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and cons?

no longer relevant, and how to create opportunities for us individuals and for society to evolve, to change, and to grow over time, rather than be hampered by an ever present past.

Viktor Mayer Schönberger: Information Privacy Rights can be a useful tool to protect us from the ‘power» challenge I outlined above, but not from the ‘time» challenge. Moreover, information privacy rights require laws (which are not in place in the US, although the EU has strong privacy rights) and individuals willing to go to court to enforce their rights. Unfortunately very, very few individuals are willing to do that – and this results in strong information privacy rights in theory, and weak information privacy rights in practice

There are multiple ways to reintroduce forgetting. One is through expiration dates for information: we would be free to set them however we wanted to (and change them whenever we want), but once an expiration date is reached, the information is deleted from our hard disks and storage devices. If we had to enter an expiration date for all information we store – irrespective of how far in the future the expiration date is – we would over time understand and come to appreciate that most information not timeless, but linked to a particular time and place, to a context, and thus may lose its relevance over time. Expiration dates help us make that connection, and give us the choice we need. They shift the default: from remembering to forgetting. This means we are free to remember whatever we want on our digital archives, but it will take a tiny amount of effort for us to do so: we need to set a defined expiration date, while the default is to forget.

Simona Fiore: The main challenge we are facing in the digital age is the persistence of information, thank to the web 2.0 and the opportunity it gives us to share and to retrieve information permanently: what solution to this matter could there be, in your opinion?

Another possibility is to have something like ‘digital rusting» – mechanisms that make it a little more time-consuming to retrieve older information that is less relevant today.

Viktor Mayer Schönberger: I believe we need to learn again how to forget, how to get rid of information that is 94

DIGIMAG 52 - MARCH 2010  

Digimag was one of the most important international magazines focused on the impact of media technologies on art, design and contemporary cu...

DIGIMAG 52 - MARCH 2010  

Digimag was one of the most important international magazines focused on the impact of media technologies on art, design and contemporary cu...

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