A B E A R D I S A L L A B O U T P R E PA R AT I O N s p o r t s t e a m r e d e s i g n 1 hand stitched, leather-bound manual 1 leather-bound folder with embossed logo 2 sets of business cards 1 envelope 1 letterhead 1 promotional paper beard and mailing tube 1 set of personal grooming tools including ¼ leather and linen sharpening strop ¼ wood handled straight razor ¼ shaving mug ¼ mug lid ¼ horse hair shaving brush
S E R V E S PAG E S 4 - 9
1. Find fascinating sports team. 2. Be sure to check for skill and determination posed by each player, staunch fanatical support by fans, the sense of camaraderie and sportsmanship encouraged through all involved. 3. Show wild variation in what we deem to be a sport, especially when it comes to activities not generally covered by mainstream media 4. Cast net into the noble art of competitive bearding. 5. Focusing on refreshing the American team’s brand, deliver a tougher and more edgy design.