off the partnership last year due to concerns

options.

that Tesla was using Mobileye technology for the wrong applications – which could have potentially contributed to the recent death of a test driver. Without skipping a beat, the company then made links with U.K. automaker Delphi in the following

42 / Autonomous Vehicle 50...The race to 2020


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