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elizabeth beymer | devin roux | maile sur


GOAL 12: RESPONSIBLE CONSUMPTION AND PRODUCTION The focus of this goal is to ensure sustainable consumption and production patterns in an effort to “do more and better with less.� In order to reach this goal, it is necessary that both the producer and consumer do their part. It starts with you. http://www.un.org/sustainabledevelopment/sustainable-consumption-production/


WHO’S RESPONSIBLE FOR PRODUCTION?

COLLEGE CAMPUSES


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COLLEGE CAMPUSES audience

“College campuses as a group throw out a total of 22 million pounds of uneaten food each year...� Our target audience starts broadly with college campuses. Producing an overwhelming amount of food each day for students, responsible production and consumption is important to them.

PHOTO https://www.huffingtonpost.com/entry/food-waste-at-us-colleges-and-what-to-do-about-it_us_57bcbc22e4b007f1819a1070


WHO’S RESPONSIBLE FOR CONSUMPTION?

MILLENNIALS


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COLLEGE

“In 2016, millennials alone wasted approximately 6.7% of their meals.”

MILLENNIALS audience

Our target audience focuses in on millennials on campus. They’re busy people, juggling school, work, and other activities, but like all humans, need to eat.

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They want to save money and help the environment, but don’t think they have the time or know how to. https://www.statista.com/statistics/592002/percentage-of-groceries-and-meals-thrown-away-us/


One third of food in the United States is never eaten or thrown away every year. That equals about $1 trillion dollars wasted. Food waste accounts for 20 million tons of greenhouse gas emissions.

FOOD WASTE IS EXTREMELY HIGH the problem

https://www.statista.com/statistics/592002/percentage-of-groceries-and-meals-thrown-away-us/ ; http://www.un.org/sustainabledevelopment/sustainable-consumption-production/


Food waste not only affects the environment - it depletes your wallet. Across the entire food production and consumption chain, up to 40% of all food in the US never gets eaten.

MONEY MATTERS the why

This translates to $218 billion lost, which includes the cost of food wasted at the consumer and retail levels, as well as the cost of wasted water, energy, fertilizers, cropland, and production. https://www.adcouncil.org/Our-Campaigns/Family-Community/Reducing-Food-Waste


WHY DOES THIS AFFECT MILLENNIALS?

"If anyone is going to reverse the trend of food waste, it's millennials,� Dana Gunders, Senior Scientist at the nonprofit Natural Resources Defense Council said, "[Millennials] care, they're just starting to form their food habits and they're open to new things‌ and they're going to be eating food for longer than [older] generations." http://kbia.org/post/when-food-too-good-waste-college-kids-pick-scraps#stream/0


MILLENNIALS ON CAMPUS

the impact

The average college student generates 142 pounds of food waste a year, according to Recycling Works, a program in Massachusetts.

http://www.chicagotribune.com/lifestyles/health/sc-strip-college-grads-gain-10-pounds-health-0104-20161227-story.html; https://www.huffingtonpost.com/entry/food-waste-at-us-colleges-and-what-to-do-about-it_us_57bcbc22e4b007f1819a1070

The average first-year college student weighs 147 pounds. Basically, college students are wasting their body weight in food each year.


Solution? A cooking class aimed at reducing food waste,

MILLENNIALS IN COMPARISON

the impact

“Older generations said they were more comfortable in the kitchen, which could explain why they waste so little compared to millennials.�

https://www.rt.com/uk/376982-millennials-instagram-food-waste/

offered on college campuses to face the issue head-on.


1 in 3 millennials share health and fitness related content...

MILLENNIALS AND TECHNOLOGY

the impact

“Millennials value family and health above all else and are the driving force behind the 88 percent growth in fitness and health related apps.�

http://www.adweek.com/digital/millennials-drive-growing-demand-for-mobile-fitness-apps/

from a mobile device at least once a week.


If we don’t have healthy, productive people with access to good food, no one will be left to take care of our Earth.


COMPANIES MAKING A CHANGE


1 in 7 people in Oregon are food insecure. Starbucks FoodShare donates ready-to-eat surplus food to local food banks. Anticipated to provide nearly 50 million meals annually.

STARBUCKS the industry

Because of their efforts, 60 million pounds of food waste is diverted from landfills. http://fortune.com/2017/06/09/starbucks-ceo-foodshare-program/; https://news.starbucks.com/news/starbucks-food-donation-program


1 in 5 veggies grown in the U.S. don’t meet cosmetic standards, which equates to millions of produce wasted. Imperfectproduce.com has saved 11.5 million pounds of food and $5.2 million.

IMPERFECT PRODUCE the industry

Fun fact: IP was started by a college student (University of Maryland) who noticed the school cafeteria was wasting food https://www.imperfectproduce.com


UNIVERSITY HOUSING: DINING SERVICES

Responsible production and consumption starts here. It starts with you.


UO Urban Farm focuses on selfsufficiency on campus

All UO dining halls have compost bins

GET INVOLVED AT THE UNIVERSITY OF OREGON

UO Zero Waste Program aims to reduce waste on campus


WASTE WATCHERS

the technology

< Scan or manually input your food consumption. The app will be aware of your food purchases and cater to you based off of those.

An iOS app designed to scan and log your food consumption Tracks your food waste to calculate how much money you waste each day, week, month, and year

< The app will send push notifications to remind you to consume before expiration dates. If you donâ&#x20AC;&#x2122;t eat the entire thing, it will note the waste and equate it to money wasted.


WASTE WATCHERS

the technology

A "Whatâ&#x20AC;&#x2122;s In Your Fridgeâ&#x20AC;? feature that gives you recipe ideas based on the food items you already have in your fridge. Minimizes your food waste impact by utilizing all of the ingredients you usually would throw away.

< The same capabilities from your iOs app with ease on your smart watch


the war on waste

starts with

you.


CITATIONS: SLIDE 4: https://www.huffingtonpost.com/entry/food-waste-at-us-colleges-and-what-to-do-about-it_us_57bc bc22e4b007f1819a1070 SLIDE 6: https://www.statista.com/statistics/592002/percentage-of-groceries-and-meals-thrown-away-us/ SLIDE 7: https://www.statista.com/statistics/592002/percentage-of-groceries-and-meals-thrown-away-us/ ; http://www.un.org/sustainabledevelopment/sustainable-consumption-production/ SLIDE 8: https://www.adcouncil.org/Our-Campaigns/Family-Community/Reducing-Food-Waste SLIDE 9: http://kbia.org/post/when-food-too-good-waste-college-kids-pick-scraps#stream/0 SLIDE 10: http://www.chicagotribune.com/lifestyles/health/sc-strip-college-grads-gain-10-pounds-health-0104 -20161227-story.html; https://www.huffingtonpost.com/entry/food-waste-at-us-colleges-and-what-to-do-about-it_us_57bc bc22e4b007f1819a1070 SLIDE 11: https://www.rt.com/uk/376982-millennials-instagram-food-waste/ SLIDE 12: http://www.adweek.com/digital/millennials-drive-growing-demand-for-mobile-fitness-apps/ SLIDE 15: http://fortune.com/2017/06/09/starbucks-ceo-foodshare-program/; https://news.starbucks.com/news/starbucks-food-donation-program SLIDE 16: https://www.imperfectproduce.com

Where's The Food?  
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