SPONSORSHIP OPPORTUNITIES DIGITAL ATLANTA 2011 Thank you for your interest in supporting Digital Atlanta 2011. As you’ve read on our site, Digital Atlanta is a weeklong series of events celebrating the technology and new media marketing achievements of Atlanta. Now in its second year and taking place from November 7-‐11, Digital Atlanta will showcase experts from various backgrounds as well as provide multiple forums for social networkers to meet, share ideas, trade best practices, and ultimately network with like-‐minded individuals. Last year, we attempted to keep all events free. This year, we will be charging a nominal cost for most events to reduce the no-‐show percentages we experienced last year. However, we still need your help to put on an even bigger and better event. You’ll have the opportunity to showcase your brand to influencers and a wide array of new contacts within key target markets. Once again, we’re aligning ourselves with some of the best speakers and new media enthusiasts in Atlanta to bring together various events and seminars. How you can participate? We’re looking for corporations to help support our cause by sponsoring or donating products and services. Below we’ve outlined some standard packages; however, we’re quite creative and able to customize packages to suit businesses of all sizes and budgets! Last year, we sold over 3,000 tickets to more than 55 events throughout the week. We’re anticipating an even bigger crowd and more events this year, so this is a tremendous branding opportunity to showcase your company as a leader in new media, marketing, and technology.
PARTNER PACKAGES: Diamond Partner $10,000 Year-‐Round Benefits o Top-‐level placement of your company logo on the Digital Atlanta sponsor page and rotating on home page. o Opportunity to provide a 45-‐second video for the Digital Atlanta YouTube account that will stay up all year. Advertising o Logo on all printed signage. o 25 Tickets to the opening night event at The Fox Theatre (valued at $40 each). o Mention in all pre-‐, onsite and post-‐event announcements and press releases. o Logo on Digital Atlanta slide presentations. o Twenty sponsored tweets from the Digital Atlanta Twitter account. o Your company’s Facebook page added to Digital Atlanta Favorites. o Five Facebook posts of your video or link to your site/blog/news on the Digital Atlanta Facebook Page. o Opportunity to set up a 6’ exhibit table at two selected events. o Sponsorship Options – please select one of the following: Opening party registration table. Closing party registration table.
Platinum Partner $7,000 Year-‐Round Benefits o Mid-‐level placement of your company logo on the Digital Atlanta sponsor page. Advertising o Logo on all printed signage. o Mention in all pre-‐, onsite and post-‐event announcements and press releases. o Five sponsored tweets from the Digital Atlanta Twitter account. o Opportunity to provide a poll for the Digital Atlanta Facebook page. o Opportunity to set up a 6’ exhibit table at one selected event. o Sponsorship Options – please select one of the following: Appetizer sponsorship at either the opening or closing party. One bar sponsorship at either the opening or closing party.
Gold Partner $5,000 Year-‐Round Benefits o Mid-‐level placement of your company logo on the Digital Atlanta website. Advertising o Five sponsored tweets from the Digital Atlanta Twitter account. o Five sponsored Facebook Page posts to your site or blog or latest news. o Logo on all printed signage. o Mention in all pre-‐, onsite and post-‐event announcements and press releases. o Sponsorship Options – please select one of the following: Refreshment sponsorship at one of the panels/presentations. One bar sponsorship at an evening event.
Silver Partner $2,000 Year-‐Round Benefits o Your company logo on the Digital Atlanta website. Advertising o Mention in all pre-‐, onsite and post-‐event announcements and press releases. o Three sponsored Facebook Page posts to your site or blog or latest news.
Attendee Lanyards and Badges -‐ $3,500 for both OR $2500 for badges and $1500 for lanyards: o
All Digital Atlanta attendees will sport your logo on the lanyards and/or badges. You’ll have the opportunity to place a custom message or offer on the back of the badge.
Blogger Cafés and Internet Lounges (in conjunction with local coffee shops, pubs, and restaurants around Atlanta) $TBD depending on location and offer: o
Your company will sponsor free items (coffee, food, drinks, etc) or percentage discounts at any of the Official Digital Atlanta Blogger/Internet Lounges set up to host Digital Atlanta participants throughout the entire week (November 7-‐11). Signage or branded items to be placed at venue available for $250.
In-‐Kind Sponsorships: Your logo will be placed on the Digital Atlanta website in exchange for in-‐kind sponsorships. Items needed include things such as: o A/V Equipment, o Beverages (beer, wine, soft drinks, water). o Food (pre-‐packaged and catered). o Discounted printing for T-‐Shirts. o Discounted printing for signage. o Giveaways for door prizes such as t-‐shirts, hats, gift cards, etc. o Transportation partner (i.e. taxi service to offer free rides to people after events).
Thank you again for your interest. We look forward to partnering with you and your company.
If you have any questions please contact Stephanie Frost at email@example.com. If you’re ready to sign up, please complete the attached two-‐page contract.
DIGITAL ATLANTA 2011 SPONSORSHIP CONTRACT _______________________________________________________________________________________________________ Company Name:
Company Web Site:
Company Twitter ID:
_______________________________________________________________________________________________________ Contact Name:
_______________________________________________________________________________________________________ Street Address:
City, State, Zip:
_______________________________________________________________________________________________________ Phone Number:
Mobile Number (if applicable):
Partnership Packages Diamond -‐ $10,000 Platinum -‐ $7,000 Gold -‐ $5,000 Silver -‐ $2,000 _______________________________________________________________________________________________ Please indicate sponsorship item and amount Donations Donation Sponsor $_________ (please enter your donation amount) In-‐Kind Donation _________________________________________________________________ (please enter in the item(s) you’d like to donate) Giveaways/Door Prizes ____________________________________________________________ (please enter in the item(s) and quantity of your giveaways/door prize) Total Price: ___________________ _______________________________________ ______________ Authorized Signature Date _______________________________________ ______________ Print Name Phone Number SIGN, SCAN, AND E-‐MAIL COMPLETED DOCUMENT TO: firstname.lastname@example.org
Invoices Once a signed contract is received, an invoice will be generated and sent to the designated person in your organization from Digital Atlanta. Note: Check or payment must be received prior to delivery of benefits and promotion. There is a $35.00 returned check fee.
CANCELLATION POLICY: Up to June 30, 2011 – 75% cancellation fee* After July 1, 2011 – Refunds will not be issued *Cancellation penalties are based on the total value of the contract TERMS AND CONDITIONS: Signed contract and full payment constitute sponsorship agreement. Delivery of benefits may be tied to first-‐come, first-‐served selection of available programs. All benefits within this contract are based on the receipt of materials by the deadline dates. Failure to adhere to the terms of this agreement will immediately cancel the agreement. If deemed canceled, the terms of the cancellation policy will apply. Any changes to this contract will result in a contract change and new terms and conditions will be settled on your new contract.