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A how-to guide for Australian fundraising volunteers


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Things you should know: Information current as at 23 November 2012. This information does not take your financial circumstances into account. Westpac Banking Corporation ABN 33 007 457 141 is the issuer of the products in this advertisement. Terms and Conditions apply to and are available for each of the products. You can obtain a copy of these by contacting Westpac on 132 032, by visiting or visiting any of our branches. You should consider the Terms and Conditions before deciding on a product. © 2012 Westpac Banking Corporation ABN 33 007 457 141 AFSL and Australian credit licence 233714. WSS0027_FD

EDITOR Mandy Weidmann 1300 653 305


PUBLISHER Direct Digital Publications Pty Ltd ABN 98 118 909 069 p: 1300 653 305 f: 1300 769 823

DISCLAIMER Direct Digital Publications Pty Ltd takes no responsibility for materials in this publication or claims made by advertisers, or errors or omissions. Readers should not act on any representations made in this book without independent verification.

COPYRIGHT © 2013 Direct Digital Publications Pty Ltd

One of the biggest decisions a committee has to make is what to do to raise those much needed extra funds for a group project. The Fundraising Directory presents you with an A to Z guide of reliable and proven fundraising products and services in Australia. This ebook looks at the possibilities that come from just one category – novelties and showbags. The obvious way of using these products is in a fete – but let’s go beyond the obvious! Happy Fundraising

Direct Digital PS: Read 22 lessons for A+ fundraising in conjunction with this guide and you’ll bag your fundraising!

Fundraising with NOVELTIES & SHOWBAGS


What’s on offer The Fundraising Directory puts you in touch with suppliers of: •


lucky dip prizes

temporary tattoos

novelty toys.

Who would this suit?

make good lucky dips that can be incorporated into a disco night or other community event. If you are running a fete or carnival, consider offering showbags for sale by pre-order. This can be a very successful way of increasing profits.

When to run your fundraiser?

If you’ve read 22 lessons for A+ I know of child care centres, fundraising, you will have in place: kindergartens and infant schools • a SMART goal – a real target holding mini ‘Show’ days very and purpose for fundraising successfully. They combine perhaps a jumping castle, with a petting zoo, lucky dips and show bags. Little kids in big crowds don’t last. The fun on the show’s lost. This way kids get a Show-like experience without the full expense…and the centre fundraises too. Some schools will run a showbag fundraiser to coincide with the major show – to give the opportunity for all kids to participate in the show atmosphere without having to brave the crowds. Novelty toys are available from many suppliers to be found on the Fundraising Directory. These toys are great incentive prizes for a wide range of fundraising drives, and also 4

Fundraising with NOVELTIES & SHOWBAGS

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a fundraising calendar with 7. Are products paid for in a mix of opportunities advance or upon delivery? throughout the year – without Will they work with you on a being too enthusiastic or fair payment option? greedy. 8. What is the returns policy if you’re dissatisfied?

Choosing the supplier who’s right for you The Fundraising Directory takes the legwork out of finding suitable suppliers. You can send online queries to suppliers seeking more information and then decide who best meets your needs. Here are the absolute essential questions to ask: 1. How long has the company been in business? 6


3. 4. 5.


When talking to the company rep, consider her communication style. First time? Be conservative. It’s better to have a sell-out than a storage room filled with unsold product. You want to work with someone who listens to your needs.

The company rep should also ask How many years of experience you questions about: does the company • your group’s financial goal representative have in • your fundraising timeline fundraising? • the number of potential What is the percentage profit participants and their ages of sales? • any historical information How much can I expect to (e.g. past fundraisers, make? participation levels, successes Is the product high-quality? and failures). Quality products equal quality If he doesn’t, he’s not really revenue returns. interested in you: and you shouldn’t What’s the returns policy for be interested in him either! unsold stock?

Fundraising with NOVELTIES & SHOWBAGS

Featured Advertiser

1300 677 469

CLICK HERE for more info,au

Easy, effective fundraising. Australian market leading showbags. Large range of showbags and lucky dips. Open the boxes and sell. Now offering showbag drives.


How long have you been operating in fundraising? A Our business was established in 2001, we are now in our 11th year of helping schools and community groups raise funds. Q Describe your product. A We supply commercial quality, pre packed, value packed showbags to the school fundraising and fete market. Q What are your most popular showbags? A Our Spooky Showbag has proven to be one of the most popular in our range. We have a wide range of fantastic showbags from our Bertie Beetle Showbags to Games Crazy Showbags. Q How can a fundraising event make more money on showbags? A They buy our product for under $4.00 and sell on to the kids and Mums and Dads for between $6 and $7 each. Easy.


How can we maximize sales? Create interest by taking pre orders of showbags before the fete, hand the show bags out at the fair and you will sell heaps. Q Have you one piece of advice for fundraising success with showbags? A Deal with Australia’s market leading showbag company and be enthusiastic. Also, plan ahead for great success. Q Share a success story. A We recently supplied our showbags to a school annual fair, and the response from the parents and children was fantastic. The children’s reactions were of both astonishment and delight and the parents were extremely happy with the value of each showbag.

Fundraising with NOVELTIES & SHOWBAGS


Fundraising tips Communicate your fundraising goal loud and clear:

We want to raise $5000 by 1 December to install shade sails in the playground.

Cover your base costs – petting zoo/jumping castle – with an ‘entry’ ticket. Bundle up items like the show bag, a lucky dip and a novelty as pre-ordered items. Add a slight margin for fundraising but remember to keep the cost competitive with the real Show deal.

When the fundraising’s over Orders have been dispatched, the money’s banked, and it’s all over, right? Not quite. But then, you know that: you’ve read 22 lessons for A+ fundraising! Here are some of the jobs that the fundraising committee still needs to do:


Share the outcome with your community.

Become a fan of the fundraising directory on facebook and win!

Monthly Prize Draw:

Win a Rose Bloom from or follow the link from our website 8

Fundraising with NOVELTIES & SHOWBAGS

Too often, a fundraiser just and can easily be passed on to fades away. People want to the next organiser for future know what happened! events. The templates are Communicate the result with simple to use and to fill out all who took part – committee so that you can continuously members, volunteers, and improve your fundraisers supporters – using your every year. newsletter and/or website. Subscribe to our FREE monthly Provide your fundraising Fundraising eNewsletter to receive a bonus Fundraising Report Card supplier with feedback. Template. Click here to subscribe. Then head to the supplier’s listing on the Fundraising Directory website to leave a review of this supplier to share with other fundraising volunteers.


Congratulate your volunteers on a job well done.

They’ll be more receptive to helping again.


Complete the Report Card in your Fundraiser’s Handover Manual.


Immediately after the fundraiser, complete a Fundraising Report Card in order to assess the event. The Fundraising Report Card can be downloaded from Fundraising with NOVELTIES & SHOWBAGS


Index to Fundraising eBooks FREE eBooks available from fu n d ra is in

1. The Essentials of Fundraising - 22 Lessons for A+ Fundraising 2. Fundraising with ARTWORK, STATIONERY & LABELS 3. Fundraising with Athons & Raffles 5. Fundraising with Bulbs, Herbs & seeds

g id e a s.c o

4. Fundraising with Books

The Essenti als of Fundrais ing 2013 RAISING


m .a u

6. Fundraising with Chocolates & Lollies 7. Fundraising with Clothing & Jewellery 8. Fundraising with Custom Labelled Beverages 9. Fundraising with ECO-FRIENDLY PRODUCTS 10. Fundraising with Entertainment 12. Fundraising with Glowsticks & Flashing Novelties 13. Fundraising with Homewares


14. Fundraising with Miscellaneous Ideas



15. Fundraising with MOTHERS & FATHERS DAY STALLS A how-to gu Australian ide for fundraising voluntee



16. Fundraising with Novelties & Showbags


11. Fundraising with Food & Fruit

17. Fundraising with Personal Care Products 18. Fundraising with Photography 19. Fundraising with Promo Products/Wristbands/Badges 20. Fundraising with Shopping Tours 22. Fundraising for High Schools 23. Fundraising for Primary Schools 24. Fundraising for Childcare & Kindergartens 25. Fundraising for Sporting Clubs & community groups

10 Fundraising with NOVELTIES & SHOWBAGS


Individuals 2013


26. Fundraising for Individuals



21. Fundraising with Toys & Educational

Fundraising with Novelties & Showbags 2013