DIGIMAG 53 - APRIL 2010

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Medi/action And Mediam(bi)ent. The Nuformer Digital Media Method Annamaria Monteverdi

style gets popular and turns into an example for many. Biosensors, acoustic, magnetic, optical, electromechanical motion capture systems, MIDI messages: with new media we witness to live performances of the actor-dancer together with the “media processor� device (Lev Manovich) and body is used as a hyper instrument, since the performer is able to control just by his movements, interactively and in realtime, inputs incoming from several peripheral devices, hence animating objects, environments, graphics, images, sounds, 3D characters.

Projectable surfaces in metropolis have become big buildings’ facades. We already wrote on this subject in the previous Digimag issue and this time we are putting forward our interview with Rob Delfgaauw from NuFormer, a Dutch firm which has diffused worldwide the sensationalist

We behold, therefore, the most various digital technomutations of the actor and also of the stage/scene, contextually, since it is clothed in attributes which are as protean and metamorphic as the electronic mask: patterns made of lights, visual and audio landscapes, transparent screens uninterruptedly embodying bodies and images, interactive digital devices that stimulate different levels of perceptions, spatial immersive

technique of mapping and screening 3d videos on bulidings thus precisely reflecting existing volumes and altering in the public the way of perceiving the static object. Performances, advertising campaigns, big public events. Their promotional video, Projections on Buildings, a video-live performance in which buildings seem to be flaking off in front of spectators or else to be filled up with colorful small balls, was everywhere on the web. NuFormer

strategies to fulfill the necessity of mobility, proximity and action from

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