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PORTFOLIO DINA EL GINDI


content highlights 02

10

PALLASWIESEN

26

LAGAZOUI

0 5

KELLY‘S

62

STOP HATE


STUDENT PROJECTS 10 Pallaswiesen Urban Design 26 Lagazuoi Parametric Design 40 Friedberg Urban Development

COMPLETED PROJECTS 50 Kelly‘s Restaurant 58 Jewellery Design 62 Stop Hate Initiative 66 Showroom Paris

03

05 Statement 06 Resume 08 Project list

table of content

ABOUT ME


This image (cover image) was taken by me on a trip through Egypt. It stroke me, that such a poor village had these beautiful, heart-warming facades with wonderful bright colours and motifs. I saw hope and happiness in these paintings. For me, this image symbolizes the importance and effect of architecture and design in so many ways and on so many levels.


In an architectural arena, we solve problems in a very structured way. That‘s what this training is about. But that logic works in an analogous way in every aspect of culture. We focus on living. We focus on design - providing good design as a humanitarian effort - and this way of thinking can essentially be applied to everything.

Virgil Abloh

„Providing good design as a humanitarian effort“... this, I would say, is what I thrive for. Whether it be in architecture, urban development, interior design or fashion and jewellery. Good design is not just about aesthetics. In my opinion, good design is about a good purpose and every designer should want to give back with what he has created. I wish to always design with a great purpose in mind. To take a journey in design is to follow a path that is never-ending; you will never know all there is to know or see and discover all there is out there. You will find yourself 10 years down that path still discovering new things, getting excited and inspired by the most ordinary of things, question the media to which we are exposed, whether it be the design of a book cover, a window display, the layout of a room or even the shapes and lines of a shoe. All I am excited about is to learn and discover continuously and to give my very best and work as hard as I can to achieve and provide the very best results possible. I could not be more excited to conquer the world of architecture with design being my greatest passion and I look forward to finding out what the future holds for me.

05

by Dina El Gindi

statement

STATEMENT


resume

DINA EL GINDI, M. SC. ARCH

06

*06.03.1993 in Mainz, Germany Lennebergstr. 35 55124 Mainz Germany 0049160-4447355 elgindi@mail.de

EDUCATION TECHNISCHE UNIVERSITÄT DARMSTADT, DE [2016-2019] Master of Science Architecture TECHNISCHE UNIVERSITÄT DARMSTADT, DE [2012-2016] Bachelor of Science Architecture RABANUS-MAURUS-GYMNASIUM MAINZ, DE [2003-2012] Abitur

PROFESSIONAL EXPERIENCE CYRUS MOSER ARCHITEKTEN FRANKFURT, DE [March 2018 – September 2018] Architectural Design Intern • Participation in all phases of the design and construction development of several projects • Independent development of the temporary showroom for the high-rise building One Forty West in downtown Frankfurt ABG FRANKFURT HOLDING GMBH, DE [March 2017 – March 2018] Architectural Working Student • Production of construction/demolition application documents and plans • Preparation of construction drawings TONY CHI & ASSOCIATES NEW YORK CITY, USA [April 2016 – October 2016] Interior Design Intern • Support in the schematic design development of hotel and restaurant projects through the creation of visualizations, presentations and architectural drawings B3 DESIGNERS LONDON, UK [April 2012 - May 2012] Interior Design Intern • Assistance with the schematic design development of hotel and restaurant projects • Production of visualizations WOHNSTUDIO AM HOLZTURM MAINZ, DE [January 2010 - February 2010] Interior Design Intern • Assistance with the schematic design development of residential projects


resume 07

COMPETITIONS BURGFRIEDEN FRIEDBERG [May 2017] 2. Place Design of an urban development concept for the city of Friedberg, Germany

ADDITIONAL EXPERIENCE KELLY‘S FRESH KITCHEN MAINZ, DE [April 2019 - July 2019] Restaurant Design Preparation of planning application and development of interior design concept EL GINDI FINE JEWELLERY [since March 2019] Founder and Designer Design of jewellery collections which explore social and environmental topics

LANGUAGES

SOFTWARE AutoCAD ArchiCAD Rhino Grasshopper SketchUp Vectorworks V-Ray KeyShot Cinema 4D Adobe Photoshop Adobe InDesign Adobe Illustrator MS Office

Expert proficiency Expert proficiency Expert proficiency Advanced proficiency Advanced proficiency Intermediate proficiency Intermediate proficiency Intermediate proficiency Intermediate proficiency Expert proficiency Expert proficiency Advanced proficiency Expert proficiency

German English Arabic French Latin

Native speaker Full professional proficiency Basic communication skills Basic communication skills Latinum

SOFT SKILLS

INTERESTS

Creativity Project Management Teamwork Independence and Responsibility Adaptability Problem-Solving Communication

Architecture and Interior Design Fashion Design 3D Design Literature, Magazines and Coffee Table Books Arabic and Oriental Culture Music


professional experience

OFFICE PROJECT, LOCATION

08

project list

PROJECT LIST

Tony Chi and Associates

Wolfgang Puck Restaurant, Disney Springs

Tony Chi and Associates

Rosewood Hotel and Resort, Rome

Tony Chi and Associates

Rosewood Hotel and Resort, Hong Kong

Tony Chi and Associates

Park Hyatt Hotel, Kyoto

Tony Chi and Associates

Rosewood Hotel and Resort, Taipei

Tony Chi and Associates

Rosewood The Carlyle Hotel, New York

AGB Frankfurt Holding FAAG

Berger Straße 57 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Offenbacher Landstraße 441 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Deutschordenstraße 48 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Danziger Platz 1-3 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Silcherstraße 57 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Schwalbacher Straße 63 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Flinchstraße 1-3 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Mainzer Landstraße 434 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Erlenbacher Straße 6-10 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Fuchshohl 22-24 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Heidestraße 145 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Vatterstraße 30-40 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Rödelheimer Wehr 13 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Mainkai 36 Residential Building, Frankfurt

AGB Frankfurt Holding FAAG

Berger Straße 57 Residential Building, Frankfurt

Cyrus Moser Architekten

Schäfergasse Residential Building, Frankfurt

Cyrus Moser Architekten

Ony Forty West Hybrid High Rise Building, Frankfurt

Cyrus Moser Architekten

One Forty West Showroom, Frankfurt

Cyrus Moser Architekten

Cetinel Headquarter, Nieder-Olm

Cyrus Moser Architekten

99 West Office Building, Frankfurt

-

Kelly‘s Fresh Kitchen Restaurant, Mainz


project list

PROJECT PHASE SIZE DATE

09

Early Design

-

2016

Early Design

-

2016

Detailed Planning and Building Phase

43 floors, 322 Guest rooms

2016

Detailed Planning and Building Phase

70 Guest rooms

2016

Detailed Planning and Building Phase

191 Guest rooms

2016

Detailed Planning and Building Phase

35 floors, 190 Guest rooms

2016

Planning Application

-

2017

Planning Application

-

2017

Demolition Application

-

2017

Planning Application

-

2017

Planning Application, Early Design

-

2017

Detailed Planning and Building Phase

-

2017

Demolition Application

-

2017

Early Design

-

2017

Planning Application

-

2018

Planning Application

-

2018

Planning Application

-

2018

Demolition Application

-

2018

Detailed Planning and Building Phase

-

2018

Planning Application

-

2018

Planning Application

-

2018

Feasibility Study

-

2018

Detailed Planning and Building Phase

57.500 m², 145 m height

2018

Early Design and Building Phase

-

2018

Detailed Planning and Building Phase

-

2018

Detailed Planning and Building Phase

37.800 m², 106 m height

2018

Early Design, Planning Application

-

2019


PALLASWIESEN

U R B A N . D E S I G N


pallaswiesen 10 Pallaswiesendistrict Darmstadt, Germany initial situation


pallaswiesen 13

PALLASWIESENDISTRICT, GERMANY Rebuilding a neighbourhood with a focus on the combination of commercial and residential uses

T

he task focuses on the transformation of the industrial areas in the western part of Darmstadt and concentrates exemplarily on an area of approx. 70 ha around the Pallaswiesen-road. The task is to develop a concept for the evolvement of this area into an even more productive, but also more residential district, which will find answers on two levels: On the one hand, an idea for an appropriate future cityscape must be shown in relation to the subjects of productive cities, urban diversity and sustainability. On the other hand, a conceptual-strategic approach is to be developed, which formulates guidelines for urban change and at the same time holds openness for changing framework conditions or new insights. Both planning levels should lead to a coherent, integrated and dynamic concept that addresses as many aspects of the following goals as possible: independent neighbourhood character / innovative combinations of residential and commercial properties / new open spaces and qualities of public space


pallaswiesen

INITIAL SITUATION

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Bauhaus home improvement store Entega Hottinger Messtechnik Mosque Residential area

Waste-toenergy plant

Carl Schenk AG

T

he Pallaswiesen-district is located in the west of Darmstadt, Germany between the city centre and the main station Darmstadt Hauptbahnhof. It is characterized by a predominantly commercial and industrial use. The northern, as well as the southern end of the Pallaswiesen-district lies in the seveso radius; within this radius residential uses are not permitted due to safety reasons. The area is heavily affected by traffic and noise due to the adjacent main roads. In the centre of the area lies a waste-to-energy plant, a very striking element in the Pallaswiesen-district, both visually and in terms of urban development. In the immediate vicinity of this area, as well as in the area itself, exist residential areas which are, however, surrounded by commercially and industrially used buildings. Within the Pallaswiesen-district there is a high degree of fragmentation. There is no uniform character or connection within the area. Also, there is no quality of stay and attractions whatsoever are missing. The mosque north of the waste-to-energy plant, the residential area “Im Tiefen See� as well as the following large facilities are considered to be worthy of preservation in the area: Entega, HBM Messtechnik, Carl Schenck AG and Bauhaus. Due to the changing economy, new forms of work and production are emerging in the city. Productivity as the engine of economic efficiency is to be strived for in new districts. In Darmstadt one can refer here to the position as a city focusing on science and culture.


pallaswiesen 15

Independent neighbourhood character

Integration of existing buildings

Quality of stay

Conditions for productivity

Differentiated housing offer

GOALS

From the urban development and social analysis of the Pallaswiesen-district, as well as the residential and commercial situation in Darmstadt, the above-mentioned objectives are set for the design of the new Pallaswiesen-district.

INNOVATION AREA

innovation campus

Comm

ercial Z one

Mixed

-use Z one

Resid e

ntial Z one

Greenbelt

Zones

CONCEPT

BUSINESS AREA

office spaces and residential spaces

RESIDENTIAL AREA

residential spaces

ARTS & CULTURE AREA

ateliers, galleries and residential spaces

Zones are subdivided into areas

In order to achieve the above-mentioned objectives, the following points will be implemented, which form the main framework of the concept: Firstly a greenbelt will be developed across the whole area: The waste-to-energy plant is integrated by the green corridor and at the same time a distance zone is created. On the one hand, the green corridor creates the missing connection in the area, in which it stretches from north to south and from west to east. On the other hand, it offers quality of stay and a new attraction in the Pallaswiesen-district. Besides, green areas and nature increase productivity. In order to be successful, people must take breaks and have a place to relax. Secondly, the new Pallaswiesen-district is divided into three zones based on the existing buildings: Residential zone, commercial zone, mixed-use zone: To the south, the residential zone finds its place. In the north, between Entega, Bauhaus and HBM Messtechnik, the commercial zone is being set up. Since through the Seveso-Radius residential use is forbidden here and the adjacent buildings are used commercially, this use is well integrated. Between this new commercial zone and the new residential zone, a mixed-use zone is located: residential and commercial use are mixed here. The residential zone, commercial zone and mixed-use zone will be subdivided into further thematic areas: The residential zone remains pure residential area. The mixe-used zone will be divided into Business + Urban Living and Art and Culture + Cluster Living. The commercial zone in the north is developed under the subject Innovation. The different areas are all connected through the green corridor. The aggregation of functions within the areas creates an increase in productivity through optimal conditions and the development of a community.


pallaswiesen 16

DESIGNThe

new urban design is characterized by two elements: the arrangement of use in the area and the greenbelt. The greenbelt is the connecting element in the neighbourhood. It integrates the waste-to-energy plant into the Pallaswiesen-district and strengthens the local uniqueness. The residential area, the business area, the arts and culture area and the innovation area encompass the greenbelt.


pallaswiesen

RESIDENTIAL residential buildings

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LOCAL SUPPLY retail service gastronomy health kindergarten parking

ARTS & CULTURE ateliers galleries working studios assembly spaces

ground floors

BUSINESS office buildings

INNOVATION professional school workspaces coworking spaces university research facilities convention centre

PRODUCTION

standard floors

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working studios factories 4.0

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䤀一一伀嘀䄀吀䤀伀一 䤀一一伀嘀䄀吀䤀伀一

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倀䄀䰀䰀䄀匀圀䤀䔀匀䔀


pallaswiesen 18

ARTS & CULTURE AREA

RESIDENTIAL AREA The residential area is characterised by a private, family-friendly housing situation. Inner courtyards and a direct car-free connection to the greenbelt via a green axis offer a high degree of residents‘ well-being, in- and outdoors. On the ground floor of the apartment blocks there are mainly retail units, gastronomy and other local supply facilities. The inner courtyards serve as a private retreat with lots of greenery, seating and playgrounds. Here, people live in a classic, neighbourly way in large compositions (e.g. families or shared flats).

Artists, creative people and other producers find their place in the „arts and culture“ area: artists can work creatively in the studios, live in the same block if they wish and use the park as a creative break and source of inspiration. Goldsmiths, carpenters, shoemakers and many other producers can work alone or together in a creative community in the working studios. Exhibitions take place in the gallery at the southern tip of the area, as well as in the gallery boxes in the park. Oriented towards the green corridor, new assembly spaces represent a cultural addition to the mosque. The inner courtyards in the blocks serve as an extension of the workshops to the outside area. In the arts and culture area, inhabitants live in a cluster-system: small residential units join to form clusters with communal areas such as kitchens or living areas. Flexible floor plans can react to changes in the population. In the cluster-system, families, students, refugees and retirees can live in a wide variety of combinations.


pallaswiesen 19

INNOVATION AREA

BUSINESS AREA In the business area, small start-ups, as well as large companies can work in office buildings directly located at the greenbelt. At the same time, urban living takes place here. Urban living is characterized by density and small housing units for singles, couples or small residential communities.

In the Innovation Campus, research and education work together on future-oriented projects in the immediate vicinity. Workspaces and coworking spaces act as meeting places for the various parties. A convention centre serves to present projects; at the same time, it provides the setting for company and product presentations, representative receptions, trade fairs, cultural and concert events and other events. The factory 4.0 is modularized with interchangeable machines that can easily be configured for multiple production batches. It is versatile, flexible and resource-saving. A digital connection to the innovation campus ensures future-oriented production. Artificial intelligence, virtual/ augmented reality and 3D printing complement and support the factory, smart devices form the interface between man and machine.


pallaswiesen

NORTHERN RAILWAY STATION

BYCICLE PATH AND PEDESTRIAN PATH

HIGHWAY

PEDESTRIAN PATH PULIC TRANSPORT

20

CAR ROAD

BUS STOP

BUS STOP

MAIN RAILWAY STATION

MOBILITY HUB

ROAD AND PATH NETWORK MOBILITY HUB: • multistorey car park with parking spaces, car share and charging stations for electric cars • bicycle parking spaces • bike share station • bicycle shop in adjoining buil- dings for repairs etc. • information point with public WCs • bus/train stop with wireless internet access option and realtime bus and train information • mailboxes • gas station (existing) at Pallaswiesen-road

CITY CENTRE

OPEN SPACES The GREENBELT has the following functions and effects: movement space and lingering area / integration of the waste-to-energy plant / daily use and recreational function / urban division / connection for pedestrians and cyclists / meeting area / urban ecology / strengthening the local specificity / improvement of the quality of stay The NEIGHBOURHOOD SQUARES have the following functions and effects: daily use and recreational function / orientation and identification location / meeting area / neighbourhood culture / design enhancement / strengthening the local specificity / improvement of the quality of stay

GREENBELT

NEIGHBOURHOOD SQUARES


7 2 1

3

4

5 6

I

n order to generate residential and office space directly, the development begins in the west. Alongside the new residential and office spaces, the first part of the green corridor is created, which enhances the area. In the next step, existing uses in the east can be relocated to the newly created buildings. In steps 3 and 4, new residential areas, creative locations and a further part of the green corridor can be created. Afterwards, the existing uses of the following parts can be resettled according to this scheme into the newly created parts and at the same time new residential, commercial and open space is created step by step.

FLOORS III III

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in as

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residential buildings: •mainly 6 to 8 floors •towards main roads: 8 floors •entrances of the apartment blocks in residential area: 7 floors •at neighbourhood squares and entrances of green belt: at least 10 floors offices: •mainly in the form of 10-12-storey towers ateliers: •6 floors •working studios: 1 floor (5m floor height) •innovation campus: between 5 and 14 floors factories: 3 floors (6m floor height)

21

The whole area is mainly open to the public through the greenbelt, only the inner courtyards of the residential/ commercial blocks are semi-public.

pallaswiesen

Accessibility


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8m VI - 1

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pallaswiesen

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PROJECT KEY FIGURES NEW RESIDENTIAL UNITS IN TOTAL:

2.343

210.578m² NEW BUILT RESIDENTIAL EXTENSION GROSS FLOOR AREA: 46.147m² NEW BUILT RESIDENTIAL GROSS FLOOR AREA:

288.190m² NEW BUILT INDUSTRIAL GROSS FLOOR AREA: 63.665m²

NEW BUILT COMMERCIAL GROSS FLOOR AREA:

262.411m² NEW AND EXISTING COMMERCIAL GROSS FLOOR AREA: 559.189m² NEW AND EXISTING RESIDENTIAL GROSS FLOOR AREA:


pallaswiesen 25

FURTHER DEVELOPMENT It is to be hoped that the combination of residential area, business, arts and culture and innovation around a green corridor will prove successful and form a productive new neighbourhood. In a positive scenario, the innovation campus could expand further and work on new projects with the companies located around and next to it.

PREMATURE TERMINATION If the opposite happens and the development of the area ends after just a few construction phases, a lot of new residential and commercial space will be created in the first construction phases. The green corridor is also developed in the first construction phases of the project. Thus, the quality of the Pallaswiesen-district will increase considerably after only a few construction phases. Of course, it is not to hope that such a scenario could happen, but in case of a premature termination, the Pallswiesen-district will still be greatly upgraded.


LAGAZUOI

PA R A M E T R I C . D E S I G N


pallaswiesen 12 Lagazoui mountain, Italy initial situation


pallaswiesen 29

LAGAZUOI MOUNTAIN, ITALY

Parametric design of a hiking path: Three types of modules are aggregated with Grasshopper, building platforms, trails, handrails and a bar

L

agazuoi Mountain is a place where many dramatic events took place in World War I. The struggle for the soldiers during this war was so big due to hunger, cold, danger and isolation that the situation must have been almost unbearable. In order to pay homage to the soldiers and to commemorate this period the existing trail is expanded. A path is built that has a dialogue with the site and works with the tunnel. The aim is to make visitors aware of the historic site. This awareness is supposed to come gradually by hiking up the mountain. As you start the hike you don‘t know about the site and don‘t realize the adaption of the trail. The more you go up the more artefacts of the war you find and the more noticeable the new structures get. The new structures are supposed to show the comfort and convenience we have today in contrast to the struggle the soldiers lived in World War I. Realizing the new structures gradually is achieved by using natural stone-modules in the start of the trail, the more you go up the more artificial copper- and steel-modules are used. The view on the artificial modules on top of the mountain is hidden by the stone-modules so you only see the artificial ones when you are on top. As mentioned before, the structures are thought to contrast the danger of the soldiers‘ life by creating comfort. This is achieved by the extension of dangerous trail-parts, platforms, handrails and protection against landslides. Also, new resting places with benches, chairs, tables and a bar are built. All the new structures are made of the stone, copper and steel-modules.


lagazoui 30

MODULE A

This design was developed and created entirely with GRASSHOPPER. Grasshopper is a visual programming language and environment, that runs within the Rhinoceros 3D computer-aided design application. Programs are created by dragging components onto a canvas. The outputs to these components are then connected to the inputs of subsequent components. Grasshopper is primarily used to build generative algorithms, such as for generative art. Many of Grasshopper‘s components create 3D geometry. Programs may also contain other types of algorithms including numeric, textual, audio-visual and haptic applications. Advanced uses of Grasshopper include PARAMETRIC MODELLING for structural engineering, parametric modelling for architecture and fabrication, lighting performance analysis for eco-friendly architecture and building energy consumption. Within grasshopper there are several extensions, which can be utilized for very different uses. One of these is WASP: Wasp is a set of Grasshopper components, developed in Python, directed at representing and designing with discrete elements. The core of the framework relies on a set of aggregation procedures, allowing the generation of specific structures from the combination of different MODULES. Each of these procedures is composed of strategies for the selection of basic aggregation rules, described as an instruction to orient one module over a selected connection of another module.


lagazoui 31

MODULES B For the design of the Lagazoui tribute path three different modules (A, B and C) were used to aggregate into platforms, trails and a bar. As mentioned before, the design was entirely „programmed“ in Grasshopper / Wasp. Module A is made of stone, Modules B are made of copper and Module C is made of steel.


MODULE C

32

lagazoui


lagazoui 33

Combination of all three modules Module A, made of stone, can be combined with itself and with Module B. Module B, which consists of two parts, can be combined with Module A and in an aggregated form also with Module C. Module B can aggregate with itself horizontally and vertically, since it is made out of two parts. Module C again can connect with itself and with Module B.


1

2

3

4

For the Lagazoui tribute path the three different modules (A, B and C) are used to aggregate into platforms, trails and a bar. Based on an analysis of the trail on need for safety, historical value, resting interest and view it is determined where to position platforms, trails and the bar.

5 6

7

SITEPLAN with route and spots 77

NEED FOR SAFETY

HISTORICAL VALUE

RESTING INTEREST

VIEW

6


1 2 3 4

PLATFORM

TRAIL

TRAIL 5

PLATFORM

PLATFORM

TRAIL

BAR


36

lagazoui


The trails are aggregated with Modules B. In order to give weather protection, Modules C are aggregated to build roofs. Modules A create the holding structures for the trails.


In the case of the bar, Modules A create the roof-structure and seats, with Modules B as seat cushions. Modules C aggregated with Modules B are developed into the Bar and tables.


lagazoui 39


FRIEDBERG

URBAN.DEVELOPMENT


Friedberg City and Friedberg University fall in love

F

riedberg is a small city in Germany, with a picturesque old town and very nice attractions, like a castle, churches and interesting old buildings. Friedberg also has a university, which is popular among its students. They are very excited about the university‘s offers of curricular content and its extra-curricular activities. However, when talking to the students it gets clear, that they are not particularly excited about Friedberg City. They say it is boring and does not provide any reasons for them to live in Friedberg. Besides, the railway station and the highway are so close to Friedberg University, that the commute to cities like Frankfurt or Marbug is very comfortable. This results in a structure of mostly 50- to 60-year old inhabitants and a decreasing population. In Order to revive the city and bring back the youth to Friedberg a marketing campaign was designed, seeing Friedberg City and Friedberg University as two personalities who are set up, fall in love, marry and continue their life together. The several steps of this relationship are translated into happenings between Friedberg City and Friedberg University, with the aim to refresh the city.

43

Refreshing the city with a campaign that aims to make Friedberg attractive for students and young people:

friedberg

FRIEDBERG, GERMANY


friedberg 44

1.

two personalities

Friedberg City • 28.000 residents • decreasing population • mostly 50-60-year old residents • good connection to cities like Frankfurt through railway and highway • charming old town • no attractions for young people

Friedberg University • 5.845 students • only 219 students live in Friedberg • many subjects • great extra-curricular offers


friedberg

matchmaking

45

2.

The initiation of a relationship between Friedberg City and Friedberg University: In order to introduce the students of Friedberg University and the residents of Friedberg City to each other, the following offers are made to each of both parties: • exhibitions in the city and in the university • city rallies for students • science slams • vouchers for cinemas and other facilities for students • discounts in the city for students • open-door days of the university for residents of the city

3.

falling in love

First signs of a new beginning: All over the city signs are set up which say „1+1=1“. They are to signal a new beginning for Friedberg City and Friedberg University. People are supposed to be asking themselves what this sign means, but they will not know at first... just like you sometimes don‘t know at the beginning of a relationship how everything will turn out.


friedberg 46

4.

the wedding

A big city festival for inhabitants and students stands for the weeding of Friedberg City and Friedberg University. Students and residents get to know each other in a friendly, exciting atmosphere and a new time for Friedberg begins.

5.

moving in

In the castle-area a vacant house is used to develop a multi-generational house for students, young people, families and retirees.


friedberg 47

6.

marriage

The city is revived by young people. Not only have the match-making-offers, the street-festival and the multi-generational house brought up the students interest in spending more time in Friedberg, but also more initiatives are created to make living in Friedberg attractive for students and young people: • financial support for students from Friedberg City in the form of affordable housing • founder grants for students who stay in Friedberg after university and found a company • free internet in the whole city • offers for students from banks • discounts in the city for students • free bike-sharing options, magazine- and newspaper-subscraaaaaptions • attractive student jobs


friedberg 48

7.

children

The relationship of residents (Friedberg City) and students (Friedberg University) demands new institutions in the multi-generational house, which can be seen as their „children“: • cluster apartments which can be combined in various forms • canteen and restaurant • sports activities • event space and bar • working space

8.

moving out

The „children“ who grew up in the multi-generational house are ready to move out and conquer the world. In our case, this means that institutions like residential communities, canteens and restaurants, sports groups, event spaces and bars and working spaces expand into the many vacant buildings in the city. Not only is this efficient, but it has the long-term effect that even more students and young people are drawn to Friedberg, which was the aim in the beginning.


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and they lived happily ever after...


KELLY‘S

R E S T A U R A N T. D E S I G N


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KELLY‘S FRESH KITCHEN Designing a Restaurant

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elly‘s Fresh Kitchen is a Restaurant in Mainz, Germany which opened in July 2019. I got the chance to develop the floorplan as a basis for the building application and create an interior design concept. Kelly‘s started with salads, bowls and wraps, expanding its menu lately into soups and fresh deserts. The target audience is young, fit, healthy, conscious living and active. The aim was to convey a green and fresh, yet warm and welcoming feeling.


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MOODBOARD


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barrierefreies WC

Küche mit Arbeitsfläche, Waschbecken und Ofen

9,31

4,57

Gäste-WC Damen

PersonalWC

14,77

15,80

Gäste-WC Herren

Servicebereich

6,49

10,20

Brandschutztür T30

Gästebereich 17 Sitzplätze 31,20 m2

6,96

2,24 9,20

FLOORPLAN GSEducationalVersion

Kelly‘s Fresh Kitchen found its place in a space that was previously used as a shop. Therefore, an entirely new floorplan had to be designed in consideration of rules and regulations for the reuse as a gastronomical space.


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Kelly‘s Restaurant, October 2019


JEWELLERY D E S I G N


01

berlin


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JEWELLERY DESIGN During my Master Studies in Architecture, I got to work a lot with Rhino and Grasshopper, which I found a deep passion for. I love how Grasshopper gives you new options in 3D Design. Besides, it can simplify the design process a lot. I have always wanted to design a jewellery line, since my Egyptian roots gave me a very high appreciation for jewellery, especially for gold jewellery. When I decided to follow my dream and create a small jewellery collection during my Master studies, I wanted it to be elegant and modern, yet very personal with a cool twist. This is why many of the pieces are personalized with your name, initials or favourite letter. Of course, Grasshopper came in very handy for these personalized pieces, since I could simply set up a Grasshopper definition that allowed me to just type in the personalization, without having to design every personalized piece from scratch. With every collection I deal with a social issue, the first one being the climate crisis. Therefore, of course, the jewellery is entirely made of recycled gold and every piece is made to order in Germany, in a process involving 3D printing.


STOP HATE

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stop hate 64

STOP HATE An initiative against discrimination

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n times of growing racist parties, walls and hate crimes, I wanted to use my jewellery to make a statement. Therefore, I designed this necklace, using an X as a sign to stop hate, stop racism, stop discrimination and especially stop hate crimes. Since I do want to reach a broad audience and want everyone to be able to be a part of this, I added a Sweatshirt to the Stop Hate-Collection. It is unisex and available in many colourways. Of course, it is made in the most environmentally friendly way by a Danish company. Donations go to the European Network Against Racism.


stop hate 65

STOP HATE


SHOWROOM

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01

stop hate


It all started with the decision to attend Paris Fashion Week in September 2019. After the decision was made I did some research on Paris, to find a suitable location. I had been to Paris a few times, but this was a long time ago. I found out that Le Marais would be the perfect location since it has all these little clothing boutiques, vintage shops, art, bakeries, restaurants, and charming museums. After finding a beautiful gallery in Le Marais, I started designing the space and putting together a concept of how I wanted it to look, feel and be. Like the jewellery, I aimed for a simple and elegant, yet modern design with a cool twist. I did gain that already with the gallery itself, which had exactly this charm. In order to keep this ambiance, I decided to put the main focus on some simple but pretty tables displaying the jewellery, surrounded by lookbook images of models wearing the pieces. This was mainly it. Simple, but charming. Flower bouquets and a moodboard gave the space a romantic and sophisticated feel and the jewellery was displayed perfectly. Developing a concept for the showroom was, of course, the part I loved most. It was a pleasure for me to be able to connect the jewellery with my love for designing spaces. I love designing jewellery, but it is and will stay a side project for me. Now, after coming back from Paris, I want to focus on my career in the architecture and real estate world and grow further in this field. I do think that the jewellery brand taught me a lot, which I can always draw on, and I am excited to apply this knowledge in my future career.

69

n September 2019, after finishing my Master Studies in Architecture, I used the chance of not having obligations for a few weeks, to host a Showroom for my jewellery line during Paris Fashion Week. The aim was to meet like-minded people and to create a brick and mortar experience around the jewellery. I can luckily say that everything went very well and I have proven to myself that I do have the organizational skills I believe I have.

showroom

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THANK YOU Thank you very much for taking the time to look through my portfolio. If you have any further questions, please feel free to contact me.

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