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About Us:

Since 2005, WSRO 650 AM has been the TOP Portuguese language radio station in the United States, broadcasting from Framingham, MA, home to the highest concentration of Brazilians in the nation. WSRO is the only Brazilian station in the USA airing full-time programming that caters to Portuguese-speaking listeners. Live streaming on WSRO.com allows people all over the world to tune in. WSRO offers family-friendly talk, music, news, entertainment, and religious content. Program hosts are effervescent, knowledgeable, and influential members of the community. WSRO is a trusted source where listeners go for breaking news, the latest music and old favorites, information about hot topics, community announcements, and to seek out reputable vendors. WSRO 650 AM is committed to providing listeners and advertisers with high quality programming and rich, informative, entertaining content.

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100 Mt. Wayte Ave. Framingham, MA 01702 Phone: 508.820.0001 x 113 Studio: 508.820.8399 radio650@wsro.com

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Our Target Audience WSRO 650 AM targets all the Brazilian and Portuguese-speaking communities residing in the United States. The station's radio signal reaches most of Eastern Massachusetts and parts of surrounding states – places that have among the highest concentrations of Portuguese speakers in the country. WSRO has especially significant market penetration in Greater Boston, Metrowest, and the Worcester area. Where WSRO's signal is strongest, we reach more than 1,000,000 people. According to recent census figures, the local immigrant community is growing rapidly and increasingly achieving economic success and social integration. Thanks to its online streaming, WSRO 650 AM is able to reach many other states and countries, influencing the Brazilian niche market in New York, New Jersey, Florida, and Connecticut. WSRO online has received hits from more than 33 U.S. states, from all over Brazil, and from Canada and Europe.

What we offer: Find out how you can be a part of WSRO 650 AM's exciting lineup. We offer 30 second and 60 second spots between and during shows. Take part in interviews, testimonials, and special events. Contact us for more info!

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Our shows

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Our website

In celebration of WSRO's Brazilian format, WSRO.com (radio650am.com) has been completely redesigned. Now with online radio and video, news, photos, classifieds, and other exciting features, WSRO.com receives an average of 45,000 page-views per month. Visitors to the website include listeners from all over the United States, Brazil, Canada, and Europe. A growing part of WSRO's online community now uses our app for smartphones. Owners of these devices can view the website's mobile version, connect to online streaming and listen/watch “WSRO on the go.� WSRO.com - a great way to have your information available to listeners!

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Our Promotional Vehicle:

To reach everywhere you live and work, WSRO has its own promotional vehicle. Wrapped and always ready to go, our futuristic Scion xB is equipped with the latest broadcasting technology. The full-car body wrap boldly displays the WSRO logo and logos of WSRO's advertisers. Imagine the visibility our promotional vehicle can bring to your business or event! With our remote capacity, our hosts can even broadcast right from your business doorstep. Contact us to find out more about these special promotional opportunities.

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Radio Sponsors

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Radio Sponsors

Radio Sponsors

Radio Sponsors


Radio Shows:

RADIO AM 650 MEDIA KIT  
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